Coral is an affiliate marketing platform specific for Amazon sellers. It lets brands set up a branded affiliate program, invite content creators to promote their products, and manage sales and automated payouts.
Brands connect their Amazon seller account and configure program terms, including tiered commission rates that increase automatically as a creator's sales volume grows. Once a creator joins, Coral generates their Amazon Attribution affiliate links automatically, including mobile-optimized links that deep-link into the Amazon app, for individual products or entire Amazon Store pages. Brands can also require creators to e-sign a custom contract before receiving access to links.
Brands can build custom squeeze pages to collect leads before shoppers leave for Amazon and retarget them later through email or ad campaigns. The platform also supports creator-to-creator referrals to let affiliate programs grow on autopilot.
Coral tracks clicks, conversions, sales, and commissions in a shared dashboard visible to both the brand and its creators. Payouts are calculated and issued automatically on a monthly basis via PayPal, or brands can disable the automation and run payments through their own accounting process.
Unlike other affiliate marketing platforms Coral always has a flat-fee subscription that doesn't charge brands based on their affiliate-generated sales.