The ability to see various interest from other companies in our company. It gives a breakdown of these companies vital information in an efficient timetable and other detailed information and links are just a further click away.

I like how simply the data is displayed. I can quickly filter by categories to understand customer profiles and group them into areas our business can use. I also value the LinkedIn contact details for many relevant contacts and the ability to categorize customer visits based on specific website pages that matter to my department.

What I like best about Lead Forensics is how it turns anonymous website traffic into actionable leads. It’s incredibly useful for identifying which companies are visiting your site, so you can follow up with real intent rather than guesswork. That visibility gives sales and marketing teams a serious edge. Another thing I really appreciate is the customer support. We have casual monthly check-ins with the Lead Forensics team to review how things are going, and they’re always helpful and easy to talk to. It feels more like a partnership than just a software subscription.