I really enjoy how labra enables our team to work with cloud marketplaces and co-sell initiatives without ever leaving our CRM. They have API-based integrations that are easy to set up, secure by design, and meet our compliance standards. End-to-end integration was quick and didn’t cause any downtime in our Cloud sales operations. This was key for us since we have been using the PTB daily to get a handle on who out there is most likely to have a conversation with us. We’re overall very happy with the platform and service provided by the Labra team. Their platform has scaled our hyperscaler partnership without the manual work that comes along with it. We’ve had great success leveraging their latest AI and Marketing capabilities. This goes to show how much they understand hyperscaler partnerships and are constantly innovating to help their customers stay ahead.

Labra keeps us automatically aligned with AWS team and field sellers. They understand AWS GTM motions inside and out, and both their team and product are easy to work with. It's simple to stay compliant with the latest AWS policies, Marketplace rules, and co-sell requirements. Labra offers plenty of built-in automation and a central dashboard that brings everything together across co-sell, CPPO and Marketplace. If you're in a mature stage of your Cloud GTM journey and looking to consolidate and scale efficiently, we highly recommend Labra.

As a startup, we didn’t have time to figure out all the AWS processes — Labra made it simple. It lets our GTM team focus on selling, without the paperwork and red tape.<br><br>We chose Labra for its ease of setup and ability to support us as we scale through co-sell, partner programs, channel partners, and more. We’re serious about our AWS partnership, and Labra is a trusted partner we can rely on for the long term.