Been using Iru for a while now and it's become one of those tools I don't think twice about anymore. It just works. UI/UX is clean and doesn't overwhelm you. Everything's where you'd expect it to be, and I didn't need a manual to figure out the layout. Navigating between devices, scripts, and policies feels natural, and the dashboard actually surfaces the stuff you care about instead of burying it. Integrations are solid - the big ones you need for an MDM to work, work well (Entra, Apple Business, Autopilot). Performance has been solid. Scripts run reliably, the agent doesn't eat resources, and I'm not sitting around waiting for things to sync. Multi-endpoint stuff stays snappy even as we've scaled up. Pricing/ROI makes sense for what you get. It's not the cheapest thing on the shelf, but the time it saves easily justifies the cost, especially when you factor in how much manual remediation work it takes off your plate. The value shows up fast. I'm able to turn around replacement laptops in very short order and onboardings are pretty much solved. Support/Onboarding was smoother than I expected. Getting set up didn't drag out, and when I had questions the team was responsive and actually helpful rather than sending canned replies. AI/Intelligence features are nice though I admittedly don't use them much. I think the AI support bot is actually quite good, though. It handles a lot of my questions without escalating to a human. While I always prefer a human - the AI bot has good context. All in all, easy recommend. It's reliable, thoughtfully built, and pays for itself.

It makes administering our mac estate very straight forward. We can quickly find most common apps as auto apps or add in custom apps without difficulty. It gives me a way to make sure all my mac estate is as straight forward as it could be

The zero-touch deployment has been a game-changer for us. New Apple devices arrive, enrol automatically, and land in the right configuration without any manual setup. It's cut down significantly on the time our we spend on device provisioning. Its depth of Apple-specific functionality stands out compared to more generic MDM platforms. Things like FileVault enforcement, automated OS updates, and Apple Business Manager integration just work, with none of the workarounds we needed with previous tools.