What I like best about HockeyStack is that I was able to set everything up on my own with support from our CS rep. I didn’t need to involve our in-house data team and after learning the ropes, I’ve been able to continue building reports myself. I also really appreciate how easy it is to see all the touchpoints that lead to any KPI. It’s the kind of data I always knew existed but struggled to view in one place. The attribution modeling is also a standout feature and has already helped us make meaningful changes to our media mix.
They regularly release feature updates and move quickly to remedy any bugs that may pop up.
The product was live and fully integrated in under 2 weeks. From day one, we had real-time visibility into what was actually driving our pipeline. Odin AI is now part of our daily workflow—it gives us instant answers to business-critical questions without the usual back-and-forth across dashboards or spreadsheets. It’s fast, reliable, and actually works.
I was the technical point of contact in a hockeystack implementation and was expecting a lot of headache in installing a managed package in our salesforce, configuring the field mapping, making sure everything is validated and set up for use by our team based on my past experience with dreamdata. the implementation was self serve, all integrations go by pretty fast. i spent one afternoon standing it up and then the team was able to start using the out of the box dashboards.
HockeyStack enables marketing teams to drive pipeline efficiently, close deals faster with modern attribution, holistic buyer journeys, and account insights.