Fibbler is easy to set up and use. I can see exactly how many deals LinkedIn has influenced and understand the value of our investment, even though we get few clicks and direct conversions. I also like being able to set an impression limit based on how many times someone needs to see an ad before a deal counts as influenced. That makes the data easier to understand and explain.

Fibbler is much more user-friendly than similar platforms because it keeps the design and UX simple. You don't have to navigate a maze of features or run reports just to see your data - everything important is accessible in 1-2 clicks. I also think they are very intentional and thoughtful with their product roadmap - multiple times I've logged in the tool to find some new feature that gives me a new dimension on my data, which is great.

- Influenced Pipeline : Fibbler offers super-detailed insights on influenced pipeline that too on a campaign level which helps me refine my messaging / positioning - Job Title Exclusions : Able to exclude more granluar job titles which usually doesn't show up on Linkedin - Campaign Schedule : If your'e spending above $5k it's a no-brainer to stop running ads on weekends and Fibbler let's you do that! Helps you put in those extra dollars back into the week days and improve per dollar spent! - Really cost efficient!