Sales has always been the backbone of a company. If sales is not thriving, the company will cease to exist which is why it is imperative for sales to have the best tools in finding customers. This is what Customers.ai has been doing for our company. It makes reaching out to potential customers and clients a lot easier. With Customers.ai, we can clearly communicate with our customers and provide them with everything they need. In terms of accessibility, Customers. ai is very easy to use. Beginners will not have a hard time grasping the functions so that they can start spend less time in figuring it out and spend more time in reaching out to our customers.

I first heard about Customers.ai from one of my favorite social media experts on a podcast. They were offering a free trial, so I figured it was worth a shot. I pitched it to my boss and we decided to test it for retargeting ads on Facebook. Fast forward a few months and we’ve now upgraded to the email and ads plan and are running retargeting emails alongside our ads. It’s been a big win for the team. Some key things I love: Retargeting audiences in Facebook have been performing 3x better in terms of ROAS compared to our old pixel-based audiences. The email retargeting feature has been a great addition. We’re seeing solid engagement and it complements our ad strategy. The data is ridiculously accurate. We even participated in their data accuracy beta test and were seriously impressed by the completeness. Yonan, our account manager, has been amazing. The platform is easy to use but having someone constantly helping us optimize has made all the difference. We recently started pushing more event data into Facebook and it seems to be helping bring down costs.

A colleague recommended Customers.ai, so I asked our marketing team to try it out. So far they've been impressed with the features and functionalities of the platform. I have been impressed with the incremental jumps we are seeing in revenue from the flows that were tested. I know our welcome flow series in particular has jumped noticeably and the abandonment flows have seen a lot more sales come through.