The strategist in me values first-party data capture above all else. Living in a world where the third-party cookie is dying, Beambox gives us a direct line to the actual people interacting with our clients' brands. Because of the ability to customize the captive portal, I can ensure that the brand's voice and visual identity are consistent from the very moment that a guest connects. I also love the Review Automator; it bridges a gap between the physical experience and the digital "social proof" that is so critical for SEO and brand authority.

From an analytical view, I like being able to see guest traffic. We needed a solution that could separate visitor access from our corporate network without IT being required to manually generate vouchers for every guest or client meeting. Beambox automates logging in via the splash page and the backend dashboard gives me a clear log of who is connecting and when. Our spaces' peak visitor times are surprisingly accurate with the presence analytics.

Beambox's management and login portal is the most powerful component of Beambox. We wanted to collect customer emails without it being a cumbersome activity for either the running staff or the guests. When people join the Wi-Fi, it captures profiles automatically, saving us the hassle of data entry. The white-labeling is carried out well; the portal looks like ours, not a third-party service, which keeps the guest experience consistent.