--- title: Zoey Reviews meta_title: 'Zoey Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 47 reviews by the users' company size, role or industry to find out how Zoey works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 47 scale: '5' date_modified: '2026-11-11' parent_category: name: E-Commerce url: https://www.g2.com/categories/e-commerce ---

Zoey Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users commend Zoey's exceptional customer support, consistently providing quick responses and tailored solutions for their needs. (9 mentions)
Users praise the ease of use of Zoey, enjoying seamless integration and efficient customization throughout their experience. (8 mentions)
Users commend the excellent customer service of Zoey, praising quick responses and effective solutions from the support team. (5 mentions)
Users value the extensive customizability of Zoey, especially in product attributes and design editing. (5 mentions)
Users value the highly customizable options of Zoey, enabling tailored solutions for diverse business needs. (4 mentions)
Users find poor customer support a significant drawback, hindering their experience with Zoey and problem resolution. (3 mentions)
Users find Zoey expensive, noting the cost compared to rivals with less third-party software support. (2 mentions)
Users find the complex implementation process challenging, especially if they join the project mid-way without prior context. (1 mentions)
Users wish for more flexibility in integrating third party apps, highlighting integration issues with Zoey. (1 mentions)
Users find the limited customization options in Zoey challenging, though implementation is generally smoother than other software. (1 mentions)

5 Pros or Advantages of Zoey

1. Customer Support
Users commend Zoey's exceptional customer support, consistently providing quick responses and tailored solutions for their needs.
See 9 mentions

See Related User Reviews

AC

Anthony C.

4.0/5

"Zoey Enhances B2B E-Commerce with Seamless Features"

What do you like about Zoey?

I really appreciate Zoey's fully native B2B functionality, which means I don't have to deal with patchwork apps, and it cuts down on compatibility iss

Michael K.
MK

Michael K.

Small-Business (50 or fewer emp.)

4.5/5

"Great for where we're at, great for where we're going."

What do you like about Zoey?

Customer portal, support team, and customizability on the backend. I appreciate the continued growth of the platform. Customer support and ticketing

2. Ease of Use
Users praise the ease of use of Zoey, enjoying seamless integration and efficient customization throughout their experience.
See 8 mentions

See Related User Reviews

AC

Anthony C.

4.0/5

"Zoey Enhances B2B E-Commerce with Seamless Features"

What do you like about Zoey?

I really appreciate Zoey's fully native B2B functionality, which means I don't have to deal with patchwork apps, and it cuts down on compatibility iss

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Highly Customizable and Easy to Design"

What do you like about Zoey?

How customizable everything is, especially Product Attributes. Further, the ease of editing designs of the user facing side is great.

3. Customer Service
Users commend the excellent customer service of Zoey, praising quick responses and effective solutions from the support team.
See 5 mentions

See Related User Reviews

AC

Anthony C.

4.0/5

"Zoey Enhances B2B E-Commerce with Seamless Features"

What do you like about Zoey?

I really appreciate Zoey's fully native B2B functionality, which means I don't have to deal with patchwork apps, and it cuts down on compatibility iss

Michael K.
MK

Michael K.

Small-Business (50 or fewer emp.)

4.5/5

"Great for where we're at, great for where we're going."

What do you like about Zoey?

Customer portal, support team, and customizability on the backend. I appreciate the continued growth of the platform. Customer support and ticketing

4. Customizability
Users value the extensive customizability of Zoey, especially in product attributes and design editing.
See 5 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Highly Customizable and Easy to Design"

What do you like about Zoey?

How customizable everything is, especially Product Attributes. Further, the ease of editing designs of the user facing side is great.

Michael K.
MK

Michael K.

Small-Business (50 or fewer emp.)

4.5/5

"Great for where we're at, great for where we're going."

What do you like about Zoey?

Customer portal, support team, and customizability on the backend. I appreciate the continued growth of the platform. Customer support and ticketing

5. Customization Options
Users value the highly customizable options of Zoey, enabling tailored solutions for diverse business needs.
See 4 mentions

See Related User Reviews

GS

Goncalo S.

Small-Business (50 or fewer emp.)

5.0/5

"Intuitive and Feature-Rich software"

What do you like about Zoey?

Intuitive and functional interface, with clear documentation. Very responsive and friendly customer support via tickets. Easy to create customer-spe

Vikas B.
VB

Vikas B.

Mid-Market (51-1000 emp.)

4.5/5

"customizable solutions available if u want."

What do you like about Zoey?

highly customizable software with variable number of customers and need of the client.

5 Cons or Disadvantages of Zoey

1. Poor Customer Support
Users find poor customer support a significant drawback, hindering their experience with Zoey and problem resolution.
See 3 mentions

See Related User Reviews

Vikas B.
VB

Vikas B.

Mid-Market (51-1000 emp.)

4.5/5

"customizable solutions available if u want."

What do you dislike about Zoey?

comparatively costly than their rivals with lesser support for third party softwares.

Verified User
U

Verified User

Enterprise (> 1000 emp.)

3.5/5

"Zoey Recommendation"

What do you dislike about Zoey?

Could use easier access to customer support through the options offered as well as troubleshooting problems online.

2. Expensive
Users find Zoey expensive, noting the cost compared to rivals with less third-party software support.
See 2 mentions

See Related User Reviews

Verified User
A

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"Highly Customizable and Easy to Design"

What do you dislike about Zoey?

I can't think of anything other than possibly cost—but, this is a powerful platform with highly tailored solutions.

Vikas B.
VB

Vikas B.

Mid-Market (51-1000 emp.)

4.5/5

"customizable solutions available if u want."

What do you dislike about Zoey?

comparatively costly than their rivals with lesser support for third party softwares.

3. Complex Implementation
Users find the complex implementation process challenging, especially if they join the project mid-way without prior context.
See 1 mentions

See Related User Reviews

Michael K.
MK

Michael K.

Small-Business (50 or fewer emp.)

4.5/5

"Great for where we're at, great for where we're going."

What do you dislike about Zoey?

Web design is limited now. It's getting better. Implementation was challenging, but I also came on board after it had begun, so I missed many of the i

4. Integration Issues
Users wish for more flexibility in integrating third party apps, highlighting integration issues with Zoey.
See 1 mentions

See Related User Reviews

Verified User
C

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Zoey - What a Great Software!!"

What do you dislike about Zoey?

Just I wish it had more flexibility in integrating third party apps.

5. Limited Customization
Users find the limited customization options in Zoey challenging, though implementation is generally smoother than other software.
See 1 mentions

See Related User Reviews

Michael K.
MK

Michael K.

Small-Business (50 or fewer emp.)

4.5/5

"Great for where we're at, great for where we're going."

What do you dislike about Zoey?

Web design is limited now. It's getting better. Implementation was challenging, but I also came on board after it had begun, so I missed many of the i

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Zoey Reviews (47)

Reviews

Zoey Reviews (47)

4.5
47 reviews
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GS
Goncalo S.
Director
Small-Business (50 or fewer emp.)
"Intuitive and Feature-Rich software"
5/5
What do you like best about Zoey?

Intuitive and functional interface, with clear documentation.

Very responsive and friendly customer support via tickets.

Easy to create customer-specific pricing.

Visual site builder with flexible themes. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Smaller app ecosystem compared to other platforms. Review collected by and hosted on G2.com.

Verified User in Food & Beverages
AF
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
"Great Platform and Excellent Customer Service"
5/5
What do you like best about Zoey?

Zoey is a wonderful platform. Their customer service is great, they personally worked with us on several requests to customize Zoey to fit our unique business needs. Their team also spent several hours helping with integration when we switched ERP systems. Our customers find it easy to use and our team loves the reporting features and visibility it provides. Thank you, Zoey Team! Review collected by and hosted on G2.com.

What do you dislike about Zoey?

We don't have any complaints about Zoey. The interface is pleasant and easy to navigate for our customers, it's ideal for reporting on historical and future orders, and customizable enough to meet our unique needs. Review collected by and hosted on G2.com.

AS
Angela S.
IT Project Manager
Mid-Market (51-1000 emp.)
"Soffe B2B Implementation Project"
4/5
What do you like best about Zoey?

The Support and Implementation Team members have been amazing throughout this process. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

We have not identified any downsides thus far. Review collected by and hosted on G2.com.

Verified User in Luxury Goods & Jewelry
CL
Verified User in Luxury Goods & Jewelry
Small-Business (50 or fewer emp.)
"Zoey - What a Great Software!!"
4.5/5
What do you like best about Zoey?

If you need a complete solution for your business then Zoey is the one for you. It has got all the essential tools required by Brands, Wholesalers, Dealers and so on. The star feature is the Admin panel. Be it the product management, reporting or the sales presentation everything looks great. It's user friendly interface makes you focus on your business rather than thinking or dealing with complex UI like other softwares.

I like how amazing it is for my team and customers. So easy to use. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Just I wish it had more flexibility in integrating third party apps. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Verified User in Retail
Small-Business (50 or fewer emp.)
"A Complete Solution to Grow & Automate your B2B Business"
5/5
What do you like best about Zoey?

Zoey's platform is extremely customizable and quite comprehensive to cover a ton of edge cases and company-specific processes. Moreover, Zoey's team is very responsive to building out new functionality (within reason!) and offers great/quick support. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

While the technology is robust and stable, it sometimes feels a bit outdated. Review collected by and hosted on G2.com.

Shelby R.
SR
Shelby R.
Sales Assistant
Small-Business (50 or fewer emp.)
"Brief, but great and easy to use"
4.5/5
What do you like best about Zoey?

How easy it is for wholesale businesses to work Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Needs better one on one customer service Review collected by and hosted on G2.com.

Verified User in Mechanical or Industrial Engineering
UM
Verified User in Mechanical or Industrial Engineering
Enterprise (> 1000 emp.)
"Zoey Recommendation"
3.5/5
What do you like best about Zoey?

It is easy to use and contains a wide variety of features, giving it the benefit of longevity over time. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Could use easier access to customer support through the options offered as well as troubleshooting problems online. Review collected by and hosted on G2.com.

Darren F.
DF
Darren F.
CEO
Small-Business (50 or fewer emp.)
"Built by a team that actually understands B2B, unlike the other options out there."
5/5
What do you like best about Zoey?

1) Product Philosophy - We were on another major provider before the switch to Zoey, which was an extremely frustrating experience. It was clear that the feature set did not truly support how to B2B functions, where you are selling into companies, and that the company had merely reskinned its B2C platform and called it B2B. Zoey is actually built ground up for B2B, and when you have B2B experience and you use the product, it's so apparent. I literally made a list of all the things my industry-leading provider couldn't do and brought it to the demo and Zoey could do every one.

2) Platform Capability - Honestly, though we've been on the platform for several months now, I feel like we haven't explored the full capability of the platform. There's so much available customization. We're at the point where it's doing everything we want and uncover new and additional features that accelerate our workflows all the time.

3) Team - Tons of handholding for implementation, quick service response.

4) Price - Cheaper and better than our prior alternative, win win. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Only thing lacking is phone support, though they're so fast with the ticketing system that I honestly thought this was going to be a bigger issue than it is. The team has been really supportive of us during onboarding and after, so really not a compliant but I feel like something that's important to note for folks. Review collected by and hosted on G2.com.

EH
Emmo H.
DIRECTOR OF SALES
Mid-Market (51-1000 emp.)
"I love how user friendly it is."
5/5
What do you like best about Zoey?

I like how easy the platform it is for my team and customers to use. Customer support is always great at getting back us in a timely manner. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

I would like to see a better price for additional licenses after being a customer for years and having double digit licenses already. Review collected by and hosted on G2.com.

Wes S.
WS
Wes S.
Vice President
Small-Business (50 or fewer emp.)
"Multiple platforms over the years - moving from BigCommerce to Zoey"
4.5/5
What do you like best about Zoey?

U.S. based support humans that you truly can talk with and are genuinely concerned with your success. Review collected by and hosted on G2.com.

What do you dislike about Zoey?

Nothing so far. To be fair we are just getting started. Review collected by and hosted on G2.com.
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