Generated from real user reviews
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Verified User
Small-Business (50 or fewer emp.)
4.5/5
"We love Waymark!"
What do you like about Waymark?
The tools provided, including the AI features, make creating promotions so simple! It allows our entire team to be part of the production and increase
Verified User
Mid-Market (51-1000 emp.)
2.5/5
"Good for New Advertisers"
What do you like about Waymark?
The AI voiceover feature is very useful, especially when you have an existing spot that just needs to be re-voiced.
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Ashley I.
Enterprise (> 1000 emp.)
4.5/5
"Flexibility"
What do you like about Waymark?
Waymark gives me the flexibility to create professional commercials for my clients for free. I like that they've added new elements like additional vo
Verified User
Mid-Market (51-1000 emp.)
4.0/5
"Waymark Review"
What do you like about Waymark?
What I love most about Waymark, is that it offers smaller tier or secondary clients a high quality, white label option that will get them elevated con
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Verified User
Mid-Market (51-1000 emp.)
4.0/5
"nice new features but still difficult to navigate"
What do you like about Waymark?
ease of use , speedy production time, quality of the finished product
Verified User
Mid-Market (51-1000 emp.)
3.0/5
"A high level of graphic skill is needed to make the process efficient."
What do you like about Waymark?
I like the IDEA of Waymark the best. In practice the system has been too difficult for me to use quickly. I like the selection of voice overs.
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Verified User
Mid-Market (51-1000 emp.)
2.5/5
"Good for New Advertisers"
What do you like about Waymark?
The AI voiceover feature is very useful, especially when you have an existing spot that just needs to be re-voiced.
Verified User
Mid-Market (51-1000 emp.)
2.5/5
"Decent enough for basic videos"
What do you like about Waymark?
Ease of use, speed to final product, sharing is very easy and minimal which is perfect.
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Verified User
Mid-Market (51-1000 emp.)
2.5/5
"Good for New Advertisers"
What do you dislike about Waymark?
Many of the templates are too "graphic-heavy", making spots almost seem as if they were created using PowerPoint. It would be nice if there was a way
Verified User
Small-Business (50 or fewer emp.)
3.5/5
"Great platform, could use fine-tuning to make it even better!"
What do you dislike about Waymark?
Waymark has somewhat of a "clunky" interface, with glitching and inconsistent performance at times. I would also like to see Waymark add more editing
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Verified User
Mid-Market (51-1000 emp.)
3.0/5
"Good for the basics"
What do you dislike about Waymark?
AI doesn't listen to instructions especially when wanting a certain holiday feel or specific info not mentioned. There is a lack of variety in templat
Verified User
Mid-Market (51-1000 emp.)
2.5/5
"Good for New Advertisers"
What do you dislike about Waymark?
Many of the templates are too "graphic-heavy", making spots almost seem as if they were created using PowerPoint. It would be nice if there was a way
See Related User Reviews
jason C.
Mid-Market (51-1000 emp.)
5.0/5
"Great, easy and flexible"
What do you dislike about Waymark?
lack of local speakers with no accent and sometimes the format of images are unable to upload so better range of acceptable formats would help a littl
Verified User
Small-Business (50 or fewer emp.)
4.0/5
"Great tool for Quick Videos"
What do you dislike about Waymark?
not being able to upload another video and customize it within the platform
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Verified User
Small-Business (50 or fewer emp.)
4.5/5
"We love Waymark!"
What do you dislike about Waymark?
I do wish there was more variety within the themes when using the AI feature. Often if you select Fun it will look similar to another Fun spot previou
Mishel S.
Enterprise (> 1000 emp.)
5.0/5
"Now Feeling Expedient"
What do you dislike about Waymark?
There could be more footage included within the program.
easy to use. good spots in minutes, customer support Review collected by and hosted on G2.com.
nothing was gard about waymark. editing takes a little getting use to Review collected by and hosted on G2.com.
Generating an ad with Waymark is easy and fun. The AI feature makes writing a script extremely easy and branding your ad is simple with the branding feature. Review collected by and hosted on G2.com.
The templates are wonderful but sometimes I need to edit parts that cannot be edited. Review collected by and hosted on G2.com.
The platform is very easy to use and makes creating quality videos effortless. Support is also very quick to respond if there are questions. Review collected by and hosted on G2.com.
The few issues I have had are more likely due to my computer. Occasionally the screen goes blank and I have to log out and back in to continue. Review collected by and hosted on G2.com.
I like that it gives a potential client the ability to see their company on video. Waymark is a very efficient tool to use and overall I'm impressed. Adding the ability to put the URL instead of the company name was a huge upgrade and makes finding the company a lot easier. I also enjoy the variety of voice overs to choose from. I see the changes Waymark has been doing to improve and it has been helping a lot with making videos. Review collected by and hosted on G2.com.
Waymark can be tricky to make certain tweaks. Something I've noticed is the color option can be confusing. It would be helpful if the colors were not linked across the entire video. Sometimes I would like to change one color on a slide but the color is linked to multiple slides, making it impossible to adjust the one color. Waymark could use more variety of stock photos, there is a limitation when it comes to my search. For example, I've searched "construction" and not much will come up. I think it would be really nice if we could have the option to remove text boxes if we did not want to put text in the box. I realize it's part of the template but it's just a thought. Review collected by and hosted on G2.com.
I found the software easy to use and intuitive. I've been an editor for 10+ years. Within 30 minutes of playing around, I made a commercial that could be presented to future clients. I really appreciate how quickly it collects useful elements- logos, website photos. This could be a great tool for bringing in new businesses. Review collected by and hosted on G2.com.
So far biggest issue has been this:
In my opinion, the “global logo” needs to be broken up into 2 separate elements that can be controlled individually. Controls for the logo that is on the bottom corner of the screen throughout, and controls for the logo on the end/open screen. I often use a white logo for the majority of a spot (because it shows up better over multiple backgrounds/video) and use a color or darker logo for the end screen. Review collected by and hosted on G2.com.
The automated process makes the process very easy. It gives you a great starting point that you can customize to fit your message. Review collected by and hosted on G2.com.
User interface. Needs a little more user controls. Ex: move fonts around on the screen, move logos, edit length of inserted clips, etc. Review collected by and hosted on G2.com.
Being able to create a commercial quickly for clients. Their software makes beautiful commercials with very little effort put forth. Also, the new AI capabilities are absolutely game-changing! Review collected by and hosted on G2.com.
I do wish there was more flexibility with being able to manipulate the templates a bit. Sometimes there are graphics, etc that I would like to get rid of. Also would be nice to easily switch out pictures with video footage instead of the fixed format they come in. Review collected by and hosted on G2.com.
Waymark is quick and simple to use. If you have any questions, all you need to do is reach out to the Waymark team and they can help find an answer quickly. Review collected by and hosted on G2.com.
I dislike that the AI feature doesn't include video (at least not yet!) Review collected by and hosted on G2.com.
How fast it writes the script, gathers pictures, voices the TV idea, very professionally, and highly fast-then close the deal! This system gives me an advantage over my competitors. Review collected by and hosted on G2.com.
Some templates are hard to edit on obvious points (Ex making the phone number more noticeable at the end-on some cases-not). But it is an excellent software that is easy to practice and get professional on. Review collected by and hosted on G2.com.
I like the wide variety of templates and the ability to use AI directly in the Wyamark tool. I like the ease and quick-paced changes that don't slow down the time to get a client on air. Review collected by and hosted on G2.com.
I wish the templates were more intuitive and could show you examples of how your assets would look in a template. I also think a wider variety of AI voices would be better to make the spots sound different. If we get too many on air, they might start to sound similar. Review collected by and hosted on G2.com.
