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Total Expert Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the ease of use of Lead Management, enabling seamless integration and customization for their needs. (15 mentions)
Users value the exceptional customer support from TotalExpert, enhancing their experience and simplifying complex operational issues. (11 mentions)
Users appreciate the helpfulness of Lead Management, facilitating client relationships and enhancing loan tracking efficiency. (10 mentions)
Users value the seamless integrations of Total Expert, enhancing workflows and centralizing marketing and sales data effectively. (10 mentions)
Users value the automation efficiency of Total Expert, enhancing engagement and streamlining processes effortlessly. (6 mentions)
Users find the learning curve steep due to complex setup and overwhelming options, hindering initial usage. (5 mentions)
Users find the interface not intuitive, leading to difficulties in navigation and usability of features. (5 mentions)
Users feel that customer support can be slow and sometimes limited, impacting their overall experience with the product. (4 mentions)
Users find the limited customization frustrating, especially for email content and lead capture apps. (3 mentions)
Users find the missing features like email design and reporting limits frustrating for effective lead management. (3 mentions)

5 Pros or Advantages of Total Expert

5 Cons or Disadvantages of Total Expert

Total Expert Reviews (168)

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Reviews

Total Expert Reviews (168)

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4.5
168 reviews
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Ashley Ann H.
AH
Ashley Ann H.
Branch Administrative Assistant
Enterprise (> 1000 emp.)
"User-Friendly Interface with Handy Resources for Loan Officers"
5/5
What do you like best about Total Expert?

I like the options to have multiple resources at my fingertips for the loan officers I work with. I'm able to easily switch between loan officer profiles and utilize the resources provided for social media and print marketing. Overall the interface is user friendly and in the past when I've chatted with representatives they've been knowledgeable and kind. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I am not the biggest fan about AI, I don't feel like it's as user friendly. Sometimes when ordering it feels like there are too many steps with not enough signals on what to do next. (i.e. having to click on the 3 dots to select payment type after approving the order amount) Review collected by and hosted on G2.com.

Response from J.J. Slygh of Total Expert

We’re happy to hear that the user-friendly interface, marketing resources, and support team have been valuable to you. Thanks for pointing out where the AI and order workflow could be clearer. Your feedback helps us identify ways to make the next steps more intuitive.

Cheryl A.
CA
Cheryl A.
Mortgage Loan Officer
Mid-Market (51-1000 emp.)
"Total Expert Makes Co-Branded Single Property Websites Easy for Daily Promotion"
5/5
What do you like best about Total Expert?

I use Total Expert daily to create Single Property Websites for promotion on social media for my real estate partners. When a new listing is created for any of my partners, I immediately send a co-branded SPS. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I would not say that there is a downside to using it. You get out of it what you put into it. If you are engaged, and entering your real estate partners and clients into marketing groups you can target them for marketing. You have to do the work of setting up the groups, first, however. Review collected by and hosted on G2.com.

Verified User in Real Estate
UR
Verified User in Real Estate
Small-Business (50 or fewer emp.)
"Be Great Again – Keep Up with the Times"
0/5
What do you like best about Total Expert?

I loved Total Expert when it first came out, and I even reviewed the system for a previous company of mine to adopt and sat down with some of the sales staff that came out. Unfortunately, I don’t like much about the system anymore, there is nothing special on what it offers. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

1) You can't pull up a report to show possible duplicate entries to merge

2) If I have a contact who is a client as well as a referral partner I have to enter them as 2 separate contacts to make sure they get the appropriate marketing

3) When sending out a co-marketing partner request, it doesn't indicate which user it is coming from - the recipient just gets an email to click on.

4) The whole lead, referral source type, and all of that information just seems a bit clunky and confusing and messy

5) I don't like that I can't add in a Title for my referral partners - you can input "Dr", etc. But I can't identify what the title of my referral partner is unless I make a bunch of new groups. I would like to have a group called "Financial Planners" and be able to see what their Title is without having to click on them to read any notes as I have a company that would go under this group but they all do different things.

6) I don't even know if you can add specific hashtags that would work, but you can't tag anyone, you can't add a location and you are only limited to FB, LI, & IG.

7) The bombbomb piece on the templates is finicky. I have a favorited tag where weekly we update the video and title but when I delete the video and add the bombbomb widget back in there, when I select the video it doesn't upload it. I have to add a couple columns with the bombbomb widgets so that one of them will take it and then go delete the extra columns.

Seems that Total Expert could take note of most CRMs and update their system accordingly and try and keep up with the times Review collected by and hosted on G2.com.

BM
Brynn M.
Mortgage Loan Officer
Mid-Market (51-1000 emp.)
"All in one social media connection and CRM used for easy communication"
4.5/5
What do you like best about Total Expert?

I like that Total Expert links to my social media platforms so I am able to make posts directly from my resources and I know they are compliant. I also love being able to have realtors create profiles linked to mine; I use this as a marketing tool frequently. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

The "Tags" feature as filters is a bit clunky and often I have to select a tag multiple times before it filters them out. Review collected by and hosted on G2.com.

Verified User in Banking
GB
Verified User in Banking
Mid-Market (51-1000 emp.)
"Streamlined Lead Management with Compliance Focus"
4/5
What do you like best about Total Expert?

I appreciate how Lead Management tools within Total Expert bring full transparency and accountability to our prospect pipeline, which is critical for our regulated banking operations. Previously, prospect information was scattered across emails and spreadsheets, and I once dealt with an awkward situation where two loan officers contacted the same mortgage buyer independently; the client felt confused and questioned our internal coordination. Now the centralized lead queue and status tracking eliminate this chaos. Every prospect owns a single live profile displaying assigned staff, complete outreach history, and current pipeline stage. The built-in connection to compliance-approved messaging templates is invaluable in my daily compliance work. Loan officers can send messages straight from lead records using pre-vetted content stored in IntelligenceBank Knowledge Management, which avoids the risk of sending unregulated promotional text. Last quarter, one team member almost drafted non-compliant wording, but the template restriction blocked improper outreach before it went out. I also depend on the basic reporting features to create weekly pipeline summaries for leadership. The data covers incoming lead volume and average response delays. During the busy spring mortgage season, these reports helped our managers rearrange staff schedules to shorten waiting time for prospects. Although deeper integration with our core banking system would further optimize workflows, the lead management module delivers remarkable value. It stops duplicate client outreach, unifies compliant communication standards, and guarantees every prospective banking customer receives timely, stable support from our team. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

First, the platform lacks robust native synchronization with our core banking system. We frequently receive inquiries from prospects who already hold accounts with our institution. There is no automatic matching logic to identify these overlaps. On one occasion, we generated a duplicate lead entry for a long-term client applying for refinancing. A loan officer initiated outreach without viewing the client’s existing account records, making the client feel our team lacked basic information coordination. I have to manually cross-check every new lead against our customer database to prevent similar incidents, and this repetitive work piles up heavily during peak mortgage inquiry seasons. Second, duplicate lead detection works poorly. The system only alerts users when email addresses are almost identical. Many prospects submit inquiries using secondary contact emails, so lots of duplicate profiles remain undetected without matching rules based on names, phone numbers or residential addresses. I spend several hours every week merging redundant records, and this eats up time I originally reserved for auditing compliance documents. We also use Whereby Meetings for virtual client consultations, yet meeting notes cannot auto-sync back to lead profiles. Staff need to manually copy information afterward, which creates another layer of unnecessary administrative labor. If developers improve data sync capabilities and expand multi-condition duplicate identification rules, the platform could greatly reduce our daily manual workload. Review collected by and hosted on G2.com.

Response from Kate Cosgrove of Total Expert

Thank you for this detailed review. You've highlighted exactly where we're delivering value and where our roadmap will deliver improvements.

Happy to hear what's working - your compliance story is huge and the fact that template restrictions caught a near-violation before it went out is exactly the risk mitigation regulated institutions need.

Things we can improve on: core banking system sync and multi-condition duplication detection. You're right that manually cross-checking every new lead is eating up hours, especially in peak season. This is consistently the highest priority request from our financial services customers. A solution for this is on our roadmap. The enhanced matching on name + phone + address is in active development and should ship later this year.

Your compliance success proves Lead Management works for regulated environments, let's remove the integration friction.

If you would like to chat so we can be sure to understand your specific banking system and workflow so we can prioritize accordingly, we would love to get on a call with you.

Verified User
G
Verified User
Mid-Market (51-1000 emp.)
"Eye-Catching Compliant Flyers, Though Search Can Be Tricky"
5/5
What do you like best about Total Expert?

I use Total Expert to create compliant flyers and marketing materials for my agents, including payment scenario flyers that buyers appreciate. I like the appealing layouts and graphics. The pricing flyers organize data and information in a way that’s easy to read, and the photos and colors grab buyers’ attention when they walk in the door. I also found the initial setup easy. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I find the search feature for flyers and printed materials challenging. Keyword searches don’t always pull up what I’m looking for when I don’t use the right keyword. Review collected by and hosted on G2.com.

Lauren R.
LR
Lauren R.
SVP, Director of Mortgage Business Development
Enterprise (> 1000 emp.)
"Easy-to-Use CRM with Great Texting, but Room to Improve"
4/5
What do you like best about Total Expert?

I like Total Expert’s text capability, especially the ability to communicate both ways by text. I also like that it’s easy to use and that I can configure journeys. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I can’t post videos to social media, and I’d like better management of duplicate contacts. Review collected by and hosted on G2.com.

Response from J.J. Slygh of Total Expert

Thank you for sharing your feedback! We’re glad Total Expert’s two-way texting, ease of use, and configurable journeys help you stay connected with clients. We recently released Group Messaging for your text communication as well as Bring Your Own Number (BYON) so you can now bring an existing business number and use it for SMS. And, our 2026-2027 roadmap includes tools to help removing duplicate contacts.

Tim M.
TM
Tim M.
Mortgage Consultant
Enterprise (> 1000 emp.)
"Easy-to-Use Marketing and Contact Management with a Helpful Design Studio"
5/5
What do you like best about Total Expert?

I use Total Expert for marketing and contacts, and I like that it keeps my contacts all in one place. It’s easy to use. I find the Design Studio easy to use and very helpful, and the initial setup was very easy. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

Nothing Review collected by and hosted on G2.com.

Response from J.J. Slygh of Total Expert

It’s great to hear that setup was simple and that Total Expert helps keep your contacts organized in one place. Thanks for taking the time to leave a review!

Amber O.
AO
Amber O.
Loan Officer Assistant
Mid-Market (51-1000 emp.)
"Tasks Keep Me on Track and Nothing Falls Through the Cracks"
5/5
What do you like best about Total Expert?

I like the tasks the best. It really helps me stay on track and I do not let people fall through the cracks. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I dislike the total expert app. I wish it was more user-friendly and you could do things like create flyers. Review collected by and hosted on G2.com.

Response from Kate Cosgrove of Total Expert

Amber, thank you for this fantastic review! A perfect 5-star rating absolutely makes our team's day.

We're thrilled that the Tasks feature is keeping you and your clients organized and on track. That's such a critical part of staying professional and responsive, and knowing it's working for you is huge validation of our roadmap.

On the mobile app experience, we hear you that there's room for improvement there, including features like flyer creation. That's the kind of feedback that helps us prioritize what to build next. Keep it coming!

Kate Cosgrove

Manager, Customer Success

kate.cosgrove@totalexpert.com

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Easy Mass Messaging for Clients"
4.5/5
What do you like best about Total Expert?

Having a way to contact a mass amount or select amount of clients all at one time. Review collected by and hosted on G2.com.

What do you dislike about Total Expert?

I want to update my list of clients by sending in an updated xcel spreadsheet, but I would have to go thru to manually remove duplicates. Review collected by and hosted on G2.com.

Response from J.J. Slygh of Total Expert

Thanks for sharing your feedback! We’re glad Total Expert makes it easy to reach all or selected groups of clients and helps you stay connected with clients and referral partners. You may be happy to hear that our 2026-2027 roadmap includes tools to help easily manage duplicate contact records.