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TikTok Ads

By TikTok

4.2 out of 5 stars

How would you rate your experience with TikTok Ads?

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TikTok Ads Reviews & Product Details

Profile Status

This profile is currently managed by TikTok Ads but has limited features.

Are you part of the TikTok Ads team? Upgrade your plan to enhance your branding and engage with visitors to your profile!

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

10 months

TikTok Ads Integrations

(2)
Integration information sourced from real user reviews.
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TikTok Ads Reviews (135)

View 1 Video Reviews
Reviews

TikTok Ads Reviews (135)

View 1 Video Reviews
4.2
135 reviews

Pros & Cons

Generated from real user reviews
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Devansh M.
DM
Manager - Strategic Alliances & Partnerships
Small-Business (50 or fewer emp.)
"Perfect for Content Creators"
What do you like best about TikTok Ads?

Helps any users on TikToks to grow there account easily by just a short expenditure of money which can help the reachabiliy of the account of any user and give them a better platform Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Not much to hate about TikTok Ads, but major downside what i feel is the time taken to get the advertisement approved, other than that, I haven't faced any major downside for it. Review collected by and hosted on G2.com.

Gerardo  D.
GD
Mid-Market (51-1000 emp.)
"Good entertainment"
What do you like best about TikTok Ads?

It is an application that offers an unparalleled service by having extensive use over the application, it applies many advantages and facilitates proper use, without having inappropriate content. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

There are no things I dislike about the app, as it is very good in every way, making daily life easier and the day more entertaining thanks to the app. Review collected by and hosted on G2.com.

Subin V.
SV
Junior Researcher & Analyst
Small-Business (50 or fewer emp.)
"Great place to target & reach a younger audience, good for short ads."
What do you like best about TikTok Ads?

Short ads, wide reach for a young target audience. Perfect for creatives looking to create visually appealing ads, range of on-app editing options to form content to your liking. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

May take some time getting used to the on-app interface for first-time ad users. However this is not a serious con as once you're used to it it's a piece of cake. Review collected by and hosted on G2.com.

Hayden F.
HF
Senior Account Manager
Mid-Market (51-1000 emp.)
"Great for driving new customers"
What do you like best about TikTok Ads?

I've found TikTok drives strong engagement for upper to mid-funnel audiences who have not heard of your brand before. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Content creation is timely and requires to be refreshed and rotated frequently. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Small-Business (50 or fewer emp.)
"Great CPMS with so so performance"
What do you like best about TikTok Ads?

One of the useful things about TikTok ads are the low CPMs. Additionally, the traffic seems to be qualified that are engaged. Finally the creative tools for performance are very helpful. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

The least helpful thing about TikTok ads is the UI. It tends to be buggy sometimes and can delete a fully built campaign before launching. Furthermore, the analytics are barebones. Review collected by and hosted on G2.com.

David B.
DB
Software Account Clerk
Small-Business (50 or fewer emp.)
"Well targeted ads from Tik Tok"
What do you like best about TikTok Ads?

Tik Tok ads are well designed and target the right audience, as I have experienced it in the last few weeks of intense usage. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

There may be alot of ads at times, but for the most part I think all is good. Review collected by and hosted on G2.com.

Mark N.
MN
marketing
Small-Business (50 or fewer emp.)
"kinda short sighted and not granular"
What do you like best about TikTok Ads?

eas of use, integration into tik tok and its way of reporting stuff Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

not very detailed in its ability to target specific zip codes Review collected by and hosted on G2.com.

SC
Small-Business (50 or fewer emp.)
"Good experience installing TikTok Shop app"
What do you like best about TikTok Ads?

Easy to install with guidance from expert Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Requires assistance from expert and access to information Review collected by and hosted on G2.com.

Zane R.
ZR
Small-Business (50 or fewer emp.)
"TikTok made me buy them!"
What do you like best about TikTok Ads?

I work at a next gen marketing agency and TikTok Ads and the ads manager make tracking and reporting so easy. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

There are certain metrics that TikTok has not previously captured / metrics are named differently. Review collected by and hosted on G2.com.

Donabel A.
DA
Small-Business (50 or fewer emp.)
"TikTok Ads"
What do you like best about TikTok Ads?

Tiktok ads are really helpful and user-friendly. It's convenient, especially if you have a business that you want to promote and for viewers, it will be able to help them find something really easy. Review collected by and hosted on G2.com.

What do you dislike about TikTok Ads?

Oh well, we all know that ads consume more time for us and its not convenient. However, TikTok ads are really helpful and a very good manual work to grow business with. Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

2 months

Return on Investment

10 months

Average Discount

10%

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TikTok Ads Features
Mobile Functionality
Campaign Dashboard
Campaign Optimization
Reach
Targeting
Retargeting
Geo-Targeting
In-App Ads