My favorite aspect of Subtext is the accessibility to reach all of our sales reps nationwide, right at their fingertips! It allows making announcements, shouting staff out, and communicating messages easier than ever. We send anywhere from 1 to 5 messages a day, and the platform can definitely handle a lot more than that. Another bonus is that the interface is extremely user-friendly and easy to navigate, even for less tech-savvy people! Review collected by and hosted on G2.com.

Occasionally, I wish the interface itself were a little more sophisticated. I like that it's easy to use, but it could use a minor facelift! I also wish that video previews automatically loaded instead of the user having to click "load preview". I think we would see our engagement increase if it auto-loaded! Review collected by and hosted on G2.com.

The biggest benefit is the level of audience engagement. Text messaging feels more immediate and conversational than traditional channels, which has led to higher interaction rates and more meaningful feedback from our audience. The team has also been a strong partner, helping us think strategically about how to use the platform and identify new opportunities for both audience growth and sponsorship integration. Review collected by and hosted on G2.com.

I'd love to see more robust reporting and analytics, particularly around measuring business impact. Some advanced features can also take time to learn and implement. Review collected by and hosted on G2.com.

I love the fact that text messaging through Subtext has a 90 plus percent open rate compared to email or any other type of marketing we've used, allowing us to directly get in front of the people we need to speak to with exactly the message we want them to hear. It's also more affordable than just about every other form of marketing that we've done. Our team had a really easy time getting things set up, and working with Subtext, they were able to clean up the phone numbers we had in our system to differentiate home phone numbers from mobile devices. From there on, it just got easier every time we created a campaign. Review collected by and hosted on G2.com.

Applying emojis or imagery to some of our messaging does cause a bit of a hang-up, and the flow is not quite as smooth. So we've just avoided doing that at all. Review collected by and hosted on G2.com.

Instant communication with engaged readers. Feels like a conversation, versus a one-way street. The interface and UX is easy, too. Review collected by and hosted on G2.com.

It would be nice it there was a way to set it up so it felt like a true group chat. Ie., for subscribers to be able to talk to each other within the confines of the chat itself. Review collected by and hosted on G2.com.

The ease of some of the features, and the ability to give multiple logins. Review collected by and hosted on G2.com.

I wish there were a way to remove people from tags while still keeping them on the platform. Review collected by and hosted on G2.com.

Subtext is easy to use and manage with multiple accounts. The customer service is great their team is incredibly responsive. I love the metrics available and the preview the platform provides for each message. Its great to be able to set up and schedule the texts to go out at any desired time. Review collected by and hosted on G2.com.

I would like to be able to see the account name within the draft section of Subtext. I would also like to be able to see the number of subscribers when the text is scheduled, prior to it sending. Review collected by and hosted on G2.com.

Our rep has been nothing but great. She is quick and thorough with her responses. Implementation on site, work flows, and creating forms are easy. I've trained multiple newsrooms staff on Subtext all within 10 minutes. Review collected by and hosted on G2.com.

We haven't run into any negatives thus far. Review collected by and hosted on G2.com.

The texting service is straightforward and user-friendly, making it easy for people to sign up. Review collected by and hosted on G2.com.

At this moment, I have no cons to mention. Review collected by and hosted on G2.com.

The ease of response for subscribers, who engage in good faith. Review collected by and hosted on G2.com.

I have no complaints. This thing works. About the only improvement I can suggest is allowing hyperlinks to be attached to text instead of standing alone, using up precious characters. Review collected by and hosted on G2.com.

I like the ability to schedule broadcasts to send in the future. I like being able to track the CTR on the links I send. My contact at Subtext is very responsive. Review collected by and hosted on G2.com.

I wish you could rearrange the scheduled broadcasts. I would like to sort them by date to be sent, not by date of creation. I would like the ability to personalize the shortened links so our subscribers are more likely to click on them. Review collected by and hosted on G2.com.