Structured Features

Ability to upload and automatically distribute leads, as well as lead nurturing and scoring capabilities.

Allows channel partners to create co-branded or locally customized content from centrally managed templates.

Ability to assign groups and users different levels of access depending on the role of those groups and users.

Ability for channel partners to create personalized emails, newsletters, or announcements using your branding and content.

Allow channel partners to generate traffic and enhance visibility via search engines through both paid and unpaid activities.

Ability to distribute and showcase your product and solutions via your channel partners’ websites.

Ability for partners to schedule and manage content across social media channels.

Provides partners with pre-built event templates that include automated email workflows for event management (i.e. webinars, in-person event registration, etc.).

Ability to setup and personalize co-branded microsites or landing pages.

Provides visibility into marketing campaign performance to then optimize strategy moving forward.

Identifies high performing channel partners to be able to target them with more content, campaigns, and marketing development funds.

Provides the ability to track marketing development funds (MDF), like funds uploaded, funds claimed, and funds dispersed.

Ability to enourage partners to use your platform, which can involve learning and engagement (i.e. leaderboards, gamification, etc.).

Create editorial calendars that can be accessed by multiple users. Schedule content in advance to post at a later date.

Finds common overlap between you and your partner's prospects

Defines partnership overlaps into prospects, open opportunties or current customers

Provides suggestions for what to do when data between partners intersect

Allows users to search by brand to see who is driving traffic for your competitors.

Allows users to

Allows users to identify partners by content based on search rankings to ensure optimal collaboration.

Allows users to provide partners with approved creative, current offers, and curated product catalogs they’ll need to promote your brand.

Allows users to give key partners offers and sales deals to encourage them to keep your offers front and center.

Allows users to provide partners with product catalogs to help gudie them towards the right products to promote

Allows users to track partner conversions

Allows users to track the partners that bring in your most loyal customers.

Allows users to measure partner-influenced revenue to show ROI

Allows users to integrate data from data warehouse software into the partner ecosystem platform

Allows users to integrate data from a CRM into the partner ecosystem platform

Allows users to integrate Account-Based Marketing Software into the partner ecosystem platform

Anticipates needs and offers suggestions without prompting

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives