Singular Reviews (529)

Reviews

Singular Reviews (529)

4.6
529 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the product for its excellent support and ease of use, highlighting how responsive the team is in addressing queries and providing assistance. The platform's ability to unify data and deliver clear insights into marketing performance is also frequently mentioned as a key benefit. However, some users note that the UI could be improved for a more modern experience.

Pros & Cons

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LS
Luciana S.
IT Manager
Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Robust Marketing Analytics with Real-Time Insights and Reliable Data Unification"
4.5/5
What do you like best about Singular?

Singular demonstrates robust marketing analytics and campaigns performance tracking, for business productivity

The tool has remarkable mobile attributions, which gives all stakeholders easy access and manageability

Singular helps in data unification and this happens across multiple platforms and networks

The dashboard has helpful reporting tools and they use the available analytical measures

Singular has magnificent marketing data aggregation and this is automatically generated to bring reliability

The tool provides real time insights concerning spending and campaigns performance tracking

Singular has robust fraud detection solutions and this leads to data accuracy and efficiency Review collected by and hosted on G2.com.

What do you dislike about Singular?

Singular has complex attribution configurations and this leads to operational complexity

The tool has advanced reporting methods and they demands extra learning for easy understanding Review collected by and hosted on G2.com.

Gil G.
GG
Gil G.
Head Monetization & Performance
Small-Business (50 or fewer emp.)
"Supportive, Professional but Complex Integration"
4/5
What do you like best about Singular?

I like the support and professionalism provided by Singular. They help me mostly with tracking issues regarding mutual partners and attribution with marketing sources, making these processes smoother and more manageable. Review collected by and hosted on G2.com.

What do you dislike about Singular?

I found that cost integration was very difficult to solve, and dealing with edge cases like tracking problems with partners was challenging. Also, the initial setup of Singular wasn't easy. Review collected by and hosted on G2.com.

Verified User
G
Verified User
Small-Business (50 or fewer emp.)
"Responsive Partner for Attribution & Integration Needs"
4/5
What do you like best about Singular?

I like how Singular is super responsive, especially in terms of customer success and the kind of treatment we receive. I also appreciate the documentation, which is working great for me. The overall solution is mostly flawless, which means I don't need a lot of touchpoints with them. I have the resources to learn and delve into specific topics when I need to. Adding new parts or extending the solution works pretty well, and having a responsive point of contact is a great help. Usually, assistance from the tech team is just one or two days away, which is really convenient. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Sometimes Singular feels like a rigid solution, like it has a glass ceiling that limits improvements. Some SDK features aren't exposed, and occasionally, the integration with partners is delayed. There's also a spend accuracy issue at times, which typically takes hours to resolve. Having the data pushed faster and more fluently would be a leverage point for improvement. Review collected by and hosted on G2.com.

Verified User in Gambling & Casinos
UG
Verified User in Gambling & Casinos
Small-Business (50 or fewer emp.)
"Excellent Customer Service and a Truly Helpful Account Manager"
4/5
What do you like best about Singular?

The customer service has been excellent, especially Shabtay, our account manager, who is always very helpful whenever we have a problem or a question. Review collected by and hosted on G2.com.

What do you dislike about Singular?

We’re dealing with a data duplication issue, and we still can’t pinpoint the source. On top of that, the loading time is slower than we’d like, and parts of the UI aren’t very intuitive. There also don’t seem to be many customization options. Review collected by and hosted on G2.com.

"Unify data, but it needs better UX"
4.5/5
What do you like best about Singular?

I like how Creative IQ in Singular helps me see the creative performance of each of my campaigns, something I would otherwise have to do manually, which saves time and effort. I also appreciate that the team always provided step-by-step guided support for the initial setup of Singular, which makes the process of starting to use the tool much easier. Review collected by and hosted on G2.com.

What do you dislike about Singular?

I don't feel that Singular is very intuitive at the UX level and understanding where to look for each thing. It could be simpler. It could be better if there were descriptions within each section that said what can be done there, or if things were visually well separated and with simple, non-technical language. Review collected by and hosted on G2.com.

Enrique M.
EM
Enrique M.
Marketing & SEO Analyst
Mid-Market (51-1000 emp.)
"The tracking tool I would always want"
5/5
What do you like best about Singular?

You can easily create reports that summarize the impact of your campaigns through all the funnel, analyze the data and trends to get some insights that you may not be able to get using only the data from the platforms (Meta, Google, etc.) Review collected by and hosted on G2.com.

What do you dislike about Singular?

Still a lot of information but the GUI helps a lot to get only what you want, maybe an easy access guide to understand that the metrics mean and their differences with one antoher. Review collected by and hosted on G2.com.

Milos R.
MR
Milos R.
Mid-Market (51-1000 emp.)
"Comprehensive Campaign Data Tracking with Stellar Support"
5/5
What do you like best about Singular?

I use Singular for tracking data and attribution for my advertising campaigns, especially for mobile games. I find it very helpful because I don't need an SDK for most of my needs, as Singular provides a solution for that. I like that all the data I need is in one place, which allows me to implement all the metrics and events, as well as analyze my campaign data needed to make the best decisions for my campaigns. One of the things I really appreciate about Singular is the support I get from them. We connect through Slack and email, but on Slack, they reply quickly, are very supportive, and always look for the best possible solutions for me. I also have an account manager and a support team that provide feedback and solutions within a very short time through Slack. The initial setup was straightforward and easy, mainly because we received support from day one. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Maybe the education of users on how to use the features of the tool properly. I did go through training, but maybe I did not ask enough questions. And now I'm trying to figure things out myself, for some things, but it might be actually individual. Review collected by and hosted on G2.com.

Ioan G.
IG
Ioan G.
Small-Business (50 or fewer emp.)
"Simple Setup and Excellent Customer Service"
4.5/5
What do you like best about Singular?

I use Singular as my MMP to analyze data related to monetization and user acquisition and to share data that helps optimize my campaigns with various networks. It helps me analyze data more quickly and reach more user acquisition networks. I would highlight the customer service, with an account manager whom I meet with monthly and a Slack group with different people who resolve my queries. Its price is very competitive for companies that scale thanks to user acquisition and monetize through ads. Singular is cheaper than other options on the market. Very simple, we are a small team and in a few days we had everything ready. Review collected by and hosted on G2.com.

What do you dislike about Singular?

The accuracy of the data is high but it lacks collecting, for example, the revenue generated by some networks, such as the Admob waterfall. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Mid-Market (51-1000 emp.)
"Deep Technical Expertise, Broad Integrations, and Outstanding Support"
5/5
What do you like best about Singular?

Deep technical expertise and broad integrations. Their support is very strong and they are willing to do work to help us get to the best practice for a complicated business. Review collected by and hosted on G2.com.

What do you dislike about Singular?

The UI for creating dashboards is good for basic things but a little clunky for more complicated things. I end up exporting data more than I would like. Review collected by and hosted on G2.com.

Asaf T.
AT
Asaf T.
Marketing Operations
Enterprise (> 1000 emp.)
"The MMP that does it alll"
5/5
What do you like best about Singular?

Super attentive to what the client is looking for. Review collected by and hosted on G2.com.

What do you dislike about Singular?

Their UI feels outdated for the AI age. would definitely refresh how the UI looks and feels Review collected by and hosted on G2.com.