--- title: Simon AI Reviews meta_title: 'Simon AI Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 264 reviews by the users' company size, role or industry to find out how Simon AI works for a business like yours. aggregate_rating: rating_value: 4.2 review_count: 264 scale: '5' date_modified: '2026-10-23' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Simon AI Reviews & Product Details

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Value at a Glance

Averages based on real user reviews.

Time to Implement

4 months

Return on Investment

23 months

User Insights

Average based on 264 real user reviews.

Implementation Time

4 months

Perceived Cost

$$$$$

Simon AI Reviews (264)

Reviews

Simon AI Reviews (264)

4.2
264 reviews

What do users say?

Generated using AI from real user reviews
Users consistently praise the ease of use and responsive support provided by Simon AI, highlighting how intuitive the platform is for building customer segments and managing data. Many appreciate the seamless integration with various tools, which enhances their marketing efforts. However, some users note a learning curve for newcomers, indicating that initial training is beneficial for maximizing the platform's capabilities.

Pros & Cons

Generated from real user reviews
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Verified User in Marketing and Advertising
UM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"Flexible Integration"
4/5
What do you like best about Simon AI?

I liked the flexibility in options I had for making transformations on inputs and outputs via Jinja templating. We interacted a lot with the webhooks and besides a bit of testing challenges it was pretty straightforward. Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

In my experience we didn't have a staging environment so that made testing very challenging for us and led to multiple production issues. Also the docs are a bit misleading or out of date. Review collected by and hosted on G2.com.

Verified User in Electrical/Electronic Manufacturing
UE
Verified User in Electrical/Electronic Manufacturing
Small-Business (50 or fewer emp.)
"CDP"
4.5/5
What do you like best about Simon AI?

Easy to navigate and easy to use the system Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

Some data not available to pull off the CDP Review collected by and hosted on G2.com.

Verified User in Health, Wellness and Fitness
UH
Verified User in Health, Wellness and Fitness
Mid-Market (51-1000 emp.)
"Good data platform and segmentor"
3.5/5
What do you like best about Simon AI?

SimonData's segment builder is very easy to use and quick and you will easily size the segment size. Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

I don't trust the conversion data - it will either inflate or under report results. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Small-Business (50 or fewer emp.)
"Using Simon Data after 3+ years previous ESP experience"
1.5/5
What do you like best about Simon AI?

Segment building - layering multiple segments to build off one another makes targeting seamless. Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

Search capabilities are very poor throughout the entire platform - searching by keyword is inefficient and I have to write full the title to narrow down to the resources I'm looking for. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
AC
Verified User in Consumer Goods
Mid-Market (51-1000 emp.)
"Works great for my team!"
4.5/5
What do you like best about Simon AI?

It is very effective at sending outreaches to customers. I enjoy the insights! Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

It is a little confusing to learn at first. A lot of different steps Review collected by and hosted on G2.com.

Benjamin R.
BR
Benjamin R.
Product Manager
Small-Business (50 or fewer emp.)
"Beyond Finance Simon Review"
3.5/5
What do you like best about Simon AI?

Flexibility of using webhooks to send email Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

No easy way to verify data in webhooks. This creates challenge that requires us to engage our Simon rep for QA. Review collected by and hosted on G2.com.

Response from Lauren Crupnick of Simon AI

Hi there! Simon Data team here-- we're wondering if you'd be willing to update your review. It's been awhile since you left it, and we've put in a lot of work on powering our producr to fit marketers' needs.

Thanks for considering! If you have additional feedback, feel free to leave it in an updated review or reach out to your Account Manager!

Verified User in Food & Beverages
UF
Verified User in Food & Beverages
Mid-Market (51-1000 emp.)
"It gets the job done, but can sometimes be very wonky and has its own idiosyncrasies."
3.5/5
What do you like best about Simon AI?

It's really intuitive to use. It was not difficult for me to learn nor do I find it difficult to onboard people onto the platform. Plus, as I said before, it gets the job done. Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

It just has some weird things that I'll never really get used to. Trying to test content with dynamic fields from events sometimes works and sometimes doesn't. Simon only refreshing once every 12 hours with an employee needing to do it manually is weird. Review collected by and hosted on G2.com.

Response from Lauren Crupnick of Simon AI

Hi there! Simon Data team here-- we're wondering if you'd be willing to update your review. It's been awhile since you left it, and we've put in a lot of work on powering our product to fit marketers' needs. Thanks for considering! If you have additional feedback, feel free to leave it in an updated review or reach out to your Account Manager!

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Mid-Market (51-1000 emp.)
"User-Friendly"
3.5/5
What do you like best about Simon AI?

I find it very easy to use for someone who is not very familiar with building HTML-based email campaigns. A lot of similar platforms are really clunky and archaic. Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

I haven't found too much that I dislike yet. I use it once a month and it serves the purpose I need. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Verified User in Retail
Mid-Market (51-1000 emp.)
"Make the most of your customer data with key integrations"
3.5/5
What do you like best about Simon AI?

Ability to send segments to partner channels (Direct Mail, Paid Social, etc). Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

Better integration with Attentive. More frequent syncs throughout the day. Review collected by and hosted on G2.com.

Verified User in Consumer Goods
UC
Verified User in Consumer Goods
Mid-Market (51-1000 emp.)
"Want to know if customer's are reading their messages?"
3/5
What do you like best about Simon AI?

Being able to see what messages have been sent, if/when customers read them Review collected by and hosted on G2.com.

What do you dislike about Simon AI?

Not being able to click on the item and view the email itself Review collected by and hosted on G2.com.

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Pricing Insights

Averages based on real user reviews.

Time to Implement

4 months

Return on Investment

23 months

Average Discount

13%

Simon AI Comparisons
Simon AI Features
Data Enrichment
Expandability
Multiple Devices
Marketing Metrics
Predictive Modeling
Recommendation Engine