---
title: Scrunch Reviews
meta_title: 'Scrunch Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 14 reviews by the users' company size, role or industry to
  find out how Scrunch works for a business like yours.
aggregate_rating:
  rating_value: 3.6
  review_count: 14
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---

# Scrunch Reviews
**Vendor:** Scrunch  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)  
**Average Rating:** 3.6/5.0  
**Total Reviews:** 14
## About Scrunch
Scrunch is a data-driven influencer marketing platform that is designed to enable brands and agencies to discover the right bloggers and social media influencers. Scrunch has one of the world&#39;s largest influencer databases with over 20 million profiles and billions of datapoints.



## Scrunch Pros & Cons
**What users like:**

- Users value the **ease of use** of Scrunch, as it simplifies finding detailed metrics and creators efficiently. (2 reviews)
- Users value the **clean structure of metrics** in Scrunch, enhancing their dashboarding and reporting experience significantly. (1 reviews)
- Users love the **clean structure of metrics** in Scrunch, enhancing their reporting and data analysis capabilities. (1 reviews)
- Users value the **easy integrations** in Scrunch, allowing smooth connections for advanced reporting and insights. (1 reviews)
- Users love Scrunch&#39;s **powerful filtering features** , making it quick and easy to create perfect shortlists of creators. (1 reviews)
- Metrics Tracking (1 reviews)

**What users dislike:**

- Users find the **outreach and relationship-management tools lacking** , necessitating the use of external CRM notes for better management. (1 reviews)
- Users find the **limited data** in Scrunch&#39;s competitive presence section restrictive for exploring opportunities on other AI platforms. (1 reviews)


## Scrunch Discussions
  - [What is Scrunch used for?](https://www.g2.com/discussions/what-is-scrunch-used-for)

- [View Scrunch pricing details and edition comparison](https://www.g2.com/products/scrunch/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-01+10%3A52%3A54+-0500&secure%5Bsession_id%5D=9d7a1e20-7794-4654-8f83-32c33f63a3b9&secure%5Btoken%5D=9e24823f9c065917f113b03d942f91a7a0e1a38cc03aa648b31eaade456a57a1&format=llm_user)

## Scrunch Features
**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Social Commerce

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top Scrunch Alternatives
  - [Traackr](https://www.g2.com/products/traackr/reviews) - 4.3/5.0 (373 reviews)
  - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews)
  - [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) - 4.6/5.0 (560 reviews)

