Roasy AI Reviews & Product Details

Roasy AI is a comprehensive user acquisition (UA) management platform designed to streamline and optimize advertising campaigns across multiple networks. By integrating data from leading ad platforms such as Meta, Google, TikTok, Apple Search Ads, AppLovin, Unity, and Snapchat with Adjust's mobile measurement partner (MMP) data, Roasy AI provides a unified dashboard that offers real-time insights into campaign performance and return on ad spend (ROAS). One of the standout features of Roasy AI is its ability to consolidate campaign data from various networks into a single, sortable table. This centralized view allows users to monitor the status, daily budgets, weekly expenditures, and true ROAS of all campaigns without the need to navigate multiple platforms. The platform's direct API connections ensure latency-free data synchronization, enabling timely and informed decision-making. Roasy AI is built for control at scale, offering functionalities that cater to the needs of app studios and growth teams managing extensive UA campaigns. Users can perform bulk actions, such as updating budgets across different networks with a single keystroke, thereby enhancing operational efficiency. The platform also facilitates cross-network budget reallocation, allowing for the redistribution of funds to campaigns yielding the highest returns. A key aspect of Roasy AI is its integration of ROAS and lifetime value (LTV) metrics. By analyzing these indicators, the platform identifies discrepancies where ROAS and LTV may not align, highlighting channels that are underperforming or overperforming. This insight helps users avoid pausing potentially successful campaigns or scaling those that may lead to higher churn rates. The platform's AI-driven budget recommendations are tailored to align with users' growth objectives rather than platform-specific metrics. Roasy AI flags campaigns that are performing well or underperforming, suggesting budget adjustments to optimize overall performance. Users can pause, scale, or reallocate budgets across networks seamlessly, eliminating the need for manual tab-hopping or data exports. Roasy AI offers a tiered pricing structure to accommodate various user needs: - **Free**: Aimed at solo product managers and indie developers managing their own paid ads. This tier includes up to 2 ad accounts, access to all 7 networks plus Adjust MMP, read-only campaign monitoring, and true ROAS calculation. - **Starter**: Designed for app studios and growth teams running substantial UA campaigns. This tier includes up to 10 ad accounts, AI budget recommendations, LTV vs. ROAS calibration, bulk actions across networks, and cross-network reallocation. - **Scale**: Intended for studios with significant ad spend requiring advanced features. This tier offers unlimited ad accounts, custom alerts and automations, dedicated customer success management, API access, and priority support with custom service level agreements. Roasy AI emphasizes ease of setup, with a 15-minute integration process that works seamlessly with existing Adjust accounts. The platform is developed by a growth agency with credentials as a Google Premier Partner, Meta Business Partner, Adjust Certified Partner, and RevenueCat Partner, ensuring a reliable and trustworthy service for managing and optimizing user acquisition campaigns.