# Retail Rocket Reviews
**Vendor:** RetailRocket  
**Category:** [E-Commerce Personalization Software](https://www.g2.com/categories/e-commerce-personalization)  
**Average Rating:** 4.3/5.0  
**Total Reviews:** 19
## About Retail Rocket
Retail Rocket is a big data-based personalization platform for E-commerce websites working with over 2500 clients across 6000 websites. Combining AI-based modules, the platform collects and analyzes behavioral data, segments customers, and generates personalized product recommendations. Result: better recurring revenue throughout the customer lifecycle while making it easy for your customers to find what they need for their next purchase. A win-win for everyone. By using Retail Rocket platform, E-commerce marketing professionals can: 1.Segment customers by their loyalty using sophisticated mathematical model 2.Transform first-time buyers into regular clients and increase their retention 3.Build personalised marketing strategies for key customer segments The platform offers 4 modules: 1.Campaign Management System, to increase revenue and customer engagement by cross-channel communications in emails, push and sms. 2.Customer Intelligence Platform, that opens up opportunities for strategic customer database marketing to boost LTV and revenue 3.Data Warehouse, that joins online and offline customers data in a single storage and quickly creates segments for any marketing needs 4.AI Personalization Engine, to define the best timing and communication channel to make a personalized offer to clients




## Retail Rocket Reviews
  ### 1. Probably the best automation platform for your web site

**Rating:** 5.0/5.0 stars

**Reviewed by:** Xavier S. | E-commerce Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Retail Rocket?**

The possibility of monitoring the tools and actions performed with them and the platform's ease of use makes it a perfect ally in any website's marketing strategy. In addition, it has fast, professional and efficient support that facilitates any task beyond the user's possibilities.

**What do you dislike about Retail Rocket?**

The ability to customize some of the tools they offer more autonomously is limited, and programming assistance is always required. Retail Rocket could work to provide more customization solutions to operate their tools for oneself, and it should also represent metrics more faithful to reality.

**What problems is Retail Rocket solving and how is that benefiting you?**

Retail Rocket helps us automate marketing processes and personalize the offers we present to our customers without paying much attention. It saves us a lot of time in each sale funnel step.

  ### 2. I am graphic designer working on creating marketing emails.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Health, Wellness and Fitness | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Retail Rocket?**

Get data about customer behavior and do email campaigns where segmentation is based on user interests and what they clicked or looked at on our website. The upside of using RR is technical support.

**What do you dislike about Retail Rocket?**

I am still relevantly new to give some downside of the platform.  However, one thing that comes to my mind is not able to delete campaigns you created. I think the delete option would be nice to keep the page tidy and easily searchable for a specific campaign.

**What problems is Retail Rocket solving and how is that benefiting you?**

Targeting the right customers with the right products. Before (and still now for other countries), we used to send emails to all customers on our database. With RR, we started segmentation, and so far, we have seen better financial performance with our email campaigns. In simple, we make more sales. However, we are still in testing mode; hopefully, our sales will continue to grow in the future.

  ### 3. Good solution to increase sales with a good suport in terms of business and backoffice support.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Pau L. | Digital business manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Retail Rocket?**

Solution that you provide you good opportunities for increasing sales. Business support with Eric Pla is always appreciated.

**What do you dislike about Retail Rocket?**

On the technical side, the platform doesn't support Google Feeds, so this is a handicap because some development hours needs to be invested.

**What problems is Retail Rocket solving and how is that benefiting you?**

- Abandoned Cart
- Recomendations
- Upselling and crossselling actions
- Sell products with best margin. Very indicated for us 

Is very important for us to implement the business rules on the ecommerce

  ### 4. Very eager to cooperate

**Rating:** 4.0/5.0 stars

**Reviewed by:** Marcel D. | Marketing manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 06, 2022

**What do you like best about Retail Rocket?**

Retailrocket helps to get the best out of your (online) business. They come with custom made solutions and help you implement them.

**What do you dislike about Retail Rocket?**

Sometimes Retailrocket will move to fast. They believe in their own solutions and try to sell you these, without checking if they fit your strategic priorities.

**What problems is Retail Rocket solving and how is that benefiting you?**

Retailrocket is connecting our customers with our bookstores and our products. It helps us to maintain loyalty and being top-of-mind.

  ### 5. Powerful tool

**Rating:** 3.5/5.0 stars

**Reviewed by:** Cristina M. | Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2022

**What do you like best about Retail Rocket?**

The easy implementation of automation and the artificial intelligence of recommenders. The quick response from your team.

**What do you dislike about Retail Rocket?**

The complicated management in some areas, such as newsletters. That there are no manuals with information about the tools available.

**What problems is Retail Rocket solving and how is that benefiting you?**

In principle, all the problems have been resolved, RR has even generated customized parts for our website.

  ### 6. Great human quality

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Retail Rocket?**

The personalization of the web based on customer preferences, intelligent trigger emails, and above all, human quality in daily life, putting all technology within a click's reach.

**What do you dislike about Retail Rocket?**

While it is a tremendous platform, there has been little innovation in recent years. They have a long way to go, especially in transparency of task execution.

**What problems is Retail Rocket solving and how is that benefiting you?**

The personalization of our ecommerce, allowing us to suggest personalized products to each visitor, which enables us to improve the conversion rate thanks to the trigger emails that are sent.

  ### 7. Good service with great account managers, follow-up and conversions guaranteed.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Robin V. | Assistant Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 12, 2022

**What do you like best about Retail Rocket?**

The account managers follow up on your business case and constantly improve the algorithm. Recommendations and reviews are done monthly which is a great added-value.

**What do you dislike about Retail Rocket?**

Nothing really, everything is quite clear.

**What problems is Retail Rocket solving and how is that benefiting you?**

Cross-sell and upselling of products. Enhance conversion value and sell-out. Great product recommendation service.

  ### 8. Top tooling for extra revenue

**Rating:** 4.0/5.0 stars

**Reviewed by:** Melvin B. | Online Marketeer, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 26, 2022

**What do you like best about Retail Rocket?**

e-mailmarketing  and recommendations i like themost

**What do you dislike about Retail Rocket?**

Retention dashboard is a little difficult to look at and to make it actionable

**What problems is Retail Rocket solving and how is that benefiting you?**

Retailrocket is solving the problem that we would not make in Magento 1 and that is making recommendations

  ### 9. Account managers and technical guys of retail rocket do a great job

**Rating:** 5.0/5.0 stars

**Reviewed by:** Cristian S. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 02, 2022

**What do you like best about Retail Rocket?**

Recommendation system and newsletters are a good tools to improve the business

**What do you dislike about Retail Rocket?**

The UX of the dashboard and the integration module with magento 2

**What problems is Retail Rocket solving and how is that benefiting you?**

Recommendation, newsletter and webpush

  ### 10. Great platform for website and email personalization

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 22, 2022

**What do you like best about Retail Rocket?**

Personal contact with a helpful customer success manager. Quick responses. Full-service, including design of product sliders.  Good quality of personlization. Fair pricing.

**What do you dislike about Retail Rocket?**

On-site implementation can be complex if you have specific wishes. Setting up an email campaign requires some technical knowledge. This might be difficult for your average marketing employee.

**What problems is Retail Rocket solving and how is that benefiting you?**

Improving the conversion rate and average order value on our website by showing personalized recommendations (upsell, cross-sell, popular). Also improving the number of returning visitors by sending triggered and personalized emails.

  ### 11. Interesting tool to show product recommendation, the team is always working with us hand in hand

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 07, 2022

**What do you like best about Retail Rocket?**

Involvement of the retail rocket team
Rapid problem resolution
Easy to use application

**What do you dislike about Retail Rocket?**

Closer monitoring has not been carried out in recent months.

**What problems is Retail Rocket solving and how is that benefiting you?**

Product recommendation carrusels. They are contributing to our CRO and increase our sales. Also we're planning to use push notifications and email campaigns with them.

  ### 12. Happy with the support of implementation & strategic thinking about personalised communication.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rob v. | Owner, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 13, 2022

**What do you like best about Retail Rocket?**

The availability and quality of the support. And the flexibility to adjust existing solutions.

**What do you dislike about Retail Rocket?**

That for one website with 4 languages, we need 4 accounts.

**What problems is Retail Rocket solving and how is that benefiting you?**

Automated Personalised communication, with very high level of support.

  ### 13. Excellent personalisation software and more!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Wesley W. | Marketing Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 21, 2022

**What do you like best about Retail Rocket?**

Seamless intergration in Magento Stores. The ease of their implementation guids and the fact that we collaborate together and make the clients happy!

**What do you dislike about Retail Rocket?**

I would like to see an agancy account where we can monitor all of our clients data in one dashboard.

**What problems is Retail Rocket solving and how is that benefiting you?**

They code the personalisation blocks so it doesn't effect our planning that much. They really collaborate with us and the client to meet our needs.

  ### 14. Retail rocket experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Yngwie H. | CTO, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 22, 2022

**What do you like best about Retail Rocket?**

automated campaigns and the piece of personal advice

**What do you dislike about Retail Rocket?**

Sometimes things can take a while to get finished.

**What problems is Retail Rocket solving and how is that benefiting you?**

Personalized recommendations on the website using AI

  ### 15. Pleasant collaboration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 19, 2022

**What do you like best about Retail Rocket?**

Retailrocket really thinks along to map out customer profiles and adjust personalization accordingly! This results in more orders, with a higher order value.

**What do you dislike about Retail Rocket?**

By default, all data is loaded from Retailrocket (external), which may have some impact on the loading time. Fortunately, this problem is quite easy to tackle.

**What problems is Retail Rocket solving and how is that benefiting you?**

The data is now being loaded from the internal database.

  ### 16. Excellent for increase the sales in your ecommerce

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 07, 2022

**What do you like best about Retail Rocket?**

The different email triggers to do marketing automation.

**What do you dislike about Retail Rocket?**

I want to improve the option to design better push notifications.

**What problems is Retail Rocket solving and how is that benefiting you?**

Manage marketing automation and the options to personalize the Website.

  ### 17. My review for RetailRocket

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Wholesale | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 05, 2022

**What do you like best about Retail Rocket?**

The system works. It collects data on the right way and makes good recommendations.

**What do you dislike about Retail Rocket?**

The pop-up which comes back too much within 24 hours.

**What problems is Retail Rocket solving and how is that benefiting you?**

Our search bar disabbilities

  ### 18. Retail Rockets helps our customers by providing great suggestions

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2022

**What do you like best about Retail Rocket?**

Retail Rocket provides quite good suggestions to our customer, which helps our customers making better choices when buying specific products or combinations of products from our store.

**What do you dislike about Retail Rocket?**

It's not free, but other then that it works quite great! ;)

**What problems is Retail Rocket solving and how is that benefiting you?**

We don't have problems currently.

  ### 19. Your Best Automated Product Recommendation Engine

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taslim K. | Assistant Regional Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 16, 2019

**What do you like best about Retail Rocket?**

RetailRocket is a fully automated and customizable product recommendation engine that can successfully influence your clients and buyers to get their desired products from you. It works as real entity when implemented and replicate and use individual customer choices from self learning capabilities and provides you with accurate marketing results to maximize your sale. It works like a charm and is extremely effective.

**What do you dislike about Retail Rocket?**

RetailRocket doesn't include the pricing of their products on their website, which may differ based on the users and their website's operating size. But they should add a base value to be shown for potential clients to get interested into their service.

**What problems is Retail Rocket solving and how is that benefiting you?**

With RetailRocket I can maximize the initial sales of our products getting the right amount of data to work with. It's self learning capabilities and the ability to deal with individual customers based on their behavioral activities is remarkable. It can actually get you new clients and also maximize sales with triggered emails and targeted e-marketing mails. It's an absolutely brilliant service full of benefits.



- [View Retail Rocket pricing details and edition comparison](https://www.g2.com/products/retail-rocket/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+21%3A30%3A41+-0500&secure%5Bsession_id%5D=649a7c2a-dd75-4fbc-9076-df148c000689&secure%5Btoken%5D=2602fbd10bb981ebc3a01e5d4a2a2a8a62f847474130a665345806ae8900d370&format=llm_user)

## Retail Rocket Features
**Visitor Behavior**
- Monitoring
- Targeting
- Guided Selling

**Templates**
- Library
- Customization
- Optimization

**Personalization**
- Recommendation
- Content
- Cart Abandonment
- Search
- Personalization Engine
- Product Recommendations
- A/B Testing
- Personalized Messaging

**Multichannel**
- Web
- Email
- Mobile

**Administration **
- Marketing Campaigns
- Reports & Analytics
- User Data
- Integrations

**Agentic AI - E-Commerce Personalization**
- Natural Language Interaction
- Proactive Assistance

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