---
title: Resultrak Reviews
meta_title: 'Resultrak Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Resultrak works for a business like yours.
aggregate_rating:
  rating_value: 4.1
  review_count: 8
  scale: '5'
date_modified: '2026-06-04'
parent_category:
  name: Marketing
  url: https://www.g2.com/categories/marketing
---

# Resultrak Reviews
**Vendor:** Morton Marketing  
**Category:** [Digital Analytics Software](https://www.g2.com/categories/digital-analytics)  
**Average Rating:** 4.1/5.0  
**Total Reviews:** 8
## About Resultrak
Resultrak is an online web traffic tracking tool that allows marketing professionals and business executives to track the results of marketing programs based on website activity.




## Resultrak Reviews
  ### 1. Web Traffic Tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 10, 2024

**What do you like best about Resultrak?**

It allows in tracking the marketing programs based on website activity. The system of automation is good and helps in keeping a track of ROI.

**What do you dislike about Resultrak?**

There are issues in relation to interface bugs which need to be fixed.

**What problems is Resultrak solving and how is that benefiting you?**

It helps in marketing effeciently and effectigvely.

  ### 2. Efficiency unleashed- Very Helpful for campaign manngement

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.)

**Reviewed Date:** August 16, 2023

**What do you like best about Resultrak?**

I like its entire Automation system which enables me to keep a  track on ROI, Segmentation, and target.

**What do you dislike about Resultrak?**

With time it will evolve and I hope they will soon fix their interface bugs.

**What problems is Resultrak solving and how is that benefiting you?**

before it takes a lot of time to segment the audience and market but the same with resultrack its quite easy to understand.

  ### 3. It was very difficult for me to understand in college.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Construction | Small-Business (50 or fewer emp.)

**Reviewed Date:** February 29, 2024

**What do you like best about Resultrak?**

The automation system is pretty solid, but I need to use other ones before understanding the capabilities of Resultrak.

**What do you dislike about Resultrak?**

The software is not the best and I felt myself getting slowed down.

**What problems is Resultrak solving and how is that benefiting you?**

I used it for marketing and finding an audience for a class project.

  ### 4. Great marketing solutions

**Rating:** 4.5/5.0 stars

**Reviewed by:** Edgars S. | CEO @ "EDNNROB" S.L., Small-Business (50 or fewer emp.)

**Reviewed Date:** May 13, 2022

**What do you like best about Resultrak?**

I like the innovative way to deal with marketing problems, issues and campaigns. They have transparent and smooth procedures to get marketing to the next level.

**What do you dislike about Resultrak?**

So far I did not see any problems or something I dislike. However I will continue to investigate and inform the company if there is anything, I could suggest or disliked.

**Recommendations to others considering Resultrak:**

Try all features, you will find something that fits you perfectly.

**What problems is Resultrak solving and how is that benefiting you?**

The problems of efficient marketing targeting and approach strategies are what stand out with Resultrak. I also noticed that by using Resultrak, communication within the environment can be improved significantly.

  ### 5. School Board Memer

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Primary/Secondary Education | Enterprise (> 1000 emp.)

**Reviewed Date:** March 23, 2022

**What do you like best about Resultrak?**

I like the collaboration aspect of the tool. Resultrak provides a multitude of ways to share documents, export communications, and write detailed project plans at the district level.

**What do you dislike about Resultrak?**

At times, I find the layout of the interface to be confusing. Sometimes the icons are too small, and I have to constantly adjust the size and dimension of the screen.

**Recommendations to others considering Resultrak:**

Yes. I will recommend to others.

**What problems is Resultrak solving and how is that benefiting you?**

As a district, I believe it is important to market the quality of educational services we provide our families. The marketing process brought to organizations as large as ours is extremely valuable.

  ### 6. A great help

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alysa J. | Sales, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**What do you like best about Resultrak?**

I like how easy it is to gain insight into web analytics.

**What do you dislike about Resultrak?**

I wish was able to better understand the online marketing.

**Recommendations to others considering Resultrak:**

Absolutely, easy to use.

**What problems is Resultrak solving and how is that benefiting you?**

I've been able to find a lot of potential clients that are well suited for our product.

  ### 7. Piece of cake

**Rating:** 3.0/5.0 stars

**Reviewed by:** moath s. | Final solution workshop for hybrid cars, Mid-Market (51-1000 emp.)

**Reviewed Date:** February 28, 2022

**What do you like best about Resultrak?**

Resultrak one of the great website to use because it make you familiar with it

**What do you dislike about Resultrak?**

Threre is no videos that explains how you can use it effectively

**What problems is Resultrak solving and how is that benefiting you?**

As a senior customer service I  using Resultrak to follow up with the customers and the agent results at the same time

  ### 8. Easy to use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Alternative Medicine | Small-Business (50 or fewer emp.)

**Reviewed Date:** October 11, 2021

**What do you like best about Resultrak?**

Easy to use online marketing tracking and web analysis.

**What do you dislike about Resultrak?**

There's nothing not to like, I loved the app.

**Recommendations to others considering Resultrak:**

Go there people, download it, highly recommend. Great

**What problems is Resultrak solving and how is that benefiting you?**

I haven't received any benefits yet.


## Resultrak Discussions
  - [What is Resultrak used for?](https://www.g2.com/discussions/what-is-resultrak-used-for)

- [View Resultrak pricing details and edition comparison](https://www.g2.com/products/resultrak/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-27+17%3A14%3A33+-0500&secure%5Bsession_id%5D=4d6a053b-211c-4b20-8709-c7300791098c&secure%5Btoken%5D=f80ce81c7138da56327eea9bbf7d18a9a794bf1c9b867642afb42d6e8878dfc2&format=llm_user)

## Resultrak Features
**Metrics**
- Sessions - Digital Analytics
- Engagement
- Entry and Exit Pages
- Standard Event Tracking
- Custom Event Tracking
- Retention
- Return
- Conversions
- Funnels

**Reporting**
- Real-Time Reporting
- Trending
- Retroactive Reporting
- Segmentation
- Mobile Reporting
- Unification Across Devices
- Custom Reports and Dashboards

**Other**
- User Data
- Site Search Reporting
- Load Time Monitoring
- Campaign Tracking
- E-Commerce
- Promotional Messages
- Administration Alerts

**Agentic AI - Digital Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance
- Decision Making

**Administration**
- API / Integrations
- QA Testing
- Performance and Reliability
- User, Role, and Access Management

## Top Resultrak Alternatives
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) - 4.5/5.0 (6,570 reviews)
  - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,869 reviews)
  - [Amplitude Analytics](https://www.g2.com/products/amplitude-analytics/reviews) - 4.5/5.0 (2,864 reviews)

