[
Pencil Reviews
](https://www.g2.com/products/pencil-pencil/reviews)

[
Pencil Reviews
](https://www.g2.com/products/pencil-pencil/reviews)

# Pencil Pricing Overview

[Editedit](https://my.g2.com/pencil-pencil/pricings)

Free Trial

Pencil Basic

Starting at $14.00

50 Generations Per Month

Self-serve for individuals

- Self-serve AI Magic Tools to generate text, images, video and ad creatives
- Realtime AI insights and performance predictions
- Launch & track ads on Facebook, Instagram, TikTok, YouTube, Google Display, DV360 & LinkedIn
- 1 brand
- Chat support

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Pencil Pro

Contact Us

Per Year

Self-serve for enterprises

- Committed consumption pricing for generations across all AI models and AI Magic Tools
- Bulk AI generation using feeds across audiences, markets & SKUs
- Unlimited users, brands & markets with entity & role access controls
- Enterprise terms of service incl. IP assignment, data ringfencing & AI governance controls
- Scaled user training
- Dedicated customer success

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Pricing information for Pencil is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase Pencil must be conducted with the seller.
Pricing information was last updated on March 11, 2025

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[

 ![Adobe GenStudio for Performance Marketing](https://images.g2crowd.com/uploads/product/hd_favicon/d05e573f5a86935da5bdf3ce23fd5ac5/adobe-genstudio-for-performance-marketing.svg "Adobe GenStudio for Performance Marketing")

Sponsored

Adobe GenStudio for Performance Marketing

4.3/5

(12)

Visit Website

](javascript:void(0))

## Top-Rated Alternatives

[

 ![AdCreative.ai](https://images.g2crowd.com/uploads/product/hd_favicon/e86e8283a1fa251a2362c2b27b49d6d2/adcreative-ai.svg "AdCreative.ai")

AdCreative.ai

4.3/5

(779)

](https://www.g2.com/products/adcreative-ai/reviews)

[

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/hd_favicon/4197737e447f044e17be1a5ebb4ba193/hubspot-marketing-hub.svg "HubSpot Marketing Hub")

HubSpot Marketing Hub

4.4/5

(14,163)

](https://www.g2.com/products/hubspot-marketing-hub/reviews)

[

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/hd_favicon/be9e1369027bd58113f937595c7fbdf0/activecampaign.svg "ActiveCampaign")

ActiveCampaign

4.4/5

(14,165)

](https://www.g2.com/products/activecampaign/reviews)

[
View All Alternatives
](https://www.g2.com/products/pencil-pencil/competitors/alternatives)

## Pencil Alternatives Pricing

The following is a quick overview of editions offered by other [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising)

| 

 ![AdCreative.ai](https://images.g2crowd.com/uploads/product/image/small_square/small_square_882de1bbc49f7a549de4a6be94ca7c9f/adcreative-ai.png)

[AdCreative.ai](https://www.g2.com/products/adcreative-ai/reviews)

##### Starter Plans

 | Starting at $39.002 User Per Month | 
The Starter plans give you 10 credits/downloads of the generated ad creatives. Associate your brand and get all the insights into your campaign's performance once you connect your ad accounts. Generate as many creatives as you want until you like what you see! Get more than 15 million free image stock libraries for royalty-free images for your ads. Free text generator to write multiple copies of ads and headlines!

- Get Started

 |
| 

 ![HubSpot Marketing Hub](https://images.g2crowd.com/uploads/product/image/small_square/small_square_74390118cdf58a60fb81adaaefdb6287/hubspot-marketing-hub.png)

[HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)

##### Marketing Hub Free

 | $0.00 | 
For business owners and marketers who want to start generating website leads and tracking contact activity — for free.

- Forms
- Contact activity
- Contact management
- Contact & company insights
- Ad management
- Conversations inbox
- Team email
- Live chat
- Conversational bots
- Reporting dashboards

[Show More](javascript:void(0);)
 |
| 

 ![ActiveCampaign](https://images.g2crowd.com/uploads/product/image/small_square/small_square_50828ef2b93af30b29edd9061533c3b9/activecampaign.jpg)

[ActiveCampaign](https://www.g2.com/products/activecampaign/reviews)

##### Starter

 | Starting at $15.00Per Month | 
Get started with personalized marketing campaigns.

- 5 actions per automation 
- Basic & Inline Forms
- Site Tracking
- API & Webhooks
- 900+ Integrations 

 |

Various alternatives pricing & plans

Free Trial

Pricing information for the above various Pencil alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

## Pencil Pricing Reviews
(1)

 ![Sam Y.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sam Y.")
SY

Sam Y.

Customer Success Manager

Mid-Market (51-1000 emp.)

3/6/2025

More Options
- 

"Game Changer"

5/5

What do you like best about Pencil?

This is a revolutionary platform. Of particular note:

- All the best GenAI models in one place

- Integrated performance data to optimise ad production

- Feed variations to scale content

- In built brand library

- Chat-to-ads! Review collected by and hosted on G2.com.

What do you dislike about Pencil?

There isn't really anything wrong with Pencil. It is ready to go. Review collected by and hosted on G2.com.

What problems is Pencil solving and how is that benefiting you?

Faster, cheaper and better performing ad production Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

Pencil Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_882de1bbc49f7a549de4a6be94ca7c9f/adcreative-ai.png "Product Avatar Image")

AdCreative.ai

4.3/5

(792)

[
Compare Now
](https://www.g2.com/compare/adcreative-ai-vs-pencil-pencil)

##### Categories on G2

[
Social Media Advertising
](https://www.g2.com/categories/social-media-advertising)

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Pros and Cons Details
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