Mapline is a mapping software and data visulization tool designed to allow users to easily visualize data from Excel spreadsheets to optimize logistics, enhance market planning, identify growth opportunities, or mitigate market risks.

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Administrator in Non-Profit Organization Management
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"Great for Map Creation"

What do you like best?

I love that there is an Excel Add-In so that you can link maps created in Mapline to spreadsheets in your workbook and have your Maps update just by clicking a button in Excel. It was extremely easy to install the Excel Add-In and it wasn't ever something I just stumbled upon. I was made aware of the feature from the very beginning and began using it day one.

What do you dislike?

I thought it was a little difficult to get custom colors added to regions of my maps, but I reached out to customer service and they helped me through it. I also dislike that there isn't as phone number for support. You have to e-mail and wait.

What problems are you solving with the product? What benefits have you realized?

This is the first time the company I work for is seeing something like this. I am easily able to show them, visually on a map, a number of things, such as where the majority of guests are coming from for our signature events. This is allowing us to make decisions on where our events should be located, should we decide to change venues.

We were also able to segment our entire constituent database into regions, based on their zip code, allowing us to do more targeted marketing to strategic regions, rather than marketing to everyone and including people who are not relevant, which leads to unhappy constituents and causes people to remove themselves from our lists as a whole.

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Taylor A.
Validated Reviewer
Review Source

"Simple mapping software."

What do you like best?

We use this product to map our clients with our partner companies across the country. We're able to pull data and copy/paste it into the program to create simple data sets that allow us to quickly and easily determine the closest partner for our client.

What do you dislike?

Some recent updates have made it difficult to read necessary information from a data point.

Recommendations to others considering the product:

Great product but needs to reinstate some of the previous features to achieve maximum potential.

What problems are you solving with the product? What benefits have you realized?

Easy tracking and planning, previously allowed us to skip having to look up each provider in a separate database for additional information. Hoping the next update will bring back that feature.

What Data Visualization solution do you use?

Thanks for letting us know!

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