Lolly Features

Based on 22 Lolly reviews. Locate and recruit social influencers through a proprietary influencer marketplace or across social networks. Build digital profiles of relevant influencers with information about them and their audience.

Utilize a proprietary algorithm to score influencers and asssess their authority within your target market. This feature was mentioned in 21 Lolly reviews.

Analyze the demographic and psychographic characteristics of influencers and their audience to understand their brand affinities and interests. This feature was mentioned in 19 Lolly reviews.

Segment influencers into groups based on their work on specific brand initiatives and campaigns. Activate individual segments and assign levels of ownership. This feature was mentioned in 21 Lolly reviews.

Engage and collaborate with influencers around influencer marketing marketing campaigns. Maintain records of past partnerships and communications. This feature was mentioned in 20 Lolly reviews.

As reported in 20 Lolly reviews. Schedule, publish, and optimize user-generated content (UGC). Create Terms and Conditions to share with social influencers. Configure content usage and ownership rights within a centralized system.

Create automated influencer marketing program workflows to structure the creation, review, and approval of contributed work. This feature was mentioned in 21 Lolly reviews.

As reported in 21 Lolly reviews. Evaluate the performance of influencers and associated marketing campaigns. Rank influencers according to impact on key performance indicators (KPIs) such as revenue, brand mentions, and contributed work.

Based on 19 Lolly reviews. Campaign performance can be monitored and visualized in dashboard that displays key success metrics in real time. Reports can be generated and distributed to relevant stakeholders.

Import and export lists of influencers and brand advocates with detailed profiles and contact information. 21 reviewers of Lolly have provided feedback on this feature.

Based on 18 Lolly reviews. Allows brands direct access to advertise through influencers' social media accounts, with the influencer's permission.

As reported in 19 Lolly reviews. Provides features for compensating influencers for their work.

Supports social commerce capabilites such as shoppable content. This feature was mentioned in 19 Lolly reviews.

As reported in 19 Lolly reviews. Integrates with e-commerce platforms, which can allow access to product catalogs, product samples, and sales tracking.

Capability to perform complex tasks without constant human input

Ability to break down and plan multi-step processes

Works across multiple software systems or databases

Improves performance based on feedback and experience

Anticipates needs and offers suggestions without prompting

Makes informed choices based on available data and objectives