--- title: Ligna Reviews meta_title: 'Ligna Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 15 reviews by the users' company size, role or industry to find out how Ligna works for a business like yours. aggregate_rating: rating_value: 3.6 review_count: 15 scale: '5' date_modified: '2026-09-28' parent_category: name: Sales Tools url: https://www.g2.com/categories/sales-tools --- # Ligna Reviews **Vendor:** Ligna **Category:** [CRM Software](https://www.g2.com/categories/crm) **Average Rating:** 3.6/5.0 **Total Reviews:** 15 **AI Enabled:** This product embeds AI to enhance or extend its core functionality. ## About Ligna Ligna is a complete sales, marketing, and enablement platform with every feature you need to close clients, manage content, oversee projects, and track every detail. ## Ligna Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users love the **extensive features** of Ligna, including calling capabilities and various built-in tools for diverse tasks. (2 reviews) **What users dislike:** - Users struggle with a **steep learning curve** due to setup difficulties and complicated features like the funnel builder. (2 reviews) - Users experience numerous **glitches and performance issues** with Ligna, impacting usability and support accessibility. (1 reviews) - Users often face **call issues** with Ligna, including glitches and a non-functional SMS service hindering their experience. (1 reviews) - Users find the **funnel builder challenging** without coding skills, though recent updates offer some improvement. (1 reviews) - Users report significant **performance issues** with Ligna, including glitches and slow loading times that hinder usability. (1 reviews) - Slow Loading (1 reviews) ## Ligna Reviews ### 1. The Latest Updates Are a Game Changer **Rating:** 4.0/5.0 stars **Reviewed by:** Lee B. | CEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account added to their profile **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 26, 2026 **What do you like best about Ligna?** The web traffic tracking features are amazing. Much clearer analysis of the visitor journey and their engagement than any other product I have used. Way better control over integrations. The new AI features have pushed it over the top though for me. Exactly what I have been wanting out of AI Agents. **What do you dislike about Ligna?** Occasional loading glitches, but the system is constantly being updated with new features so I can accept that. **What problems is Ligna solving and how is that benefiting you?** Ligna solves the problem of having business operations scattered across too many disconnected tools. It brings website visitor tracking, CRM, marketing campaigns, automation, project management, AI tools, websites, forms, scheduling, and customer communication into one platform. That gives me a much clearer view of the entire customer journey and lets me automate work that would otherwise require several systems and a lot of manual follow-up. The biggest benefit is that I can provide all of this under my own brand and domain, creating a seamless experience for my clients while saving time, reducing software complexity, and giving me more control over how I run and grow the business. We also use it for multi-channel support and onboarding of clients. Everything in one place. ### 2. Technical Issues Mar Potential of Ligna **Rating:** 0.5/5.0 stars **Reviewed by:** Aheed A. | Founder, Marketing and Advertising, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 06, 2025 **What do you like best about Ligna?** I like using Ligna for making cold calls through the lines it offers. I use those lines to make calls in America and the UK. That feature is something I like the most. **What do you dislike about Ligna?** Ligna has so many glitches and performance issues. The lines are not working, and the SMS service is not functioning. The chat support has been closed, so I can't even complain or report issues. The setup was really difficult; it's like an alien platform, and I had to watch YouTube videos repeatedly to figure it out. It takes a lot of time to load things, which makes the performance feel very weak. **What problems is Ligna solving and how is that benefiting you?** I use Ligna mainly for its CRM services, specifically for VoIP lines and SMS campaigns to prospects for cold calling. These features allow me to reach prospects in America and the UK efficiently. ### 3. Ambitious Featureset **Rating:** 3.5/5.0 stars **Reviewed by:** Mark D. | Business Consultant, Marketing and Advertising, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: G2 invite:** Invitation from G2. This reviewer was not provided any incentive by G2 for completing this review. **G2 Icon:** Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise. **Reviewed Date:** August 23, 2025 **What do you like best about Ligna?** LOADS of features in built, you can host websites, courses, create AI chatbots, directories, make calls, send emails, it does a LOT **What do you dislike about Ligna?** I've never managed to understand the funnel builder, it's really designed for people who can code. This has recently been addressed with the introduction of an AI website builder and that's helped a lot. Support is also an ongoing sore spot, I have hopes that a recently introduced paid support option will remedy this. **What problems is Ligna solving and how is that benefiting you?** Ligna has allowed me to launch an entire business using a single platform. It houses my website, my VoIP lines, deals with emails, lead tracking, project tracking, blogs and a lot more. I've also recently used it to launch lead gen directory websites. ### 4. Very Dissapointed **Rating:** 0.0/5.0 stars **Reviewed by:** stephen c. | owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 26, 2024 **What do you like best about Ligna?** would be a great platform if you are a developer or want to build a saas **What do you dislike about Ligna?** seriously lacking support or any kind of process for the services they promise **What problems is Ligna solving and how is that benefiting you?** meh ### 5. Unveiling the Power of Ligna **Rating:** 3.0/5.0 stars **Reviewed by:** Hashmat S. | Service Engineer, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** November 30, 2023 **What do you like best about Ligna?** Ligna's intuitive interface stands out, making it easy to navigate and seamlessly integrate into our workflow. The robust features and efficient tools enhance productivity, while the excellent customer support ensures a smooth experience. Overall, Ligna's user-friendly design and comprehensive functionality make it a valuable asset for our team. **What do you dislike about Ligna?** While Ligna boasts impressive features, its learning curve can be steep for newcomers. The lack of intuitive onboarding resources may pose a challenge, and occasional glitches in the user interface can disrupt workflow efficiency. Additionally, the absence of robust customer support channels may leave users seeking more responsive assistance during troubleshooting. **What problems is Ligna solving and how is that benefiting you?** Ligna Software has been instrumental in streamlining our workflow by efficiently managing our resource allocation and project timelines. Its robust features address issues related to project coordination, task prioritization, and overall project visibility. With Ligna, we've experienced improved collaboration among team members, leading to increased productivity and timely project deliveries. Additionally, the software's analytics tools have provided valuable insights, allowing us to make data-driven decisions and optimize our business processes effectively. ### 6. Lacks to assist features, controls, and integrations **Rating:** 0.5/5.0 stars **Reviewed by:** Pete V. | Chief Financial Officer, Computer Software, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through a business email account **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** December 12, 2023 **What do you like best about Ligna?** I have to admit that Ligna provides a cumbersome range of features. It stands out as a poor marketing solution with options and in depth controls. It takes some time to get familiar with the platform once you dive in youll discover its potential worthless. **What do you dislike about Ligna?** There are glitches in the user interface causing workflow disruptions the current releases remain functional. Ligna does present a bit of a learning curve making it difficult for new users to fully utilize its features. The lack of concise documentation further adds to the difficulty in navigating the software. **What problems is Ligna solving and how is that benefiting you?** The customer support provided by Ligna falls short with slow response times and unhelpful solutions. This lack of assistance is frustrating, for users facing issues and requiring software guidance. This software has not transformed our business operations for the better. It is unable to solve the issue of project management. ### 7. Best tool for CRM processes **Rating:** 4.5/5.0 stars **Reviewed by:** Sarthak N. | Associate Consultant, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal incentive as thanks for completing this review. **Reviewed Date:** September 21, 2023 **What do you like best about Ligna?** Ligna is the best tool in the market for those who need CRM processes. It's a super friendly tool and easy to use. You can create a website if you have a little knowledge of web design. **What do you dislike about Ligna?** Very few documentation and guides available for Ligna. I would like to request the Ligna team to please add some guides and documentation so people can go through it in case of any issues. **What problems is Ligna solving and how is that benefiting you?** We can call Ligna an all-in-one app. We were using 12 different apps for CRM processes, but in Ligna, everything is in one place under one umbrella. Also, it reduced the cost for different apps. ### 8. For me it is the best all-in-one Marketing software in the industry. **Rating:** 5.0/5.0 stars **Reviewed by:** Salvador P. | Website Designer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 05, 2022 **What do you like best about Ligna?** I have used different all-in-one marketing software; believe me, this is one of the best software out there, as it is a game changer. It's intuitive, super friendly for people who need CRM processes, and has a Funnel Builder, and if you know a little about web design, you can create awesome funnels and websites... Best of all, they constantly listen to their users, updating and adding many features to the software... I recommend it with Eyes Closed... 100% recommended. **What do you dislike about Ligna?** What I don't like is that sometimes it feels overwhelming all the functionalities the platform has, because believe me it has so many that I would have to write a bible of functions here... There are so many functionalities, the problem is not the platform, but your mind of how many business models you could provide with this great ally. **What problems is Ligna solving and how is that benefiting you?** My problem was always having to connect different online tools for my business to run. Autoresponders for email marketing, CRM for Customer and Lead Management, and Websites for my funnels or marketing processes... making my subscriptions skyrocket in expenses everywhere. Email Marketing and SMS marketing + Voip Calls is challenging to set up with different companies. While with Ligna I have all that and more in one place. ### 9. A great platform to manage consulting & marketing services in full scope **Rating:** 5.0/5.0 stars **Reviewed by:** Andrea F. | Membro del Consiglio Direttivo con delega alle Risorse Umane e Mercato del Lavoro, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 06, 2022 **What do you like best about Ligna?** A CRM, Marketing platform, SERP/SEO/Analytics, Website builder, Social Media planning/curation, Emails, SMS, calls, subscriptions. I could cut many other tools, headaches and costs. Fully customizable and the ability to replicate cascading the platform infinitely towards clients in full whitelabel. This is a must-have tool to build and grow light consulting businesses. One of our favorite features is that it is all centered on Leads and Leads data. In more detail: the platform is completely customizable and offers users, according to their plan, to replicate in Tier 2, 3, 4...X the same or differently customized platform. CRM, Marketing, LMS, Listings, Website builder, bookings, social media posting, VOIP and more (all with great monitoring and analytics). You need just one app to manage it (for you and your clients) all and all in a centralized way. What is the best in all this is the Founder and the team, very supportive at every stage and open to quick fixes and brainstorm regarding workarounds. In addition, they are very open to listen to clients and develop somewhat the platform in the direction that the user base appreciates. **What do you dislike about Ligna?** Nothing particular. The platform still needs to mature with more features, controls, and integration, but they are all around the corner, and current releases are 100% functional. One more critical topic is if the software could be hosted on EU data centers in case of EU accounts to let EU clients feel more compliant in terms of GDPR. **What problems is Ligna solving and how is that benefiting you?** One "smart" system substituted 10 other individual manual tools in our business and gave us the potential to resell the same chance to other clients. It solves business management problems, scalability problems, need for automations and centralization. ### 10. One software to rule them all! **Rating:** 5.0/5.0 stars **Reviewed by:** Ross L. | Business liaison, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 05, 2022 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Ligna?** It's an all in one business software, think of go high level on steroids. Much more customizable as well. **What do you dislike about Ligna?** Customizations are very in-depth, therefore, the learning curve can be a bit frustrating. It's it's own unique experience. **What problems is Ligna solving and how is that benefiting you?** Having everything in one place under one umbrella instead of switching between 12 different apps ### 11. Best Marketing Solution for hybrid email and phone sales companies. **Rating:** 5.0/5.0 stars **Reviewed by:** Valor P. | Marketing Manager, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 07, 2022 **What do you like best about Ligna?** For an email-marketing SaaS solution, Ligna has one of the most advanced CRM that has built-in voip phone. In fact Ligna's CRM is more advanced than some of the dedicate/pure CRM out there. I implemented Ligna on one of the business I consult, and their sales is getting higher and higher results. **What do you dislike about Ligna?** Ligna has so much awesome features that an user use. However, the administrator/whoever sets up Ligna for the team, will have to go through at least 10-20 hours of Ligna training to be so-so good at it. So there is a barrier to entry, however it is one of the best marketing solution out there, even better than GHL (especially when Ligna API & integration launches.) **What problems is Ligna solving and how is that benefiting you?** Analytic dashboard, CRM, lead capture (forms), Email marketing, sales pipeline automation/reminder, Sales (voip), call ivr, routing/forwarding, and phone voicemail to email/text is super awesome. ### 12. All in one platform **Rating:** 5.0/5.0 stars **Reviewed by:** Jeremie F. | owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 07, 2022 **What do you like best about Ligna?** It is a learning curve because there is so much you can do with the software, but the great thing is that you have most of your tools in one place and on one platform! **What do you dislike about Ligna?** That is very new, so you will find some issues or not enough resources about the tools they offer. The great is is that they are working on it regularly. **What problems is Ligna solving and how is that benefiting you?** It is making my business workflow much simpler with my clients and marketing. ### 13. Great tool for managing our lead gen and sales **Rating:** 4.5/5.0 stars **Reviewed by:** Roderick B. | Digital Marketing Specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 07, 2022 **What do you like best about Ligna?** There's a lot of flexibility for you to build your sales process and manage your leads. **What do you dislike about Ligna?** I dislike how steep the learning curve can be in some areas of developing your workspace. More documentation on how to use Ligna with other tools would be helpful. **What problems is Ligna solving and how is that benefiting you?** Ligna solves the issue of lead generation and lead management. I'm able to get calls for my business using the IVR system so I can segment the incoming calls. ### 14. My Ligna Platform Review **Rating:** 5.0/5.0 stars **Reviewed by:** Ray B. | Author, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 06, 2022 **What do you like best about Ligna?** Ligna has all the tools that my clients need to launch and for marketing a website. I am excited to see how Ligna evolves. **What do you dislike about Ligna?** As an early user of the platform it has had some functional growing pains. I would like to see a more robust support team to support. **What problems is Ligna solving and how is that benefiting you?** Ligna is providing me an all on one solution for my clients. ### 15. Very useful software and the progress on the development has been phenomenal. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 08, 2022 **What do you like best about Ligna?** The CRM, website builder, form builder. **What do you dislike about Ligna?** It can be overwhelming for newbies to setup. **What problems is Ligna solving and how is that benefiting you?** CRM system for leads and sales pipelines - [View Ligna pricing details and edition comparison](https://www.g2.com/products/ligna/reviews?section=pricing&secure%5Bexpires_at%5D=2026-09-30+01%3A18%3A56+-0500&secure%5Bsession_id%5D=f6f98628-6731-43ef-b9ed-7a3d8f379bfe&secure%5Btoken%5D=a5960f60fd2ddd5a2f141fac4df2a10af31493d1c3b63b16c8cdfc5cc7d9e6b4&format=llm_user) ## Ligna Features **Sales Force Automation** - Contact & Account Management - Partner Relationship Mgmt. (PRM) - Opportunity & Pipeline Mgmt. - Task / Activity Management - Territory & Quota Management - Desktop Integration - Product & Price List Management - Quote & Order Management - Customer Contract Management - Contract/License Management **Marketing Automation** - Email Marketing - Campaign Management - Lead Management - Marketing ROI Analytics - Email Management - File Management - Deal Management **Customer Support** - Case Management - Customer Support Portal - Knowledge Base - Call Center Features - Support Analytics - Workflow Management - Opportunity Management - Sales Pipeline Management - Reporting/Analytics - Calendar Management - Pipeline Management - Content Management - Communication Management - Visual Analytics - Template Management - Predictive Analytics - Document Management - Channel Management - Commission Management - Field Sales Management **Reporting & Analytics** - Reporting - Dashboards - Forecasting **Mobile & Social** - Social Collaboration Features - Social Network Integration - Mobile User Support - Third-Party Integrations - Social Media Integration - Customer Support - Multi-Channel Social Integration **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Document & Content Mgmt. - Performance and Reliability - Output Document Generation - Mobile Access - Lead Generation **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Third-Party Integration - Internal Chat Integration - Collaboration Tools - Prospecting Tools - Real-Time Data **Generative AI** - AI Text Generation - Generative AI - Proposal Generation **Agentic AI - CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Calendar/Reminder System **Additional Functionality** - Search/Filter - Alerts/Notifications - Data Import/Export - Lead Capture - Batch Processing - Email Tracking - Tagging - Pipeline Reports - Drag & Drop - Segmentation - Customizable Fields - Role-Based Permissions - Interaction Tracking - CRM - Document Storage - AI Copilot - Contact Database - Referral Tracking - Quotes/Estimates - Multi-Channel Communication - Lead Qualification - Marketing Automation - Email Templates - Sales Reports - Customer Journey Mapping - Reminders - Lead Scoring - Data Security - Customizable Reports - Calendar Sync - For Startups - Performance Metrics - Sales Trend Analysis - For iPad Devices - Customizable Templates - Activity Tracking - Reporting & Statistics - For Mac Devices - Landing Pages/Web Forms - Lead Nurturing - Gamification - Prioritization - Web-based Deployment - Softphone - Single Sign On - Customer Database - Event Triggered Actions - Mobile App - Email Sequences - Customer Segmentation - Lead Assignment - For Small Businesses - Live Chat - Business Card/Badge Scanning - Data Visualization - Customer Social Profiles - Social Promotion - Monitoring - Engagement Tracking - Social Media Monitoring - Customer Engagement - Sentiment Analysis - Brand Tracking - Audience Targeting - Workflow Automation ## Top Ligna Alternatives - [HighLevel](https://www.g2.com/products/highlevel/reviews) - 4.6/5.0 (636 reviews) - [HubSpot Sales Hub](https://www.g2.com/products/hubspot-sales-hub/reviews) - 4.4/5.0 (13,706 reviews) - [SuiteDash](https://www.g2.com/products/suitedash/reviews) - 4.8/5.0 (608 reviews)