---
title: iubenda Reviews
meta_title: 'iubenda Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 60 reviews by the users' company size, role or industry to
  find out how iubenda works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 60
  scale: '5'
date_modified: '2026-09-25'
parent_category:
  name: Data Privacy
  url: https://www.g2.com/categories/data-privacy-3d79da1e-6384-42b3-a11f-d04b6694e806
---


# iubenda Reviews
**Vendor:** iubenda  
**Category:** [Consent Management Platforms](https://www.g2.com/categories/consent-management-platform-cmp)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 60  
**AI Enabled:** This product embeds AI to enhance or extend its core functionality.
## About iubenda
iubenda group is an international privacy and compliance provider offering solutions that help organizations generate legal documents, manage user consent, and meet requirements across data protection, accessibility, and governance. Founded in 2011 and headquartered in Milan, the group supports more than 150,000 customers across 100+ countries, ranging from small businesses and agencies to SaaS companies, ecommerce brands, and large enterprises. Today, the group includes four brands: iubenda, consentmanager, Complianz, and Cookie First, which together offer a comprehensive suite of tools designed to scale with teams as they grow. Across its ecosystem, the iubenda group provides solutions that address global regulatory frameworks, including the GDPR (and UK GDPR), the ePrivacy Directive, Switzerland’s FADP, Brazil’s LGPD, California’s CCPA/CPRA, and several other U.S. state laws. Businesses can create and maintain multilingual policies, manage cookie consent, document user permissions, support data subject rights workflows, and set up internal whistleblowing channels, all through tools built to reduce operational friction as organizations expand into new markets. The group’s solutions integrate seamlessly with websites, mobile apps, and popular CMS platforms, helping teams ship updates quickly without adding legal or technical overhead. The primary value of the iubenda group’s solutions lies in helping digital teams manage essential privacy and governance tasks in a structured, automated way. By combining document generation, consent management, accessibility tools, and rights-request workflows, the platform supports transparent user experiences while allowing organizations to maintain momentum across product, marketing, and engineering. Its modular approach allows small businesses to start with core products and scale into more advanced workflows across multiple domains, applications, and regions, providing flexibility as compliance needs evolve. Key Features and Capabilities - Privacy and Cookie Policy Generator Creates and maintains legal documents tailored to specific jurisdictions, updating them as privacy regulations evolve. Policies are available in up to 27 languages, making them suitable for multilingual sites, global teams, and businesses with international growth plans. - Privacy Controls and Cookie Solution Scans, identifies, and categorizes cookies and tracking technologies, providing customizable banner configurations aligned with international standards. As a Google-Certified CMP, it integrates with Google Consent Mode v2 and supports the IAB TCF 2.2 framework. - Terms and Conditions Generator Offers structured, customizable terms for websites, applications, and ecommerce environments. - WayWidget (Accessibility Tool) Helps organizations address key usability and accessibility obligations associated with the European Accessibility Act (EAA). - Advanced Solutions Consent, whistleblowing, and monitoring in one place, built for growing businesses. Includes data request managament, confidential whistleblowing, and always-on compliance checks. iubenda group also offers solutions for agencies, enterprises, e-commerce, publishers, advertisers, and app developers, as well as native WordPress and Shopify plugins and apps.



## iubenda Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users appreciate the **ease of use** of iubenda, benefiting from flexible options and responsive support. (9 reviews)
- Users find it easy to ensure **compliance** with customizable legal documents and seamless integration on their websites. (7 reviews)
- Users praise the **fast and attentive customer support** of iubenda, enhancing their overall experience and ease of use. (7 reviews)
- Users value the **ease of GDPR compliance** with iubenda, benefiting from simple integration and automatic updates. (6 reviews)
- Users appreciate the **flexible and customizable integrations** of iubenda, enhancing their compliance and user experience. (6 reviews)
- Easy Integrations (5 reviews)
- Regulatory Compliance (5 reviews)
- Users value the **exceptional customer support** of iubenda, ensuring smooth navigation of privacy and cookie regulations. (4 reviews)
- Customizability (4 reviews)
- Customization (4 reviews)

**What users dislike:**

- Users find the **complexity** of Iubenda&#39;s interface can hinder navigation, making some tasks time-consuming and confusing. (3 reviews)
- Users find the **difficult navigation** of iubenda challenging, especially when trying to locate specific settings. (3 reviews)
- Users find the **complexity of the interface** occasionally confusing, making navigation challenging despite strong compliance support. (2 reviews)
- Users find iubenda **expensive** for small sites, especially with upselling and generic legal wording challenges. (2 reviews)
- Users note a **learning curve** with advanced options, requiring time to navigate the admin interface effectively. (2 reviews)
- Learning Difficulty (2 reviews)
- Users find the **poor documentation** confusing, complicating legal compliance and upselling after purchase causes frustration. (2 reviews)
- Billing Issues (1 reviews)
- Compliance Issues (1 reviews)
- Users find **difficult customization** necessary for specific needs, as default legal wording may feel too generic for their purposes. (1 reviews)

## iubenda Reviews
  ### 1. Efficient Compliance with Stellar Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Teodora Y. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** August 27, 2026

**What do you like best about iubenda?**

I like that iubenda helps us stay compliant with privacy regulations across the world in an easy-to-handle way. The user experience is good, and they offer a lot of articles explaining how to use the platform. The support team is great and helps ensure everything is working correctly. We use the cookie consent banner on most websites we handle, and it helps us stay compliant. The integration with Google Tag Manager is quite simple due to their available template, allowing us to manage cookies and privacy policies efficiently. The support from iubenda made the setup process quite easy, and as marketers, we manage the tool efficiently despite it being a technical software.

**What do you dislike about iubenda?**

We sometimes need our developers' help to implement some of the settings, but that's understandable given the nature of Iubenda.

**What problems is iubenda solving and how is that benefiting you?**

iubenda helps us stay compliant with privacy regulations globally using an easy-to-handle process. The cookie consent banner ensures no cookie tracking before user consent, and integration with Google Tag Manager simplifies setup and compliance.

  ### 2. Easy Setup and Great Support from iubenda

**Rating:** 5.0/5.0 stars

**Reviewed by:** Alex Z. | Web Solutions engineer, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 22, 2026

**What do you like best about iubenda?**

iubenda was easy to set up, and the support team was great whenever I had questions. A specific shout-out to Andrew, our account executive, and Daila, our support rep, for being especially helpful.

**What do you dislike about iubenda?**

iubenda didn’t properly filter out bot traffic in our page view counts, but their support team has been working with us to address the issue in the meantime.

**What problems is iubenda solving and how is that benefiting you?**

We needed a quick solution to stay compliant, and this helped us get there.

  ### 3. iubenda: simple privacy compliance and impeccable customer support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Luigi G. | Digital strategist, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** July 21, 2026

**What do you like best about iubenda?**

iubenda makes privacy compliance management much simpler and more intuitive. The platform offers comprehensive solutions that are easy to configure and updated according to the evolution of regulations. I particularly appreciated the quality of the assistance: the customer support team at iubenda, specifically Jacopo, supported me with great professionalism, availability, and clarity, helping me to quickly resolve my requests.

**What do you dislike about iubenda?**

Some more advanced configurations may take a little time to understand initially, but the documentation and team support greatly facilitate the process.

**What problems is iubenda solving and how is that benefiting you?**

iubenda allows me to centrally manage aspects related to privacy and compliance, reducing the time and resources needed to keep them updated. It is a reliable solution that simplifies complex tasks and offers the peace of mind of being able to rely on a competent and responsive support team.

  ### 4. Convenient, Affordable Compliance Support with Helpful Ongoing Website Reviews

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Retail | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 11, 2026

**What do you like best about iubenda?**

As a small business owner, I need resources that support me without spending too much money on lawyers and legal fees. This was a convenient way to ensure my website was up to date on everything I needed for compliance.

**What do you dislike about iubenda?**

I am a one person business, so it was hard to find time to constantly update my website - especially since tech is not my strong suit. However, I appreciated the ongoing website reviews and suggestions iubenda made.

**What problems is iubenda solving and how is that benefiting you?**

Compliance requirements and drafts of policies for my website so that I don't need to outsource it to a more expensive company/person.

  ### 5. Website Policy Compliance Easy

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Research | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 23, 2026

**What do you like best about iubenda?**

iubenda takes the headache out of keeping our website policies up to date because we no longer have to manually track every single vendor. It integrates with practically everything in our tech stack, which is a huge plus. Switching to it saved us money on legal fees and, honestly, gave us a much better system overall. On top of that, getting it set up and running was about as easy as it gets.

**What do you dislike about iubenda?**

While the initial configuration requires a bit of time, the long-term payoff makes it well worth the effort.

**What problems is iubenda solving and how is that benefiting you?**

iubenda automates our Privacy Policy, Terms of Use, and vendor integrations so everything stays updated seamlessly in the background. The biggest benefits for us are huge cost savings compared to traditional lawyers, total peace of mind, and hours of saved time. Even though the initial setup takes a little effort to configure, once it's done, the whole system runs virtually on autopilot.

  ### 6. Effortlessly Stay Compliant with Iubenda

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daena S. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 16, 2026

**What do you like best about iubenda?**

I use iubenda to keep compliant with privacy regulations worldwide, and it makes compliance a lot easier. I like how easy it is to use, and the support is super good too. I also value the cookie consent banner feature. Overall, everything has been positive for me.

**What do you dislike about iubenda?**

nothing so far

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda to keep compliant with worldwide privacy regulations easily. It helps me stay on top of changing regulations, ensuring compliance. I also like that it is easy to use and offers good support.

  ### 7. Instant Updates on Policy Changes

**Rating:** 4.0/5.0 stars

**Reviewed by:** Michel P. | CEO, Law Enforcement, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 21, 2026

**What do you like best about iubenda?**

Instant update when some new rules or policy update in market or government side.

**What do you dislike about iubenda?**

It’s JavaScript code. When I added that JavaScript code, my website little slowed down.

**What problems is iubenda solving and how is that benefiting you?**

For example, when I added an advertising pixel to my website, like TikTok, after some time I received an email. Also, when I opened the Iubenda dashboard, it clearly showed me the TikTok-related data policy requirements that I needed to add to my website’s policy page.

  ### 8. Efficient, always updated, and with prompt support

**Rating:** 4.0/5.0 stars

**Reviewed by:** Elena M. | Brand Ambassador, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** September 23, 2026

**What do you like best about iubenda?**

Efficient, always updated, and with prompt support.

**What do you dislike about iubenda?**

Service updated with regulations and easy to implement.

**What problems is iubenda solving and how is that benefiting you?**

I encountered an issue with the banner display on my site, and furthermore, the tracking of visits for Italy is blocked by Google Analytics.

  ### 9. Cookie compliance without the nightmare

**Rating:** 5.0/5.0 stars

**Reviewed by:** Borja A. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 08, 2026

**What do you like best about iubenda?**

It is easy to integrate it with multiple vendors. The tools provided with iubenda make your life easier, and they also offer a lot of customisation options so you can tailor their functionality to your environment.

**What do you dislike about iubenda?**

Someone could say that the documentation can sometimes be a bit complex and cumbersome, due to the vast number of parameters and settings in the application.

**What problems is iubenda solving and how is that benefiting you?**

Iubenda solves the regulatory and technical nightmare of managing cookies and consent on my website. Something that's practically a full-time job these days.

  ### 10. Reliable solution with pitfalls in integration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rolf J. | Beratungsleiter, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from German using AI.

**Reviewed Date:** April 03, 2026

**What do you like best about iubenda?**

I find the set-up of the cookie panel at iubenda very clean and reliably executed, which is always very relevant for the customers. It has a very good UX that makes setting up easier. I find it particularly helpful that you can see everything in advance during the ongoing process without having to do live tests. Additionally, it has many logically structured options that allow for very fine and granular configuration, down to colors and fonts for buttons, so it can be precisely customized.

**What do you dislike about iubenda?**

Yes. It has gotten better now, but the integration, well, we mostly do it with the plug-in now, and there are various places where you have to insert codes. And I don't always find it so clear, because it is called differently in the WordPress plug-in on the WordPress website than on the iubenda interface. So that is sometimes confusing. It has always worked so far, but I find it unnecessarily complicated and also unclear.

**What problems is iubenda solving and how is that benefiting you?**

iubenda enables us to offer our customers a reliable and always up-to-date solution that complies with the latest standards, whether it's the EU GDPR or other regional regulations. It also helps with the setup of Google ranking-relevant management functions without any issues.

  ### 11. Easy Privacy Setup with Iubenda

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** September 15, 2026

**What do you like best about iubenda?**

I love how easy it is to set up and manage privacy and cookie policies on iubenda for the various sites I manage. It's truly plug and play. The initial setup experience was very quick and easy, and maintenance is just as simple.

**What do you dislike about iubenda?**

I wish the fonts were larger and more readable, and I would like to have more services to add to the privacy and cookie policy, but so far I've found practically everything I needed.

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda to easily manage the privacy and cookie policies of my sites, incorporating various software and platforms. The setup is simple and plug and play, greatly simplifying the process.

  ### 12. Very user-friendly and easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Joost S. | Digital marketing specialist, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account added to their profile

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Dutch; Flemish using AI.

**Reviewed Date:** September 14, 2026

**What do you like best about iubenda?**

Very user-friendly and easy to use

**What do you dislike about iubenda?**

Customization could be easier, but it is generally easy

**What problems is iubenda solving and how is that benefiting you?**

It greatly helps with easily complying with GDPR guidelines

  ### 13. Highly Customisable Experience

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Reviewed Date:** July 31, 2026

**What do you like best about iubenda?**

I really appreciate the level of customisation, along with the ability to support consent management across both web and app. The way scripts are categorised and organised within the UI feels particularly robust and well thought through. Overall, it provides a strong sense of legal air-tightness, which makes the tool feel respectable and clearly knowledgeable about GDPR requirements.

**What do you dislike about iubenda?**

The banner’s overall look and feel could be improved. The UI also feels a bit complex and can be intimidating at first, especially when you’re just getting started.

**What problems is iubenda solving and how is that benefiting you?**

Having the same vendor for both our web and app needs has been a real game changer for us, and their customer success team is excellent to work with and collaborate alongside.

  ### 14. Web & App Availability, but Rude Support and Outdated Docs Hold It Back

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Hospitality | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 11, 2026

**What do you like best about iubenda?**

the service is available for both web and app

**What do you dislike about iubenda?**

The Consentmanager customer service is sometimes rude. We get stuck in an endless loop where we are supposed to submit logs but we can't fetch those logs. 
Documentation on the website is horrible and outdated so we end up sending emails for questions that should have easy answers.
Getting the invoicing sorted out was a nightmare. We were told that we were at fault but in the end it was Consentmanager that needed to sort things our on their end. We had made the payment but there were some issues that were out of our control. 
The consentbanner does not perform as we expected and we are in a situation that we prefer to not contact support and get a rude reply from Fabio. So we are not the most happy client at the moment.

**What problems is iubenda solving and how is that benefiting you?**

No clue really. The most recent problems have not been solved. We just get the feedback that they will not help us unless we show logs but instead of asking for something we cannot give perhaps it would be more constructive to have a meeting and go though our setup instead of being rude and pointing fingers

**Official Response from Jacopo Pesce:**

> Thank you for taking the time to share your feedback. We truly appreciate your honesty, and we're sorry to hear about the frustration you've experienced.

We want to sincerely apologize for any interaction that felt rude or dismissive. That is not the standard of service we strive to provide, and we are addressing this internally to ensure our communication is always respectful and solution-oriented.

We also hear you on the documentation. We understand how frustrating it can be when resources aren't clear or up to date, and improving them is something we're actively working on. Regarding the invoicing difficulties, we acknowledge the process should have been smoother from the start and we're sorry for the inconvenience.

As for the technical challenges with the consent banner, you make a very fair point. Being asked for logs that are difficult to capture can feel like a dead end, and we understand how that can be discouraging. We are committed to finding a more constructive and collaborative way to help you resolve these issues.

Your experience matters to us and we want to make things right. Please don't hesitate to reach out to us directly so we can work together on the outstanding issues.

  ### 15. Effortless Compliance, Exceptional Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Robert G. | Executive Vice President of Strategy, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 27, 2026

**What do you like best about iubenda?**

I love the simplicity and ease of use of iubenda. Andrew, our sales rep, has been phenomenal. I appreciate how it allows us to update our terms of use and privacy policy on our website without having to manage each individual vendor. It integrates with virtually everything we are using, which is super helpful. Switching to iubenda saved us money compared to paying lawyers and provides a much more effective solution. Initial setup was a piece of cake and couldn't have been easier.

**What do you dislike about iubenda?**

I can’t think of anything.

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda to update our terms of use and privacy policy, avoiding the hassle of managing each vendor. It provides a cheaper, more cost effective solution compared to paying attorneys, integrating with all our website applications seamlessly.

  ### 16. Makes Tedious Work Easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Hannah E. | Marketing Manager, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 04, 2026

**What do you like best about iubenda?**

It's made necessary but tedious website features really easy. Customer Service has always been really great too. Always so quick to reply and so helpful! I've always been able to fix issues quickly because of the teams help.

**What do you dislike about iubenda?**

I feel like there's a bit of learning curve when it comes to figuring out the platform. I wouldn't say it's the most intuitive to use but that has gotten better the more I've used it.

**What problems is iubenda solving and how is that benefiting you?**

It’s helping us with our privacy policy, cookie policy, terms and conditions, privacy controls, and cookie solutions, so it supports a great deal of what we need on our site. It’s been very beneficial, since these are all key features for a website. Iubenda has helped us a lot with keeping these areas covered and easier to manage.

  ### 17. Serious and always up-to-date company, with excellent assistance

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giulia S. | Web Developer and Media Marketing, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** July 28, 2026

**What do you like best about iubenda?**

Serious company, always updated. Easy interaction in case of need. Excellent assistance. Training webinars.

**What do you dislike about iubenda?**

So far, I haven't found anything wrong.

**What problems is iubenda solving and how is that benefiting you?**

Keep the sites created for my clients compliant, often unaware of the regulations. Manage the collection of cookie consents, especially for clients who want to do marketing.

  ### 18. Great tool to make compliance convenient

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jordi R. | Director of Marketing, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 20, 2026

**What do you like best about iubenda?**

What I like best about iubenda is how much it simplifies compliance without being overwhelming. The setup is straightforward, the policies stay up to date as requirements change, and everything integrates cleanly. The interface is easy to navigate, the templates/customization options are solid, and support has been responsive when I’ve had questions.

**What do you dislike about iubenda?**

Some setup still takes time but once it is done it is totally worth it.

**What problems is iubenda solving and how is that benefiting you?**

iubenda is solving the “compliance headache” of running a website, and it has been useful specially if you run several ecommerce projects.

  ### 19. Effortless Compliance with Cost-effective Implementation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sergey P. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 26, 2026

**What do you like best about iubenda?**

I like how easy iubenda is to implement. It's really straightforward. Plus, I appreciate that it doesn't charge extra when implementing it across different markets, making it quite cost-effective. It simplifies managing compliance without needing a legal team to constantly review regulation updates.

**What do you dislike about iubenda?**

Maybe some of the design customization when it comes to embedding terms and conditions and privacy policy can be a bit finicky sometimes. Just make the embedding kind of custom CSS functionality a bit easier.

**What problems is iubenda solving and how is that benefiting you?**

iubenda helps us manage online privacy compliance across different markets, making it easy despite varying regulations. It simplifies managing compliance without needing a legal team for constant updates.

  ### 20. Effortless Compliance with Seamless Integration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ryan B. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 20, 2026

**What do you like best about iubenda?**

I really like iubenda because of its very seamless integration and affordability. The backend is easy to use for making updates and changes, like adding more vendors to our policies. It's also great that we can stay compliant with all cookie and privacy policy laws, which is essential for us. The initial setup of iubenda was very easy, and it continues to effectively serve the purpose we need it for.

**What do you dislike about iubenda?**

Nothing stands out

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda to stay compliant with cookie and privacy policy laws, seamlessly deploy necessary notices, and make easy updates. Its integration is affordable and the backend helps manage policy changes efficiently, like adding new vendors.

  ### 21. Professional privacy banners, but costs too high for non-profits

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Entertainment | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** July 29, 2026

**What do you like best about iubenda?**

Create a privacy banner for me professionally.

**What do you dislike about iubenda?**

The various available options seem designed for sites with a lot of traffic and commercial revenue; I don't see a version truly suitable for non-profit organization sites. For those not engaged in commerce, the current costs are too high.

**What problems is iubenda solving and how is that benefiting you?**

No one in particular. Create banners that, apparently, are mandatory.

  ### 22. Easy to use, with many tutorials to generate useful documents

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** June 16, 2026

**What do you like best about iubenda?**

It is easy to use and is full of tutorials that help generate the necessary documents and implement them on the site.

**What do you dislike about iubenda?**

Consent database: for me, it was impossible to implement, despite the available tutorials.

**What problems is iubenda solving and how is that benefiting you?**

I make the site "compliant" without too much hassle.

  ### 23. Complete, easy to integrate

**Rating:** 5.0/5.0 stars

**Reviewed by:** Rino P. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** June 04, 2026

**What do you like best about iubenda?**

Completeness and simplicity of integration

**What do you dislike about iubenda?**

Web interface, ui/ux improvable, high costs

**What problems is iubenda solving and how is that benefiting you?**

Allows to have complete and always updated privacy and cookie policies for our websites and those of our clients. It also allows us to integrate preventive blocking in a simple and fast way.

  ### 24. Terrible

**Rating:** 0.5/5.0 stars

**Reviewed by:** Verified User in Automotive | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** July 28, 2026

**What do you like best about iubenda?**

nothing in particular, actually. It should be a solution, instead it becomes a problem

**What do you dislike about iubenda?**

Harassment: continuous emails with ridiculous scaremongering with the aim of making you pay more. Not a simple solution, but a constant annoyance. I would gladly change, I will inform the IT consultant at the next opportunity.

**What problems is iubenda solving and how is that benefiting you?**

No one, really bad. We pay every month to have no certainty or peace of mind, on the contrary

  ### 25. Easy, Effective Compliance Setup for Cookie Consent and Privacy Policies

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Manufacturing | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 20, 2026

**What do you like best about iubenda?**

It’s easy to add cookie consent, a privacy policy, and other compliance-related functionality.

**What do you dislike about iubenda?**

Some of the options in the admin interface are confusing and take a bit of time to figure out. That said, I understand compliance isn’t an easy topic, so it’s not too bad overall.

**What problems is iubenda solving and how is that benefiting you?**

Iubenda helps us keep track of our third-party services and makes it easier to update our privacy policy, terms and conditions, and other compliance pages. It lets us stay focused on other parts of the business instead of spending time tracking down different U.S. and global privacy laws.

  ### 26. Email notifications, templates, and ease of use: a practical tool

**Rating:** 4.5/5.0 stars

**Reviewed by:** José Andrés C. | Responsable IT, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from Spanish; Castilian using AI.

**Reviewed Date:** February 12, 2026

**What do you like best about iubenda?**

I like the email notification system, the ease of use, and the templates. Overall, I find it a practical and convenient tool to use.

**What do you dislike about iubenda?**

I don't really like iubenda's billing system.

**What problems is iubenda solving and how is that benefiting you?**

In our case, the tool has helped us manage consent and block cookies, as well as implement navigation aids.

**Official Response from Jacopo Pesce:**

> Thank you so much for taking the time to leave this review! It's really nice to hear that iubenda has been a practical addition to your workflow, especially when it comes to managing consent and cookie blocking.

We appreciate your honesty about the billing system too. That kind of feedback is genuinely valuable to us and helps us keep improving.

If you ever need anything, our support team is always happy to help!

  ### 27. Flexible, Powerful, and Feature-Rich Consentmanager

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 27, 2026

**What do you like best about iubenda?**

I really like how flexible and customizable consentmanager is. You’re not stuck with a generic cookie banner, you can tailor it to your setup, even in more complex ad or tracking environments. It’s powerful, integrates well, and gives a lot of features for the price. We were actually using a different solution prior to them. Very happy with the switch.

**What do you dislike about iubenda?**

There’s a bit of a learning curve if you want to use the advanced options. It’s not difficult, but it’s not 100% plug-and-play either.

**What problems is iubenda solving and how is that benefiting you?**

consentmanager helps us stay compliant with GDPR, TCF, CCPA, etc., without juggling multiple tools. Especially in ad-heavy environments, proper consent management directly impacts revenue. It gives us peace of mind while still supporting monetization

  ### 28. Seamless GDPR Compliance with Iubenda

**Rating:** 5.0/5.0 stars

**Reviewed by:** Julio T. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** This review contains authentic analysis and has been reviewed by our team

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** March 01, 2026

**What do you like best about iubenda?**

I like iubenda for managing GDPR compliance by documenting and storing user consent records. The automatic script blocking feature is particularly useful as it blocks scripts until user consent is provided. The initial setup of iubenda was fast.

**What do you dislike about iubenda?**

I would like better team time consent analytics to monitor user behavior instantly.

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda for managing GDPR compliance by automatically storing user consent records. It solves problems with lack of consent documentation by blocking scripts until consent is given.

  ### 29. Simple, intuitive, and perfect for cookies and privacy policy in line with GDPR

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Cosmetics | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** June 09, 2026

**What do you like best about iubenda?**

Very simple to use, extremely intuitive, it simplifies and resolves the processing of cookie and privacy policy pages. The widgets are effective and intuitive. Designed to be in line with GDPR. Easy to implement.

**What do you dislike about iubenda?**

For those who have a multilingual website, the costs start to become high.

**What problems is iubenda solving and how is that benefiting you?**

It helps me manage user consent and generates the cookie and privacy policy pages.

  ### 30. Very useful for privacy and cookies, but some options remain unclear

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in International Trade and Development | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** July 08, 2026

**What do you like best about iubenda?**

Very useful service for those who do not have much knowledge about privacy policy and cookies.

**What do you dislike about iubenda?**

Some options are still unclear, for example how to integrate the banners on the site.

**What problems is iubenda solving and how is that benefiting you?**

It is helping me to create my privacy and cookie policy and display it on the site.

  ### 31. Super Simple and Easy to Use

**Rating:** 5.0/5.0 stars

**Reviewed by:** Matt W. | CEO, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 20, 2026

**What do you like best about iubenda?**

Super Simple and Easy to Use.  We plugged it in and it does (most of) the rest.

**What do you dislike about iubenda?**

We don't have any complaints with the product.

**What problems is iubenda solving and how is that benefiting you?**

Helping ensure state-level compliance on our website.

  ### 32. Effortless Privacy Compliance with Seamless Integration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ashutosh J. | Senior Manager, Education Management, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 27, 2025

**What do you like best about iubenda?**

Mostly for making privacy compliance simple and accessible. It offers clear, customizable legal documents (privacy policies, cookie, banner, terms) that automatically update with changing laws, integrates easily with websites and apps. Easy to implement and integrate with website

**What do you dislike about iubenda?**

I feel it can be pricey for small sites or startups, especially if you need multiple products or advanced features. Its legal wording can also be a bit generic unless you carefully customize it.

**What problems is iubenda solving and how is that benefiting you?**

It solves the complexity of privacy and compliance by providing ready-made, customizable legal documents that automatically reflect changing laws, centralize consent management and integrate with websites and apps.

  ### 33. Efficient Cookie Compliance, Needs Database Expansion

**Rating:** 4.5/5.0 stars

**Reviewed by:** Xin T. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 25, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about iubenda?**

The account manager is very approachable and always willing to help.

**What do you dislike about iubenda?**

It would be great if the scanning results could also identify cookies deployed by the website itself.


**What problems is iubenda solving and how is that benefiting you?**

iubenda automates the process of checking cookies on our websites for compliance, efficiently and accurately allowing deep scanning beyond just the homepage.

  ### 34. Easy to Use, Seamless Integration, and Proactive Compliance Updates

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Luxury Goods & Jewelry | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 20, 2026

**What do you like best about iubenda?**

Ease of use and integration. Regular updates are provided to help ensure ongoing compliance.

**What do you dislike about iubenda?**

The platform can feel somewhat complex at times, particularly when navigating certain settings. However, it effectively supports our compliance needs overall. Whenever we encounter challenges, my Iubenda Account Manager is readily available to provide guidance and assist with necessary updates and changes.

**What problems is iubenda solving and how is that benefiting you?**

Iubenda solves the challenge of keeping up with constantly changing privacy and compliance regulations. It ensures our policies remain current, which minimizes legal risk and allows us to focus on running the business.

  ### 35. Excellent Customer Service and Competitive Prices

**Rating:** 4.5/5.0 stars

**Reviewed by:** Gabriele B.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** February 06, 2026

**What do you like best about iubenda?**

I like iubenda's customer service and competitive prices. I find that all their features are easy to understand and I found the initial setup to be very easy.

**What do you dislike about iubenda?**

Sometimes they don't respond quickly and I have to urge them, but usually they resolve it quickly.

**What problems is iubenda solving and how is that benefiting you?**

I use iubenda for managing cookies, solving issues related to this aspect.

  ### 36. Automated 100%: zero worries

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Architecture & Planning | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**Source: G2 Gives Campaign:** G2 Gives Campaign. The reviewer received either a gift card or a donation made to a charity of their choice in exchange for writing this review.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** June 10, 2026

**What do you like best about iubenda?**

Automated 100% and zero worries for someone not experienced with websites

**What do you dislike about iubenda?**

A bit complex is the management of the services used on one's own site.

**What problems is iubenda solving and how is that benefiting you?**

At the moment, I don't have any kind of problem.

  ### 37. Easy Migration and a Practical UI for Multi-Domain Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** İnan . | Founder, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 30, 2026

**What do you like best about iubenda?**

Easy migration from other managers, and practical ui for multi domain

**What do you dislike about iubenda?**

in general i have no idea what to dislike from iubenda

**What problems is iubenda solving and how is that benefiting you?**

Cookie GDPR alignment issues are resolved with this product.

  ### 38. Clean UI and Highly Customizable Consent Management Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 13, 2026

**What do you like best about iubenda?**

I like the clean UI and the level of customizability/flexibility in the consent management platform.

**What do you dislike about iubenda?**

The downside of the customizability/flexibility is that it sometimes can be hard to find the option you are looking for.

**What problems is iubenda solving and how is that benefiting you?**

I’m building a consent dialog that needs to support a consent wall ("Pay or Ok").

**Official Response from Jacopo Pesce:**

> Thank you so much for your kind words and for taking the time to share your experience! We're really glad to hear you're enjoying the clean UI and the flexibility of our consent management platform.

We completely understand your point about navigability: with so many customization options available, finding a specific setting can sometimes take a bit of extra effort. This is valuable feedback for us, and we're always working on improving the user experience to make things easier to find.

If you ever need a hand finding a specific option or have any questions along the way, our support team is always happy to help!

  ### 39. Clear Insights Into Privacy Policy Gaps and Compliance

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 22, 2026

**What do you like best about iubenda?**

It’s helpful to understand the faults in the privacy policy and identify where we’re falling short on compliance.

**What do you dislike about iubenda?**

It should be more comprehensive and include a few references that would help us understand how to do it.

**What problems is iubenda solving and how is that benefiting you?**

It helps me stay compliant as we work with a lot of European customers.

  ### 40. Consent Manager is a very useful tool

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Insurance | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** February 13, 2026

**What do you like best about iubenda?**

Consent Manager is a very useful, advanced tool designed for even the most demanding businesses.

**What do you dislike about iubenda?**

Nothing. Consent Manager is a valuable tool.

**What problems is iubenda solving and how is that benefiting you?**

We use Consent Manager, and thanks to it we’re able to comply with legal requirements.

  ### 41. Fast, Attentive Support and an Easy-to-Use UI

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Design | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** February 12, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about iubenda?**

Fast support and attentive customer care, with a standard UI that’s easy to use.

**What do you dislike about iubenda?**

iubenda is working nice for me no complains

**What problems is iubenda solving and how is that benefiting you?**

Multi domain and Multi Client consent management easy

  ### 42. Best Italian CMP

**Rating:** 5.0/5.0 stars

**Reviewed by:** Francesco M. | Digital Strategist &amp; UX Specialist, Retail, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from English using AI.

**Reviewed Date:** July 17, 2025

**What do you like best about iubenda?**

Easy, very comprehensive in terms of information, it offers excellent tools to analyze the legal status of your website. Great ease of use.

**What do you dislike about iubenda?**

For the moment, nothing; it's a good scalable product.

**What problems is iubenda solving and how is that benefiting you?**

Iubenda is a good scalable and elastic product.

  ### 43. Easy enough to set up!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Reynir Óli S. | Owner, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 25, 2024

**What do you like best about iubenda?**

I'm very technologically challenged, so I like that the site does a lot of the heavy lifting for you already.

That being said, there were still some things I needed help with, so I contacted support.
I got a reply right away, and the agent stayed with me, live, until I was all sorted out! 
Big shout out to Sahar Amini on the support team, who is an absolute gem! 🙏

**What do you dislike about iubenda?**

So far, I haven't really noticed any. I will update here later if that changes!

**What problems is iubenda solving and how is that benefiting you?**

I have no clue how to create a privacy policy or set up things for visitors to the site to agree to terms and conditions and comply with GDPR...
Iubenda helped me with all of that, super quick and easy!

  ### 44. Beautiful tool, Responsive support

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from French using AI.

**Reviewed Date:** May 15, 2024

**What do you like best about iubenda?**

Implementation of the quick and understandable tool
The customer support is, as indicated, very responsive and attentive!

**What do you dislike about iubenda?**

unclear policies regarding certain points

**What problems is iubenda solving and how is that benefiting you?**

He does the requested work well

  ### 45. Very satisfied

**Rating:** 5.0/5.0 stars

**Reviewed by:** Francesco . | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** November 14, 2023

**What do you like best about iubenda?**

Serious company very useful for privacy/cookie laws. Furthermore, the strong point is the assistance. I had some problems that they solved immediately and in a very competent manner. I am very satisfied.

**What do you dislike about iubenda?**

Nothing, I like everything. I don't think there are things not to like. I had a very positive experience.

**What problems is iubenda solving and how is that benefiting you?**

Technical problems on the cookie consent banner.

  ### 46. Compliance on easy mode

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jesper H. | Founder CEO, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** October 25, 2023

**What do you like best about iubenda?**

Streamlines the whole process around compliance with GDPR and other regulations. The team has been super supportive and very informative.

**What do you dislike about iubenda?**

Nothing really, my only gripe used to be language support but that has already been addressed

**What problems is iubenda solving and how is that benefiting you?**

We need a privacy policy that is adaptable but don't want to either write it ourselves (dangerous) nor hire lawyers (expensive)

  ### 47. Simple, Straightforward and Effective!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Apparel & Fashion | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** June 13, 2023

**What do you like best about iubenda?**

Whether it's their customer support (Frits has always been super helpful) or the UI to setup your privacy or cookie policy, we love using Iubenda and highly recommend.

**What do you dislike about iubenda?**

Honestly, no immediate downsides come to mind. Their help pages are quite comprehensive and informative.

**What problems is iubenda solving and how is that benefiting you?**

Compliance issues in having proper privacy policy

  ### 48. Praise for Julia E. customer service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Milton A. | Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** March 09, 2023

**What do you like best about iubenda?**

Our programmer opened a ticket, and Julia E. took the initiative multiple times over several weeks to keep us updated. Since I am not the programmer Julia patiently answered several questions.

**What do you dislike about iubenda?**

I hope that their new pricing schedule will be as good as it has been.

**What problems is iubenda solving and how is that benefiting you?**

Making sure our privacy policy requirements are current. Not using google.

  ### 49. Making Entrepreneurs Life Easier Online - Legal & GDPR Taken Care!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rahul G. | Founder, Small-Business (50 or fewer emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 13, 2022

**What do you like best about iubenda?**

It's so freaking easy (in fact) in a button of click generate all legal policies you required to online business globally, privacy policy, cookie policy, GDPR and almost every legal aspect of online business is covered. you just need to select what you want to create feel out the information and boom it's ready to integrate into your website, not only that but also if any update comes to the document you generated, it's automatically get updated. how cool is that? Just LOVE IT.

**What do you dislike about iubenda?**

Just one thing, it didn't scan a website to find out what tool is used by that site and include its generated privacy policy automatically, you need to add the manually but still, it's super helpful.

**What problems is iubenda solving and how is that benefiting you?**

I generate my privacy policy, terms and condition, and GDPR through this software. I also sometimes generate my client's privacy policy especially the GDPR because that's complicated. and this software helps me a lot.

  ### 50. Give suggestions to the concrete measure

**Rating:** 4.0/5.0 stars

**Reviewed by:** Ignazio M. | Titolare

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**AI Translated:** This review has been translated from Italian using AI.

**Reviewed Date:** October 11, 2022

**What do you like best about iubenda?**

The pre-filled texts, the discreet presence on the website pages

**What do you dislike about iubenda?**

The lack of operational technical support; the continuous flow of emails that are repetitive, unjustified, and not targeted to the recipient user

**What problems is iubenda solving and how is that benefiting you?**

A correct presence on the web


## iubenda Discussions
  - [What does iubenda do?](https://www.g2.com/discussions/what-does-iubenda-do) - 1 comment, 1 upvote

- [View iubenda pricing details and edition comparison](https://www.g2.com/products/iubenda/reviews?exec=1ba4966&section=pricing&secure%5Bexpires_at%5D=2026-09-25+06%3A06%3A19+-0500&secure%5Bsession_id%5D=1861f108-cd81-4042-9ecd-e482edbaa17e&secure%5Btoken%5D=b77da6aa00d27860f6928befa1f718666986d8ba857b6b5f70593689a47e8e6b&format=llm_user)

## iubenda Features
**Platform Additional Functionality**
- Dashboard
- Cloud
- Mobility

**Functionality**
- Dashboard
- Reporting
- Integrations
- End-user management
- Audit trails
- APIs
- Mobile SDK
- Customizable design
- Server-side storage

**Functionality**
- Auto scans
- Auto privacy policy update
- Cookie notice report
- Easy installation
- Reporting

**Functionality**
- Generates privacy policies
- Downloadable format
- Embeddable format
- Updates Automatically
- Dashboard

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Website Accessibility Plugins**
- Autonomous Task Execution
- Cross-system Integration
- Third-Party Integrations

**Additional Functionality**
- Content Scan
- Compliance Tracking
- SEO Management
- Website Accessibility Audits
- Real-Time Monitoring
- Dashboard
- Multi-Language
- AI/Machine Learning
- Search/Filter
- Data Security
- Knowledge Base Management
- Risk Scoring
- Mobile Testing
- Accessibility Statement Generator
- Root Cause Analysis
- Personalized Accessibility Interface
- Reporting/Analytics
- AI Copilot
- Generative AI
- Website Accessibility Tools

**Platform Content**
- Automation
- File Sharing
- Content Library

**Functionality**
- Identity Verification
- Workflow
- DSAR Portal
- Reporting and logs

**Agentic AI - Legal Document Drafting**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Platform Basics**
- Interoperability
- Offline Editing
- E-Signature

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