---
title: ibi Omni-Gen Reviews
meta_title: 'ibi Omni-Gen Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 21 reviews by the users' company size, role or industry to
  find out how ibi Omni-Gen works for a business like yours.
aggregate_rating:
  rating_value: 3.8
  review_count: 21
  scale: '5'
date_modified: '2026-07-07'
parent_category:
  name: Cloud Data Integration
  url: https://www.g2.com/categories/cloud-data-integration
---

# ibi Omni-Gen Reviews
**Vendor:** ibi  
**Category:** [iPaaS Software](https://www.g2.com/categories/ipaas)  
**Average Rating:** 3.8/5.0  
**Total Reviews:** 21
## About ibi Omni-Gen
The modern, highly scalable ibi™ Omni-Gen® Data Integration Framework provides powerful data integration and cleansing technologies that ensure your data is timely, accurate, consistent, and accessible. Interoperable Omni-Gen architecture insulates end users from data complexities and ensures delivery of the right data to the right place at the right time for faster, smarter decisions. With Omni-Gen, you can more easily break down data silos and add new data sources, migrate legacy systems, and manage M&amp;A activities to achieve better results from your digital transformation efforts.




## ibi Omni-Gen Reviews
  ### 1. Performing magic with iWay

**Rating:** 4.5/5.0 stars

**Reviewed by:** Yin Yin T. | ETL Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 24, 2018

**What do you like best about ibi Omni-Gen?**

I'm loving how iWay is able to perform all the "magic" necessary in ETL in a stable environment.  I'm excited about the new version 8 interface and looking forward to all the new featured as highlighted by Inessa during a TechTalk with her.

**What do you dislike about ibi Omni-Gen?**

The dislikes were in the user interface, but looks like the new 8 addresses some of those.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

ETL

  ### 2. Omni-Gen works great for all my MDM needs!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 06, 2019

**What do you like best about ibi Omni-Gen?**

The ease of integration and cleansing my data.

**What do you dislike about ibi Omni-Gen?**

No complaints, I love Omni-Gen, nothing bad to say.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Validating addresses and obtaining Geocode data.

  ### 3. Great for data validation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Enterprise (> 1000 emp.)

**Reviewed Date:** August 21, 2018

**What do you like best about ibi Omni-Gen?**

The built-in reports can be used quickly to identify and issues in the data, in any data processing environment. It is particularly useful during ETL or data validation before building any statistical models. Typically a lot of time is spend on generating summary statistics and identifying problems with the data, which IB Omni-Gen is able to quickly generate. 

**What do you dislike about ibi Omni-Gen?**

The processing speed can be slightly slower for extremely large amounts of data (i.e. web log data). The data connectors did not support everything we were looking for. The Data Integration module had a very retro look to it from the 90s.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

We did a POC with Omni-Gen, to be used as a tool to pre-scan data for issues before loading data files to the cloud. It saved a lot of time for the teams, saving them from hours of coding to get what Omni-Gen was able to show. The graphic representation of the data was 

  ### 4. Solid and reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Banking | Enterprise (> 1000 emp.)

**Reviewed Date:** August 21, 2018

**What do you like best about ibi Omni-Gen?**

Regarding our MDM, I like the peace of mind that comes with knowing that when we cleanse massive amounts of data, it's safe and secure, as well as complete. The data management platform is a fantastic foundation. 

**What do you dislike about ibi Omni-Gen?**

Cloud installation solutions are traditionally a problem for me. I have to rely heavily on cloud as local isn't an option. When getting deep into cleansing towards the end of the day, uploading can show way down. Obviously this mainly falls on our network, but I feel the packet distribution on the software side could be better. 

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Scattered, incorrect and mismatched data. The data platform has helped up consolidate our records and give us a single source of truth. 

  ### 5. Very good software for explaining company data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Airlines/Aviation | Enterprise (> 1000 emp.)

**Reviewed Date:** August 21, 2018

**What do you like best about ibi Omni-Gen?**

I really liked the infographics produced, I believe they make it look very professional versus other free websites online. Also, the software is easy to use. 

**What do you dislike about ibi Omni-Gen?**

At this time, I did not experience anything I disliked. 

**Recommendations to others considering ibi Omni-Gen:**

I would recommend using Information Builders Omni-Ten/iWay for any company looking for an other alternative than excel charts to better explain their data 

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

As a visual learner, this software helped immensely to better explain and communicate company data in meetings. The infographics were good to use for company projects as well and proposals.

  ### 6. Simple mapping from data model to usage

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ken H. | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 23, 2018

**What do you like best about ibi Omni-Gen?**

Simple to use and understand by both developers and business users.

**What do you dislike about ibi Omni-Gen?**

Graphical coding when getting iWay to do what I want isn't obvious is frustrating (my experience is with 7, though).

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

DMP would be used to assist in validating and cleansing data from multiple sources, particularly imports of existing customer bases purchased by the company. Currently, ISM is used to support business control flows triggered by data availability and a forwarding and simplifying resource for web services (isolating our database server from the web).

  ### 7. Easy to use

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Banking | Enterprise (> 1000 emp.)

**Reviewed Date:** August 21, 2018

**What do you like best about ibi Omni-Gen?**

This program is easy to use and functional. The look is not modern, but not out of date. Would Recommend to use.

**What do you dislike about ibi Omni-Gen?**

There’s not much I dislike. I definitely prefer to use this over other programs

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

For privacy reasons I cannot give too much information but Mostly data management and Making decisions 

  ### 8. Omni-Gen (Data Quality Suite) Review

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Transportation/Trucking/Railroad | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 28, 2017

**What do you like best about ibi Omni-Gen?**

I do like the GUI interface.  I have worked in both the Integration side and the Data Quality side, with most of my training/work on the Data Quality side.  I do like the interface , the tools are pretty straight forward and easy to use and figure out.  Also, i do enjoy the support staff.  I have forged a good relationship with many like Walter Zublionis,  Lou Deturris, Jeff Paoletti and Craig Sanders.  They have been very attentive to my needs, and make any issues with documentation less painful.

**What do you dislike about ibi Omni-Gen?**

Documentation.  Many times we are required to do something beyond the basic scope of the tool.  Documentation can many times be hard to come by, or difficult to understand.

**Recommendations to others considering ibi Omni-Gen:**

Be very detailed in what your requirements are, and if you know the intricacies of what you'll need , analyze them as early as possible.  Any possible hurtles can be cleared up early in the process and will make it a lot smoother down the line.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Our business typically used to take a reactive approach where we correct problems/inconsistencies with our data, after the fact.  But now our business is changing to be more proactive, and to correct problems upon entry.  This has reduced many data inconsistencies and work from end users on the backend to have to cleanup the data.

  ### 9. Builders Omni-Gen/iWay

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Banking | Enterprise (> 1000 emp.)

**Reviewed Date:** August 21, 2018

**What do you like best about ibi Omni-Gen?**

I would recommend Builders Omni-Gen/iWay in passing. Since I don't work with the decision maker. I  would only able offer information as a user. I think this is a great product 

**What do you dislike about ibi Omni-Gen?**

I don't really have any dislikes. Since this work better that some I have used

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

N/a

  ### 10. Omni Gen labs were great!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jonathan C. | Senior Business Intelligence Developer, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 08, 2017

**What do you like best about ibi Omni-Gen?**

The hands on labs were great and easy to understand!

**What do you dislike about ibi Omni-Gen?**

I wished there were more on-hands labs and virtual sessions. 

**Recommendations to others considering ibi Omni-Gen:**

We have not implemented iWay we are in the process of discussions.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

We are new to iWay platform, I believe there is a need for it in our sector of business, it can revolutionize our processes and building more standardized reporting capabilities. 

  ### 11. A one stop manaster data management platform to get Data governance implemented in any orginization

**Rating:** 3.5/5.0 stars

**Reviewed by:** Paul F. | STP Architect, Financial Services, Enterprise (> 1000 emp.)

**Reviewed Date:** February 21, 2017

**What do you like best about ibi Omni-Gen?**

Rules engine and integration of other tools in the Iway frame work

**What do you dislike about ibi Omni-Gen?**

New platform and scares resources to implement  

**Recommendations to others considering ibi Omni-Gen:**

More practical training for end developers and implementers will increase the take up of this platform. The UI it self need a better out of the box look and feel. This will improve user experience in implementation. 

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Master data management

  ### 12. iWay Legacy to Modern data management practices

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2017

**What do you like best about ibi Omni-Gen?**

The nature of the product evolving from customer driven demand is a great selling point of the technology.

**What do you dislike about ibi Omni-Gen?**

That the overall stack doesn't have an open-source heritage as it should

**Recommendations to others considering ibi Omni-Gen:**

I can't speak for the Omni-Gen Data management platform.  However, I can speak to the stability of iWay used worldwide for successful data integration and management

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

We work with many companies challenged with an enterprise integration strategy that benefit from the iWay stack.

  ### 13. omni-gen review at summit 2017

**Rating:** 2.5/5.0 stars

**Reviewed by:** Nguyet K. | Application Specialist, Government Administration, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2017

**What do you like best about ibi Omni-Gen?**

iway integration and the useful tools for anyone.

**What do you dislike about ibi Omni-Gen?**

So far i like the product and will talk with manager to consider.

**Recommendations to others considering ibi Omni-Gen:**

attend demo session

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Not sure for now.

  ### 14. iWay and Omni Gen

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 06, 2017

**What do you like best about ibi Omni-Gen?**

The 8.0 road map for iWay look to enhance the robust functionality of iWay 7.x and make development even more streamline pairing this with Omni Gen will allow the business units to participate in validation of the mastered data.

**What do you dislike about ibi Omni-Gen?**

The package is still fairly complicated to install.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

EDI data processing has improved using this tool set.

  ### 15. Excellent platform to master our data

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Food Production | Enterprise (> 1000 emp.)

**Reviewed Date:** June 07, 2017

**What do you like best about ibi Omni-Gen?**

The software is very easy to use and model

**What do you dislike about ibi Omni-Gen?**

The only thing to dislike is that there are not many users using this tool at the moment, so the user community is small.  Hospitals do not compare to our business unfortunately.  

**Recommendations to others considering ibi Omni-Gen:**

New updates are awesome!

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Horrible Data.  Bad processes.  

  ### 16. Recent Implementation

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Food Production | Enterprise (> 1000 emp.)

**Reviewed Date:** June 06, 2017

**What do you like best about ibi Omni-Gen?**

Well ROunded product that ties to DQ and other IBI products

**What do you dislike about ibi Omni-Gen?**

New product ... will need more work on the Data Entry application - make the GUI for Master Data entry customizable.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Data mastering, data integrity

  ### 17. Householding and Products Project Team

**Rating:** 4.5/5.0 stars

**Reviewed by:** Elizabeth C. | Project Manager, Banking, Enterprise (> 1000 emp.)

**Reviewed Date:** March 01, 2017

**What do you like best about ibi Omni-Gen?**

My experience with Information Builder's Technical team has been really great. The technical team is very knowledgeable and what I like best.

**What do you dislike about ibi Omni-Gen?**

There is nothing that I can say that I dislike about the product.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

 Portfolio View of Customers, Accounts and Customer Relationships

  ### 18. ETL Coordination

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Hospital & Health Care | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 07, 2017

**What do you like best about ibi Omni-Gen?**

Scheduling, monitoring, and supporting ETL

**What do you dislike about ibi Omni-Gen?**

Need to rely on SQL code for procedures, eg. slowly changing dimensions

**Recommendations to others considering ibi Omni-Gen:**

Understand your data needs before enrolling

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Load data into our data warehouse from source systems

  ### 19. Is a good toll

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 06, 2017

**What do you like best about ibi Omni-Gen?**

The flexibility of the tool. and the new features that it have

**What do you dislike about ibi Omni-Gen?**

we don't know very well the roadmap and it have

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Data quality and is very agile tool

  ### 20. Omni-Gen

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** February 28, 2017

**What do you like best about ibi Omni-Gen?**

Excellent implementation and support team.  

**What do you dislike about ibi Omni-Gen?**

Monitoring and error notification needs a lot of improvement. 

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

Creating golden record for the Customer domain, data governance

  ### 21. Good Software

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Banking | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 27, 2015

**What do you like best about ibi Omni-Gen?**

I thought the Builders MDM Suite was easy to use and had everything needed to complete my project on time and efficiently.

**What do you dislike about ibi Omni-Gen?**

I had a few glitches along the way that slowed me down, took a while to figure out exactly how to use parts of the program.

**What problems is ibi Omni-Gen solving and how is that benefiting you?**

I've realized there are many benefits to this product and it helps me solve many of our business needs.


## ibi Omni-Gen Discussions
  - [How is Omni-Gen approach Incremental and what advantage does Omni-Gen have over other tools and products in the data management category?](https://www.g2.com/discussions/data-management-78847e35-aae9-4d46-8e85-88b3e7768410) - 1 comment, 1 upvote
  - [What kind of software to service ratio can you expect with Omni-Gen?](https://www.g2.com/discussions/master-data-management-8efdaee0-58e1-465d-954a-f84c4569b87d) - 1 comment, 1 upvote
  - [What is the Time to Value for Omni-Gen vs other Data Management Solutions?](https://www.g2.com/discussions/data-management) - 1 comment, 1 upvote
  - [Is Omni-Gen a Master Data Management tool?](https://www.g2.com/discussions/master-data-management) - 1 comment, 1 upvote
  - [Is Omni-Gen from Information Builders a new Master Data Management product?](https://www.g2.com/discussions/omni-gen-master-data-management-edition) - 1 comment, 1 upvote

- [View ibi Omni-Gen pricing details and edition comparison](https://www.g2.com/products/ibi-omni-gen/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-16+23%3A13%3A30+-0500&secure%5Bsession_id%5D=5de24992-a2cb-4761-b0e6-ce866d7fa4ee&secure%5Btoken%5D=7b29afe4ed45d43fe7866c8c2b02f3307189986fb677453a73c4a03d829e6443&format=llm_user)

## ibi Omni-Gen Features
**Development **
- Real-Time Integration
- API Designer
- Flow Designer
- Pre-Built Connectors
- Custom Connectors
- Reusable connectors
- Multi - tenant architecture

**Management **
- Monitoring & Notification
- Routing And Orchestration
- Data Mapping
- Data Transformation
- API Management

**Security**
- Data Encryption
- Security Standards
- Communication Protocol

**Functionality**
- Identification
- Correction
- Normalization
- Preventative Cleaning
- Data Matching

**Integration Options**
- Data Virtualization
- Managed File Transfers
- Big Data Processing
- EDI

**Management**
- Reporting
- Automation
- Quality Audits
- Dashboard
- Governance

**Deployment **
- Hybrid
- Cloud to Cloud

**Generative AI**
- AI Text Generation
- AI Text Summarization

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