MailBluster Reviews & Product Details

With over 50 thousand customers, MailBluster brings powerful and affordable email marketing solutions when you need to use email marketing. MailBluster is a simple yet powerful email marketing tool that contains all the essential email marketing features. Whether you are a small business or a big enterprise, MailBluster can cover all your email marketing essentials. If you want to send thousands of emails, which are bulk emails, driving more sales, audience-engaging email content with attractive visuals, and an automated and robust email delivery system, MailBluster has got you covered! There’s more to explore! The intuitive option to send personalized emails through the attractive email composing of MailBluster facilitates a more inventive way to send marketing emails. Also, get assistance from AI to create images and headings to send more personalized emails to the list of subscribers. More about features - ✦ 𝗔𝘂𝘁𝗼𝗺𝗮𝘁𝗶𝗼𝗻 email marketing makes it easy for beginners to create and operate the workflow with precision ✦ 𝗟𝗶𝘀𝘁 𝗦𝗲𝗴𝗺𝗲𝗻𝘁𝗮𝘁𝗶𝗼𝗻 creates targeting or re-targeting list based on different criteria ✦ 𝗔/𝗕 𝘁𝗲𝘀𝘁𝗶𝗻𝗴 to test out the email campaigns and see which one performs well in terms of clicks, conversion, or openings ✦ 𝗗𝗿𝗮𝗴 & 𝗱𝗿𝗼𝗽 𝗲𝗺𝗮𝗶𝗹 𝗰𝗼𝗺𝗽𝗼𝘀𝗲𝗿 to create professional-looking responsive HTML email newsletters ✦ 𝗘𝗺𝗮𝗶𝗹 𝘁𝗲𝗺𝗽𝗹𝗮𝘁𝗲𝘀 to design your emails with your own or use the collection of built-in email templates ✦ 𝗗𝗼𝘂𝗯𝗹𝗲 𝗼𝗽𝘁-𝗶𝗻 feature to build more qualified leads and develop email deliverability ✦ 𝗥𝗲𝗮𝗹-𝘁𝗶𝗺𝗲 𝘁𝗿𝗮𝗰𝗸𝗶𝗻𝗴 feature to monitor your leads with various tracking options Besides, MailBluster’s high email deliverability ensures your email reaches the recipient's inbox. Also, merge tags to the segmented leads, opening multiple brands under your account, import leads, mass adding or deleting leads, powerful developer API, and customizing campaign URLs are there for creating effective email marketing campaigns. Whether you are a large or small business, industry, or company, MailBluster’s robust email marketing features will assist you in achieving more market value.

Seller

MailBluster

Languages Supported

English

Overview by

MailBluster Team (MailBluster)

Discussions

MailBluster Community

Pricing

Pricing provided by MailBluster.

Starter

Free

3000 Emails Per Account

Pro

Pay As You Go

1000 Emails at $0.60

View More Pricing Information

Top-Rated Alternatives

Instantly

4.8/5

(3,936)

Brevo Marketing Platform

View All Alternatives

MailBluster Integrations

(2)

Integration information sourced from real user reviews.

MailBluster Media

MailBluster Demo - MailBluster - Drag & drop email composer

Create responsive HTML newsletters with our powerful drag & drop email builder. Send professional-looking marketing campaigns that look and feel like you!

MailBluster Demo - MailBluster - Template gallery

Choose template from our beautiful built-in template gallery. You can build your own template gallery by crafting our existing templates or creating from scratch.

MailBluster Demo - MailBluster - A/B testing

Set up two variations of the one campaign and figure out which variation option is the most effective in terms of encouraging opens, clicks or conversion.

MailBluster Demo - MailBluster - Segmentation

Target and re-target subscribers based on who opened (or didn't open) a specific email, clicked a certain link in an email or what products they bought.

MailBluster Demo - MailBluster - Real-time tracking & report

MailBluster tracks all the user activities and lets you visualize opens, clicks, bounces, complaints, and eCommerce conversions with charts & data.

Build more qualified leads, create stronger relationships with them and improve email deliverability by using the powerful double opt-in feature.

MailBluster Reviews (22)

View 1 Video Reviews

G2 reviews are authentic and verified.

Here's how.

Nobonita B.

Email Marketing Strategist

Small-Business (50 or fewer emp.)

8/20/2025

"Powerful Email Marketing Tool at an Unbeatable Price!"

5/5

What do you like best about MailBluster?

I've been using MailBluster for two years, and it's honestly one of the best-kept secrets in email marketing. What impressed me the most is the cost-efficiency—you only pay for what you send, and it's incredibly affordable compared to most other tools I have tried before.

The platform is lightweight, fast, and easy to use, even for someone who isn't very tech-savvy. Setting up campaigns is simple, the UI is clean, and the email delivery rates have been excellent.

One of my favorite features is the Amazon SES integration, which lets you scale email campaigns without breaking the bank. MailBluster also offers automation features and audience segmentation, which helps a lot with targeting the right people.

Support is responsive and helpful, and the development team seems to be actively improving the platform with useful updates.

If you're a startup, small business, or even a solo or big marketer looking for a reliable, budget-friendly solution, I highly recommend giving MailBluster a try. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

Literally nothing. It perfectly fits my needs. While there are still a few features they’re working on, overall, it does the job really well. Review collected by and hosted on G2.com.

abu h.

CEO

Small-Business (50 or fewer emp.)

10/29/2025

"Lightning-Fast Email Campaign Delivery"

4.5/5

What do you like best about MailBluster?

The email campaign delivery is fast, and integration is straightforward. Additionally, customer support is helpful. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

The webhook feature is restricted to the highest tier only. Review collected by and hosted on G2.com.

Anuj G.

Marketing Automation Executive

Small-Business (50 or fewer emp.)

12/9/2025

"Effortless Automation and User-Friendly Experience"

4.5/5

What do you like best about MailBluster?

Easy to use tool with easy automation within platform Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

Sometimes support team is delayed with on call support team is great Review collected by and hosted on G2.com.

Aditya S.

Email Marketing Associate

Small-Business (50 or fewer emp.)

7/16/2024

"Best tool for Sending One time campaign"

5/5

What do you like best about MailBluster?

The tool is very user friendly and easy to use. The charges are also comparatively less as compared to other tools available in the market. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

There are no major issue with the tool, that I have faced till now. Review collected by and hosted on G2.com.

Allan P.

Technology Consultant

Small-Business (50 or fewer emp.)

1/13/2022

"Amazing Amazon SES Companion"

5/5

What do you like best about MailBluster?

Easy integration with Amazon SES. Much better if you already have EC2. It's great to setup campaigns and comes with their own drag and drop email creator. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

Maybe a good idea to provide a yearly and monthly plans rather than usage based pricing. Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you so much for your kind comments. We are working around the clock to meet all of the requirements. We hope to be able to fulfill your needs as quickly as possible.

Francisco Z.

Co-Founder and CEO

Small-Business (50 or fewer emp.)

1/14/2022

"Once is connected with AWS, is the best!"

5/5

What do you like best about MailBluster?

Works as well as Mailchimp, but at 1/10th of the cost (once is already configured with AWS). It's worth the time and effort to get it running at first, really! Once its set all up and running (takes a domain verification and a 24-hour AWS review) its really THE BEST option in the whole market. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

You have to be very carefull to save changes when editing the content: you have to save in the editor AND in the campaign to really store them right. And, please make sure ony one member of the team edits the content at once (it rolls back both changes when it gets confused). Review collected by and hosted on G2.com.

Recommendations to others considering MailBluster:

Please do (and charge if needed) the connection with AWS. Review collected by and hosted on G2.com.

What problems is MailBluster solving and how is that benefiting you?

I'm sending mail marketing for customers, basically. BEnefits, reliability and efficiency on the sending (not that much spam). I havent tried connecting to apps and such, but I guess it would work fine (again, once its all cleared on AWS). Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you so much for your kind comments. We are working around the clock to meet all of the requirements. We hope to be able to fulfill your needs as quickly as possible.

Rahul R.

Publishing Editor

Small-Business (50 or fewer emp.)

1/13/2022

"Best Email Marketing Platform"

5/5

What do you like best about MailBluster?

The best part about Mailbluster is that they provide a very seamless and effortless email sending experience. They also charge less as compared to other services. One thing that they were lacking was the template part but I noticed recently that they added a few pre-designed templates too so that was also a very very good move. I even like the reporting system which is very very detailed and the UI is just elegant. I have seen that they have the WordPress signup form integration haven't used it yet. I guess that would be amazing too. They are doing amazing and I would love to stick with them. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

There is nothing that I dislike about Mailbluster yet. However, if I have to necessarily point one out then it would be the lack of pre-designed templates. This is only if I have to mention something. I know they will add more templates but I don't have anything in mind that I dislike about Mailbluster. I have been using it since more than a year and I haven't even contacted the support team yet. I am not a tech-savvy person and this shows how easy it is to operate. Review collected by and hosted on G2.com.

Recommendations to others considering MailBluster:

You can trust Mailbluster blindly. They have a very user-friendly platform for everyone's marketing needs. Once you use this platform, you will start disliking all other platforms. Review collected by and hosted on G2.com.

What problems is MailBluster solving and how is that benefiting you?

I am using Mailbluster to send Email Marketing Campaigns to my subscribers and regular updates. The biggest problem with every other Email Marketing Software is that they have such low sending limits and so much of a cap that a small business cannot even dream use them. I tried tons of services before moving to Mailbluster. I used Mailchimp, Elasticemail, Aweber, Mailgun etc but each of them had one or the other limitation due to which we could not use it to the fullest. Mailbluster gave us access to use AWS Limits to the maximum extent possible and the limits were so generous that it helped us increase our marketing reach. Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you for your support. Stay With MailBluster and keep supporting.

Hemanth K.

Small-Business (50 or fewer emp.)

1/13/2022

"Excellent service"

5/5

What do you like best about MailBluster?

The quality service which i have received at first my somain was shutdown by amazon ses i havw tried my very best to get my account back but in vain then saima sethu helped me getting my domain back and helped my email marketing campaign go smoothly without any issue, now i can 100% blind folded trust them Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

At bit of moderate prices than aws pricing Review collected by and hosted on G2.com.

Recommendations to others considering MailBluster:

If you are looking to maintain your email reputation hassle free then you can take this subscription with no second thinking Review collected by and hosted on G2.com.

What problems is MailBluster solving and how is that benefiting you?

Sending emails with good email reputation and tracking all the clicks and creating good looking email templates to attract customers and i get a really super friendly builder to build my email template Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you for your support. Stay With MailBluster and keep supporting.

Yitzi W.

CEO

Small-Business (50 or fewer emp.)

1/13/2022

"I am a very satisfied user"

4.5/5

What do you like best about MailBluster?

My favorite aspect is that you can send more than 20 thousand emails at a time. I have used mail chimp in the past, and they are also great, but they get extremely expensive when you want to send large bulk emails. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

It was not a huge problem for me, but I first needed to create an account with amazon web services. There was a bit of technical knowledge required to set things up. The process may be easier now for new signups Review collected by and hosted on G2.com.

Recommendations to others considering MailBluster:

If you are looking for a low-cost way to email 20,000 customers, this is a good solution Review collected by and hosted on G2.com.

What problems is MailBluster solving and how is that benefiting you?

This was a solution to send more than 20,000 emails at a very low cost

The benefits were that I have been able to communicate with my audience Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you so much for your kind comments. We are working around the clock to meet all of the requirements. We hope to be able to fulfill your needs as quickly as possible.

Cohen L.

Technical Director

Small-Business (50 or fewer emp.)

1/18/2022

"Great platform with great pricing"

5/5

What do you like best about MailBluster?

I like that it is easy to use with flexible options. The pricing and integration into AWS is good and makes the entire process easier. The AWS costs are low and the Mailbluster costs are also just as good. I would recommend Mailbluster to anyone who is looking for a email marketing platform. Review collected by and hosted on G2.com.

What do you dislike about MailBluster?

No other mailing integrations, just AWS at this stage. I hear that other integrations are coming soon. Just because AWS is so strict on their spam policies accounts can be easily suspended. Review collected by and hosted on G2.com.

Response from MailBluster Team of MailBluster

edit

Thank you so much for your kind comments. We are working around the clock to meet all of the requirements. We hope to be able to fulfill your needs as quickly as possible.