--- title: YouTube Advertising Reviews meta\_title: 'YouTube Advertising Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 290 reviews by the users' company size, role or industry to find out how YouTube Advertising works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 290 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Video url: https://www.g2.com/categories/video --- # YouTube Advertising Reviews & Product Details Claimed ###### Profile Status This profile is currently managed by YouTube Advertising but has limited features. Are you part of the YouTube Advertising team? [Upgrade your plan](https://sell.g2.com) to enhance your branding and engage with visitors to your profile! YouTube Advertising is a dynamic platform that enables businesses to reach a vast audience through targeted video content. With over two billion monthly active users, YouTube offers unparalleled opportunities for brands to engage with potential customers across various devices, including computers, mobile phones, TVs, and game consoles. By leveraging YouTube's diverse ad formats and advanced targeting options, advertisers can effectively promote their products or services to a global audience. Key Features and Functionality: - Diverse Ad Formats: YouTube provides several ad formats to suit different marketing objectives: - Skippable In-Stream Ads: These ads play before, during, or after other videos and can be skipped after five seconds, allowing advertisers to pay only when viewers watch at least 30 seconds or interact with the ad. - Non-Skippable In-Stream Ads: Short ads of up to 15 seconds that viewers must watch before accessing their chosen content, ideal for delivering concise messages. - Bumper Ads: Non-skippable ads lasting up to six seconds, designed for broad reach and brand awareness. - In-Feed Video Ads: Appear alongside YouTube content, such as in search results or the homepage, encouraging viewers to click and watch. - Overlay Ads: Semi-transparent ads that appear on the lower portion of a video, available only on desktop devices. - Advanced Targeting Options: Advertisers can tailor their campaigns using various targeting methods, including demographic information, interests, purchase intent, location, language, keywords, device type, and remarketing strategies. - Cost-Effective Bidding Strategies: YouTube offers flexible bidding options, such as cost-per-view (CPV) and cost-per-thousand impressions (CPM), allowing businesses of all sizes to manage budgets effectively. Primary Value and Solutions for Users: YouTube Advertising empowers businesses to connect with a massive and engaged audience, enhancing brand visibility and driving conversions. The platform's diverse ad formats and precise targeting capabilities enable advertisers to deliver relevant messages to specific demographics, maximizing the impact of their marketing efforts. Additionally, the cost-effective nature of YouTube ads ensures that companies can achieve significant reach without substantial investment, making it an accessible and powerful tool for businesses aiming to expand their online presence and customer base. * * * Seller [Google](https://www.g2.com/sellers/google) Discussions [YouTube Advertising Community](https://www.g2.com/products/google-youtube-advertising/discuss) Solution Type Best-of-Breed Overview by Victor King Show More ## Value at a Glance Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 13 months [ View More Pricing Information ](https://www.g2.com/products/google-youtube-advertising/pricing) ## Top-Rated Alternatives [ ![Loom](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Loom") Loom 4.7/5(2,413) ](https://www.g2.com/products/atlassian-loom/reviews) [ ![Vidyard](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vidyard") Vidyard 4.5/5(834) ](https://www.g2.com/products/vidyard/reviews) [ ![Vimeo](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Vimeo") Vimeo 4.3/5(722) ](https://www.g2.com/products/vimeo/reviews) [ View All Alternatives ](https://www.g2.com/products/google-youtube-advertising/competitors/alternatives) ## User Insights Average based on 290 real user reviews. Implementation Time 1 month Perceived Cost $$$$$ [Log in to unlock pricing and user insights](/login) ![Yifei W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yifei W.") YW Yifei W. Graduate assistant Small-Business (50 or fewer emp.) 3/1/2022 "Awesome contents" 5/5 What do you like best about YouTube Advertising? I like best about Youtube is that it is a global video streaming and sharing platform, which allows me to learn and share feedback to the audience. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? The only complaint I have is that over the years, there have been more and more ads on Youtube. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? With Youtube, I am able to learn at a much faster pace. It has all sorts of contents such as trading, cooking, business marketing, fashion and etc. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Sakthi Prakash M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sakthi Prakash M.") SM Sakthi Prakash M. Financial Accountant Mid-Market (51-1000 emp.) 1/30/2022 "One Stop Solution for All the problems" 5/5 What do you like best about YouTube Advertising? The best thing about Youtube is whatever question I have; this platform provides the solutions. The ease of using this platform is perfect, as the user interface is very straightforward. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? Even though it provides solutions for all the problems with the video explanation, many videos available on the platform are irrelevant to the title provided, which is disappointing when one needs a solution. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? I am learning everything I am not aware of how to get done using this platform professionally and personally. This platform has helped me reduce my reliance on others to know what I lack. This platform serves as a one-stop solution for my learning process in my accounts field, learning a formula in excel, knowing process in the ERP, etc. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") UI Verified User in Information Technology and Services Small-Business (50 or fewer emp.) 12/14/2021 Business partner of the seller or seller's competitor, not included in G2 scores. "Using YouTube for Education" 5/5 What do you like best about YouTube Advertising? The best thing about YouTube is being able to post educational content and share it with a broad group of clients and teachers. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? The only negative to YouTube is that you have to be careful if you have kids or are a teacher who wants to show an educational YouTube video to their class because not all videos are appropriate for children. You either have to keep a close eye on what your kids or students are watching, install a parental mode on YouTube, or install a web filter for students. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? The benefit of YouTube is that it's a free platform you can post educational videos to that can be shared easily with clients. I can also make unlisted playlists for certain clients I'm working with and only share it with those clients but it's easy for the client to use and share with their staff. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ![Ruben P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ruben P.") RP Ruben P. Salesperson Enterprise (\> 1000 emp.) 1/24/2022 "YouTube Problem Solver \_Technology" 5/5 What do you like best about YouTube Advertising? The best thing about YouTube is that they unlimited videos for almost every sector. It's research engine is very automated where it pops up required videos in less than a minute. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? It's the advertisement that annoys me a little bit but not really. Otherwise wise there is nothing that I can think of disliking YouTube. If there should an improvement, it is the 48 hour period offline video program should be extended to 3 to 5 days. Otherwise is the best video website in the world. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? I have solved alot of problem with YouTube for educational purposes. That is solving mathematics, Physics and other learning activities that I face problems solving. They have variety of videos with different techniques and methods to solve learning problems. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Verified User in Individual & Family Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Individual & Family Services") UI Verified User in Individual & Family Services Mid-Market (51-1000 emp.) 12/3/2021 "YouTube is the original OG Platform for Content Creators" 5/5 What do you like best about YouTube Advertising? All of your preferences are in one location. You can subscribe to your favorites and everything is seamlessly populated from that person. There is also a great algorithm to assist in finding new interests and people to keep oneself occupied for hours. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? Though this is inevitable for free websites, the AdSense on videos can be quite obnoxious. I have had creators that have made 8-10 videos that have over 12+ ads in them. I understand that the creators would like to get money from what they produce, but this is a sure-fire way to lose subs. In addition to that, YouTube does a rough job at banning individuals who promote harmful content, despite being reported hundreds of times. Review collected by and hosted on G2.com. Recommendations to others considering YouTube Advertising: Take actual user opinions into consideration Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? I utilize Youtube a lot in teaching myself things, such as if I am building something and there is an online instruction, as this is much easier than using paper booklets. Also, I use it a lot at my job for trainings, they will attach helpful TedTalks and what not. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerSource: Organic ![Ibrahim N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ibrahim N.") IN Ibrahim N. vishwa and suyog industries Belgaum Small-Business (50 or fewer emp.) 1/12/2022 "Numerous issue just a single arrangement with advertising education great substance and business" 5/5 What do you like best about YouTube Advertising? I can find any theme related recordings which I need. Youtube likewise gives cash to makers, which rouses them to make greater quality recordings. It's a good time for holding and joint effort during the pandemic to share our lives at home and remain social with our group. There is likewise an extraordinary calculation to help with tracking down new interests and individuals to keep oneself involved for quite a long time. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? YouTube makes an offensive showing with restricting people who advance unsafe substances, despite being accounted for on many occasions. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? YouTube is highly instructive. There are countless organizations' thoughts that YouTubers transfer on the web. However, I don't involve the actual application for income; I have gone over numerous organizations' beliefs that assisted me with further developing my accounts. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Verified User in Information Technology and Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Information Technology and Services") AI Verified User in Information Technology and Services Mid-Market (51-1000 emp.) 9/12/2022 "A very user friendly advertising platform to reach your audience with ease" 5/5 What do you like best about YouTube Advertising? Targetting effectiveness and tracking dashboard Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? Nothing as of now. The platform worked well for me when I used it. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? Helps me reach my audience on a platform where they consumer media and the depth of filters through which I can target my personas has been commendable. Review collected by and hosted on G2.com. Show More Validated ReviewerIncentivizedSource: G2 invite ![Chris U.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Chris U.") CU Chris U. Manager Small-Business (50 or fewer emp.) 12/16/2021 "YouTube Insight!" 5/5 What do you like best about YouTube Advertising? I find youtube informative and helpful for things like product reviews, technical aspects and general entertainment! I also like the fact of being able to pick and choose what I watch! Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? Thumbs up and Thumbs down because as a Youtuber you always wonder why you were given a thumbs down when not a troll lol. Also I do not like the integration with some 3rd part applications such as streamyards Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? Viewership is the tough ones. trying to always use the proper tags and try to communicate with commenters in the hopes of more views for the videos. I can reach others not normally watching. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite MM Matshidiso M. Monitoring And Evaluation Quantity Surveyor Small-Business (50 or fewer emp.) 1/9/2022 "Best Video Site" 5/5 What do you like best about YouTube Advertising? YouTube literally has a video about anything you'd want to know anytime of the day. Very informative and educational yet also provides for entertainment and recreation. YouTube also allows you to earn while exploring your talents and hobbies.Though it works when there's internet connection, it allows for one to download videos for offline use as well. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? At the moment, people tend to use YouTube as a means of earning therefore may upload unnecessary videos or rather ambiguous/ clickbaiting users with intentions of getting more views hence misusing it. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? YouTube is very educational. There are so many businesses ideas that YouTubers upload online and though I do not use the application itself for earnings, I have come across so many businesses ideas that helped me improve my finances. Review collected by and hosted on G2.com. Show More Validated ReviewerSource: Organic ![Khalid K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Khalid K.") KK Khalid K. Senior Editor & Head of Talent Acquisition Mid-Market (51-1000 emp.) 1/7/2022 "Good for streaming and taking technical sessions" 5/5 What do you like best about YouTube Advertising? It has the best streaming service suited best for my organization. As our organization is based in India Twitch really is not a good option. Youtube seems a very good alternative to twitch. Review collected by and hosted on G2.com. What do you dislike about YouTube Advertising? Streaming on youtube from third party software is a big task. It should improve the task so it can be done easily. Review collected by and hosted on G2.com. What problems is YouTube Advertising solving and how is that benefiting you? We are a tech review company and for which we need to make videos and do many promotional stream for which youtube has been the best option suited best for indian audience. Review collected by and hosted on G2.com. Show More Current UserValidated ReviewerIncentivizedSource: G2 invite ## Questions about YouTube Advertising? Ask real users or explore answers from the community Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights. [ Ask about YouTube Advertising ](https://www.g2.com/products/google-youtube-advertising/discussions/new) ![demilade a.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "demilade a.") DA demilade akanbi • Last activity over 6 years ago How do I download videos directly from YouTube? 2 Upvotes 2 [ Join the conversation ](https://www.g2.com/discussions/12301-how-do-i-download-videos-directly-from-youtube) LP Laksh Parewa • Last activity over 4 years ago Why Dislikes are not visible 1 Upvote 1 [ Join the conversation ](https://www.g2.com/discussions/why-dislikes-are-not-visible) [ View all Discussions ](https://www.g2.com/products/google-youtube-advertising/discuss) ## Pricing Insights Averages based on real user reviews. ### Time to Implement 1 month ### Return on Investment 13 months ### Average Discount 17% [ View More Pricing Information ](https://www.g2.com/products/google-youtube-advertising/pricing) YouTube Advertising Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_76c9700da93ab5a8c3e72c6c5b761dc1/brightcove-brightcove.png "Product Avatar Image") Brightcove 4.1/5(54) [ Compare Now ](https://www.g2.com/compare/brightcove-brightcove-vs-google-youtube-advertising) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_922c72685a41fb6759b93880e18a96da/microsoft-stream.png "Product Avatar Image") Microsoft Stream 4.3/5(56) [ Compare Now ](https://www.g2.com/compare/microsoft-stream-vs-google-youtube-advertising) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c4b7c5800b909ccc6545374f8e9b5f80/google-admob.png "Product Avatar Image") Google AdMob 4.3/5(70) [ Compare Now ](https://www.g2.com/compare/google-admob-vs-google-youtube-advertising) ##### ##### YouTube Advertising Features Hosting Video player Profile channel Live streaming Management Video management Distribution Private upload Marketing Monetization Engagement tools Insights Analytics Third-Party Integrations [ View More Features ](https://www.g2.com/products/google-youtube-advertising/features) ##### Categories on G2 [Video Hosting](https://www.g2.com/categories/video-hosting-platforms) ##### Explore More [Is Diabolocom worth it for contact center payments?](https://www.g2.com/discussions/is-diabolocom-worth-it-for-contact-center-payments)[Is a dedicated unified workspace platform worth it for a mid-size company that wants to replace multiple collaboration apps with one tool?](https://www.g2.com/discussions/is-a-dedicated-unified-workspace-platform-worth-it-for-a-mid-size-company-that-wants-to-replace-multiple-collaboration-apps-with-one-tool%20)[Best platforms for automating data privacy workflows](https://www.g2.com/discussions/what-are-the-leading-platforms-for-automating-data-privacy-workflows) [What file converter tools work best for a law firm or financial services team that regularly needs to convert and archive large volumes of contracts and reports?](https://www.g2.com/discussions/what-file-converter-tools-work-best-for-a-law-firm-or-financial-services-team-that-regularly-needs-to-convert-and-archive-large-volumes-of-contracts-and-reports)[Top customer journey mapping solutions for CX professionals](https://www.g2.com/discussions/what-are-the-top-customer-journey-mapping-solutions-for-cx-professionals)[Pros and Cons Details](https://www.g2.com/products/google-youtube-advertising/reviews?qs=pros-and-cons) [Show MoreShow Less](javascript:void(0);)