The tool has a very nice dashboard with plenty useful feature. Through the help of this platform, the adverts goes straight reaching the right end users or customers very fast and in the right manner through various social media platforms. Very easy uploading of different design or creation with this tool for advertisement purposes online. Generally the tool helps the user in driving the services or other products to the right clients or customers without strangling which leads to business enhancement and time saving. Review collected by and hosted on G2.com.

No much to dislike on the product performance, may be how the system updates keeps coming confusing the user. Review collected by and hosted on G2.com.

It allows me to advertise with a flexible budget...seeing what works, what doesn't and adjusting for it. Review collected by and hosted on G2.com.

I feel left in the dark a bit by how the bidding actually works for ads Review collected by and hosted on G2.com.

The Google Display Network (GDN) is built right into Google Ads, so you can seamlessly switch between creating/reporting on search campaigns to display. They have somewhat simplified the creation and reporting functions to make it a bit easier and more consistent with the new Google Ads experience. Review collected by and hosted on G2.com.

Google now defaults with their 'automatic targeting' within Display campaigns, and I find this leads to myriad irrelevant clicks and convoluted metrics. Make sure to dive into the targeting and decide for yourself what level of automated targeting you're comfortable with. Review collected by and hosted on G2.com.

Clean friendly interface for the new beginners with well arranged dashboard for the user to be able to view his/her Ads. Uploading any advertising material on Google Display Ad Network is quite an easy process. Any uploaded material on this platform, so many targeted audience and regular users around the world and within a very short time. It also integrates with other Google platforms. Review collected by and hosted on G2.com.

Regular and often updates. The user keeps learning new thing on this platform leading to confusion. Review collected by and hosted on G2.com.

The best part of using Google as a display provider is the data. Because it's Google's product, they already have a lot of targeting data to offer, all at a very cheap price compared to purchasing third party data. Review collected by and hosted on G2.com.

Google offering a display platform rather than a programmatic platform is a little disappointing. It is probably why it is inexpensive in comparison, however, I tend to experience more bots and irrelevant/accidental clicks than when using a programmatic tool. Review collected by and hosted on G2.com.

Most google ad platforms guide you through the process of creating your ads, and with so many features and analytic data, you'd be sure to spend your advertising dollars right at the center of your target. Measurement is key to a good marketing campaign. You don't measure, you get bad results. You have the flexibility to start with a low budget, once you feel comfortable with the platform, then you can up your game for greater exposure. Review collected by and hosted on G2.com.

It can get very intricate to the point where it might turn into a full time position. If you are not too tech savvy you are better off leaving the online marketing to the pros. If you still want to save a few dollars by eliminating the middle man, simply be patient and always record the changes you have made to determine the best possible marketing strategy for your business. Review collected by and hosted on G2.com.

The ability to remarket via the Google display network is an amazing tool! We can hit our website visitors, potential customers, on other websites they are already on. Great to stay top of mind. Review collected by and hosted on G2.com.

We typically don't see a high conversion from display ads, so keep that in mind when building your budget and ROI Review collected by and hosted on G2.com.

Google is overwhelmingly the top online service used by consumers. Because of this, a simple advertisement of your website goes a long way. Even if you get zero clicks (which is highly unlikely) your brand will get a significant increase in name recognition. Not only that, but your website's SEO will shoot straight up. Leading to more organic leads. I've had a great experience with this tool. Review collected by and hosted on G2.com.

Google makes it quite difficult to track exactly which ads are contributing to increased SEO success. Can be quite a pain. Also, too many different Ad services which leads to confusion on which version of Google ads should be used and why. Review collected by and hosted on G2.com.

They made it easy for regular users to find our product. They made our product become the first search item on the search bar. We enjoy this product and will continue to recommend this to other users. Review collected by and hosted on G2.com.

Not on add search bar was easy to find. Need to find more keywords in order to be found. Review collected by and hosted on G2.com.

Ease of use and the fact you can start to see results almost right away. Review collected by and hosted on G2.com.

nothing. It is easy to use. If I have to say anything it is sometimes getting support can take a little while. Review collected by and hosted on G2.com.