--- title: Google Ads Reviews meta\_title: 'Google Ads Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 2041 reviews by the users' company size, role or industry to find out how Google Ads works for a business like yours. aggregate\_rating: rating\_value: 4.3 review\_count: 2041 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

### Google Ads Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **wide range of targeting options** in Google Ads, enhancing ad precision and budget efficiency. [(18 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273952&qs=pros-and-cons#reviews)

Users value the **highly targeted reach** of Google Ads, leading to quick results and effective lead generation. [(15 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273762&qs=pros-and-cons#reviews)

Users value the **real-time tracking** and precise targeting of Google Ads, enhancing campaign relevance and performance. [(11 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273414&qs=pros-and-cons#reviews)

Users appreciate the **clear interface and learning resources** in Google Ads, making campaign management more effective and accessible. [(10 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273294&qs=pros-and-cons#reviews)

Users appreciate the **ease of use** of Google Ads, highlighting its intuitive interface and helpful setup guidance. [(10 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1274134&qs=pros-and-cons#reviews)

Users find Google Ads **can become very expensive quickly** , often leading to frustration without satisfactory results. [(18 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273554&qs=pros-and-cons#reviews)

Users find Google Ads' **complex setup** daunting for beginners, wishing for more guidance and simpler navigation. [(10 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273478&qs=pros-and-cons#reviews)

Users face **ad issues** with misleading promotions, high CPCs, and complicated campaign management affecting their overall experience. [(8 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1274372&qs=pros-and-cons#reviews)

Users find Google Ads to have a **difficult learning curve** , with an overwhelming interface and constant changes complicating usage. [(6 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=2275868&qs=pros-and-cons#reviews)

Users express frustration with **poor customer support** , facing delays and inadequate assistance when issues arise with Google Ads. [(5 mentions)](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273534&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Google Ads

##### 1. Targeting Capabilities

Users appreciate the **wide range of targeting options** in Google Ads, enhancing ad precision and budget efficiency.
[
See 18 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273952&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Takyashilah S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Takyashilah S.")
TS

Takyashilah S.

Small-Business (50 or fewer emp.)

4.5/5

"Simplicity of Google ads"

What do you like about Google Ads?

What I love most about Google Ads is that you can fully customize the audience you’re targeting, which helps you get the best end results.

 ![Yola S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yola S.")
YS

Yola S.

Small-Business (50 or fewer emp.)

5.0/5

"Powerful Lead Generation for Real Estate"

What do you like about Google Ads?

I love that Google Ads offers awesome exposure for our real estate listings and drives warm leads to us. I appreciate the ability to target certain ma

##### 2. Reach

Users value the **highly targeted reach** of Google Ads, leading to quick results and effective lead generation.
[
See 15 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273762&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Yola S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yola S.")
YS

Yola S.

Small-Business (50 or fewer emp.)

5.0/5

"Powerful Lead Generation for Real Estate"

What do you like about Google Ads?

I love that Google Ads offers awesome exposure for our real estate listings and drives warm leads to us. I appreciate the ability to target certain ma

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Google Ads is a Powerful Engine for Growth, If You Know How to Steer It"

What do you like about Google Ads?

Google Ads gives unmatched reach and intent-based targeting. Being able to show ads exactly when users searching for a product or service makes campai

##### 3. Tracking

Users value the **real-time tracking** and precise targeting of Google Ads, enhancing campaign relevance and performance.
[
See 11 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273414&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Google Ads is a Powerful Engine for Growth, If You Know How to Steer It"

What do you like about Google Ads?

Google Ads gives unmatched reach and intent-based targeting. Being able to show ads exactly when users searching for a product or service makes campai

 ![Nijat I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nijat I.")
NI

Nijat I.

Small-Business (50 or fewer emp.)

4.5/5

"Powerful Targeting and Analytics for Rapid Online Growth"

What do you like about Google Ads?

Google Ads offers you advanced tools for targeting the right audiences and driving effective traffic to your website. The platform enables you to prec

##### 4. Campaign Management

Users appreciate the **clear interface and learning resources** in Google Ads, making campaign management more effective and accessible.
[
See 10 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273294&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Dheeraj K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Dheeraj K.")
DK

Dheeraj K.

Small-Business (50 or fewer emp.)

2.5/5

"Great Learning Tool with a Steep Curve"

What do you like about Google Ads?

I like the clear interface and learning resources in Google Ads that help me understand campaign setup, keyword research, and targeting options. I val

 ![Abdoulaye M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abdoulaye M.")
AM

Abdoulaye M.

Small-Business (50 or fewer emp.)

5.0/5

"Powerful Targeting and Analytics, But Requires Careful Management"

What do you like about Google Ads?

What I appreciate most about Google Ads is its ability to target audiences with great precision and provide real-time analytics. This platform allows

##### 5. Ease of Use

Users appreciate the **ease of use** of Google Ads, highlighting its intuitive interface and helpful setup guidance.
[
See 10 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1274134&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Kian K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kian K.")
KK

Kian K.

Small-Business (50 or fewer emp.)

4.5/5

"Boosts Lead Generation with Seamless Integrations"

What do you like about Google Ads?

I like how Google Ads has evolved, especially with the new PMAX campaigns that are excellent for generating lots of impressions and brand awareness. S

 ![Zahra S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Zahra S.")
ZS

Zahra S.

5.0/5

"Effortless Advertising with Google Ads"

What do you like about Google Ads?

I have been using Google Ads for about three years, creating ads for both my oven historia classes and my bakery. I really appreciate how easy it is t

### 5 Cons or Disadvantages of Google Ads

##### 1. Expensive

Users find Google Ads **can become very expensive quickly** , often leading to frustration without satisfactory results.
[
See 18 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273554&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"High-Intent Search Traffic, But CPC Can Hurt ROI"

What do you dislike about Google Ads?

Higher cost per click can result in lower ROI than social ads. Cumbersome setup and verification with automated checks often flagging issues without d

 ![Takyashilah S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Takyashilah S.")
TS

Takyashilah S.

Small-Business (50 or fewer emp.)

4.5/5

"Simplicity of Google ads"

What do you dislike about Google Ads?

I don’t like how it can become very expensive very quickly, without delivering any results.

##### 2. Complex Setup

Users find Google Ads' **complex setup** daunting for beginners, wishing for more guidance and simpler navigation.
[
See 10 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273478&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"High-Intent Search Traffic, But CPC Can Hurt ROI"

What do you dislike about Google Ads?

Higher cost per click can result in lower ROI than social ads. Cumbersome setup and verification with automated checks often flagging issues without d

 ![Nijat I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nijat I.")
NI

Nijat I.

Small-Business (50 or fewer emp.)

4.5/5

"Powerful Targeting and Analytics for Rapid Online Growth"

What do you dislike about Google Ads?

It may be complex to use, although time is required to master the best practices. There may be escalating costs if the campaigns are not well monitore

##### 3. Ad Issues

Users face **ad issues** with misleading promotions, high CPCs, and complicated campaign management affecting their overall experience.
[
See 8 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1274372&qs=pros-and-cons#reviews)

See Related User Reviews

KA

K A.

Small-Business (50 or fewer emp.)

0.5/5

"Money on Nothing"

What do you dislike about Google Ads?

Google Ads promise conversions, i.e. app installs, but they deliver nothing and instead charge for 'clicks', which are not matched with stats from Goo

 ![Nijat I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nijat I.")
NI

Nijat I.

Small-Business (50 or fewer emp.)

4.5/5

"Powerful Targeting and Analytics for Rapid Online Growth"

What do you dislike about Google Ads?

It may be complex to use, although time is required to master the best practices. There may be escalating costs if the campaigns are not well monitore

##### 4. Difficult Learning

Users find Google Ads to have a **difficult learning curve** , with an overwhelming interface and constant changes complicating usage.
[
See 6 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=2275868&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Ankit D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ankit D.")
AD

Ankit D.

Small-Business (50 or fewer emp.)

4.0/5

"Feature-Rich Google Ads Platform for Smarter Targeting, Keywords, and Bidding"

What do you dislike about Google Ads?

It doesn’t provide clear details on how the budget is being consumed. At times, the budget gets used up pretty quickly, and the ROI remains low. Googl

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Small-Business (50 or fewer emp.)

4.5/5

"Google Ads is a Powerful Engine for Growth, If You Know How to Steer It"

What do you dislike about Google Ads?

The platform can feel overwhelming, especially for beginners. Frequent interface changes and policy updates require constant learning. Costs can also

##### 5. Poor Customer Support

Users express frustration with **poor customer support** , facing delays and inadequate assistance when issues arise with Google Ads.
[
See 5 mentions
](https://www.g2.com/products/google-ads/reviews?filters%5Bsentiment_snippet%5D=1273534&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Abhitesh D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Abhitesh D.")
AD

Abhitesh D.

Mid-Market (51-1000 emp.)

4.0/5

"Good experience but ui is very laggy"

What do you dislike about Google Ads?

the ui is very laggy, need proper knowledge before using every feature and the customer support takes more time to resolve any issues , the policies a

 ![Akash P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akash P.")
AP

Akash P.

Small-Business (50 or fewer emp.)

4.5/5

"My Honest Experience with Google Ads After 1 Year" ✅ (based on your story)"

What do you dislike about Google Ads?

I’ve been using Google Ads for over a year now, and the biggest issue I’ve faced is with account suspension — especially for affiliate marketers, smal

## Top-Rated Alternatives

[

 ![Bing Ads](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_1d1960fd811fe494921104cc4622adf8/bing-ads.png "Bing Ads")

Bing Ads

3.5/5(384)

](https://www.g2.com/products/bing-ads/reviews)

[

 ![Skai](https://images.g2crowd.com/uploads/product/hd_favicon/a84d838c2b413947a518895a94688172/skai.svg "Skai")

Skai

4/5(297)

](https://www.g2.com/products/skai/reviews)

[

 ![Adobe Advertising Cloud](https://images.g2crowd.com/uploads/product/hd_favicon/995bb4e42078c200fd16c099b6a8aff1/adobe-advertising-cloud.svg "Adobe Advertising Cloud")

Adobe Advertising Cloud

3.7/5(97)

](https://www.g2.com/products/adobe-advertising-cloud/reviews)

[
View All Alternatives
](https://www.g2.com/products/google-ads/competitors/alternatives)

 ![Verified User in Wholesale](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Wholesale")
UW

Verified User in Wholesale

Small-Business (50 or fewer emp.)

8/2/2025

"Market's best player with best conversion rate"

4.5/5

What do you like best about Google Ads?

Reachability and customized target audience Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

Can improve the geographic specific targets Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

To promote my Ecommerce product from my hosted website Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

 ![Akash D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Akash D.")
AD

Akash D.

Performance Marketing Manager

Mid-Market (51-1000 emp.)

11/6/2024

"Your one way ticket to growing your business"

3.5/5

What do you like best about Google Ads?

1. It has all the tools and tips to do keyword research, understand your business, do market research.

2. Integrates with almost all the platforms and tools you need. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

1. There's a steep learning curve but once you master it, it's amazing.

2. Conversion tracking can be pain in the ass. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

Growing your business and marketing across the world. The tool is amazing. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Sulay G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sulay G.")
SG

Sulay G.

Internal Operations Manager

Marketing and Advertising

Small-Business (50 or fewer emp.)

11/10/2024

"You should be advertising there"

4/5

What do you like best about Google Ads?

The best is because is Google, and even many problems I had have with the accounts setting, bidding and performance now they are implementing updates in customer service and AI use. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

Bidding, ads not showing, not getting enough leads and calls Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

Google Ads is the main tool for advertising besides all advertising tools that exists Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Kali Charan R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kali Charan R.")
KR

Kali Charan R.

Assistant Vice President of Marketing

Mid-Market (51-1000 emp.)

5/27/2024

"Best tool for marketers to generate PPC leads and performance marketing"

5/5

What do you like best about Google Ads?

Best thing about Google Ads is its feasibility to connect with multiple tools and its usability. It gives you a power maximize your reach to your target audience via Google Search, Display or YouTube Ads. I am using Adwords from last 6 yeas as day to day activity. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

Sometimese it is difficult to know the exact search team of visitor. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

One of the key KPI of marketer is lead generation and this is the Go to tool for any marketer. You can manage your budget and it can gives you information that how many leads you will get from that specific budget. You can personalize the reach by audience segmentation. It keeps improving day by day with Google updates. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Sagar Sharma B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sagar Sharma B.")
SB

Sagar Sharma B.

ASSOCIATE BUSINESS DIRECTOR

Marketing and Advertising

Mid-Market (51-1000 emp.)

3/23/2024

"Google Ads: The ultimate tool to drive an online Business"

5/5

What do you like best about Google Ads?

Google Ads is the most simple and most helpful advertising tool. SOme exceptional features include:

Measurability - Each and every activity on both the Ad and the website can be tracked and passed back to Google Ads.

Flexibility - We can control each and every component of the campaign namely, Geo, Demo, Audience, Interest, Ad copies, Keywords, Ad types, Placement etc.

Ad formats - We can use any of the Ad formats namely Video, Static Banners, Text Ads etc from one tool itself.

Other than the feasibility of targeting and contextual selection Google Ads helps us in driving better revenue across different platforms and ad formats. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

I majorly have faced two issues:

Frequent Algorithm changes - Google Ads introduces new options and new algorithm changes very frequenctly due to which campaign performances sometimes may go down after trying to optimize the campaign for a long time.

New Ad formats - Namely Pmax, Though this campaign type drives good performance for some campiagns in the longer run however control around placements (Youtube) and Frequency of exposure is not available in this ad formats due to which overexposure happens. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

We are an agency performing marketing activities for a set of brands and google Ads is the goto medium for both performance and awareness campaigns. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Health, Wellness and Fitness](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Health, Wellness and Fitness")
UH

Verified User in Health, Wellness and Fitness

Small-Business (50 or fewer emp.)

1/19/2025

"Real or Fake Visits"

2.5/5

What do you like best about Google Ads?

Easy to create cmapaigns, set budgets and objectives. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

Are site visit numbers real ? I feel that visitors are fake as there are hardly any browsing activity on the website, subscription, or clicks. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

Increase website traffic Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic Review from User Profile

 ![Jesty M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Jesty M.")
JM

Jesty M.

Mid-Market (51-1000 emp.)

3/18/2024

"Google Ads future of Automated Campaigns"

4/5

What do you like best about Google Ads?

Campaign and dashboard are userfriendly. Results delivered are accurate as per the business and The platform's campaign management tools streamline workflow, and the reporting features make it easy. The ability to track conversions within the platform makes it easy to measure the impact of the ad spend. implentation of the campaigns are easy as well as the wait time of customer support far less than any other platform. As a digital marketer google ads are frequenctly used by us. All 3rd party tool integration is also quite easy Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

Google launched automated channels which puts digital marketers less levers to for optimization. DDA driven attribution has also has a down side as the backend numbers or the CRM numbers refered by the client creates a huge discrepancy in the reporting conversions Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

Google ads helps to drive all the funnels in that an advertiser is chasing. Majority of the advisters handled by me are focused on driving conversions/sales for which Search & Pmax channel has worked best for us Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

RS

Rahul S.

CEO Co-Founder

Information Technology and Services

Small-Business (50 or fewer emp.)

10/1/2024

"Best Ad platform to run large Amount of Marketing Campaign"

5/5

What do you like best about Google Ads?

Unmatched reach and precision targeting. Ideal for large campaigns with robust analytics and scalability. Highly recommended Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

High cost-per-click and intense competition make it challenging for smaller budgets. Can be overwhelming for beginners. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

Google Ads solves the challenge of reaching previous visitors by offering powerful retargeting tools. I really like its remarketing featurers Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

IR

Ivan R.

Inspektor Datalaft - Risk Consulting Global

Small-Business (50 or fewer emp.)

7/11/2024

"The best platform for Paid Media strategies that we have found"

5/5

What do you like best about Google Ads?

It is very easy and simple to use, the third-party integrations are fantastic, and among the platforms for paid media, this is the one that has given us the best results. We have tried various strategies like Meta or LinkedIn, and Google Ads generates the highest ROI for us. Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

There is nothing that bothers us or that we don't like about the platform. Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

It keeps its platform constantly updated, lately they have focused on making connections with AI and it allows for much easier and more effective segmentations. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 inviteAI Translated

 ![Verified User in Computer Software](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Computer Software")
UC

Verified User in Computer Software

Mid-Market (51-1000 emp.)

9/6/2024

"Very useful platform for brand marketing and lead generation"

5/5

What do you like best about Google Ads?

I like the Google performs max campaign which I have executed for one of our client and it turn out to be very productive ,where in one performs max campaign set up I was able to fetch the leads from Google search discovery and you tube . Review collected by and hosted on G2.com.

What do you dislike about Google Ads?

They should provide more video tutorials for the deep understanding about the ads and the campaign set up Review collected by and hosted on G2.com.

What problems is Google Ads solving and how is that benefiting you?

I have used google ads for one of our client campaign where we spend huge money on Google ads in that specifically spend more money on Google search for getting high intent leads ,which in turn profitable for our client and we were able to generate the hefty revenue from this campaign.

All thanks to Google search ads and Google call ads. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

##### Categories on G2

[Paid Search Advertising](https://www.g2.com/categories/paid-search-advertising)

##### Explore More

[Are there tools that integrate with data rooms for project management?](https://www.g2.com/discussions/are-there-tools-that-integrate-with-data-rooms-for-project-management)[Which newsroom management platforms provide a centralized place to manage communications workflows and newsroom operations?](https://www.g2.com/discussions/which-newsroom-management-platforms-provide-a-centralized-place-to-manage-communications-workflows-and-newsroom-operations)[Most recommended lead intelligence service for consultants](https://www.g2.com/discussions/most-recommended-lead-intelligence-service-for-consultants)

[Contrast Security vs Imperva Runtime Application Self-Protection (RASP) for an AppSec team: which is worth adding to an existing stack?](https://www.g2.com/discussions/contrast-security-vs-imperva-runtime-application-self-protection-rasp-for-an-appsec-team-which-is-worth-adding-to-an-existing-stack)[Best app for sales performance tracking](https://www.g2.com/discussions/best-app-for-sales-performance-tracking)[Pros and Cons Details](https://www.g2.com/products/google-ads/reviews?qs=pros-and-cons)

[Show MoreShow Less](javascript:void(0);)