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GHL Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find GHL to be affordable, delivering great value and cost savings through an all-in-one platform. (3 mentions)
Users value the extensive integrations of GHL, allowing seamless management of funnels, websites, and more in one platform. (2 mentions)
Users love the ease of use of GHL, appreciating its all-in-one platform and affordability. (1 mentions)
Users appreciate the easy integrations of GHL, allowing comprehensive management and cost savings from multiple platforms. (1 mentions)
Users appreciate the user-friendly interface of GHL, finding it accessible and fairly priced for all-in-one functionality. (1 mentions)
Users face significant software bugs in GHL, notably with contact filtering and synchronization issues, impacting usability. (3 mentions)
Users express frustration over poor customer support, citing vague responses and unresolved issues impacting their campaigns. (2 mentions)
Users face challenges due to poor documentation and inconsistent support, complicating their experience with GHL. (1 mentions)
Users experience poor interface design with glitches and alignment issues, hindering efficiency and consistency across devices. (1 mentions)
Users find the poor usability of GHL frustrating due to slow loading times and a laggy experience. (1 mentions)

5 Pros or Advantages of GHL

5 Cons or Disadvantages of GHL

GHL Reviews (20)

Reviews

GHL Reviews (20)

4.3
20 reviews
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William Munda L.
WL
William Munda L.
Data Entry Specialist
Small-Business (50 or fewer emp.)
"Powerful Platform for Streamlining Email Campaigns CRM, Automation, and Funnels"
5/5
What do you like best about GHL?

What I like most about GHL is how it consolidates our CRM, marketing automation, and funnel builder into a single platform. Having everything in one dashboard saves us money by reducing the need for separate software subscriptions, and it keeps all client communication streamlined in one simple place. Review collected by and hosted on G2.com.

What do you dislike about GHL?

The biggest downside for me is the incredibly steep learning curve during the initial setup. Since it bundles so many complex tools into one place, it can feel completely overwhelming for newer team members to navigate at first. On top of that, fixing minor workflow bugs can occasionally take longer than it should. Review collected by and hosted on G2.com.

Verified User in Retail
UR
Verified User in Retail
Mid-Market (51-1000 emp.)
"All-in-One Platform That Streamlines Workflow"
4/5
What do you like best about GHL?

What I like most about GHL is how much it consolidates into one platform. Instead of juggling multiple tools for CRM, funnels, email, and SMS, I can manage everything in one place. It's streamlined our workflow and made it easier to track and optimize the entire customer journey. Review collected by and hosted on G2.com.

What do you dislike about GHL?

What we've found most frustrating about GHL is the landing page builder. While it's functional, it's not as flexible or intuitive as other dedicated page builders, which can slow down design and iteration. This has made it harder for our team to move quickly on tests compared to platforms. Review collected by and hosted on G2.com.

Amber R.
AR
Amber R.
Commission Sales Associate
Small-Business (50 or fewer emp.)
"Easy 30-Day Social Media Content Planning Made Simple"
5/5
What do you like best about GHL?

Social media marketing makes it easy to plan and create 30 days of content. Review collected by and hosted on G2.com.

What do you dislike about GHL?

It’s not as user-friendly as I expected it to be, but there is training available to help. Review collected by and hosted on G2.com.

Mike P.
MP
Mike P.
Owner
Small-Business (50 or fewer emp.)
"Very Easy to Use with Lots of Functionality"
4.5/5
What do you like best about GHL?

Very easy to use with a lot of functionality. Setup was easy. Review collected by and hosted on G2.com.

What do you dislike about GHL?

Can be time-consuming to setup some features Review collected by and hosted on G2.com.

EC
Evelin C.
Director
Small-Business (50 or fewer emp.)
"Serious ongoing issues with no resolution"
0.5/5
What do you like best about GHL?

All in one platform, userfriendly and reasonably priced. Review collected by and hosted on G2.com.

What do you dislike about GHL?

The platform has a major issue with contact filtering — specifically the inability to exclude unengaged contacts (e.g. those who haven't opened emails in 60 days). This has been broken since 11 May, and despite repeated follow-ups, it’s still not fixed as of 4 August. I've received vague responses and shifting timelines from support, and no one can give a clear answer on when it will be resolved.

Because of this, I haven’t been able to run a single campaign safely in almost three months. My email deliverability has suffered, and I'm unable to use my list of over 4,000 contacts. It has impacted my business significantly. I was promised a resolution by 30 June — that came and went. A Zoom call with their team led nowhere, and there has been no follow-up on the offer of compensation.

The lack of transparency, urgency, and accountability from GHL has been incredibly disappointing. This is basic functionality for any CRM, and they’ve failed to deliver. Review collected by and hosted on G2.com.

Joseph S. K.
JK
Joseph S. K.
Chief Technical Officer and Director of SEO Operations
Small-Business (50 or fewer emp.)
"The best CRM out there with the most features!"
5/5
What do you like best about GHL?

I like GHL because it has all the features you could ever want to run a business. It has pipeline, email, texting, calendars and even funnel builders. It does it all and is easy to implement the features. The customer support is also great and it is something you will use every day. Review collected by and hosted on G2.com.

What do you dislike about GHL?

The complications make it sometimes hard to use for the beginner. You have to learn it to get good with it. Review collected by and hosted on G2.com.

HZ
Harshad Z.
International Business Development Manager
Small-Business (50 or fewer emp.)
"Affordable"
0.5/5
What do you like best about GHL?

This CRM is affordable when compared to other CRM software. It offers good value for its price, making it a cost-effective choice among similar products. Review collected by and hosted on G2.com.

What do you dislike about GHL?

The software is quite slow and takes a lot of time to use. It also requires a considerable amount of time to load new pages, which makes the overall experience frustrating. Review collected by and hosted on G2.com.

Kiesha K.
KK
Kiesha K.
Founder
Small-Business (50 or fewer emp.)
"Simple for Significant Value"
4.5/5
What do you like best about GHL?

I can do funnels, website, social media, courses, etc. all in one place myself. It integrates with most things. It saves money from having all those softwares independently. Review collected by and hosted on G2.com.

What do you dislike about GHL?

Sometimes there are small glitches that make it take longer to create something than necessary. For instance, the changes in the desktop version don't always automatically show up on the mobile side. Sometimes you have to play around with things lining up on the page even if it shows they are using the same parameters. When you publish, the alignment doesn't always look the same. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising
CM
Verified User in Marketing and Advertising
Mid-Market (51-1000 emp.)
"One Tool for All"
4/5
What do you like best about GHL?

How much I can integrate with the platform Review collected by and hosted on G2.com.

What do you dislike about GHL?

Limited help docs, their support not 100% on solutions Review collected by and hosted on G2.com.

Leopoldo A.
LA
Leopoldo A.
Commercial Credit Specialist
Small-Business (50 or fewer emp.)
"GHL, a Multidiverse Platform"
4.5/5
What do you like best about GHL?

The ability to store and display numerous leads and qualify them in various ways. Review collected by and hosted on G2.com.

What do you dislike about GHL?

Issues with Call Synchronization, Among others Review collected by and hosted on G2.com.