# Fohr Reviews **Vendor:** Fohr **Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms) **Average Rating:** 5.0/5.0 **Total Reviews:** 6 ## About Fohr At Fohr, we believe ambassador marketing is influencer marketing at its best. It’s the kind of ad you remember, and at the same time, the kind of ad you forget was an ad at all. It’s built on brand love, storytelling, and honesty. Fohr was the first influencer marketing platform in the world, connecting top brands with the right creators since 2013. What Fohr offers: DISCOVERY You find your next influencer partners. Our self-serve platform helps you run influencer campaigns seamlessly, from influencer identification to reporting. AMBASSADOR MANAGEMENT PLATFORM (AMP) Your influencer community comes to you. Custom-tailored software to recruit your best customers as brand ambassadors. MANAGED SERVICES We find influencer partners and run campaigns for you. Strategic end-to-end ambassador campaign program management enriched by our proprietary technology. CUSTOM TECHNOLOGY We co-author something entirely new. A completely bespoke influencer program, strategy, and platform based on your business needs. With over 180k+ opted-in, on-platform influencers, $80M+ in influencer payout data, and over 5,000+ influencer campaigns under our belts, we’re constantly learning and evolving with the industry. Fohr is a group of totally excellent people building better ways to work with influencers. ## Fohr Pros & Cons **What users like:** - Users value the **effective influencer management** of Fohr, facilitating collaborations with well-known brands effortlessly. (2 reviews) - Users value the **collaborative opportunities** with major brands on Fohr, enhancing their influencer experience significantly. (1 reviews) ## Fohr Reviews ### 1. Very Useful Platform to Get Collaborations on! **Rating:** 5.0/5.0 stars **Reviewed by:** Lucy G. | Content Creator, Small-Business (50 or fewer emp.) **Reviewed Date:** April 15, 2025 **What do you like best about Fohr?** I have been using Fohr for more than five years and got collaborations with pretty big brands through their platform! I like that they have well known brands as their clients who are looking to collaborate with influencers on Instagram and TikTok. Thank you for the best experience Fohr! x **What do you dislike about Fohr?** No dislikes, but I'd like them to have an app too, hope they will soon! **What problems is Fohr solving and how is that benefiting you?** It gives me an opportunity to connect and collaborate with well known brands such as M.A.C. and others. ### 2. Connecting with Influencers from Micro to Macro **Rating:** 5.0/5.0 stars **Reviewed by:** Jennifer T. | CEO & Founder, Small-Business (50 or fewer emp.) **Reviewed Date:** April 08, 2025 **What do you like best about Fohr?** Creating influencer campaigns to attract a variety of influencers from micro to macro all in one place. Easy to manage. **What do you dislike about Fohr?** Not a Fohr issue but I am dealing with clients' budgets. **What problems is Fohr solving and how is that benefiting you?** Reaching influencers to generate content for my clients. ### 3. Influencer Marketing, Perfected! **Rating:** 5.0/5.0 stars **Reviewed by:** Kate C. | Small-Business (50 or fewer emp.) **Reviewed Date:** September 12, 2023 **What do you like best about Fohr?** Our influencer partners are great - we've seen a lot of marketing success using the Fohr platform! I love that Fohr strikes the perfect balance between sophistication and user-friendliness on the brand side. They've made it possible for us to run efficient gifting programs and other influencer activations. **What do you dislike about Fohr?** There is nothing we dislike about Fohr! As much as we wish that creators weren't required to sign up directly with Fohr to view their metrics, we definitely understand the reasoning behind this approach. **What problems is Fohr solving and how is that benefiting you?** Fohr definitely simplifies the gifting and paid activation campaign process by having everything live in one platform! ### 4. Verified talent on Fohr **Rating:** 5.0/5.0 stars **Reviewed by:** Apneet K. | Brand Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** September 11, 2023 **What do you like best about Fohr?** Fohr's Discovery tool has been working well to help us find great influencers to work with and achieve our business goals. We just renewed our contract and we couldn't be happier to continue our relationship of 3 years with them! We've also used the Bulletin tool to source attendees for events. **What do you dislike about Fohr?** I would like to see more robust analytics -- Fohr continues to improve year over year on implementing features we ask for so I'm excited to see how the platform evolves. **What problems is Fohr solving and how is that benefiting you?** Scouting (finding relevant creators to work with) and vetting (confirming engagement and sponsored activity). ### 5. My influencer team LOVES Fohr! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Public Relations and Communications | Small-Business (50 or fewer emp.) **Reviewed Date:** August 10, 2023 **What do you like best about Fohr?** We love the influencer survey feature at Fohr to find influencers who love a brand and are excited to partner with us. We've used the surveys for a variety of different marketing objectives and activations - from events to finding great UGC, affiliate marketing to gifting. The Fohr team is also always there to help with tips and tricks to find the best influencers for each occasion. We're happy to be working with Fohr! **What do you dislike about Fohr?** We definitely wish it was not an opt-in network, so we could access more creators, but understand why and it definitely allows for more engagement and responses! **What problems is Fohr solving and how is that benefiting you?** It makes campaigns a seamless process by having everything on one platform which saves so much time. ### 6. Fohr card **Rating:** 5.0/5.0 stars **Reviewed by:** Brea Rae D. | Marketing Specialist, Small-Business (50 or fewer emp.) **Reviewed Date:** October 17, 2019 **What do you like best about Fohr?** I really appreciated their “verified reach” feature **What do you dislike about Fohr?** I haven’t had any dislikes, other than I wish they had more brands working with them to collaborate with influencers **What problems is Fohr solving and how is that benefiting you?** A lot of accounts on Instagram have “bot” followers that people purchase, so it’s great that there is a way for influencers with real followers to set themselves apart. ## Fohr Discussions - [What is Fohr used for?](https://www.g2.com/discussions/what-is-fohr-used-for) - [View Fohr pricing details and edition comparison](https://www.g2.com/products/fohr/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+10%3A38%3A16+-0500&secure%5Bsession_id%5D=29e22da2-c79a-458a-8b2e-d6c035c8a710&secure%5Btoken%5D=d52ca002ba236094fd70c6391a9c1d2b18ccb78559be2f73013aa6a1ee4027c0&format=llm_user) ## Fohr Features **Influencer Marketing** - Influencer Recruitment - Influencer Scoring - Audience Analysis - Influencer Segmentation - Influencer Collaboration - Content Approval - Campaign Analytics - Reporting and Dashboards - Data Importing and Exporting Tools - Influencer Whitelisting - Influencer Compensation - Social Commerce - E-Commerce Integration **Agentic AI - Influencer Marketing Platforms** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top Fohr Alternatives - [CreatorIQ](https://www.g2.com/products/creatoriq/reviews) - 4.6/5.0 (550 reviews) - [GRIN](https://www.g2.com/products/grin/reviews) - 4.5/5.0 (482 reviews) - [Later Influence](https://www.g2.com/products/later-influence/reviews) - 4.5/5.0 (457 reviews)