The time we’ve managed to save is almost hard to believe. Follow-ups which used to take all of our mondays doing, across all our clients now take about 30 minutes! That's an insane increase in efficiency during onboarding, and it freed up so much capacity that we now can shift our focus to creating an even more personalised experience for our customers. For a small team, reclaiming that much time changes how our business operates and the value we can deliver. Review collected by and hosted on G2.com.

There was some initial resistance to changing tools in our team, as there always is, but the Flowla team was very accommodating and spent a lot of time helping us out and responding to our varied questions. Review collected by and hosted on G2.com.

The biggest win has been giving clients a clear visual structure for onboarding. We map the whole journey into a repeatable room template, with templates and data requirements shown at the start and reference resources at the end, so clients always know where they are and what's coming next. The Gantt chart and table view make the mutual action plan obvious to both sides: the client can see exactly which actions are theirs and which we're handling internally. That shared visibility has driven noticeably smoother collaboration and faster time to value. It also scales well for a lean team, because once you've built one solid template your CSMs can clone and adapt it for their own projects rather than starting from scratch. Review collected by and hosted on G2.com.

Not much for our use case. We had a few questions early on, but we got up to speed quickly without needing formal training or internal demos, so any initial friction resolved itself fast. Review collected by and hosted on G2.com.

Flowla solved our hardest problem: getting our pitch to decision-makers who were never in the original meeting. These decision-makers consistently would see snippets of the materials which were shared with their team but we never had any control as to what was shown, how or when. We use Flowla’s rooms to firstly compile all of the relevant information into a clean, understandable structure and secondly to track who sees what. Once we know that decision makers are in the room, they’re now invested in the conversation and we can act on this.

It really helps make the overall process of communication with leads & clients so much easier and more efficient. It’s saved us 6-8 hours a week of wasted time within the sales department and helped the sales process significantly improve. Review collected by and hosted on G2.com.

Nothing to say here. It really is fantastic. Review collected by and hosted on G2.com.

The most helpful part of Flowla is having everything for a prospect in one place instead of spread across emails, attachments, and links. It makes it easier for customers to share information internally, especially when multiple decision-makers are involved, while giving me visibility into what they are actually reviewing. I also like that it gives the sales process a more organized and professional feel and helps me make follow-ups more relevant based on their engagement. Review collected by and hosted on G2.com.

No dislikes currently. Still new to the product but it is running smoothly. Review collected by and hosted on G2.com.

The transparency is the biggest win for us. Being able to see whether a prospect has actually opened and looked at the content we send them is definitely a major benefit of Flowla’s. We can track, which sections they return to, and how often. This has become a genuine signal for how likely a deal is to close. Flowla also provides us with a deal score which is super helpful to track where all of our deals in our pipeline lie and which we get notifications on which opportunities need immediate action. On top of that, the rooms look sophisticated and professional, which matters enormously when you're selling to prospects who are deciding whether to trust you. And the support has been excellent: response times are almost instant over Slack, and the team clearly listens and implements feedback. Review collected by and hosted on G2.com.

No comments thus far everything has been a breeze Review collected by and hosted on G2.com.

Flowla’s strongest feature must be their engagement analytics. We finally have real in-depth visibility into how prospects interact with our content. Which stakeholders are involved, how long they spend on each page, and where deals gain or lose momentum. This data has helped us refine our messaging, prioritize the right accounts, and better understand buying behavior in a way no other tool we’ve used so far has been able to. Review collected by and hosted on G2.com.

I love the analytics so naturally I would like even more insights! Review collected by and hosted on G2.com.

Flowla has transformed the way we run customer onboarding. The structured onboarding plans and task lists mean that from day one, both our team and the client know exactly what needs to happen, in what order, and who owns each step. Nothing falls through the cracks and nobody is left wondering what comes next. What makes it even better is that these plans are fully templatised, so every new client gets the same high quality, consistent onboarding experience without us having to rebuild it from scratch each time. For a small team, that repeatability is a huge deal. Review collected by and hosted on G2.com.

Honestly very little. There are always features on the wishlist but the core onboarding functionality works extremely well and the team is quick to act on feedback. Review collected by and hosted on G2.com.

Our sales and custom success are run in a tighknit fashion and we weren't satisfied with how handoff's work using alternatives in the market. When we close a deal this information stays in one place and the onboarding section is unlocked for our CS team. This way no context or information is lost and we don't waste time during handover.

We also use some automations to reduce admin burden like creating follow-up drafts, handoff notes and onboarding steps to keep our sales process running smoothly and efficiently. Review collected by and hosted on G2.com.

The buting committee mapping and org chart features are less prominent than with competitors which is important for teams where stakeholder visibility is the primary use case. Review collected by and hosted on G2.com.

Coming from a product background, what I appreciate most is how much structure Flowla brings to a process that's usually chaotic. Our sales and CS teams used to operate in completely separate tools with a messy handoff in between, and I never had a clean view of what actually happened during a deal. Now everything lives in one room, and the engagement analytics give me real signal on what content resonates and where prospects drop off, which is genuinely useful feedback for how we position the product. Building a room is fast and doesn't require any technical lift, so the team adopted it quickly without me having to champion yet another tool. Review collected by and hosted on G2.com.

I'd like deeper reporting and export options on the aggregate side. The per-room analytics are excellent, but as someone who wants to spot patterns across dozens of deals, I sometimes want to slice the engagement data more freely than the current dashboards allow. It hasn't blocked us yet, and the team has been responsive when I've raised it, but it's the one area where I'd love to see more. Review collected by and hosted on G2.com.

We use Flowla to run our sales process end to end and onboarding of new customers. It's a great resource to help keep everything in one place, allowing our buyers to have all the required information all in one place.

I love that we can set up automations so deal rooms get created and updated without anyone having to remember to do it manually , which stops winnable deals falling through the cracks. This feature also lets us unlock new content and tasks automatically as a deal progresses, so buyers only see what's relevant at each stage.

Our integration with Attio makes setup easy since everything pulls through automatically. Delia at Flowla has been amazing, always on hand to help with configuration and quick to respond whenever we've had questions pop up. Review collected by and hosted on G2.com.

The initial setup was rapid but it took a little bit of time to setup all the different automations we wanted to put in place. Nevertheless Delia was super helpful and guided us through the whole process. Review collected by and hosted on G2.com.