# Meta Audience Network Reviews **Vendor:** Meta Platforms, Inc **Category:** [App Monetization Platforms](https://www.g2.com/categories/app-monetization-platforms) **Average Rating:** 3.9/5.0 **Total Reviews:** 164 ## About Meta Audience Network Facebook's Audience Network allows you to monetize your iOS and Android apps, as well as mobile websites with targeted ads. ## Meta Audience Network Reviews ### 1. A Valuable Extension for Performance Marketing **Rating:** 4.0/5.0 stars **Reviewed by:** Mohit C. | Digital Marketing Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** March 03, 2026 **What do you like best about Meta Audience Network?** What I like best about Meta Audience Network is its ability to extend campaign reach beyond Meta platforms while maintaining strong audience targeting. The integration with Meta’s data allows for consistent messaging, improved performance tracking, and efficient scaling across placements. **What do you dislike about Meta Audience Network?** One downside is limited transparency around specific placement performance within the network. More granular reporting and control over placements would help optimize campaigns more effectively. **What problems is Meta Audience Network solving and how is that benefiting you?** Meta Audience Network solves the challenge of scaling campaigns beyond Meta’s core platforms while maintaining precise audience targeting. This benefits us by increasing reach, improving cost efficiency, and helping us drive more conversions without sacrificing audience quality. It addresses the limitation of restricted inventory within Facebook and Instagram by extending ads to a broader network of apps and websites. This allows us to maximize impressions, lower CPMs, and capture additional conversions from audiences we might otherwise miss. It helps scale reach efficiently while maintaining strong targeting, leading to better campaign performance and improved ROI. ### 2. Global reach but prone to glitches **Rating:** 3.5/5.0 stars **Reviewed by:** Renaldo S. | Managing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** April 23, 2026 **What do you like best about Meta Audience Network?** Has a wide reach. Straightforward dashboard. Security alerts are high **What do you dislike about Meta Audience Network?** Spam emails. Contact support is sometimes challenging to get in touch with. Random glitches are common, particularly when launching ads across Asia Pacific. Site moves slowly sometimes. Ads can be rejected for unreasonable reasons. Resolving an issue is usually not a quick or convenient process. **What problems is Meta Audience Network solving and how is that benefiting you?** They are helping business reach customers globally and break into new markets. Its benefit lies in greater global reach, customer based and high revenue earning potential. ### 3. Great Analytics and Comment Management, but Posting Could Be Simpler **Rating:** 3.5/5.0 stars **Reviewed by:** Shifra S. | Communications Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 21, 2026 **What do you like best about Meta Audience Network?** It's great to have all the information in the same place, I like that I can answer comments and see detailed analytics. **What do you dislike about Meta Audience Network?** I would like the posting process to be more straightforward **What problems is Meta Audience Network solving and how is that benefiting you?** it makes advertising very simple and streamlines the process ### 4. Broader Reach Beyond Social, But Bot Traffic Hurts Conversions **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.) **Reviewed Date:** May 14, 2026 **What do you like best about Meta Audience Network?** I like that it helps me extend my campaigns beyond Facebook and Instagram, so I’m not limited to just those platforms. **What do you dislike about Meta Audience Network?** It generates a lot of low-quality bot traffic. While it can lead to high click-through rates, the conversion rates are poor. **What problems is Meta Audience Network solving and how is that benefiting you?** It addresses the issue of limited ad inventory on FB and IG by extending advertisers’ reach across thousands of third-party apps and websites. ### 5. Excellent Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** September 18, 2025 **What do you like best about Meta Audience Network?** It is easy to use. It helps us keep track of our audience. **What do you dislike about Meta Audience Network?** Nothing. This is a great product to use for any company. **What problems is Meta Audience Network solving and how is that benefiting you?** What audience we are attracting and what to post ### 6. Maximizing Ad Reach and Revenue Potential **Rating:** 4.5/5.0 stars **Reviewed by:** Amr E. | Senior Scrum Master, Small-Business (50 or fewer emp.) **Reviewed Date:** July 13, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network offers a vast reach for your campaigns. By extending beyond the boundaries of Facebook and Instagram, I can connect with a broader audience across a network of high-quality mobile apps and websites. This expanded reach provides an excellent opportunity to connect with my target audience in various contexts, which can increase engagement and conversions. **What do you dislike about Meta Audience Network?** I've noticed that the policies and algorithms are constantly changing. Maintaining consistent campaign performance with Facebook Audience Network can make it challenging. I must stay up-to-date on these changes and adapt accordingly to ensure the best results for my campaigns. **What problems is Meta Audience Network solving and how is that benefiting you?** Utilizing Facebook Audience Network has solved the problem of reaching a wider audience for my advertising campaigns. With the ability to display my ads on third-party apps and websites, I can significantly increase the potential reach of my ads, ultimately driving more traffic to my website or app. My campaigns are optimized for better performance and results thanks to Facebook's algorithms. I am confident I am getting the most out of my advertising budget by keeping up with the changes and adapting accordingly. ### 7. Facebook audience network **Rating:** 4.5/5.0 stars **Reviewed by:** Nambaru M. | AIT Auditor, Small-Business (50 or fewer emp.) **Reviewed Date:** October 22, 2023 **What do you like best about Meta Audience Network?** It is helpful in reaching the customers with relevant ads which helps in targetting the people precisely. I have been using it for my clients to have the ads reached to their potential customers and make use of the data to target accurately **What do you dislike about Meta Audience Network?** as of now there is nothing which I have disliked as it has been helpful in my business and to my customers **What problems is Meta Audience Network solving and how is that benefiting you?** It has been helpful for my clients to have the ads reached to their potential customers and make use of the data to target accurately ### 8. Facebook Audience is working well **Rating:** 4.0/5.0 stars **Reviewed by:** Nitzan G. | Director of Brand Marketing, Small-Business (50 or fewer emp.) **Reviewed Date:** February 20, 2024 **What do you like best about Meta Audience Network?** I like that we can target our audience at a fair cost. **What do you dislike about Meta Audience Network?** The set-up of it sometimes can be complex. **What problems is Meta Audience Network solving and how is that benefiting you?** We can get to our audience easily. ### 9. Ad network to scale campaigns and build brand recall **Rating:** 4.5/5.0 stars **Reviewed by:** Puneet Y. | Senior Manager, Mid-Market (51-1000 emp.) **Reviewed Date:** June 05, 2023 **What do you like best about Meta Audience Network?** If high reach is a goal then this is a great network to run ads on as the audience size is gigantic while also giving option to target audience on a multiple range of interests, demographics and variety. it allows to run multiple campaigns and ads to have various A/B test to find the best performing ads for your campaigns. using the network helps to bring more revenue for e commerce campaigns while mainting a good cost per acquisition. It works well for in-app advertising and is a great tool to target users who have the affinity to buy your products and services. **What do you dislike about Meta Audience Network?** facebook ad certification is a must to understand how to run ads and its not something somebody can do it without learning or understanding how to measure conversions, create ads and the guidelines while making ads. **What problems is Meta Audience Network solving and how is that benefiting you?** solves teh problesm of helping your brand to reach newer audiences and a wide range of targetting to filter the audience as per our target audiences. this goes beyong people seraching on google / bing to people who are not searching but still are the targetted audience. more touch points means easier conversions so it solves that problem of targetting people not just on facebook and search but other places as well that are included in the facebook network. ### 10. FAN - Versatile Solution **Rating:** 4.0/5.0 stars **Reviewed by:** Amir U. | Database Administrator, Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network Benefits User What's good about Facebook audience network ChatGPT Facebook Audience Network offers several benefits for both advertisers and publishers: Extensive Reach: With over 2.8 billion monthly active users, Facebook Audience Network provides access to a vast audience base across Facebook, Instagram, and other third-party apps and websites. This wide reach allows advertisers to connect with a diverse set of users. Targeting Capabilities: Facebook Audience Network leverages Facebook's powerful targeting options, enabling advertisers to reach specific audiences based on demographics, interests, behaviors, and more. This level of targeting precision helps improve ad relevance and boosts campaign performance. Ad Format Variety: The network supports various ad formats, including banner ads, interstitial ads, native ads, and rewarded videos. This flexibility allows advertisers to choose the format that best suits their campaign objectives and target audience **What do you dislike about Meta Audience Network?** Ad Quality: While Facebook strives to maintain ad quality, there may still be instances where ads served through the Audience Network are considered intrusive or irrelevant by users. Poorly designed or disruptive ads can negatively impact the user experience. Ad Blockers: Many users utilize ad-blocking software or plugins to avoid advertisements altogether. This can limit the reach and effectiveness of ads served through the Audience Network, as these users won't see them. Privacy Concerns: Facebook has faced criticism regarding user data privacy in the past. Some users may have concerns about the data collected through the Audience network. **What problems is Meta Audience Network solving and how is that benefiting you?** I used to use Google admob but due to auto generated policy in admob it always gives ad limit. But in FAN it's not the case. Apps are easily monetized. The payout system of fb is also better than admob ### 11. Ad network experience with this tool is helping alot **Rating:** 4.5/5.0 stars **Reviewed by:** James T. | Vice President, Enterprise (> 1000 emp.) **Reviewed Date:** June 30, 2023 **What do you like best about Meta Audience Network?** With its excellent capabilities for deciding who sees your ads, Facebook is a fantastic tool for reaching a broad audience. To determine which advertising strategies and testing are most effective, you can try out various of them. Facebook Audience Network makes it simple to target users who might be interested in what you're selling when you advertise within apps. **What do you dislike about Meta Audience Network?** Because Facebook Audience Network requires accreditation, it can be a little difficult for beginners. Learning how to track conversions, produce compelling ads, and follow platform rules are all necessary steps in this process. This implies that new users may have trouble navigating and utilizing this advertising platform. **What problems is Meta Audience Network solving and how is that benefiting you?** Using Facebook Audience Network can generate considerable traffic and leads if your target market is clearly defined. This will immediately benefit your business and triple the number of contacts you have. Facebook offers you a twofold benefit by being more affordable than other platforms for running advertising and focusing on your target demographic. ### 12. Great for brand awareness outside of FB only, but not sales **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Professional Training & Coaching | Small-Business (50 or fewer emp.) **Reviewed Date:** June 23, 2023 **What do you like best about Meta Audience Network?** It's great for when I want to create brand awareness outside of Facebook. I am able to place my ads in third-party apps like a mobile app or game app while still utilizing FB ad manager features. I get a huge reach and the ads are much cheaper CPM than Facebook or Instagram newsfeed ads. I use the Audience Network when I plan to retarget the same viewers later on Facebook/Instagram after they have had some exposure to my brand. **What do you dislike about Meta Audience Network?** The conversion rate is very low, or almost nil. It costs a lot to optimize for sales. What happens is that people are in a mobile app or game and unfortunately, they have to watch the video ad to continue the game or whatever else they were doing on the app. That is why the video gets watched. People have no choice but to watch it to finish what they were playing or doing on the app. I think ads for other apps will perform best since the Audience Network consists of heavy app users. It's unlikely that people will leave their app or game to make a purchase or give their email address, so this is still best for brand awareness or something that is very enticing with very low resistance. This has to also not divert them too far from what they were doing on the app. It was not ideal for selling my digital product or for a CTA to join my FB group. **What problems is Meta Audience Network solving and how is that benefiting you?** Brand awareness is great here because the reach is vast and the CPM is much cheaper. Then, I can retarget the same viewers for sales or leads later on Facebook/Instgram. ### 13. Limitations in the vision of Facebook campaigns **Rating:** 3.5/5.0 stars **Reviewed by:** Cristian P. | Security and Investigations, Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network has a wide network of advertisers that allows the content you want to promote to reach a broad audience. Additionally, you can segment the audience by age, geographic location, and other criteria, which allows for greater effectiveness in delivering the advertising message. **What do you dislike about Meta Audience Network?** that the advertising sent does not reach all users. Additionally, competition with other social networks can decrease the performance of the advertising campaign. **What problems is Meta Audience Network solving and how is that benefiting you?** Being one of the oldest social networks, Facebook has a wide reach in terms of its audience. Additionally, it offers advanced targeting options in categories such as age, geographic location, interests, among others, which allows advertisers to send specific advertising campaigns to their target audience. In this way, advertisers can reach different audience segments with different advertising campaigns. ### 14. The scale is there, the results are mixed **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.) **Reviewed Date:** May 15, 2023 **What do you like best about Meta Audience Network?** Reach is never a blocker. The level of granular targeting is a superpower. As is the ability to connect and integrate with other applications. I must admit the dashboard UI is among the best in class. Reporting is highly customizable to needs. **What do you dislike about Meta Audience Network?** Sometimes it seems campaigns will spend your money at any cost, even the cost of questionable inventory and people (or bots). I want to have faith for the most part, but it is necessary to check campaign to campaign on the audience being tapped into and where. You are trusting Meta at the end of the day so... **What problems is Meta Audience Network solving and how is that benefiting you?** FAN solves reach and can serve in a hurry, so it can be essential if we are time constrained. It gives the power to scale off the Meta domains but still tap into their targeting parameters and can be cheaper to find the users caveat- keep in mind total cost of serving, did the audience do anything or did we just serve a meaningless impression] ### 15. Great Platform for advertising and reaching diversified audiences around the world. **Rating:** 4.0/5.0 stars **Reviewed by:** Allan F. | Financial Analyst, Financial Services, Mid-Market (51-1000 emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Meta Audience Network?** The best feature of this is it helps the company reach a massive audience in one place.Also it helps in organizing different ads and campaigns as per the target audience requirements. **What do you dislike about Meta Audience Network?** The thing I should say I dislike about this is it does not count the limit of ads to be shown to the target audience as showing a couple of same ads to the same audience continuously can be less effective and also cause fatigue among the audiences, which can lower the effectiveness of the campaign so organised. **What problems is Meta Audience Network solving and how is that benefiting you?** The problem which the company has been able to solve through this is that it has helped the company to reach out to maximum audiences which even includes publishers and enviroments using management tools to run specified ads to targeted audiences as per geographical research and also their requirements. This thus has lowered the marketing cost for the company for marketing their products online. ### 16. Great extended targeting, mixed results depending on campaign so not always ideal **Rating:** 4.0/5.0 stars **Reviewed by:** Gabriel S. | Director of Digital & Social Media Strategy, Mid-Market (51-1000 emp.) **Reviewed Date:** December 13, 2022 **What do you like best about Meta Audience Network?** I like that Facebook Audience Network leverages the same great detailed targeting that all Facebook ads can leverage, while extending the ads to external properties that can improve key performance metrics and as performance. **What do you dislike about Meta Audience Network?** I dislike the lack of control in terms of where your ads are placed when leveraging Facebook Audience Network. I also dislike the lack of consistency that happens in terms of ad performance, as sometimes leveraging the network helps ad performance, while other times it does not, and there often does not seem to be much method to the madness. You're simply putting your full trust into Meta. **What problems is Meta Audience Network solving and how is that benefiting you?** It solves expanding the potential locations where your ad can be seen and engaged with, which is especially helpful when reaching audiences who do not happen to be on or using the social media network or who might be more receptive to engaging with ads outside of Fb/IG. ### 17. Monetizing Sports App With Meta Audience Network **Rating:** 5.0/5.0 stars **Reviewed by:** Nicolas F. | CEO, Sports, Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network has really taken our application experience to a whole new level. While we were focused on building an audience at first, with Facebook Audience Network, we managed to generate revenue both from in-app ads and in-app purchases. **What do you dislike about Meta Audience Network?** There is a steep learning curve in using Facebook Audience Network, and proper technical knowledge is required. It might not be readily usable for those who come from non-IT backgrounds. **What problems is Meta Audience Network solving and how is that benefiting you?** With Facebook Audience Network, we managed not only to generate in-app revenue, making up almost 20% of our total revenue. ### 18. The most complete tool to publish ads and get good results **Rating:** 4.5/5.0 stars **Reviewed by:** Juan Carlos H. | Media Buy Analyst, Small-Business (50 or fewer emp.) **Reviewed Date:** October 26, 2023 **What do you like best about Meta Audience Network?** The options to segment the audience, because the tool has many options to choose. **What do you dislike about Meta Audience Network?** I think it needs more dissemination, because it is a good tool **What problems is Meta Audience Network solving and how is that benefiting you?** To publish ads in different format, it works like a another options to where to publish the ads. ### 19. It depends on what you're advertising **Rating:** 3.5/5.0 stars **Reviewed by:** Greyson D. | Digital Advertising Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Meta Audience Network?** I like the visual and engaging components you can employ when it comes to ads on Facebook's Audience Network. You can show off your product or service really well. **What do you dislike about Meta Audience Network?** I really dislike how competitive Facebook has gotten, which has raised its costs. Also, the audience targeting has really gone down hill over the past few years. **What problems is Meta Audience Network solving and how is that benefiting you?** It is solving the problem of reaching more customers than what search ads are able to provide to our clients. We can go beyond reaching the people already looking on Google. ### 20. Good volume...not great quality **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Online Media | Small-Business (50 or fewer emp.) **Reviewed Date:** October 18, 2023 **What do you like best about Meta Audience Network?** Fast to setup..good velocity. Easy to train staff as well **What do you dislike about Meta Audience Network?** Quality of audience conversion is low. Seems like high level of ad fraud as well. **What problems is Meta Audience Network solving and how is that benefiting you?** Lead generation - finding suitable audience to track for longer life cyxle campaigns...or sometimes direct leads for short campaigns. ### 21. Facebook Audience Network Review and Details **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2023 **What do you like best about Meta Audience Network?** The best part is that it gives you massive reach, powerful targeting options and access to a vast audience. This functionality helps me a lot as an advertiser to access an enormous audience and connect to them. **What do you dislike about Meta Audience Network?** There is not several lists from me that I don't like about it, but yes, sometimes it doesn't give you all the possible reach you are targeting for. However, I am more than impressed with its features like Low cost per click, remarketing opportunites and scam free. **What problems is Meta Audience Network solving and how is that benefiting you?** It's one of the best tools to reach a massive and genuine user base. You can target a good audience base. I was able to retarget them as well very quickly with one of it's features. You get advanced targeting options which helps me a lot. Also, you can use this without the hassle of overwhelming pay out methods. Once your app is monetized, you can quickly get payouts as well. ### 22. Limited Audience Network **Rating:** 2.0/5.0 stars **Reviewed by:** Ben B. | Sr. Manager, Digital Marketing and Demand Generation, Mid-Market (51-1000 emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** Things are integrated well with other Facebook advertising tools and it's easy to expand advertising from Facebook and Instagram to the Facebook Audience Network without a lot of extra work, other than some additional options to set up. It's still managed in one central place and makes reporting easier. **What do you dislike about Meta Audience Network?** The Facebook Audience Network is limited in scope in terms of targeting and the websites you can reach prospective customers through. There are a number of much more widespread and diverse advertising networks out there, that offer better targeting options for advertisers. **What problems is Meta Audience Network solving and how is that benefiting you?** The Facebook Audience Network helps reach people and prospects in more places across the web, rather than just on the Facebook and Instagram social sites. More touchpoints at more places, for greater chances of conversion or recall. ### 23. One of the best and amazing Ad running experience **Rating:** 5.0/5.0 stars **Reviewed by:** NEHAL R. | Manager- Performance Media, Mid-Market (51-1000 emp.) **Reviewed Date:** April 29, 2023 **What do you like best about Meta Audience Network?** The capability of Facebook to run campaigns across its publisher netwok enviroment and overall reaching to a wide range of relevant audience and delivering the campign at its best is the most i love about Facebook Audience Netwok. **What do you dislike about Meta Audience Network?** However every camapign i have run through the FB Audience Network has delivered to its desired results. Thus there is nothing such till now that i dislike abut facebook audience network. **What problems is Meta Audience Network solving and how is that benefiting you?** Everytime running app campaigns for our client the major issue which we faced was the audience limitation or irrelevant audience reach. But after using FB Audience Network we were able to leverage the excellent publisher network of FB and thus where able to solve this issue and helped out clients to delivered the campaign aat its best. ### 24. Facebook Audience Network allows us to target audiences outside of Meta products **Rating:** 3.5/5.0 stars **Reviewed by:** Casey P. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** Facebook audience network allows us to target people on apps that are often highly engaged on the app they are using such as gaming.It is a great way to increase your visibility and get more conversions. **What do you dislike about Meta Audience Network?** Sometimes it can be less effective than the other targeting options which are native to the Meta platforms. It is less known what result you can get. **What problems is Meta Audience Network solving and how is that benefiting you?** It allows you to reach a wider audience other than those on the major social networks. ### 25. Advertising that raises product visibility **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** May 15, 2023 **What do you like best about Meta Audience Network?** We may target specific demographic subsets with our marketing messages depending on their demographic characteristics, interests, and habits, among other factors. I also appreciate that the application optimizes itself, making it possible to achieve better results and a higher ROI with less effort on our part. Also, the analytics dashboard that Facebook Audience Network provides is comprehensive and easy to use so that we can monitor the efficacy of our ads in near real-time. **What do you dislike about Meta Audience Network?** Despite the product's popularity, not all companies will benefit from it. In some sectors, digital advertising on mobile apps and external websites may not perform as well as elsewhere. Although the tool has a broad user base, it may not be ideal for organizations trying to reach a niche or segmented audience. The tool's configuration, especially the extensive configuration of bidding options and parameters, can be challenging for first-time users. **What problems is Meta Audience Network solving and how is that benefiting you?** The Facebook Audience Network is a fantastic resource for our property management and investment company. It helps us advertise to more people, more precisely, with a higher return on investment (ROI) thanks to automatic optimization. We can reach more people and raise our brand's profile thanks to Facebook's Audience Network, which consists of mobile apps and other websites. Expanding the settings in which we engage with our target audience may boost brand recognition and the number of leads we receive. ### 26. Meta ad sucks! **Rating:** 2.5/5.0 stars **Reviewed by:** Md Ashfak S. | Web Developer and Social Media Marketer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** I liked the part where it was easy to run an advertisement. Even with a low budget, I could get a good result. But that is not the case anymore! They suspend ad accounts without telling people the actual cause of it. **What do you dislike about Meta Audience Network?** Customer support, they don't give you a reason why your ad account is permanently suspended, their help articles everything about it sucks. I moved to google ads now and hope to never use meta ads again. **What problems is Meta Audience Network solving and how is that benefiting you?** It sucks a big time! I'd recommend anyone who wants to run ads try Google or youtube ads instead of Facebook ads. Because they act like they are gods and they can do whatever they want without properly explaining what is going on. ### 27. Very Easy And Quick Support **Rating:** 5.0/5.0 stars **Reviewed by:** Mohammad Anas K. | Azure Data Engineer, Enterprise (> 1000 emp.) **Reviewed Date:** December 09, 2022 **What do you like best about Meta Audience Network?** Facebook audience network support is currently the best and upto the market standards, I was very happy that meta is now making its support easiest as possible. Recently I got many issues while adding the app to the bundle in the audience manager. Then, I immediately raised a Ticket for the same, and someone from the team contacted me and told, me to verify the developer account ownership by sending them the bill for the same. After that process got easy, and in 12 hours the issue was resolved. And I was told in every conversation that if I have any other problem regarding the same, feel free to contact in any business working hours. But i need to say the Ecpm the Meta Audience provide is the best in the market, comparing to Admob and Unity Ads, etc. **What do you dislike about Meta Audience Network?** Sometimes, on Finance, related apps monetization seems to be a little bit screwed, as ecpm on the app goes 1000 dollars to 5000 dollars, which leads to app id being blocked automatically. This somewhere frustrated me a lot, while a worked on Finance App, Like Banking and crypto. There is still room for Machine Learning Algos to be made more accurate so that app bundles do not automatically get blocked when the clicks on the ads are made Artificially or ecpm goes 1000 dollars to 5000 dollars . **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook audience network is working on its support for developers like me, but most of the time, the issue lies in the internal system. That is why now the Facebook audience is working to improve its overall systems for developers. So that adding apps, and monetizing apps do not get hectic. ### 28. Digital Marketing on Facebook Improves with Audience Network **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network makes it way easier to hone in digital advertising to reach the right audience members for each of my clients. It targets behavior and general demographics while optimizing along the way. **What do you dislike about Meta Audience Network?** It's not as narrowed in as it could be, but still provides enough information to optimize performance throughout the life of a digital advertising campaign. The audience network itself is fairly useful. **What problems is Meta Audience Network solving and how is that benefiting you?** The Audience Network is allowing us to use Facebook and Instagram under the Meta umbrella to target the right audience members. It enables us to run successful digital marketing campaigns across the platforms and other applicable apps, sites and services, expanding our reach and improving success. ### 29. Needs a level of expertise **Rating:** 3.5/5.0 stars **Reviewed by:** Tracy P. | Mid-Market (51-1000 emp.) **Reviewed Date:** June 19, 2023 **What do you like best about Meta Audience Network?** I love being able to segment my audience and find the perfect target audience for my marketing activity. **What do you dislike about Meta Audience Network?** It is very clunky to use and definitely not very user friendly. It's taken me a long time to work my way around all the various aspects. **What problems is Meta Audience Network solving and how is that benefiting you?** Allows me to really segment and target my audience ### 30. Audience network needs to revert to Audience Insights **Rating:** 1.5/5.0 stars **Reviewed by:** Mitch L. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** Right now, it's nice to know there are Audience Network with partners who display ads. You are also able to control which of these partners can serve our ads. **What do you dislike about Meta Audience Network?** Facebook Audience network does not make sales as a placement for e-commerce, which is a primary objective. It needs to be more effective in its placements. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network solves the ad inventory problem for serving automatic placements. It is not super beneficial, however. ### 31. Facebook audience network review **Rating:** 4.5/5.0 stars **Reviewed by:** sakshi f. | Social Media Intern, Small-Business (50 or fewer emp.) **Reviewed Date:** May 29, 2023 **What do you like best about Meta Audience Network?** It offers advertisers a broad reach by leveraging Facebook's vast user base. It provides good targeting capabilities and helps advertisers to reach specific demographics and interests. **What do you dislike about Meta Audience Network?** Facebook has potential privacy issues as the platform collects and utilizes user data for targeted advertising. There is a lack of transparency in ad placements. Some users find that this is invasive to their online experience. **What problems is Meta Audience Network solving and how is that benefiting you?** It solves the problem of monetization for app developers by providing a platform for targeted mobile advertising. And Advertisers benefit from the network's extensive user data, enabling precise audience targeting and maximizing ad performance and ROI. ### 32. Best Ad platform having wide audience network and it's monetization policy **Rating:** 5.0/5.0 stars **Reviewed by:** AMAN R. | business development associate, Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2023 **What do you like best about Meta Audience Network?** the very best upside of using facebook audience network is that it has vast network and database having variety in interests and other criteria **What do you dislike about Meta Audience Network?** there is nothing there to dislike as it is very best thing to run ads. **What problems is Meta Audience Network solving and how is that benefiting you?** the main problem is solving is that it's vast network audience helping reach more and more people having similar interest and increasing sales. ### 33. GREAT EXPERIENCE! **Rating:** 5.0/5.0 stars **Reviewed by:** Khaila Rica B. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** This dramatically helps with advertising my small business while still selling online. I earned at the same time by using this Facebook audience network! Amazing! **What do you dislike about Meta Audience Network?** It shows some ads sometimes, which is somewhat annoying since it repeats popping up on my screen multiple times. It would be best to lessen the ads that will show up. **What problems is Meta Audience Network solving and how is that benefiting you?** It helps with my small business, which gathers lots of buyers and at the same time, it gives me an option to earn other income. This is an excellent opportunity for moms like me where they can make it at home. ### 34. Very Average Option on Facebook ads **Rating:** 3.0/5.0 stars **Reviewed by:** Elanchezhiyan R. | Founder and CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network claims to show your existing ads to more relevant people in Facebook's network of websites. This has given good results while promoting blogs. **What do you dislike about Meta Audience Network?** Audience Network is not recommended to use if you are promoting services or lead generation purposes. There is no clarity on impressions on the Audience Network, kind of a complicated tool. Also this might be deprecated soon **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook Audience Network has helped reach out to some audience and App Monetization for free apps. Google Adsense feels better than FB Audience Network in many ways. ### 35. Best facebook advertisement destination. **Rating:** 5.0/5.0 stars **Reviewed by:** Ayush S. | Enterprise (> 1000 emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** 1. Large network of websites and apps for advertisements. 2. A wide variety of ad formats like display ads, native ads etc 3. Real time tracking capabilities to adjust campaigns is probably it's best feature. **What do you dislike about Meta Audience Network?** 1. Dirty data due to fraud, scams and accidental clicks often. 2. Very limited transparency as to how the user data is used. 3. Ad performance might not always meet expectations. **What problems is Meta Audience Network solving and how is that benefiting you?** I'd say the Facebook Audience Network solves the problem of limited reach and targeting options for advertisers by providing access to a large network of websites and apps. ### 36. Reaching out the audience made easy **Rating:** 5.0/5.0 stars **Reviewed by:** Nivas A. | Enterprise (> 1000 emp.) **Reviewed Date:** May 25, 2023 **What do you like best about Meta Audience Network?** The Facebook Audience Network is helpful to reach out to different sets of audiences with different requirements. We can segregate which audience to concentrate on or ignore. **What do you dislike about Meta Audience Network?** The downside of the Facebook audience network is the accuracy in the number of audiences reached due to the maximum amount of duplicate accounts on the platform **What problems is Meta Audience Network solving and how is that benefiting you?** It is helping in reaching out to a large set of audiences of different categories. The good part is we can customize the mode and the content to be delivered also. ### 37. Simple and efficient advertising tool **Rating:** 4.5/5.0 stars **Reviewed by:** John H. | Payroll Specialist, Enterprise (> 1000 emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Meta Audience Network?** Facebook Audience Network provides great platform for marketing services. Creation of marketing ads is easy and less costly as compared to other social media platforms. It reaches many potential clients that can be won easily through engagements. **What do you dislike about Meta Audience Network?** There is no other platform is more reliable in marketing programs as compared to Facebook Audience Network. **What problems is Meta Audience Network solving and how is that benefiting you?** This product enables marketing and sales team to strategize and build productive advertising plans. It provides potential audience that can be converted into customers easily. The platform connects our business with the right suppliers and service providers. ### 38. Reach more users with Meta Audience Network **Rating:** 4.0/5.0 stars **Reviewed by:** Nicholas P. | Mid-Market (51-1000 emp.) **Reviewed Date:** May 26, 2023 **What do you like best about Meta Audience Network?** What I like most about Meta Audience Network is that it allows you to reach more users across various platforms, rather than just the usual Facebook and Instagram users. **What do you dislike about Meta Audience Network?** The thing I found least helpful about Meta Audience Network is that, while it does reach many potential customers across platforms, they are not always relevant. **What problems is Meta Audience Network solving and how is that benefiting you?** Meta Audience Network is allowing me to reach more prospective customers across more platforms, amplifying global reach and ensuring that we are maximising our lead generation capabilities. ### 39. Facebook Ads Expanded **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2023 **What do you like best about Meta Audience Network?** Facebook Audience network is great in that you can run a campaign across multiple platforms in a way that is easily managed and organized. Helps reach multiple targeted audiences in a simple way. **What do you dislike about Meta Audience Network?** With Facebook/Meta ads in general they get fairly good insights and impressions but are much more difficult/slower to convert leads on. This may not be the platform's fault but is something I have noticed. **What problems is Meta Audience Network solving and how is that benefiting you?** Facebook audience network allows you to take advertising and expand it, optimizing your placement, targeting, and the individuals you are reaching. it has made our expansion in advertising easier. ### 40. Best ad experience **Rating:** 3.5/5.0 stars **Reviewed by:** Devansh M. | Manager - Strategic Alliances & Partnerships, Small-Business (50 or fewer emp.) **Reviewed Date:** May 17, 2023 **What do you like best about Meta Audience Network?** What I love about Facebook Audience Network is the reachability that Facebook Provided to the whole relevant audience which helps in getting very huge number of conversions. **What do you dislike about Meta Audience Network?** Facebook Audience Network is quite limited and ineffective in comparison to other native Meta Platforms plus the transparency in the data visible to the user is quite less. **What problems is Meta Audience Network solving and how is that benefiting you?** I'd say the Facebook Audience Network solves the problem of limited reach and targeting options for advertisers by providing access to a large network of websites and apps. ### 41. Love it, but can be improved **Rating:** 4.0/5.0 stars **Reviewed by:** B Suraksha S. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 23, 2023 **What do you like best about Meta Audience Network?** Easier way to start campaigns and easy UI compared to google ads **What do you dislike about Meta Audience Network?** A lot of things are automated and not much to change with respect to campaign config **What problems is Meta Audience Network solving and how is that benefiting you?** Solving easier ways to bring users and businesses together. Easier way to run ads ### 42. Useful for Digital Marketers Everywhere **Rating:** 2.5/5.0 stars **Reviewed by:** Sam H. | Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 18, 2023 **What do you like best about Meta Audience Network?** Being able to effectivelyy expand your reach and pool of users you can advertise to. **What do you dislike about Meta Audience Network?** Placement control can be tricky and ensuring you are appearing on brand safe places across the network. As it isn't on the actual FB platform. **What problems is Meta Audience Network solving and how is that benefiting you?** Generating Advertising Revenue ### 43. It’s easy to target the audience you want **Rating:** 5.0/5.0 stars **Reviewed by:** Shannon R W. | Receptionist, Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** It's easy to use and if you need help and you reach out to them, they respond back quick and are very helpful. **What do you dislike about Meta Audience Network?** Nothing yet. So far so good and it really helps target the audience I need **What problems is Meta Audience Network solving and how is that benefiting you?** I'm not sure there is anything wrong ### 44. Facebook Audience - Structure **Rating:** 5.0/5.0 stars **Reviewed by:** bandla b. | Senior Digital Marketing Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** April 28, 2023 **What do you like best about Meta Audience Network?** It allows advertisers to extend their Facebook and Instagram ad campaigns to third-party apps and website **What do you dislike about Meta Audience Network?** It's about paid campaign, and very typical to generate high-quality leads from Higher decisions. **What problems is Meta Audience Network solving and how is that benefiting you?** To generate the targeted personas leads from the audience network from the demographic locations. ### 45. Great tool for engaging users **Rating:** 4.5/5.0 stars **Reviewed by:** Yashwant B. | Mid-Market (51-1000 emp.) **Reviewed Date:** April 28, 2023 **What do you like best about Meta Audience Network?** Helps app developers improve their user experience and optimize campaign performance metrics. Allows to run campaigns that are useful to audience by targeting demographics, geographic location etc. **What do you dislike about Meta Audience Network?** No particular downsides. Only issue is that ceiling is hit with user groups that typically do not use Facebook/Instagram. **What problems is Meta Audience Network solving and how is that benefiting you?** THe tool greatly benefits us as target audience for the product we have developed is a demographic that is still on Facebook/Instagram. You can experiment, do A/B testing, evaluate effectiveness of campaign and tweak accordingly. ### 46. If your wording is off everything is off. **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Health, Wellness and Fitness | Small-Business (50 or fewer emp.) **Reviewed Date:** May 20, 2023 **What do you like best about Meta Audience Network?** I love the reach still think going thru Meta is a better option b uh ht But if your wording is not perfect, you won't get the results you want or need. Getting verified thru Meta seemed to get better results! **What do you dislike about Meta Audience Network?** if your wording is not perfect, you won't get the results you want or need. I realized utilizing Chat GPT helps. Not specify the wording in the algorithm asmy h **What problems is Meta Audience Network solving and how is that benefiting you?** None at the moment. I've had to start fresh after getting hacked and could no longer access my old account. It used to help with lead generation but hasn't been that great without a following. ### 47. Good way to expand brand reach **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Leisure, Travel & Tourism | Small-Business (50 or fewer emp.) **Reviewed Date:** May 24, 2023 **What do you like best about Meta Audience Network?** The upgraded facebook pixel helps create a lot of audiences that really helps in reaching out to the right audiences. **What do you dislike about Meta Audience Network?** Some audiences are trial and error which is surprising and some audiences are just very expensive. **What problems is Meta Audience Network solving and how is that benefiting you?** Helps us scale up but it does cost us more however, we have been able to increase sales by 30% by simply integrating facebook audience network with our apps. ### 48. It worked very well for my company **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Legal Services | Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2023 **What do you like best about Meta Audience Network?** It has a huge audience base and some decent filtering options. On top of everything, it is very economical compared to linkedIn ads and google ads. it can get you very good ROI and can be done with a very small budget **What do you dislike about Meta Audience Network?** It do not let us filter by profession and that is a big disadvantage if the company is dealing in B2B. It makes us the whole targeting tough and we couldn't get very targeted audiences. **What problems is Meta Audience Network solving and how is that benefiting you?** As a startup, we do not have much budget to spend on paid marketing. however with facebook ads, we can reach huge audience with minimum budget. it worked wonders for us. ### 49. A tool to monetize my audience. **Rating:** 4.5/5.0 stars **Reviewed by:** Jon P. | Web designer, Small-Business (50 or fewer emp.) **Reviewed Date:** April 25, 2023 **What do you like best about Meta Audience Network?** It's a breeze to handle the monetization tools and statistics. easy is to handle monetization tools and statistics. **What do you dislike about Meta Audience Network?** The guidelines provided are not effective in achieving better results. **What problems is Meta Audience Network solving and how is that benefiting you?** Gives you a dynamic way to make money. ### 50. Excellent solution to grow engagement **Rating:** 4.5/5.0 stars **Reviewed by:** Tristan B. | Small-Business (50 or fewer emp.) **Reviewed Date:** May 09, 2023 **What do you like best about Meta Audience Network?** It allows us to monetize our app and grow engagement amongst users. **What do you dislike about Meta Audience Network?** Not much actually, we haven't encountered any issue. **What problems is Meta Audience Network solving and how is that benefiting you?** It grew our engagement rate and increased our revenue. ## Meta Audience Network Discussions - [why cant face book include and audio part](https://www.g2.com/discussions/why-cant-face-book-include-and-audio-part) - 1 comment, 1 upvote - [How earn money in a social media](https://www.g2.com/discussions/16052-how-earn-money-in-a-social-media) - 2 comments, 1 upvote - [What is Facebook Audience Network used for?](https://www.g2.com/discussions/what-is-facebook-audience-network-used-for) - 1 comment - [How does Facebook Audience Network pay?](https://www.g2.com/discussions/how-does-facebook-audience-network-pay) - 1 comment - [Should I use Facebook Audience Network?](https://www.g2.com/discussions/should-i-use-facebook-audience-network) - 2 comments - [View Meta Audience Network pricing details and edition comparison](https://www.g2.com/products/meta-audience-network/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-14+15%3A07%3A17+-0500&secure%5Bsession_id%5D=375a7940-b8f0-4195-9fb8-e7c50d109420&secure%5Btoken%5D=b47e0f538e6b87715920c55e460da2bd1cb20b6a6bc22bb734930ae13e1256c2&format=llm_user) ## Meta Audience Network Integrations - [Canva](https://www.g2.com/products/canva/reviews) - [Google Analytics](https://www.g2.com/products/google-analytics/reviews) ## Meta Audience Network Features **Platform - App Monetization Platforms** - Automated Tools - Campaign Management - Audience Targeting - In-App Purchases - Reporting & Dashboards - A/B Testing - AI Algorithms - Integration APIs - Fraud Prevention - Cross-Platform Support - Payment Integration - User Data Analysis - Subscription Management - Performance Analytics - Multiple Monetization Models **Advertising - App Monetization Platforms** - Ad Exchange - Offerwall - Bidding - Ad Mediation - Ad Formats - Ad Optimization ## Top Meta Audience Network Alternatives - [Google AdMob](https://www.g2.com/products/google-admob/reviews) - 4.3/5.0 (66 reviews) - [Unity Ads](https://www.g2.com/products/unity-ads/reviews) - 4.3/5.0 (61 reviews) - [Google Ad Manager](https://www.g2.com/products/google-ad-manager/reviews) - 4.2/5.0 (233 reviews)