Last updated: Nov 04, 2026
It works with Baidu and is available in English. Review collected by and hosted on G2.com.
I would like to see an app version in the future. Review collected by and hosted on G2.com.
Their customer service is 24/7. They are very friendly. Review collected by and hosted on G2.com.
The tool is certainly missing useful features Review collected by and hosted on G2.com.
The report layout makes our lives a lot easier at the small digital marketing agency I work at. The clean, crisp look of the platform as well as the reports makes day to day and month to month reporting and analytics fun and easy. Review collected by and hosted on G2.com.
There are a lot of glitches. Small ones where support does wind up fixing them rather quickly, but they do occur at the worst times (such as during reporting times at the beginning of the month). Review collected by and hosted on G2.com.
Imagine distilling the most useful aspects of enterprise-level tools such as SearchMetrics and Conductor, as well as cheaper but equally useful tools like SEMrush, Moz, Raven Tools and Ahrefs/Majestic, and then packaging it all in an interface that's not only easier to use but a better value as well- That's what Dragon Metrics have done!
I love those other tools as well and use them on a regular basis, but DragonMetrics is invaluable in my opinion, especially when working with my clients in the APAC region. The built-in Baidu keyword research tool alone is very convenient, not to mention the keyword research and rank tracking/competitor tracking abilities for all the local search engines such as Haosou and Naver. No other tool delivers this ability! Review collected by and hosted on G2.com.
There's nothing I can point to that I actively dislike. The interface takes a bit to get used to, but it's the same for any software. Think of it like getting used to GA, where all it takes is clicking around to gain familiarity, and not like SiteCatalyst where you don't even know what half the things mean unless you're a BI expert. This tool is straightforward and rewarding to use-that's pretty high praise.
ProTip: The top left Campaigns/Research switcher is a slightly darker blue square and is easy to miss as it kind of blends in. It's what you use to toggle between the two major sections of the tool. Review collected by and hosted on G2.com.
Thanks for sharing your feedback, Chris! We're so glad you love the product!
In response to your recommendation, we agree -- it's easy to make small adjustments to a few fields quickly in the user interface, but for large-scale changes we recommend exporting your data to Excel, updating it there, and the re-uploading (or using the API). Here's a video and instructions on how to do it https://help.dragonmetrics.com/knowledge-base/keyword-management/updating-keywords-in-keyword-management Your tip about the campaign/research switcher will be addressed in the new redesign launching in a few weeks -- we agree it should be more obvious, so thanks for the feedback.
Dragon Metrics gathers all of the essential SEO tracking information you need to know on a day-to-day basis in one place. This has saved a ton of time on doing keywords research and tracking on does the heavy lifting for you. The fact that it integrates with our analytics / goals / sales tracking makes one less things I have to log into. Review collected by and hosted on G2.com.
I'm not a seasoned SEO veteran, but am heading up of this department in my company by default. That said, there was a bit of a learning curve for me because there are so many options with the software. At the same time though, this made it easier for me to get up to speed quickly. Review collected by and hosted on G2.com.
We use Dragon Metrics as an SEO reporting tool for our clients. It is probably one of the best reporting tools out there, and one of the only ones that truly integrates Google Analytics the way we wanted it to be integrated. Dragon Metrics is super user friendly and easy to learn how to use. The customer service is top notch whenever we have a question Simon or someone from the team gets back to us in no time and always has an answer! Would highly recommend this product! Review collected by and hosted on G2.com.
No real complaints about this product so far. Review collected by and hosted on G2.com.
Having a clean dashboard view and ability to see competitors is one of the greatest features in Dragon Metrics. Review collected by and hosted on G2.com.
It is a little time consuming to build out customer reports and has a slight learning curve. Review collected by and hosted on G2.com.
Tracking a huge number of keywords ranking can be hard. But this tool makes it easy. Very basic tools for SEO Great for starters. And easy to learn. Review collected by and hosted on G2.com.
More features. Would like more guides. Interface can improve. Easy to get lost on what page you are. Review collected by and hosted on G2.com.
Both the Competitor Analysis & Content Management are really helpful. Review collected by and hosted on G2.com.
The dashboard could be a little more user friendly. As I'm frequenting the dashboard, I find myself getting lost in my mission. Review collected by and hosted on G2.com.
The best will be its optimization guideline for each site and the Asia targeting. I can ask colleague who even new to SEO and copy the advice there and feedback to client. And since a lot of SEO software/Tool are targeting US or English market, this tool focus more on Asia market (in Chinese) and the best part is it even support Baidu which save you a lot of time. Review collected by and hosted on G2.com.
The only part to complain will be the updated time on ranking, by default it should be done once a week. However, they don't position themselves as keywords monitor tool, so I think is acceptable. It do takes a bit time to learn and understand the whole tools. Review collected by and hosted on G2.com.
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