--- title: CreatorIQ Reviews meta\_title: 'CreatorIQ Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 581 reviews by the users' company size, role or industry to find out how CreatorIQ works for a business like yours. aggregate\_rating: rating\_value: 4.6 review\_count: 581 scale: '5' date\_modified: '2026-08-12' parent\_category: name: Social Media Marketing url: https://www.g2.com/categories/social-media-marketing ---

### CreatorIQ Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **clear overview of influencer performance** in CreatorIQ, enhancing tracking and impact measurement. [(8 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759399&qs=pros-and-cons#reviews)

Users value the **frequent updates and detailed reporting** of CreatorIQ, enhancing their ability to analyze creator performance. [(8 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760645&qs=pros-and-cons#reviews)

Users highly value the **helpful customer support** in CreatorIQ, ensuring smooth navigation and effective campaign management. [(7 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760784&qs=pros-and-cons#reviews)

Users appreciate the **clear overview of influencer performance and campaign insights** that simplifies tracking results and measuring impact. [(6 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759435&qs=pros-and-cons#reviews)

Users appreciate the **ease of use** of CreatorIQ, benefiting from customizable tools and seamless campaign management. [(6 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760685&qs=pros-and-cons#reviews)

Users find the **complexity of data management** in CreatorIQ hinders usability and complicates task execution. [(4 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759369&qs=pros-and-cons#reviews)

Users experience **technical issues** with outdated analytics and glitches, impacting data access and workflow efficiency. [(4 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759318&qs=pros-and-cons#reviews)

Users note the **inadequate sourcing of new creators** , affecting the ease of finding relevant content on the platform. [(3 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760454&qs=pros-and-cons#reviews)

Users find **bulk selection issues** and manual processes in campaign management frustrating, complicating their workflow. [(2 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759279&qs=pros-and-cons#reviews)

Users report frequent **creator issues** with navigation, data accuracy, and limited efficiency in sourcing creators on CreatorIQ. [(2 mentions)](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760409&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of CreatorIQ

##### 1. Campaign Management

Users appreciate the **clear overview of influencer performance** in CreatorIQ, enhancing tracking and impact measurement.
[
See 8 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759399&qs=pros-and-cons#reviews)

See Related User Reviews

ST

Simon T.

Mid-Market (51-1000 emp.)

4.5/5

"Effortless Influencer Marketing with Powerful AI Features"

What do you like about CreatorIQ?

We use CreatorIQ for influencer marketing and it has been awesome. It makes discovering creators easy thanks to AI and with its AI features, even stre

 ![Yaswanth K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yaswanth K.")
YK

Yaswanth K.

Enterprise (\> 1000 emp.)

4.0/5

"find CreatorIQ helpful. The interface could be more intuitive."

What do you like about CreatorIQ?

I like that CreatorIQ offers a clear overview of influencer performance and campaign insights, making it easy to track results and measure impact.

##### 2. Detailed Information

Users value the **frequent updates and detailed reporting** of CreatorIQ, enhancing their ability to analyze creator performance.
[
See 8 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760645&qs=pros-and-cons#reviews)

See Related User Reviews

NT

nelli t.

Mid-Market (51-1000 emp.)

5.0/5

"Great for influencer research"

What do you like about CreatorIQ?

They have new updates from time to time on creator data & analytics. These updates and improvements are appreciated and noticed!

 ![Allie H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Allie H.")
AH

Allie H.

Small-Business (50 or fewer emp.)

3.5/5

"The Best Place for Creator Insights"

What do you like about CreatorIQ?

Creator IQ is my go-to source for reviewing creator insights. There is a plethora of information from demographics to performance data. I also really

##### 3. Customer Support

Users highly value the **helpful customer support** in CreatorIQ, ensuring smooth navigation and effective campaign management.
[
See 7 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760784&qs=pros-and-cons#reviews)

See Related User Reviews

CM

claire m.

Enterprise (\> 1000 emp.)

4.0/5

"Great support and ease of use, but payment errors need attention"

What do you like about CreatorIQ?

The exceptional support team is one of the biggest advantages of using Creator IQ, whenever I have an issue they’re incredibly responsive, knowledgeab

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"CreatorIQ's Success Team is incredible in the use of the platform"

What do you like about CreatorIQ?

I really enjoy the consistent support we have from our success team. They are always ready to help and think outside of the box when we have an idea w

##### 4. Analytics

Users appreciate the **clear overview of influencer performance and campaign insights** that simplifies tracking results and measuring impact.
[
See 6 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759435&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Yaswanth K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yaswanth K.")
YK

Yaswanth K.

Enterprise (\> 1000 emp.)

4.0/5

"find CreatorIQ helpful. The interface could be more intuitive."

What do you like about CreatorIQ?

I like that CreatorIQ offers a clear overview of influencer performance and campaign insights, making it easy to track results and measure impact.

 ![Allie H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Allie H.")
AH

Allie H.

Small-Business (50 or fewer emp.)

3.5/5

"The Best Place for Creator Insights"

What do you like about CreatorIQ?

Creator IQ is my go-to source for reviewing creator insights. There is a plethora of information from demographics to performance data. I also really

##### 5. Ease of Use

Users appreciate the **ease of use** of CreatorIQ, benefiting from customizable tools and seamless campaign management.
[
See 6 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760685&qs=pros-and-cons#reviews)

See Related User Reviews

ST

Simon T.

Mid-Market (51-1000 emp.)

4.5/5

"Effortless Influencer Marketing with Powerful AI Features"

What do you like about CreatorIQ?

We use CreatorIQ for influencer marketing and it has been awesome. It makes discovering creators easy thanks to AI and with its AI features, even stre

NT

nelli t.

Mid-Market (51-1000 emp.)

5.0/5

"Great for influencer research"

What do you like about CreatorIQ?

They have new updates from time to time on creator data & analytics. These updates and improvements are appreciated and noticed!

### 5 Cons or Disadvantages of CreatorIQ

##### 1. Complexity

Users find the **complexity of data management** in CreatorIQ hinders usability and complicates task execution.
[
See 4 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759369&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Yaswanth K.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yaswanth K.")
YK

Yaswanth K.

Enterprise (\> 1000 emp.)

4.0/5

"find CreatorIQ helpful. The interface could be more intuitive."

What do you dislike about CreatorIQ?

At times, the platform feels a bit slow and the interface can be overwhelming, especially when navigating multiple campaigns or data sets.

 ![Thiago N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Thiago N.")
TN

Thiago N.

Mid-Market (51-1000 emp.)

3.5/5

"Great sell, not so great usage"

What do you dislike about CreatorIQ?

Data is confusing and hard to work with.

##### 2. Technical Issues

Users experience **technical issues** with outdated analytics and glitches, impacting data access and workflow efficiency.
[
See 4 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759318&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"CreatorIQ Holy Grail Platform for Influencer Marketing"

What do you dislike about CreatorIQ?

Analytics seems to be outdated at times which makes it hard to pull the freshest data for our clients. Some analytics are also not available for some

 ![Natasha V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Natasha V.")
NV

Natasha V.

Mid-Market (51-1000 emp.)

4.0/5

"BEST INFLUENCER TOOL"

What do you dislike about CreatorIQ?

Some features work better than others and oftentimes there are glitches that need to be fixed

##### 3. Content Management

Users note the **inadequate sourcing of new creators** , affecting the ease of finding relevant content on the platform.
[
See 3 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760454&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Madeline M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Madeline M.")
MM

Madeline M.

Small-Business (50 or fewer emp.)

5.0/5

"Review of Creator IQ from a wellness brand"

What do you dislike about CreatorIQ?

I wish the sourcing of new creators was a bit more of a feature of the platform. I think that there is so much information as part of the platform, bu

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.0/5

"Creator IQ review"

What do you dislike about CreatorIQ?

I sometimes find that content is not being pulled into the platform and worry about that functionality as we scale.

##### 4. Campaign Management

Users find **bulk selection issues** and manual processes in campaign management frustrating, complicating their workflow.
[
See 2 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1759279&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
A

Verified User

Enterprise (\> 1000 emp.)

4.5/5

"CreatorIQ's Success Team is incredible in the use of the platform"

What do you dislike about CreatorIQ?

I dislike some miniscule features like when I select a bulk amount of creators in a list, they remain selected when I leave the list which sometimes m

 ![Mikela V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Mikela V.")
MV

Mikela V.

Mid-Market (51-1000 emp.)

4.0/5

"I recommend Creator iQ!"

What do you dislike about CreatorIQ?

I find that some of the processes in Creator iQ can tend to be manual - such as adding multiple creators to campaigns.

##### 5. Creator Issues

Users report frequent **creator issues** with navigation, data accuracy, and limited efficiency in sourcing creators on CreatorIQ.
[
See 2 mentions
](https://www.g2.com/products/creatoriq/reviews?filters%5Bsentiment_snippet%5D=1760409&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Allie H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Allie H.")
AH

Allie H.

Small-Business (50 or fewer emp.)

3.5/5

"The Best Place for Creator Insights"

What do you dislike about CreatorIQ?

I find CreatorIQ to be a little clunky and tricky to navigate. There is a lot of scrolling given the amount of information and it would be more helpfu

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Enterprise (\> 1000 emp.)

4.0/5

"Easiest way to vet creators on a high level"

What do you dislike about CreatorIQ?

Some creator statistics on CreatorIQ fluctuate frequently, which can make tracking consistent metrics challenging. Additionally, CIQ doesn’t currently

 ![Brian H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Brian H.")
BH

Brian H.

Senior Manager, Accounts

Enterprise (\> 1000 emp.)

3/11/2024

"CreatorIQ is the industry standard campaign management and reporting app for influencer marketing"

5/5

What do you like best about CreatorIQ?

-User workflow

-Detailed analytics

-Visual storytelling Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Nothing -- no other service compares to what CreatorIQ offers brands and agencies. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

CreatorIQ streamlines the campaign management process to a tee. Brands and agencies are able to efficiently run endless campaigns and pull key campaign insights & learnings in real time. Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9410767/official_response/edit)

Thank you for your feedback, Brian! We're happy to hear CreatorIQ helps you streamline the campaign management process and pull key insights in real time.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Amanda B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Amanda B.")
AB

Amanda B.

Small-Business (50 or fewer emp.)

8/17/2023

"A simple way to explore the influencer ecosystem and execute campaigns"

4/5

What do you like best about CreatorIQ?

CreatorIQ has a robust search function that is easy to use, take notes in and to refine searches to help explore vast swaths of influencers. It's easy to read and digest, as well as easy to export if you prefer looking at things in your own spreadsheets. The system is malleable and allows you to look at the data in many different ways, and gives deep insights into Influencer performance. The campaign system is also very seamless for campaign management and execution. The CIQ team is also a pleasure to work with and always down to experiment with new ideas. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I wish I could upload a list of URLs into the platform and make a list from there instead of manually adding users I have outside of the platform into a list one by one, but as I use CIQ more and more it's easier to move groups of people from list to list and through campaigns. It's complicated to get IG story data unless a user is authenticated, however I do think CIQ does this the best out of any other competitor. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

I use the platform to evaluate large groups of influencers at scale, and CIQ has made it easy to discover and ID people for dozens of different business needs, compare their performance, and easily organize them into lists to activate on and campaigns as well. It puts all the data about multiple platforms into one place so I'm not jumping back and forth between an Influencer's profiles to get an understanding of who they are and how they perform in different places. Review collected by and hosted on G2.com.

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Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-8492697/official_response/edit)

Thank you for your honest feedback, Amanda! It's great to hear CreatorIQ helps you discover and organize creators.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Food & Beverages](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Food & Beverages")
UF

Verified User in Food & Beverages

Enterprise (\> 1000 emp.)

5/22/2024

"CIQ is the best hub for all things Influencer x Brand!"

5/5

What do you like best about CreatorIQ?

The content tracking, discovery tools, and content statistics are the best part! We find a lot of value in these tools to track our influencer campaign success and create future goals. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

There are some technical issues every now and then, but their team does an incredible job of addressing and resolving them quicky! Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

It keeps all things influencer and influencer content in one place, so that we don't have to and helps us keep track our influencer campaign content and metrics. Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9682162/official_response/edit)

Thank you for your feedback! It's great to hear CreatorIQ helps keep track of your influencer campaign content and data in one place.

Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

3/7/2024

"CreatorIQ at ZADV"

4.5/5

What do you like best about CreatorIQ?

CreatorIQ helps us identify the right talent in a timely manner, not only for larger program strategies but also for ad hoc requests. It also allows us to report appropiately and keep track of what the influencers are posting. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Nothing specific. However, I would love for CreatorIQ to offer a Content Creator feature for UGC content. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

I introduced the influencer capability at the agency when i started 1.5 years ago. Without CreatorIQ I wouldnt have been able to do this Review collected by and hosted on G2.com.

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Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9398172/official_response/edit)

Thank you for your feedback! It's great to hear CreatorIQ helps you identify talent and keep track of influencer content.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Cosmetics](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Cosmetics")
UC

Verified User in Cosmetics

Enterprise (\> 1000 emp.)

5/22/2024

"Makes tracking content easy"

4/5

What do you like best about CreatorIQ?

Vetting and searching creators is easier with this platform. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

For the affiliate piece, there is not much flexibility to customize a storefront. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Tracking influencer content in Tribe Dynamics and organizing campaigns which makes reporting on the campaign result easier. Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9688634/official_response/edit)

Thank you for your feedback! We're happy to hear CreatorIQ helps vet and search for creators.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Nadia S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nadia S.")
NS

Nadia S.

Head of digital PR

Small-Business (50 or fewer emp.)

6/7/2024

"The ideal platform for managing influencer marketing"

4.5/5

What do you like best about CreatorIQ?

the possibility of having campaign statistics in real time Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

the difficulty of geolocalizing content creators by Italian regions Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

make the entire influencer marketing process scientific and communicable Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9757398/official_response/edit)

Thank you for your feedback, Nadia! We're glad to hear that you like the real-time campaign statistics.

Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Pharmaceuticals](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Pharmaceuticals")
UP

Verified User in Pharmaceuticals

Enterprise (\> 1000 emp.)

3/8/2024

"Super intuitive influencer platform that has listened to the needs of its users"

4/5

What do you like best about CreatorIQ?

Ability to search for influencers is more impressive than many competitors.

Love that all influencer management can be done in one place and allows the entire team to work together on one platform

The team at Creator IQ were super helpful in getting us set up and answering our questions Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

I think the appearance could be improved but it doesn't necessarily impact the user experience Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Influencer sourcing, identification, outreach and reporting Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9400786/official_response/edit)

Thank you for your feedback! We're happy to hear that our influencer search capabilities and having all influencer management in one place supports your entire team.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Marketing and Advertising](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Marketing and Advertising")
AM

Verified User in Marketing and Advertising

Small-Business (50 or fewer emp.)

3/7/2024

"Good tool, but could use a lot of updates."

3.5/5

What do you like best about CreatorIQ?

CreatorIQ has a great user interface for Discovery and the customer support is fantastic, even without it being live. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

There are a ton of issues with reporting and a severe limit to its capabilities. There are many aspects of CIQ as a whole that feel clunky and difficult to use. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Influencer sourcing, allowing us to source many specific attributes of creators. Review collected by and hosted on G2.com.

Show More

Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-9398559/official_response/edit)

Thank you for your feedback! It's great to see CreatorIQ helps with sourcing creators and has fantastic customer support.

We'd love to learn more about your platform feedback, so please feel free to reach out to your CSM or our support team.

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Heather W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Heather W.")
HW

Heather W.

Mid-Market (51-1000 emp.)

6/9/2023

"CreatorIQ Agency Review"

4/5

What do you like best about CreatorIQ?

I greatly appreciate the ease of tracking influencer posts throughout a campaign cycle! Additionally, the platform is well designed for agency use with sharability and multiple downloads of campaign status. The at-a-glance reporting feature is my favorite way to check in on influencer performance. Additionally, with the expansion of the Enterprise Dashboard, it's been helpful to source top performers across various campaigns for our needs. Furthermore, the API integration for ad access is simple! If not, the support team is always available to address our needs. Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

Influencer sourcing is weak. I do not use this feature at all because it is not designed well to meet creative needs and general influencer engagement. There is no open application feature to build campaigns to invite influencers to review briefing materials and share their thoughts. Overall the collaboration between influencers and the platform is non-existent. The reporting often has to be corrected, and it is weighted by organic vs. branded posts. If the platform is able to review branded content, I would hope it could calculate branded engagement rate instead of manually setting for projections. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

Influencer campaign management, agency visibility for clients, projections, the content review process, and reporting database.

Productivity!

Our cross-channel integration with paid social. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications")
UP

Verified User in Public Relations and Communications

Enterprise (\> 1000 emp.)

4/9/2024

"Makes my life easier every day!"

5/5

What do you like best about CreatorIQ?

I love how intuitive the platform is and how much I can do on it! Review collected by and hosted on G2.com.

What do you dislike about CreatorIQ?

There is not much to dislike about CreatorIQ. Review collected by and hosted on G2.com.

What problems is CreatorIQ solving and how is that benefiting you?

I love using it as a discovery channel for new campaigns. Review collected by and hosted on G2.com.

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Response from Taylor Andrews of CreatorIQ

[Editedit](https://www.g2.com/survey_responses/creatoriq-review-8127169/official_response/edit)

Thank you for your feedback! It's great to hear you use CreatorIQ as a discovery channel for new campaigns.

Current UserValidated ReviewerIncentivizedSource: Seller invite

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