[
Convert Reviews
](https://www.g2.com/products/convert-experiences/reviews)

[
Convert Reviews
](https://www.g2.com/products/convert-experiences/reviews)

# Convert Experiences Features

##### ## Analytics (3)

Reporting and Analytics

Provides reporting and analytics tools to quantify the results of the experiment.

Heatmaps

Provides heatmap functionality to assess what parts of the website visitors are engaging with most.

Visual Analytics

Interact with data visualization elements, such as charts and graphs, to drill down into data

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##### ## Experimental Design (6)

Multivariate testing capacities

Allows for the testing of multiple variables at a time during a single test.

Split Testing

Conduct tests to compare performance across various versions of content (web pages, images, emails, etc.)

Mobile Testing

Allows mobile web pages to be tested during A/B experiments.

AI Assisted Testing

Uses AI to generate or suggest experiment variations to test website versions.

AI Generated Variations

Uses AI or machine learning to automatically optimize traffic distribution between experiment variations.

Multivariate Testing

Create many versions of emails, forms, or actions and gauge which is most effective

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##### ## Computing (3)

WYSIWYG

What You See is What You Get (WYSIWYG) features allow the editing of web pages without HTML. This means you can directly edit pages with images and text without any coding.

Little to No Coding

Requires little to no knowledge of coding. Usually this means it comes with prewritten code.

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

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##### ## Agentic AI - A/B Testing (3)

Cross-system Integration

Works across multiple software systems or databases

Audience Targeting

Identify a particular segment of population based on specific criteria and customize your efforts to attract their attention

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

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##### ## Agentic AI - Personalization (7)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Cross-system Integration

Works across multiple software systems or databases

Adaptive Learning

Improves performance based on feedback and experience

Natural Language Interaction

Engages in human-like conversation for task delegation

Proactive Assistance

Anticipates needs and offers suggestions without prompting

Decision Making

Makes informed choices based on available data and objectives

Third-Party Integrations

Set up connections to third-party platforms to improve business processes

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##### ## AI Personalization - Personalization (3)

Predictive Recommendations

Uses AI to recommend products, content, offers, or experiences based on customer behavior, preferences, and historical interactions.

Audience Segmentation

Uses AI to dentify and build audience segments using customer attributes, behaviors, and engagement data.

Adaptive Content

Use AI to dynamically adapt content for each visitor using behavioral, contextual, and customer data

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##### ## Additional Functionality (63)

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Surveys & Feedback

Gauge satisfaction and receive information for improvement and success

Mobile Access

Access software remotely via mobile devices

Customizable Templates

Pre-designed layouts that can be customized to match preferences and requirements

Workflow Management

Create, design and manage workflows for repetitive tasks

Customizable Reports

Alter the layout and content of reports

Visual Editor

Program to edit text files that renders the content in accordance with embedded markup code such as HTML

Conversion Rate Optimization

Improving user journey to boost the percentage of visitors who take a desired action (sign-ups or purchases)

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

Widgets

An extended application or connector that enables users to perform additional services with their current set of tools

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Funnel Analysis

Method of analysis that visualizes the series of events that lead towards a defined goal.

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

API

Application programming interface that allows for integration with other systems/databases

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Landing Pages/Web Forms

Create landing pages or online forms designed to capture new leads and prospects

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Geotargeting

Geographic location of visitors determines behavior of the software

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Monitoring

Observe and track the demand, usage, progress or quality of a system, product, or user

Conversion Tracking

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Customizable Branding

Add customized logos and colors to align with company branding

Real-Time Data

Receive data and information in real time

Assessment Management

Creation, administration, and evaluation of assessments or tests

Search/Filter

Search and filter data across systems to locate required information by entering keywords or certain criteria

Data Visualization

Graphical representation of data

Statistical Analysis

Apply statistical/mathematical models to sets of data

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Content Management

Handles digital content throughout its lifecycle, from creation and storage to distribution and archiving

Visual Analytics

Interact with data visualization elements, such as charts and graphs, to drill down into data

Real-Time Analytics

Analyze and gain insights into data in real-time

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Website Personalization

Customize website features

Recommendations

Algorithmically generated suggestions based on user behaviors, preferences, or data patterns to enhance UX, productivity, or engagement

Real-Time Reporting

Active reporting of data and metrics

Content Analytics

Behavioral Targeting

Display advertising and marketing messages to users based on their browsing history and preferences

Account Based Marketing

Provide personalized marketing content

Website Analytics

Track and analyze information regarding website visitors

Customer Segmentation

Process of dividing customers into groups based on common characteristics

Customer Profiles

Record customer information, purchase history, and other notes

Template Management

Create, save, and re-purpose templates for emails, forms, etc.

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

Customizable Branding

Add customized logos and colors to align with company branding

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

API

Application programming interface that allows for integration with other systems/databases

Abandoned Cart Saver

Built-in tool that sends an email invitation to customers who have added an item to their cart but left before completing checkout

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Contextual Targeting

Experience Management

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

WYSIWYG Editor

What You See Is What You Get is a no-code tool that allows users to create and edit content using a visual interface

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Multi-Campaign

Manage multiple campaigns in one system

Campaign Segmentation

Group campaigns by project, client, or campaign for better management.

A/B Testing

Test multiple versions of emails, forms, content, or other campaign elements to gauge effectiveness

Customizable Forms

Customize contracts and forms to collect specific information

Email Marketing

Create and send email blasts/campaigns

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