--- title: Business Wire Reviews meta\_title: 'Business Wire Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 199 reviews by the users' company size, role or industry to find out how Business Wire works for a business like yours. aggregate\_rating: rating\_value: 4.1 review\_count: 199 scale: '5' date\_modified: '2026-08-09' parent\_category: name: Public Relations (PR) url: https://www.g2.com/categories/public-relations-pr ---

### Business Wire Pros and Cons: Top 5 Advantages and Disadvantages

#### Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users appreciate the **excellent client service** from Business Wire, praising its prompt and efficient support during urgent needs. [(2 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670306&qs=pros-and-cons#reviews)

Users praise the **accuracy** of Business Wire, noting their keen attention to detail and professionalism in editing. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2364007&qs=pros-and-cons#reviews)

Users value the **ease of audience targeting** on Business Wire, allowing effective DIY PR outreach. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1669959&qs=pros-and-cons#reviews)

Users value the **effective communication** of Business Wire, praising their professionalism and attention to detail in editing. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2363909&qs=pros-and-cons#reviews)

Users value the **attentive and professional communication** from Business Wire, enhancing their press release experience significantly. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2363823&qs=pros-and-cons#reviews)

Users find the **overpricing** of Business Wire excessive, suggesting it may limit accessibility for many potential customers. [(2 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670136&qs=pros-and-cons#reviews)

Users feel the pricing could be better, highlighting the **expensive** nature of Business Wire as a drawback. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670469&qs=pros-and-cons#reviews)

Users find the **extra costs** of Business Wire to be excessive, detracting from the overall value of the service. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670019&qs=pros-and-cons#reviews)

Users are disappointed by the **incomplete media coverage** from Business Wire, not meeting expectations after high costs. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670040&qs=pros-and-cons#reviews)

Users find **limited functionality** in Business Wire, particularly regarding reporting and ROI metrics for press release distribution. [(1 mentions)](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1669982&qs=pros-and-cons#reviews)

### 5 Pros or Advantages of Business Wire

##### 1. Client Service

Users appreciate the **excellent client service** from Business Wire, praising its prompt and efficient support during urgent needs.
[
See 2 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670306&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Danielle M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danielle M.")
DM

Danielle M.

Mid-Market (51-1000 emp.)

5.0/5

"Business Wire Review"

What do you like about Business Wire?

Business Wire is a great press release distrubution site. Easy to use, great customer support, and efficient.

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

4.5/5

"BW is very helpful and very promt"

What do you like about Business Wire?

they are very prompt specially when we are in rush and very articulate to clients

##### 2. Accuracy

Users praise the **accuracy** of Business Wire, noting their keen attention to detail and professionalism in editing.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2364007&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Taylor V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Taylor V.")
TV

Taylor V.

Mid-Market (51-1000 emp.)

4.0/5

"Exceptional Editorial Support and Professionalism"

What do you like about Business Wire?

The team at Business Wire is extremely attentive and professional. As an editor, I will say they are exceedingly adept at ameliorating a press release

##### 3. Audience Targeting

Users value the **ease of audience targeting** on Business Wire, allowing effective DIY PR outreach.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1669959&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Shiri B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shiri B.")
SB

Shiri B.

Mid-Market (51-1000 emp.)

4.5/5

"Simple to use and effective"

What do you like about Business Wire?

The backend is easy to navigate and makes it super simple to do it yourself, while getting your PR to the right audience.

##### 4. Communication

Users value the **effective communication** of Business Wire, praising their professionalism and attention to detail in editing.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2363909&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Taylor V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Taylor V.")
TV

Taylor V.

Mid-Market (51-1000 emp.)

4.0/5

"Exceptional Editorial Support and Professionalism"

What do you like about Business Wire?

The team at Business Wire is extremely attentive and professional. As an editor, I will say they are exceedingly adept at ameliorating a press release

##### 5. Communication Strategy

Users value the **attentive and professional communication** from Business Wire, enhancing their press release experience significantly.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=2363823&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Taylor V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Taylor V.")
TV

Taylor V.

Mid-Market (51-1000 emp.)

4.0/5

"Exceptional Editorial Support and Professionalism"

What do you like about Business Wire?

The team at Business Wire is extremely attentive and professional. As an editor, I will say they are exceedingly adept at ameliorating a press release

### 5 Cons or Disadvantages of Business Wire

##### 1. Overpricing

Users find the **overpricing** of Business Wire excessive, suggesting it may limit accessibility for many potential customers.
[
See 2 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670136&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Small-Business (50 or fewer emp.)

3.5/5

"My review"

What do you dislike about Business Wire?

It is a little on the pricy side, consider making it more accessible

 ![Sophia T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sophia T.")
ST

Sophia T.

Mid-Market (51-1000 emp.)

3.5/5

"Good enough for what it is. Just very expensive"

What do you dislike about Business Wire?

The upcharges can get very pricey. I get that it's a lot of work to disribute across channels, but at a certain point it's excessive.

##### 2. Expensive

Users feel the pricing could be better, highlighting the **expensive** nature of Business Wire as a drawback.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670469&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

Small-Business (50 or fewer emp.)

3.5/5

"Effective Multi-Platform Publishing, But Pricing Could Improve"

What do you dislike about Business Wire?

Not much to dislike but the pricing could be better.

##### 3. Extra Costs

Users find the **extra costs** of Business Wire to be excessive, detracting from the overall value of the service.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670019&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Sophia T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sophia T.")
ST

Sophia T.

Mid-Market (51-1000 emp.)

3.5/5

"Good enough for what it is. Just very expensive"

What do you dislike about Business Wire?

The upcharges can get very pricey. I get that it's a lot of work to disribute across channels, but at a certain point it's excessive.

##### 4. Incomplete Media Coverage

Users are disappointed by the **incomplete media coverage** from Business Wire, not meeting expectations after high costs.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1670040&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Verified User](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User")
U

Verified User

Mid-Market (51-1000 emp.)

3.5/5

"Gets the job done"

What do you dislike about Business Wire?

After paying for a multi-(press)-release package with Business Wire, which is arguably one of the higher cost services that perform this for marketing

##### 5. Limited Functionality

Users find **limited functionality** in Business Wire, particularly regarding reporting and ROI metrics for press release distribution.
[
See 1 mentions
](https://www.g2.com/products/business-wire/reviews?filters%5Bsentiment_snippet%5D=1669982&qs=pros-and-cons#reviews)

See Related User Reviews

 ![Taylor V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Taylor V.")
TV

Taylor V.

Mid-Market (51-1000 emp.)

4.0/5

"Exceptional Editorial Support and Professionalism"

What do you dislike about Business Wire?

Business Wire's only downside would be the reporting and ROI metrics on press release distribution, as I've had trouble with attribution and reporting

## Top-Rated Alternatives

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 ![Taylor V.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Taylor V.")
TV

Taylor V.

marketing

Mid-Market (51-1000 emp.)

11/13/2025

"Exceptional Editorial Support and Professionalism"

4/5

What do you like best about Business Wire?

The team at Business Wire is extremely attentive and professional. As an editor, I will say they are exceedingly adept at ameliorating a press release and have an eagle eye for any and all errors. If they find one, they're extremely communicative and easy to work with. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

Business Wire's only downside would be the reporting and ROI metrics on press release distribution, as I've had trouble with attribution and reporting in the past. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Business Wire solves the problem of distributing corporate news and official announcements to the right audiences efficiently and reliably. It benefits me by ensuring my press releases are formatted correctly and reaching targeted media outlets and investors through a global distribution network. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: G2 invite on behalf of seller

 ![Leisha D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Leisha D.")
LD

Leisha D.

Associate Account Manager

Small-Business (50 or fewer emp.)

3/24/2026

"Easy Press Release Publishing, But Pricing Could Be More Competitive"

3.5/5

What do you like best about Business Wire?

Straight and easy directions for publishing press releases. Good customer service. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

Compared with other newswire services, such as Notified, Business Wire felt a bit pricier. I’ve also found that customer service at some other newswire services is stronger overall. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Business Wire helps companies build brand recognition, strengthen thought leadership, and share crucial news and announcements. This benefits my clients and me by helping drive more visitors to the website and, hopefully, bringing in new customers. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Joe S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joe S.")
JS

Joe S.

SEO Manager

Small-Business (50 or fewer emp.)

12/16/2025

"Effective Multi-Platform Publishing, But Pricing Could Improve"

3.5/5

What do you like best about Business Wire?

It's a great way to get newsworthy info out to multiple sources. They publish across various platforms. The customer support was great too if you had any questions. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

Not much to dislike but the pricing could be better. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

It would help us advise people of new products we launched and get the word out on sales and other things. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
UF

Verified User in Financial Services

Enterprise (\> 1000 emp.)

7/28/2025

"good resource for distributing news to the public"

4/5

What do you like best about Business Wire?

I like the ability to select different target news audiences for distribution. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

The tool is not the most intuitive to use if you are not already familiar with the futures. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Business Wire is solving the problem of publishing corporate news to the world to make available for different news organizations to pick up and republish or use. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![Verified User in Education Management](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Education Management")
UE

Verified User in Education Management

Mid-Market (51-1000 emp.)

11/14/2024

"Gets the job done"

3.5/5

What do you like best about Business Wire?

If you're looking to distribute full-text press releases to thousands of news media, bloggers, social outlets and more, it does a great job -- quickly and efficiently sending out the release in proper formatting to be published by the outlet and read by their audience. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

After paying for a multi-(press)-release package with Business Wire, which is arguably one of the higher cost services that perform this for marketing teams, we saw very poor quality results in terms of the outlets that picked up the news release. One can say that it always depends on the quality of the news, and the industry, but for the cost, we didn't see the results we were hoping for / expecting. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Distributing a press release from our company to a national audience of news outlets in our industry/niche. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Shiri B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Shiri B.")
SB

Shiri B.

Demand generation manager

Mid-Market (51-1000 emp.)

10/30/2024

"Simple to use and effective"

4.5/5

What do you like best about Business Wire?

The backend is easy to navigate and makes it super simple to do it yourself, while getting your PR to the right audience. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

Sometimes it's hard to find past PRs (like old ones), but they're usually just a Google search away. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Getting press releases out to a large audience in many locations. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Nathan I.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Nathan I.")
NI

Nathan I.

Senior Corporate Communications Specialist, MedSurg

Small-Business (50 or fewer emp.)

5/24/2016

"Great service for a wide reach"

5/5

What do you like best about Business Wire?

The software is easy to use and very user friendly, they list out each and every publication you can expect to target, the staff and technicians are extremely helpful, and the service is very reliable. Follow-up and reporting after the release has been sent is also very useful. The social feature is a great add on as well. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

It can be slightly expensive, but at the same time you get a lot for what you pay for. Review collected by and hosted on G2.com.

Recommendations to others considering Business Wire:

Use it if you want the most bang for your buck Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

We have clients that need their news to be sent out to a wide audience, much larger than what we can guaranteed via traditional pitching, and Businesswire solves that problem. Review collected by and hosted on G2.com.

Show More

5/9/2024
Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Danielle M.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danielle M.")
DM

Danielle M.

Account Manager

Mid-Market (51-1000 emp.)

11/14/2024

"Business Wire Review"

5/5

What do you like best about Business Wire?

Business Wire is a great press release distrubution site. Easy to use, great customer support, and efficient. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

I don't have any downsides for Business Wire Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

I need to upload press releases, and Business Wire's platform helps me do that. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: G2 invite

 ![Sophia T.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Sophia T.")
ST

Sophia T.

Director of Communications

Mid-Market (51-1000 emp.)

10/30/2024

"Good enough for what it is. Just very expensive"

3.5/5

What do you like best about Business Wire?

Easy, inituitive interface. No fluff, which is what you want for a wire service. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

The upcharges can get very pricey. I get that it's a lot of work to disribute across channels, but at a certain point it's excessive. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

Wiring press release on day-of news Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

 ![Danny F.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Danny F.")
DF

Danny F.

Communications Specialist

Enterprise (\> 1000 emp.)

11/13/2024

"I have used BW a lot, and it is good most of the time. I like the flexibility and working with them."

3/5

What do you like best about Business Wire?

The upside is the flexibility they give you for releases. Review collected by and hosted on G2.com.

What do you dislike about Business Wire?

I wish there was a bit more control I had over the releases in real time. Review collected by and hosted on G2.com.

What problems is Business Wire solving and how is that benefiting you?

It is helping get my messages out to a large audience. Review collected by and hosted on G2.com.

Show More

Validated ReviewerIncentivizedSource: Seller invite

##### Categories on G2

[PR Analytics](https://www.g2.com/categories/pr-analytics)[Press Release Distribution](https://www.g2.com/categories/press-release-distribution)

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