--- title: Brick Street CONNECT Reviews meta_title: 'Brick Street CONNECT Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 11 reviews by the users' company size, role or industry to find out how Brick Street CONNECT works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 11 scale: '5' date_modified: '2026-08-07' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Brick Street CONNECT Reviews **Vendor:** Brick Street Software **Category:** [Marketing Automation Software](https://www.g2.com/categories/marketing-automation) **Average Rating:** 4.3/5.0 **Total Reviews:** 11 ## About Brick Street CONNECT Brick Street CONNECT is a comprehensive multichannel marketing platform designed to enhance customer engagement by enabling businesses to conduct meaningful conversations across various devices and channels. Its unified platform architecture provides a holistic view of each consumer, facilitating personalized interactions that drive sales and foster brand loyalty. Key Features and Functionality: - Modular Platform: CONNECT's adaptable design accommodates evolving digital communication channels without disrupting IT operations or hindering marketers' responsiveness. - Automated Campaigns: Effortlessly deliver drip, onboarding, or transactional campaigns through email, SMS, or mobile push notifications. - Targeting and Personalization: Tailor content and select delivery channels on a per-customer basis, ensuring relevant and effective communication. - Customizable Database Schema: Enhance customer profiling and targeting by modifying the private instance and database schema to incorporate all available customer data. - Seamless Integration: CONNECT integrates securely with other systems, offering options such as web services, bulk data import, database table linking, and API hooks for comprehensive control over message generation and delivery processes. Primary Value and Solutions: By overseeing customer interactions collectively, CONNECT shifts the focus from individual tactic metrics to overall engagement metrics, uncovering the total amount of time customers actively spend with a brand. This in-depth customer profiling allows businesses to be highly responsive to customer behavior and preferences without the need for additional staff or resources. CONNECT's flexible licensing options, including per-contact basis with unlimited sending, provide one of the lowest average costs per message in the industry. Additionally, businesses can choose between on-premise or cloud-based installations to suit their operational needs. In summary, Brick Street CONNECT empowers businesses to enhance customer engagement through a scalable, adaptable, and cost-effective multichannel marketing solution that integrates seamlessly with existing systems and evolves with changing digital communication landscapes. ## Brick Street CONNECT Discussions - [What is Brick Street CONNECT used for?](https://www.g2.com/discussions/what-is-brick-street-connect-used-for) - [View Brick Street CONNECT pricing details and edition comparison](https://www.g2.com/products/brick-street-connect/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-08-09+06%3A16%3A26+-0500&secure%5Bsession_id%5D=b70b7f54-1bcb-4649-b941-dc67e6a741be&secure%5Btoken%5D=c152154d7d4088e7b74bcd66eafd4d1924e5c26a3b5e2554d1f74624c32e9670&format=llm_user) ## Brick Street CONNECT Features **Email Marketing** - Building and Personalizing Emails - Sending Outbound Emails - Manage Email Deliverability - Automated Email Responses **Online Marketing** - Landing Pages and Forms - Dynamic Content - A/B Testing - Mobile Optimized - Search Tracking and Optimization - Conversion Rate Optimization - Multivariate Testing - Customizable Forms **Lead Management** - Marketing Lead Database - Data Quality Management - Segmentation - Lead Scoring and Grading - Lead Nurturing - Email Tracking - Automated Alerts and Tasks - CRM Lead Integration - Third-Party Integrations - Real-Time Data - Social Marketing - Email Marketing - Multi-Channel Marketing - Conversion Tracking - ROI Tracking - Activity Tracking - Engagement Tracking - Campaign Segmentation - Search Marketing - SMS Marketing - Website Visitor Tracking **Analysis** - Application Attribution - Campaign Analysis - Uninstall Tracking - Activity Dashboard - Multi-Channel Attribution - ROI Tracking - Engagement Tracking - Behavior Tracking - Activity Tracking - Conversion Tracking **Campaign Management** - Program Management - Event / Webinar Marketing - Calendaring - Budgeting - Campaign Management - Workflow Management - Template Management **Campaigns** - Proximity Marketing - Alerts/Notifications - Bulk SMS - Two-Way Text Messaging - Email Campaigns - Audience Segmentation - Campaign Segmentation - Drip Campaigns - Multi-Campaign - Email Marketing - Multi-Channel Marketing - Location-Based Marketing - SMS Marketing - Real-Time Notifications **Social** - Social Listening - Social Sharing - Social Campaigns - Social Media Engagement - Social Media Advertising - Drip Campaigns - Multi-Campaign **Engagement** - Coupons and Promotions - Social Promotion **Reporting & Analytics** - Basic Reporting - Web Analytics - ROI Analytics - Revenue Analytics - SEO / Keyword Analytics - Behavior Analytics - Real-Time Analytics - Campaign Analytics - Website Analytics - Visual Analytics - Sales Analytics **Platform** - Optimization - Integrations - Mobile Marketing - Internationalization - Social Media Integration - Third-Party Integrations **Platform** - Customization - Workflow Capability - User, Role, and Access Management - Internationalization - Sandbox / Test Environments - Performance and Reliability - Output Document Generation - Lead Generation - Content Management - Lead Management - List Management - Mobile Access **Agentic AI - Mobile Marketing** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Additional Functionality** - Visual Analytics - Autoresponders - Landing Pages/Web Forms - Campaign Analytics - Reporting & Statistics - Campaign Scheduling - Contact Management - Text-to-Win - CRM - AI Copilot - Data Import/Export - Contextual Targeting - Real-Time Data - Mobile Access - API - Coupons - Customizable Templates - Drag & Drop - A/B Testing - Generative AI - Real-Time Analytics - Campaign Management - Event Triggered Actions - Real-Time Reporting - Contact Database - Customizable Branding - Reminders **Agentic AI - Marketing Automation** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making - Campaign Planning **Integration** - Data Import & Export Tools - Integration APIs - Breadth of Partner Applications - Social Media Integration **Additional Functionality** - Social Promotion - Customizable Branding - Monitoring - CRM - Reporting & Statistics - Live Chat - Customer Journey Mapping - Generative AI - Mass Texting - Drag & Drop - Email Templates - Automated Scheduling - Campaign Scheduling - AI Copilot - Social Media Monitoring - Activity Dashboard - Lead Capture - Customizable Templates - Marketing Automation - Event Triggered Actions - Marketing Calendar - Customizable CTAs - Multi-Channel Communication - Data Import/Export - Lead Qualification ## Top Brick Street CONNECT Alternatives - [Adobe Marketo Engage](https://www.g2.com/products/adobe-marketo-engage/reviews) - 4.1/5.0 (3,026 reviews) - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,250 reviews) - 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