# Authentic Reviews
**Vendor:** Authentic  
**Category:** [Influencer Marketing Platforms](https://www.g2.com/categories/influencer-marketing-platforms)
## About Authentic
Yuzu Metrix is an influencer marketing reporting tool for agencies, brands and influencers with a twist. We want to empower the influencers while creating a standard for the industry. Influencers can create end of campaign reports to showcase their reach and send them to their clients. Agencies and brands can collect these reports and organise them into campaign gaining useful insights to ROI. Our goal is to help both sides access real numbers and get a real return.






- [View Authentic pricing details and edition comparison](https://www.g2.com/products/authentic/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-18+11%3A22%3A43+-0500&secure%5Bsession_id%5D=927fc596-fb25-4f66-9829-2b953ed80ae3&secure%5Btoken%5D=cdf38fed251c4f7bbe1bfde8fca8072c16a8fa86681e8416e99f9d84e3ebba0c&format=llm_user)

## Authentic Features
**Influencer Marketing**
- Influencer Recruitment
- Influencer Scoring
- Audience Analysis
- Influencer Segmentation
- Influencer Collaboration
- User-Generated Content (UGC) Management
- Content Approval
- Campaign Analytics
- Reporting and Dashboards
- Data Importing and Exporting Tools
- Influencer Whitelisting
- Influencer Compensation
- Social Commerce
- E-Commerce Integration

**Agentic AI - Influencer Marketing Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

## Top Authentic Alternatives
  - [Meltwater](https://www.g2.com/products/meltwater/reviews) - 4.1/5.0 (2,607 reviews)
  - [impact.com](https://www.g2.com/products/impact-com/reviews) - 4.4/5.0 (2,167 reviews)
  - [PartnerStack](https://www.g2.com/products/partnerstack/reviews) - 4.7/5.0 (896 reviews)

