Amperity Customer Data Platform Reviews & Product Details

Amperity helps brands act on trusted customer context. Its AI-powered Customer Data Platform resolves identity and unifies fragmented data with real-time signals, giving teams accurate, actionable context across marketing, service, analytics, and AI systems. Built for enterprises with complex customer data, Amperity creates continuously updated customer profiles that brands can trust. Marketing and data teams can use this context to build audiences, understand behavior, orchestrate journeys, and make more relevant decisions in real time, while maintaining control, privacy, and governance. More than 400 leading brands worldwide, including Alaska Airlines, DICK’S Sporting Goods, BECU, Virgin Atlantic, and Wyndham Hotels & Resorts, rely on Amperity to improve customer experiences and drive measurable growth. Founded in 2016, Amperity operates globally with offices in Seattle, New York City, London, and Melbourne.

Seller

Amperity

Discussions

Amperity Customer Data Platform Community

Languages Supported

English

Solution Type

Best-of-Breed

Value at a Glance

Averages based on real user reviews.

Time to Implement

7 months

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Amperity Customer Data Platform Integrations

(13)

Verified by Amperity Customer Data Platform

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UR

Verified User in Retail

Mid-Market (51-1000 emp.)

8/12/2021

"We use Amperity for our email segmentation and have experienced an incremental value in results."

4/5

What do you like best about Amperity Customer Data Platform?

The product affinities and personas provide great insight into missed opportunities. The platform is clean and easy to use! Review collected by and hosted on G2.com.

What do you dislike about Amperity Customer Data Platform?

Campaign-specific reporting is nearly non-existent, which makes it challenging to track results. Review collected by and hosted on G2.com.

UR

Verified User in Retail

Small-Business (50 or fewer emp.)

3/11/2021

"Optimize segmentation and increase customer insight strategy"

4/5

What do you like best about Amperity Customer Data Platform?

The tools that assist with segmentation. Review collected by and hosted on G2.com.

What do you dislike about Amperity Customer Data Platform?

Loading times for customer insights takes a long time! Review collected by and hosted on G2.com.

Recommendations to others considering Amperity Customer Data Platform:

N/A Review collected by and hosted on G2.com.

What problems is Amperity Customer Data Platform solving and how is that benefiting you?

I utilize the segmentation tool that builds out audiences for me to use in our ESP. I also use Amperity for Churn Campaigns and for looking at customer insights to help build strategies across the ecommerce channel. Review collected by and hosted on G2.com.

UH

Verified User in Hospitality

Enterprise (> 1000 emp.)

4/2/2021

"Good Product, Dedicated team"

4/5

What do you like best about Amperity Customer Data Platform?

Team is very responsive and accommodating - working with clients according to their specific needs. Review collected by and hosted on G2.com.

What do you dislike about Amperity Customer Data Platform?

Having a few more data integrations and real-time capabilities would be great. Review collected by and hosted on G2.com.

Recommendations to others considering Amperity Customer Data Platform:

If you are an enterprise with a large amount of first-party data and looking to build a Customer Data / Identity Resolution platform, I would highly recommend considering Amperity. Review collected by and hosted on G2.com.

What problems is Amperity Customer Data Platform solving and how is that benefiting you?

Identity Resolution which helps in better personalization, among other benefits. Review collected by and hosted on G2.com.