# Adduro Reviews
**Vendor:** Adduro  
**Category:** [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms)
## About Adduro
Adduro is a streaming advertising platform built for companies that need to connect ad spend to real business outcomes. The platform runs campaigns directly on premium publishers including Hulu, Roku, Disney+, Peacock, Paramount+, Prime Video, and Netflix, with no intermediary buying layers. Audience targeting uses data from Experian, TransUnion, and LiveRamp, matched through a secure data clean room. Adduro includes multi-layer invalid impression detection that identifies and blocks fraudulent traffic such as spoofed device IDs, VPN farms, and misrepresented inventory. Household-level frequency governance prevents overexposure across devices. Attribution reporting uses a fractional model that shows performance broken down by publisher, app, geography, audience segment, and creative, rather than just blended averages or last-click methodology.






- [View Adduro pricing details and edition comparison](https://www.g2.com/products/adduro/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-26+10%3A23%3A30+-0500&secure%5Bsession_id%5D=4f9ba0d7-67e6-4a06-a357-06c29214f77a&secure%5Btoken%5D=9a77572513f4d40b515596f6a04bb5877aae3cb002284f9f871e60c34a5a1760&format=llm_user)

## Adduro Features
**Platform  - Connected TV (CTV) Advertising Platforms**
- Personalized Segmentation
- Ad Serving 
- Streaming Capabilites
- Performance Analytics

**Campaign Management - Connected TV (CTV) Advertising Platforms**
- Creative Assets
- Campaign Dashboard

**Agentic AI - Connected TV (CTV) Advertising Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

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