--- title: Actively AI Reviews meta_title: 'Actively AI Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 30 reviews by the users' company size, role or industry to find out how Actively AI works for a business like yours. aggregate_rating: rating_value: 4.5 review_count: 30 scale: '5' date_modified: '2026-11-11' parent_category: name: Lead Generation url: https://www.g2.com/categories/lead-generation ---

Actively AI Pros and Cons: Top Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users find that Actively AI offers significant time-saving benefits, enhancing efficiency in outreach and account research. (2 mentions)
Users appreciate the responsive customer support from Actively AI, making their experience smooth and efficient. (1 mentions)
Users value that Actively AI saves time on prospecting, allowing for focused and efficient daily work. (1 mentions)
Users find Actively AI easy to use, appreciating its time-saving capabilities and helpful team support. (1 mentions)
Users value the efficiency of Actively AI, enabling focus on impactful tasks without wasting time on details. (1 mentions)
Users find that maintaining data quality is crucial as poor CRM hygiene complicates the training process. (1 mentions)
Users find that high complexity in training the model can be time-consuming and requires clean data. (1 mentions)
Users find the learning difficulty in training the model can be time-consuming and requires clean data. (1 mentions)

Top Pros or Advantages of Actively AI

Top Cons or Disadvantages of Actively AI

Actively AI Reviews (30)

Reviews

Actively AI Reviews (30)

4.5
30 reviews
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Irfaana H.
IH
Irfaana H.
Product and Member Support
Small-Business (50 or fewer emp.)
"AI Lead Prioritization Saves Time, but Needs Clearer Explanations"
4/5
What do you like best about Actively AI?

I like that Actively AI goes beyond simply presenting data and helps me understand where to focus my attention. I particularly like the AI-driven lead prioritization and how it brings different pieces of information together to give me a clearer picture of potential opportunities. The initial setup was easy. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

I’d sometimes like a clearer, more detailed but easy-to-understand explanation of why certain leads are prioritised over others, including what influences each recommendation, such as recent activity, engagement patterns, or company growth. Review collected by and hosted on G2.com.

KA
KAWSER A.
IT Security Support Analyst
Mid-Market (51-1000 emp.)
"Turns Customer Insights into Clear, Actionable Next Steps"
4/5
What do you like best about Actively AI?

I like how Actively AI turns customer insights into clear, actionable next steps, helping teams focus on the right opportunities and make outreach more relevant. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

The recommendations can sometimes feel too general. More control over personalization and clearer explanations of why certain actions are suggested would make them more useful. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
UI
Verified User in Information Technology and Services
Mid-Market (51-1000 emp.)
"Precise Deal Context and AI That Thinks Like a Seller"
5/5
What do you like best about Actively AI?

It gives me really precise answers and context on my real deals and accounts and compared to other tools, it's AI thinks like a seller Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

Sometimes the sign on time and experience can be a little slow. Review collected by and hosted on G2.com.

Marley M.
MM
Marley M.
Sales Development Representative
Enterprise (> 1000 emp.)
"Salesforce Info at Your Fingertips for Fast Account Work"
5/5
What do you like best about Actively AI?

I like how it has our Salesforce information readily available and easy to pick up work with any specific account at a given time Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

I think it has a hard time with rules/ and instruction memory. From thread to thread it feels like it is completely fragmented with the information i plug in and has a hard time (after almost 6 months of use) adhering the basics Review collected by and hosted on G2.com.

Verified User in Insurance
UI
Verified User in Insurance
Small-Business (50 or fewer emp.)
"A Clearer Starting Point for Outreach and Prospect Prioritization"
4.5/5
What do you like best about Actively AI?

What I like best is having a clearer starting point for outreach. Prioritizing prospects makes the process feel more focused and helps me spend less time sorting through leads. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

I’d prefer more control over how prospects are prioritized and a clearer explanation of why certain leads are recommended. Review collected by and hosted on G2.com.

Nikita G.
NG
Nikita G.
Affiliate Automation Analyst
Small-Business (50 or fewer emp.)
"Dedicated 24/7 AI Agent for Every Account"
5/5
What do you like best about Actively AI?

A dedicated AI agent for each account that runs 24/7. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

It requires clean data and a significant amount of time. Review collected by and hosted on G2.com.

Verified User in Financial Services
UF
Verified User in Financial Services
Small-Business (50 or fewer emp.)
"Actively AI: User-Friendly Automation That Saves Massive Time"
4/5
What do you like best about Actively AI?

Actively AI is a user friendly tool that enhances efficiency. What I like best is how it automates manual research and is a massive time saving tool. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

The cost of Actively AI is a bit high, especially for smaller businesses. Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Identifies Potential Customers and Personalizes Outreach with Ease"
4/5
What do you like best about Actively AI?

I like how it identifies potential customers, researches target accounts, and helps personalize outreach. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

AI-generated prospect research and outreach may be inaccurate or lack a personal touch Review collected by and hosted on G2.com.

Verified User in Computer Software
UC
Verified User in Computer Software
Mid-Market (51-1000 emp.)
"Incredibly fast learning and amazing tool to help me streamline my process"
4.5/5
What do you like best about Actively AI?

I like that Actively allows me to not spend too much time on the nitty gritty of prospecting and instead on the value I'm driving. Takes away all of the time suck and ensures things don't fall through the cracks. Helps with more pointed work and also picks up all the scraps! I use it on the daily. Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

I think that its a great tool but you have to train the model and that can take time and that means your data has to be clean. Defintely highlighted our lack of CRM hygiene! Review collected by and hosted on G2.com.

Caroline T.
CT
Caroline T.
Sales Development Representative
Enterprise (> 1000 emp.)
"Time Saver for Outreach"
5/5
What do you like best about Actively AI?

Actively has been super helpful in helping me prioritize my outreach and saved me loads of time in research for my accounts! It's easy to use and Jose + the team are always there to answer questions. The account research it provides makes it one of my most frequently used tools! Review collected by and hosted on G2.com.

What do you dislike about Actively AI?

There isn't much I dislike about Actively AI; any issue I've had is solved immediately! Review collected by and hosted on G2.com.