[
Ably Re... Reviews
](https://www.g2.com/products/ably-realtime/reviews)

[
Ably Re... Reviews
](https://www.g2.com/products/ably-realtime/reviews)

# Ably Realtime Features

##### ## Data (4)

Data Processing

The ability to process large amounts of data.

Data Sources

The ability to process data from a wide variety of sources and formats.

Integration

The ability to work seamlessly with another software platform.

Real-Time Processing

Processing data from a variety of sources in real time as it arrives.

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##### ## Analytics (4)

Reporting & Analytics

Tools to visualize and analyze data.

Campaign Performance

Track and report on performance metrics and conversions

Audience Insights

Report on audience demographics and engagement

Drip Campaigns

Send automated marketing emails based on user actions over a predetermined period

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##### ## Campaigns (6)

Customize

Allow users to customize their messages.

Scheduling

Schedule push notifications to be delivered at a specific date and time, or set an expiration for time-bound messages

Retarget

Retarget your messages based on previous user engagement.

Segmentation

Segment audience based on device type, location, demographics, customer behavior, etc.

Triggered Notifications

Automate notifications based on user behavior

Customer Segmentation

Process of dividing customers into groups based on common characteristics

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##### ## Functionality (11)

Asynchronous Messaging

Allows sender and reciever to operate independently at separate times.

Language Support

Supports programming languages such as Java, C, or Python. Support for front-end languages such as HTML, CSS, and JavaScript.

Cloud-based Messaging

Functions through a cloud-based messaging service without on-premise infrastructure.

Latency

Has minimal delay between input and feedback.

Database Support

Supports common databases such as MySQL and Oracle

Ease Of Integration

Empowers developers to intuitively integrate cloud communications functionality for their applications.

API Call Speed

Grants high speed API calls for fast communications.

Unified Communications

Consolidate and integrate communication tools as one platform or entity to enhance business communication and collaboration

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Computer Telephony Integration

Computer-telephony integration is the use of computers to manage telephone calls

Multi-Channel Communication

Allows communication with customers or users via multiple channels such as phone, email, live chat, etc.

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##### ## Integration (4)

Application Integration

Allows messages and data to integrate directly into applications using APIs.

Data Integration

Breadth of standard integrations to first, second, and third-party data providers.

Plugins and integrations

Allows for additional features and functionalities in the form of pre-packaged integrations and plug-ins.

Real-Time Data

Receive data and information in real time

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##### ## Management (6)

Policies and Controls

Ability to control file/folder access by user or group, external sharing permissions, editing policies, device location restrictions, sharing by device, etc.

Security Monitoring

Detects anomalies in functionality, user accessibility, traffic flows, and tampering.

Activity Monitoring

Actively monitor status of work stations either on-premise or remote.

Continuous Monitoring

Conduct tracking and assessment of application and device behavior without breaks or interruptions

Approval Process Control

Manage the process of evaluating documents or requests submitted for approval

SSL Security

Security protocol that ensures secure, encrypted communication over the internet, safeguarding sensitive data from unauthorized access

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##### ## Optimization (7)

A/B Testing

Test variations of a push notification on a portion of users and track conversions

Personalization

Personalize messages with contextual data such as customer names or product recommendations

Rich Notifications

Enhance messages with images, emojis, animated gifs, or videos

Integrations

Integrate with third-party marketing or e-commerce software

App Notifications

Set-up notifications and alerts for mobile apps.

SMS Notifications

Set-up SMS-based notifications and alerts for mobile devices.

Web Notifications

Set-up notifications and alerts for web browsers and apps.

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##### ## Support (3)

Documentation

Provides clear, effective documentation for API integrations.

Community Support

Provides public user forums for support questions and help.

Professional Support

Connects users with professional support teams to troubleshoot and finetune integrations.

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##### ## Agentic AI - Push Notification (4)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Adaptive Learning

Improves performance based on feedback and experience

Proactive Assistance

Anticipates needs and offers suggestions without prompting

AI/Machine Learning

Software program that continuously adjusts its behavior based on observed data

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##### ## Agentic AI - Message Queue (MQ) (4)

Autonomous Task Execution

Capability to perform complex tasks without constant human input

Multi-step Planning

Ability to break down and plan multi-step processes

Cross-system Integration

Works across multiple software systems or databases

Proactive Assistance

Anticipates needs and offers suggestions without prompting

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##### ## Additional Functionality (86)

Multi-Channel Marketing

Coordinate marketing efforts across channels (email, landing pages, social media, etc.)

API

Application programming interface that allows for integration with other systems/databases

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Communication Management

Manage and track all internal and external communication conducted via calls, email, text, or chat

Event Triggered Actions

Predefined actions automatically performed on the occurance of specific events

Multi-Language

Manage and support multiple languages

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Template Management

Create, save, and re-purpose templates for emails, forms, etc.

Geotargeting

Geographic location of visitors determines behavior of the software

Customer Journey Mapping

Visualize and analyze customer experience across all touchpoints and channels

Subscriber Management

Add or remove subscribers from mailing lists

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Visual Workflow Management

Create, design, and visually represent processes within the software

Authentication

Verify the identity of users/devices to enable secure access

Conversion Tracking

Measure return on ad spend by tracking the actions people take such as sign up or download after engaging with ads

Behavior Tracking

Track visitors'/audience's responses across web pages and other optimized content

Engagement Tracking

Tracks metrics that provide insight into how a user interacts with any interface or product

Contact Management

Manage, organize, and store contact information

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Campaign Management

Create a collection of marketing actions to complete specific goals and plan and analyze campaign results

Notification Editor

An editor that enables users to edit all aspects of notifications.

Workflow Automation

Streamlining repetitive tasks and activities through automated and predefined workflows

Automated Responses

Automatic reply functionality for incoming messages

Chat/Messaging

Communicate using direct chat or messages within the system

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Call Recording

Record the audio of phone conversations for quality assurance purposes

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Sentiment Analysis

Categorize emotions expressed in written text or images and identify if they are positive, negative or neutral

Communication Management

Manage and track all internal and external communication conducted via calls, email, text, or chat

Real-Time Reporting

Active reporting of data and metrics

SMS Messaging

Send messages via SMS

Interaction Tracking

Track interaction history by documenting conversations for contacts

Audio/Video Conferencing

Audio/Video Conferencing

Call Monitoring

Listen to live phone conversations for the purpose of training and assessing agent performance

Customizable Branding

Add customized logos and colors to align with company branding

Call Routing

Sends voice calls to a specific queue based on predetermined criteria

Contact Management

Manage, organize, and store contact information

Voice Mail

Computer-based system that allows users to send and receive voice messages

Multi-Language

Manage and support multiple languages

Two-Way Audio & Video

Presenter can see and hear participants and vice versa

Real-Time Updates

Receive system updates as soon as any changes are made

Chat Transcript

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Live Chat

Ability to chat online in real time

Caller ID

Identify the number and contact information of a caller before answering the phone

IVR

Read and accept a combination of touch tone keypad selections and voice inputs and provide the appropriate prerecorded voice response

Real-Time Monitoring

Active monitoring of systems, applications, or networks

SMS Marketing

Send promotional campaigns or transactional messages via text messages

File Sharing

Public or private sharing of digital files such as documents, audio/video, images, and more

Fax Management

API

Application programming interface that allows for integration with other systems/databases

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Chatbot

AI-based platform which conducts a conversation via auditory or textual methods

Mobile Access

Access software remotely via mobile devices

Single Sign On

Allow users to access multiple services after entering their login credentials once

Drag & Drop

Assemble applications and processes by dragging over and arranging pre-built components

Self Service Portal

Online portal through which end users can access the system, manage tasks, or obtain information

Workflow Management

Create, design and manage workflows for repetitive tasks

Secure Data Storage

Securely stores data to prevent data loss or breaches

Data Visualization

Graphical representation of data

Reporting/Analytics

View and track pertinent metrics to find patterns and gain insights from data

Load Balancing

Process of distributing a set of tasks over a set of resources, with the aim of making their overall processing more efficient

Application Management

Track, manage and store the applications of potential future members, customers or candidates

Performance Management

Organize and manage the accomplishments and development of employees or performance of applications or systems

Data Synchronization

Synchronizing data between two or more devices/systems and automatically updating changes to maintain consistency

Rules Engine

It is a logic or a condition that executes business rules in a runtime production environment

Communication Management

Manage and track all internal and external communication conducted via calls, email, text, or chat

Dashboard Creation

Creation and customization of dashboards

Alerts/Notifications

Alerts or notifications of various types such as pop-up messages, sounds, banners, or badges

Geolocation

Determines the location of a device using GPS or an IP address

User Interface

A visual way of interacting with a computer using items such as windows, icons, and menus, used by most modern operating systems

Access Controls/Permissions

Define levels of authorization for access to specific files or systems

Generative AI

Use AI to generate content in the form of text, images, videos, etc.

Authentication

Verify the identity of users/devices to enable secure access

Customizable Fields

Customize data fields to support various needs and use cases

User Session Management

Maintain and control user sessions (including session tracking, timeouts and termination) in a web application or system

Activity Dashboard

Dashboard to view the status of ongoing processes, identify current incidents and track past activities

Mobile Access

Access software remotely via mobile devices

Data Import/Export

Import and export data to and from software applications

API

Application programming interface that allows for integration with other systems/databases

Interoperability

The ability of two or more systems to exchange information or data.

Data Connectors

Connect to big data sources

Audit Management

Plan, schedule, and execute organization's accounts and assets to ensure compliance with policies and laws

Event Logs

A chronological record of actions or occurrences within a network, software, or process

AI Copilot

A virtual assistant that uses AI to pursue goals and complete tasks on behalf of users

Collaboration Tools

Provides a channel for team members to share media files, communicate, and work together

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Ably Realtime Comparisons

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##### Categories on G2

[Push Notification](https://www.g2.com/categories/push-notification)[Communication Platform as a Service (CPaaS)](https://www.g2.com/categories/communication-platform-as-a-service-cpaas)[Stream Analytics](https://www.g2.com/categories/stream-analytics)

[Push Notification](https://www.g2.com/categories/push-notification)[Communication Platform as a Service (CPaaS)](https://www.g2.com/categories/communication-platform-as-a-service-cpaas)[Stream Analytics](https://www.g2.com/categories/stream-analytics)[Event Stream Processing](https://www.g2.com/categories/event-stream-processing)[Message Queue (MQ)](https://www.g2.com/categories/message-queue-mq)

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