# NinjaCat Reviews
**Vendor:** NinjaCat  
**Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 316
## About NinjaCat
NinjaCat is the all-in-one performance data and AI agent platform built for enterprise marketing teams. We help agencies, media companies, and brands unify campaign data, automate reporting, and execute marketing workflows with intelligent agents. NinjaCat connects to 150+ marketing platforms, normalizes your data in a fully managed warehouse, and delivers real-time insights through dashboards and custom reports. And with our growing library of AI agents, teams can go from insight to action—faster than ever. No more data chaos. No more Frankenstack. Just marketing that moves. Key capabilities include: --150+ prebuilt marketing data connectors --Fully managed Data Cloud --ETL + semantic data modeling --Report templates &amp; interactive dashboards --Budget and KPI monitoring --AI Agents for tasks like paid search, reporting, ad ops &amp; more --Enterprise-grade security and scale



## NinjaCat Pros & Cons
**What users like:**

- Users appreciate the **ease of use** of NinjaCat, finding dashboard creation and navigation incredibly straightforward. (3 reviews)
- Users find the **customer support** at NinjaCat to be incredibly helpful, enhancing their overall experience and setup process. (2 reviews)
- Users value the **easy integrations** of NinjaCat, enabling seamless data connection and versatile reporting across industries. (2 reviews)
- Users value the **seamless integrations** of NinjaCat, enabling easy data connection for diverse client reports and dashboards. (2 reviews)
- Users find NinjaCat&#39;s **navigation ease** impressive, citing its straightforward usability and helpful customer service. (2 reviews)
- Reporting (2 reviews)
- Connectors Quantity (1 reviews)
- Content Creation (1 reviews)
- Users value the **seamless data integration** with multiple sources, enhancing their dashboard and reporting experience. (1 reviews)
- Easy Creation (1 reviews)

**What users dislike:**

- Users report **application instability** with NinjaCat, leading to occasional breakdowns despite its advanced capabilities. (1 reviews)
- Users experience occasional **software bugs** that can disrupt functionality and hinder the overall user experience. (1 reviews)

## NinjaCat Reviews
  ### 1. Endless Possibilities and Effortless Reporting with Ninjacat

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** January 06, 2026

**What do you like best about NinjaCat?**

How easy it is to create dashboards and reports for various clients in different industries. With all of the features available at Ninjacat the possibilities are endless. Ninjacat has a lot of connectors that are able to bring in data from countless platforms. It has a great campaign budget pacing system that I use everyday. Our support team was very helpful during the setup.

**What do you dislike about NinjaCat?**

Sometimes Ninjacat can be a bit overwhelming with all of the features and solutions it has, but that is not really a bad thing.

**What problems is NinjaCat solving and how is that benefiting you?**

Ninjacat is providing us with the ability to create dashboards for our clients, which they can access whenever they want and check on the performance of their marketing efforts.

  ### 2. The best experience

**Rating:** 5.0/5.0 stars

**Reviewed by:** Quoc Nhat T. | Digital Business Analytic Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 07, 2025

**What do you like best about NinjaCat?**

The platform is straightforward to use and simple to navigate.

**What do you dislike about NinjaCat?**

Making it easier to connect with various apps and configure the AI agent would help increase adoption.

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat offers a unified view of our digital performance data, making it simple to manage everything in one place. The AI agents significantly reduce the amount of manual data analysis required, allowing our team to concentrate more on strategy and identifying upsell opportunities.

  ### 3. Powerful Data Integration, Occasional Technical Hiccups

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin G. | President of Technology and Operations, Small-Business (50 or fewer emp.)

**Reviewed Date:** October 29, 2025

**What do you like best about NinjaCat?**

Their ability to seamlessly connect to multiple data sources that include GA4, Google Ads, Meta Insights, Yext, and more to a dashboard and monthly reports.

**What do you dislike about NinjaCat?**

The technology is sophisticated and can do a lot.  Because of that, things can break down from time to time.

**What problems is NinjaCat solving and how is that benefiting you?**

AI Agents are allowing us to quickly analyze mounds of data

  ### 4. Effortless Navigation and Outstanding Customer Service

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** October 20, 2025

**What do you like best about NinjaCat?**

Incredibly easy UA to navigate. Also, the customer service personnel are incredibly helpful.

**What do you dislike about NinjaCat?**

I honestly can't think of anything that I dislike.

**What problems is NinjaCat solving and how is that benefiting you?**

Reporting. But also utilizing AI assistants to help with workload/shorten workload of team.

  ### 5. The best in the game!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Clara C. | Director of Training and Marketing, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 07, 2021

**What do you like best about NinjaCat?**

The NinjaCat team has helped us in so many ways. Our agency is constantly evolving and the NinjaCat team is always one step ahead of us. When there are other things that we need that they don't have, they're always willing to get on a call and talk through our options.

**What do you dislike about NinjaCat?**

I can't say that I have any negative feedback about NinjaCat at the moment. Every team member I've talked to has been a tremendous help to me in my role and to our company.

**What problems is NinjaCat solving and how is that benefiting you?**

They've helped us tell a full story from start to finish across multiple platforms and products. We've also recently found a potential solution for a long-term problem where we weren't able to bring in any data from our reputation software. This has been an ongoing thing for many years now, but they've been so helpful in finding workarounds. And most recently, we had a very special project in mind where we needed a few custom queries created and mapped into our own system, and it's turned out almost exactly as we wanted it to and more!

**Official Response from Jacob Sanders:**

> Thanks for this review. Our customer service team will enjoy hearing that their responsiveness has been noted like this. As you mentioned, the Campaign Monitoring function can definitely help you catch the smoke before there's fire. You can watch a product demo of Campaign Monitoring at the attached URL. Hope that helps and thanks again. - Jake

  ### 6. "From Data to insights : Exploring NinjaCat Reporting Capabilities "

**Rating:** 4.5/5.0 stars

**Reviewed by:** Abhishek S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 19, 2023

**What do you like best about NinjaCat?**

1-data Integration: Its often provide seamless integration with various data source and marketing problem ,allowing user to consolidate data for multiple channel
2-Client facing report : Ninjacat often provides clent facing reports that easy to understand ,helping agencies demostrate value to client
3- Scalibility : Ninjacan often scale to accommodate the need to both small marketing teams and larger agencies

**What do you dislike about NinjaCat?**

1-Performance and Speed : Depending on the volume of data and complexity of report
2-Mobile Experience : Mobile accessbilities for managing and view report may not be as robust as a desktop version
3- Limited Free trail : User interested in try ninjaCat might find the platform offer limted free trail period

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat have solving many challenges and offer some benifits like streamlined the marketing reporting proccess , saving time enhancing data visibility and enabling marketers to informed decisions. its flexibilites customizations option and cross-channel analytics help marketing proffessionals and agencies dilever better results and build stronger relation with client

  ### 7. Simplistic and Easy to Use

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kaden F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

Ninjacat is very easy to learn, utilize at a fair level and to deliver reports and dashboards to clients. It's interface is very clean and easy to navigate. Competitors products that i have used have taken much more time to understand and to complete daily tasks

**What do you dislike about NinjaCat?**

Some of the features that I feel that ninjacat should have, it doesn't there's some issues with data load errors which can also cause some confusion between what we see in ad servers versus what clients see on the end user dashboards.

**What problems is NinjaCat solving and how is that benefiting you?**

Ninjacat allows us to easily set up dashboards, most dashboard set ups take just a few minutes compared to 15-30 minutes with our previous dashboard tool. Ninjacats constant updates have allowed us to actively ask for product integrations, and actually recieve them.

  ### 8. Wonderful platform with Top Notch Support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Taylor N. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

The entire platform is incredibly user-friendly. We were searching for a tool to aggregate our reporting and provide a better visual narrative about client performance and results. NinjaCat helped provide it. Their onboarding process is incredibly supportive and encouraging, they're always available to answer questions, and their teams are always open to feedback.

**What do you dislike about NinjaCat?**

I wish the platform had more pre-built reports or templates for presentations.

Additionally, I wish I could change the lines on line graphs to be dotted or some other format and have more freedom with coloration and shapes to provide more customization with larger or more complex data sets.

**What problems is NinjaCat solving and how is that benefiting you?**

Aggregating multiple data sources and providing a wide range of visualization tools to enable us to develop clearer reporting for a wide range of industries and clients.

  ### 9. Ninjacat has some quality features available to it, but stability is an issue for us

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 05, 2020

**What do you like best about NinjaCat?**

The ability to connect multiple channels together, and the flexibility to create our own dashboards, reports etc. I also think Ninjacat has a lot of data sources which we all use. The lack of Bing Webmaster tools is a little frustrating but I'll mention that in the dislike.

**What do you dislike about NinjaCat?**

Our CSM has been excellent, but I think stability is our biggest issue. We need something that can handle 60+ accounts in a dashboard at a time and Ninjacat is only stable at around the 10-20 accounts. This can be frustrating for our customers looking at a rollup dashboard because the dashboard will time out. Also lacking Bing metrics and a lack of Yext metrics. I also don't like how you can automate reports but you aren't notified when the reports are broken which can be frustrating because I've had clients expect a report and I'm not sure if they received it or not and I have to dig through our reports to see and I'd love to get an email notification that a data source/token needs to be updated.

**What problems is NinjaCat solving and how is that benefiting you?**

Ninjacat solves our abilities to show Google Analytics, Google My Business, Google Ads, Microsoft Ads, and Facebook Ads in an all-inclusive dashboard/report. It can also help us solve custom report needs from our clients.

  ### 10. Quite literally life-saving!

**Rating:** 4.5/5.0 stars

**Reviewed by:** McKenzie D. | Social & Digital Media Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

Our agency needed a platform to streamline our monthly client digital reporting and Ninjacat is our savior. It has allowed us to build robust scalable reports that have never looked more professional!

**What do you dislike about NinjaCat?**

The only downside would be the price and learning curve for our agency. As a one-woman digital team, I understand the value, but it is hard to relay that importance to higher-ups as an important investment.

**What problems is NinjaCat solving and how is that benefiting you?**

Our agency needed a way to combine all of our data sources into one streamlined place that can be professional, automated, and scalable. We were originally sending multi-attachment emails monthly to clients, but NinjaCat allowed us to automate and white-label our reports to supply our clients a more meaningful data story.

  ### 11. Great product, highly customizable!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 23, 2020

**What do you like best about NinjaCat?**

NinjaCat is highly customizable in its ability to bring in data sources via connecting to APIs directly or using Google sheets. In addition, the ability to customize metrics on the fly makes life easy when adding margins or creating unique equations.

Far and away the best part about NinjaCat is their support team. They are friendly and have a strong working knowledge of the platform. Many times they have built custom solutions to accommodate our specific requests

**What do you dislike about NinjaCat?**

NinjaCat has fixed many of their previous issues with APIs and load times. One of the issues the platform faces is scalability but as with all their issues, they are always being updated.

**Recommendations to others considering NinjaCat:**

NinjaCat is a powerful BI platform that has great pricing and customization. For companies looking to automatically save themselves headaches of pulling reports I highly recommend using their pre-built reports. 

The UI is a bit older but offers much more functionality and design. The first report will always take you a while but it has only gotten easier over time.

**What problems is NinjaCat solving and how is that benefiting you?**

We easily funnel highly complex report through their automated services saving our team hundreds of of hours of work each week. The ability to automatically visualize new data is fantastic.

  ### 12. Pulls Everything Together In A Cohesive Way

**Rating:** 5.0/5.0 stars

**Reviewed by:** Heather R. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

I love how it pulls in our data across several different platforms into one cohesive report. This enables my team and me to see the data at a glance and be able to diagnose any campaign issues and/or make recommendations for improvement in a much more efficient way than we had previously.

**What do you dislike about NinjaCat?**

One of our pain points is that there is no incoming connection for our SEM vendor data, or data from our Social vendor. This has made it so there is some manual work on our end to fully prepare monthly reporting. Also, the platform can be somewhat complicated for some users - there is a lot involved with setting up new campaigns.

**What problems is NinjaCat solving and how is that benefiting you?**

We used to have to manually pull data from all our vendors for monthly reporting. Our reporting is something that we put a lot of effort into to set ourselves apart from other digital solution vendors. Using Ninja Cat has enabled us to take on more clients and grow faster without having to add additional staff solely due to report volume.

  ### 13. Great for basic reporting needs, but not for advanced used.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Matthieu D. | Paid Media Strategist, Computer Software, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 01, 2023

**What do you like best about NinjaCat?**

The team provides a great onboarding experience that helps better understand the tool. The onboarding is great if you do not have prior experience using that type of tool. Following the onboarding process, I had a few questions and technical problems, and the support team was very reactive, friendly and helpful. Follow-ups were quick.

**What do you dislike about NinjaCat?**

When you get past basic reporting, many workarounds are needed. These workarounds prove to be quite time-consuming and frustrating.
Using the templates to build the reports and dashboard is also quite time-consuming as the data takes time to load. Some connectors might be missing what we thought to be basic metrics (e.g. video metrics for LinkedIn).
Lastly, the pricing model is based on a 12-month period. Thus, we were not able to test the tool beforehand to make sure it answered our needs.

**What problems is NinjaCat solving and how is that benefiting you?**

Ability to create dashboard and reports to share internally with different stakeholders.

  ### 14. Big promises, probably better for an agency than an in-house reporting solution

**Rating:** 1.0/5.0 stars

**Reviewed by:** Olivia M. | Search Engine Optimization Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 27, 2023

**What do you like best about NinjaCat?**

The onboarding for ninjacat with Jared was really thorough. He made sure to answer all of our questions and cover all of the ins and outs of the ninjacat reporting solution. Customer service with ninjacat 10/10

**What do you dislike about NinjaCat?**

I found a lot of the functionality on Ninjacat to be really clunky, unfortunately things take a LONG time to process if you're adding more than one filter to a table. 
Having to put templates into dashboards or reports also seems like an unnecessary UX step, it would be a lot easier to just be able to publish the templates directly. Additionally my least favourite part of the reporting solution was the lack of auto save, or co-working. Ninjacat crashes sometimes for us, and without autosave and coworking possibilities, it's caused us to lose time.

**What problems is NinjaCat solving and how is that benefiting you?**

It was supposed to be a secure mult-channel reporting tool. We started using it to combine reporting from different locations such as Google analytics, search console etc.

**Official Response from Jacob Sanders:**

> Appreciate your review, Olivia. Glad to hear about the successful onboarding process and your positive experience with Jared; your frustrations are heard and will help us make improvements to the product. Thanks for your honest feedback.  

  ### 15. NinjaCat has streamlined our reporting and cut the manual time it takes us in half or more!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Margaret L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

The most helpful about NinjaCat is the number of platforms it can pull data from all into one concise and easy-to-read document. Plus, I love how customizable it is with chart and design options.

**What do you dislike about NinjaCat?**

The onboarding process was a bit overwhelming. I'm a person who prefers to learn at my own pace through self-guided tutorials. While NinjaCat has excellent resources, they don't provide them until after you've gone through onboarding.

**What problems is NinjaCat solving and how is that benefiting you?**

The biggest problem it solved was time. It is a very time-consuming process to pull reports from numerous platforms, manually inputting data into charts, etc.

  ### 16. NinjaCat helped us integrate all of our accounts together while improving efficiency.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Judge H. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2023

**What do you like best about NinjaCat?**

NinjaCat helped of have a single pane of glass for all of our advertising channels in one place. Additionally, it has reduced the amount of time our team has had to put into our reporting decks.

**What do you dislike about NinjaCat?**

NinjaCat is great once you have everything set up, but there's a lot of legwork needed to make it all work seamlessly. It would be nice if it were a little easier to build customer reports.

**What problems is NinjaCat solving and how is that benefiting you?**

We were manually putting together all of our reporting for each client, and NinjaCat has helped us streamline our reporting process.

  ### 17. Great Reporting Software Overall

**Rating:** 4.5/5.0 stars

**Reviewed by:** Shawn H. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

The support team, they are quick to respond and handle any problems in a timely manner. Also, compared to other reporting softwares, they are easy to use and understand.

**What do you dislike about NinjaCat?**

The functionality, it's not terrible it's just not completely there yet. Any custom connections are a pain to figure out overall and it's also lacking a few features that would put them over the top.

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat gives our agency the ability to create dashboards at scale for our partners. It's overall intuitive and easy to add different data sources and assgning new users.

  ### 18. Easy to get the hang of!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Brandon L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 03, 2023

**What do you like best about NinjaCat?**

I like that Ninjacat isn't super confusing, It allows me to visualize everything much easier then other platforms.

**What do you dislike about NinjaCat?**

I think the ability to sort through specific pieces that are attached to accounts would make it a lot quicker. For example being able to sort through specific account groups without having to export an excel sheet.

**What problems is NinjaCat solving and how is that benefiting you?**

It allows us to take all of our sources we use and easily put them all on one reporting dashboard. This allows us to create specific dashboards for whatever is needed at the time.

  ### 19. Reporting Game Changer/Time Saver

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vicky G. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

The ability to feed the data into various charts/widgets without manually entering every time.  It is such a time saver at generating reports.

**What do you dislike about NinjaCat?**

We like to report in PowerPoint - this interface does have issues in the download with formatting being challenging at times.

**What problems is NinjaCat solving and how is that benefiting you?**

Reporting is time consuming - the biggesst benefit is the time savings monthly for reporting.  What used to take me 5-8 hours now only takes me 3 and I can focus on insights rather than inputing data.

  ### 20. Wonderful reporting too that auto populates data and makes it easier for our month end reporting

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 04, 2023

**What do you like best about NinjaCat?**

automated email scheduling to our dealers and user friendly interface makes it easy to use and helpful to give some more time back in our day to focus on the essential KPIs of my job requirements

**What do you dislike about NinjaCat?**

I dont really have a lot of dislikes, the platform is fairly simple to use. A few times I wanted to go back to three months ago and i have to put in the dates I need to populate data for three months ago, but I really dont mind that all too much, pretty easy work around

**What problems is NinjaCat solving and how is that benefiting you?**

Sometimes reports will have errors come back at me but most of the time its an error in the back end that is fixible on our end, Buisness performance has increased when using ninja cat. Sometimes it can take a while for our team to get a hold of a representative, so if we had a contact that would be ideal as we do have a few teams I know of at our company that use this service and platform.

  ### 21. Great for Monitoring Monthly Ad Spends

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

I mostly use the NinjaCat software to track my monthly spends for my accounts.  NinjaCat does a great job of combining the totals from Google Ads and Bing Ads so I don't have to do that myself.  NinjaCat offers a user-friendly interface to simply show visually which accounts are on track and which are in danger of either over- or under-spending

**What do you dislike about NinjaCat?**

The biggest issue I have with the NinjaCat software is that it does not take into account whether an account has elected to advertise everyday, or whether they might elect to not advertise on weekends when they are closed.  The software assumes that all accounts ads are run 7 days a week but fully 50% of my accounts only run 5 days a week which creates false results on the report that is shown.

**What problems is NinjaCat solving and how is that benefiting you?**

The ability to quickly run the software and see a report showing which of my accounts are on track versus which accounts may be spending either too much or too little and will need to be adjusted,

  ### 22. Useful tool to quickly and efficiently generate business reviews

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Retail | Enterprise (> 1000 emp.)

**Reviewed Date:** August 10, 2023

**What do you like best about NinjaCat?**

Ability to create a template and use for all accounts to do business reviews. Also fairly easy, once you know how to edit the template.

**What do you dislike about NinjaCat?**

It takes a little bit of time to get used to it, can be intimidating when you try to edit a template the first time.

**What problems is NinjaCat solving and how is that benefiting you?**

Time efficiency to generate monthly reviews for a large number of clients. It pulls the data and it's easy to edit to add comments/insights for client reviews. I have not been using long enought to say our business has increased as a result but it's a great tool that allow us to do our job.

  ### 23. my agency uses ninjacat for all of our clients reporting. it is very easy to use

**Rating:** 4.5/5.0 stars

**Reviewed by:** myiah w. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 03, 2023

**What do you like best about NinjaCat?**

I like that NC allows for the customization of reports. This better allows for us to create specific reports and dashboards for specific clients.

**What do you dislike about NinjaCat?**

I wish from the dashboard it would allow for a download to PP rather than just download to PDF.

**What problems is NinjaCat solving and how is that benefiting you?**

It puts all of our customers data in one place. Allows for our campaign specialists to  easily access any data relating to their clients account.

  ### 24. Helpful for a niche part of our department

**Rating:** 3.5/5.0 stars

**Reviewed by:** Austin N. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 07, 2023

**What do you like best about NinjaCat?**

NinjaCat makes it very easy to combine multiple data sources into one dashboard.

**What do you dislike about NinjaCat?**

It's not always easy to troubleshoot data issues. There have been some inaccuracies in the past (with reasonable explanations).

**What problems is NinjaCat solving and how is that benefiting you?**

Giving our clients an easy way to visualize their performance on demand. This allows us to focus efforts elsewhere, knowing we don't have to continuously get them that data.

  ### 25. Great support and quick turnaround

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Automotive | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 19, 2020

**What do you like best about NinjaCat?**

The customizable reporting we are able to build on an account by account or group basis. Now our reporting no longer has a single universal look. It is much more customized

**What do you dislike about NinjaCat?**

When processing a large number of groups it can take a while. Users often run reports at the same time each month, however we are a large client with over a thousand reports that need run.

**What problems is NinjaCat solving and how is that benefiting you?**

The ability to be flexible when taking requests for creating reports for our customers. They easily integrate with all of the platforms we currently advertise on.

  ### 26. Streamlined Reporting & Extremely User Friendly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Samantha H. | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 26, 2023

**What do you like best about NinjaCat?**

NinjaCat has allowed my team to cut their reporting time in half, if not more, while sending polished and professional reports to our clients. Additionally, the customization has allowed us to highlight our brand throughout the reports and emails.

**What do you dislike about NinjaCat?**

NinjaCat does take some time to set up, but it is 100% worth it (especially since the bulk tools are now developing to help make this portion much faster than inputting the info manually).

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat is solving the issue of compiling data from multiple sources and cleaning it up to be presentable for clients. It is also allowing the report-sending process to become automated rather than our previous manual reporting process.

**Official Response from Jacob Sanders:**

> What a wonderful review, Samantha! I'll definitely share this with the team. Thank you for highlighting the areas that are working, like bulk management and report customization. If you have any problems or potential dreams about the product, reach out to your account rep and we'll make the magic happen. Cheers!

  ### 27. Professional and has what you need

**Rating:** 4.5/5.0 stars

**Reviewed by:** Nichole C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 04, 2023

**What do you like best about NinjaCat?**

The report formatting available and being able to monitor spends through the platform.

**What do you dislike about NinjaCat?**

Not being able to return to the previous screen where you left off. That is sometimes bothersome having to start over

**What problems is NinjaCat solving and how is that benefiting you?**

It is providing our customers with detailed reports that help them to keep eye on how their accounts are performing.

  ### 28. Saved So Much Time!

**Rating:** 5.0/5.0 stars

**Reviewed by:** Amber C. | AdOps Supervisor and Web Support Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** August 09, 2022

**What do you like best about NinjaCat?**

The ability to pull a branded and pre-designed template has saved our team so much time!

**What do you dislike about NinjaCat?**

The platform can be slow and sometimes pulling PDFs from the dashboards get stuck.

**What problems is NinjaCat solving and how is that benefiting you?**

We were spending countless hours designing branded reports and pulling data manually every day, and that is no longer a problem we have

**Official Response from Jacob Sanders:**

> Glad to hear we’re helping your team save time and we also appreciate your notes on what’s not working as well.  Your feedback helps make NinjaCat better for all users, so thank you for taking the time to leave us this review.

  ### 29. Great Platform

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

NinjaCat is imperative for our company and our clients. The call tracking, dashboards, and reporting we utilize makes all of our work come to life. I can't imagine what we would do without NinjaCat.

**What do you dislike about NinjaCat?**

Id love to see more data source connections available in the future. There are Google Sheet loopholes to get the data we need in there, but they can be a little more glitchy.

**What problems is NinjaCat solving and how is that benefiting you?**

The roll up reports and dashboards help our brands, our clients and our internal team look at data quickly and efficiently.

  ### 30. Solid support for a robust product

**Rating:** 4.0/5.0 stars

**Reviewed by:** Axel S. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

NinjaCat support is always fast to respond, friendly and very helpful.

**What do you dislike about NinjaCat?**

A lot of reports and templates take a very long time to load.

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat provides a variety of robust marketing reports across a handful of agencies we manage. Having our reports automatically generated every month is huge for us.

  ### 31. Excellent Data Visualization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ezekiel Rejem C. | Account Manager, Outsourcing/Offshoring, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 02, 2023

**What do you like best about NinjaCat?**

I love that the app helps me maximize my time. Excellent data visualization is really a must in my work in order to easily discuss updates with my clients. Must have!

**What do you dislike about NinjaCat?**

I must say that, at first,it is hard to use. Giving time to understand how to maximize the tool is necessary. In my case since I'm using it almost everyday for my daily reports and weekly reports, I can say that it's pretty simple.

**What problems is NinjaCat solving and how is that benefiting you?**

It gives me the freedom to not think about the data visualization and let the application do it for me in order for me to focus on more important things. I just appreciate the people behind this app. I am new in my company as an account manager that's why the app is helping me a lot.

  ### 32. We love the customizability but think the visuals could use an upgrade.

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 27, 2023

**What do you like best about NinjaCat?**

We're a digital marketing agency with many unique customers and needs. NinjaCat is one of the better software when it comes to flexiblity. That is crucial for our agency to succeed.

**What do you dislike about NinjaCat?**

We think that NinjaCat's visuals are a little dated looking. I would recommend checking out your competitors on this, one if particular would be DataBox. Our agency views clean and almost futuristic visuals as essential.

**What problems is NinjaCat solving and how is that benefiting you?**

We use NinjaCat to produce static reports for our clients. We don't use it for live dashboards because we haven't found the client experience user-friendly. We hope to reach a point where we can use it for a more thorough internal analysis, but we don't think the system's capabilities are there yet. That said, the quality of our static reports has improved dramatically since we switched to NinjaCat.

**Official Response from Jacob Sanders:**

> A thoughtful review, thank you! You balanced the good with the "could be better" and this helps us take note of the positive while identifying issues that can benefit all users. Thanks so much! 

  ### 33. They are always very responsive and easy to work with.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Trevor O. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 08, 2023

**What do you like best about NinjaCat?**

No matter what my issue is, their support team is always very helpful and offers timely responses.

**What do you dislike about NinjaCat?**

Not having an undo button on the template builder can be annoying sometimes.

**What problems is NinjaCat solving and how is that benefiting you?**

We utilize NinjaCat as our reporting software and live campaign performance dashboard for clients.

  ### 34. Great Experience!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Andrea F. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

Using NinjaCat makes it easy to automate reporting for our agency clients and have one source of truth for all information.

**What do you dislike about NinjaCat?**

Onboarding takes awhile however that is expected bringing on any new software.

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat is automating our reporting, saving on time and hours for our clients.

  ### 35. Scalable, easy to adopt platform for reporting needs

**Rating:** 4.0/5.0 stars

**Reviewed by:** Isobel P. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 17, 2023

**What do you like best about NinjaCat?**

Simplicity of the UX, ability to customize reporting templates fully to brand. Easy to navigate and understand with little to no training.

**What do you dislike about NinjaCat?**

Reporting is hard to find when you reach 100+ reports scheduled, doesn't allow you to open in a new tab without losing your search.

**What problems is NinjaCat solving and how is that benefiting you?**

Monthly reporting preseantations for customers, dashboards to review adhoc analysis both internally and externally, ability to build simple table csv reports for quick rollup data sets

  ### 36. Attentive Onboarding Team & Seamless Onboarding

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 02, 2023

**What do you like best about NinjaCat?**

The onboarding team was so helpful. NinjaCat solved our business need of needing to make our reporting process more automatica vs. manual.

**What do you dislike about NinjaCat?**

Users can not be in the same report at the same time. The save and undo features are also not very user friendly.

**What problems is NinjaCat solving and how is that benefiting you?**

We wanted to automate reporting. Instead of completing our reports in Google Slides, we could save time by running a report and only needing our team to go in and provide their insights.

  ### 37. The platform is indepth & thourough.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mayank  C. | Mid-Market (51-1000 emp.)

**Reviewed Date:** July 04, 2023

**What do you like best about NinjaCat?**

- It is easy to set up and easy to use. The interface is easy to navigate and looks great for clients.
- Timely software updates and feature enhancement.
- Value for money with competitive pricing.

**What do you dislike about NinjaCat?**

Navigating through the dashboard was difficult at times and fairly slow to load in comparison to other products. Also at times, integration was also hard and might fail at times.

**What problems is NinjaCat solving and how is that benefiting you?**

Solves many problems related to Search engine optimization (SEO)  reporting platforms and digital agencies. Provides solution for PPC reporting nad SEO reporting as well.

  ### 38. My experience with Ninja cat

**Rating:** 4.5/5.0 stars

**Reviewed by:** Chanakya N. | Enterprise (> 1000 emp.)

**Reviewed Date:** September 08, 2023

**What do you like best about NinjaCat?**

it is well optimised and easy to use. t was a good experience using Ninja cat for reviewing dashboards and getting insights of the required data.

**What do you dislike about NinjaCat?**

It still lacks some of the features which help it to share and connect data from various sources

**What problems is NinjaCat solving and how is that benefiting you?**

We have used Ninja cat for Data Marketing, Reporting and creation of dashboards

  ### 39. Easy and Straightforward

**Rating:** 3.5/5.0 stars

**Reviewed by:** Megan O. | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

It's pretty easy to use and straightforward. Connecting data sources is pretty seamless as well

**What do you dislike about NinjaCat?**

Probably the most common thing with integrated dashboards, that on the 1st of the month the data is not all there yet based on reports being pulled so it can be frustrating

**What problems is NinjaCat solving and how is that benefiting you?**

Inputting all the metrics across all platforms into one consolidated dashboard is really importany for our client success team to be able to discuss overarching issues and successes!

  ### 40. Account management is great but tool needs improvement.

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 02, 2023

**What do you like best about NinjaCat?**

The service I've received from our Account Manager, Dorota Hoover, has been excellent as well as technical support from certain teams in NinjaCat.  I do like that the connectors are easy to use.

**What do you dislike about NinjaCat?**

I think that data manipulation (joining data from multiple platforms) and presentation is lacking.  A pivot table should be a pivot table.  

The dashboards could be greatly improved.  It's essentially an online version of the powerpoint report.  It would be nice to have widgets and more filters.

**What problems is NinjaCat solving and how is that benefiting you?**

Data aggregation is a huge need so Ninjacat is massively helpful in this regard.  We were manually producing reports prior so NinjaCat is saving us time and resources.

  ### 41. Customizable but not user friendly

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 03, 2023

**What do you like best about NinjaCat?**

The customization of data is great for anyone looking to create very unique reports for clients

**What do you dislike about NinjaCat?**

However with the customization it isn't user friendly and takes quite a bit of time to configure what you exactly need should you want to combine 1 or more source

**What problems is NinjaCat solving and how is that benefiting you?**

It allows for standardized templates, combing multiple data sources, and data visualization which allows us to show clients how their marketing is performing

  ### 42. It willtake time to learn and know everything "NinjaCat," but it has a lot of offer

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 08, 2023

**What do you like best about NinjaCat?**

Scalability, along with the ability to deliver data in a more meaningful and visual way. The ability to deliver static reports along with live dashboards was important to us as well.

**What do you dislike about NinjaCat?**

There were some hiccups between the expectations we set during the sales portion of the process versus how those expectations were delivered upon during the onboarding process.

**What problems is NinjaCat solving and how is that benefiting you?**

The areas we assessed when making our next reporting platform decision were: Customer service/support, scalability, user-friendliness, price, and Simpli.fi API capabilities. NinjaCat made the cut on these criteria during the sales process--now we are currently in the execution and rollout phase to see if it also meets these needs in practice.

  ### 43. Excellent Reporting & Dashboard For Client Meeting

**Rating:** 5.0/5.0 stars

**Reviewed by:** George L. | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 02, 2023

**What do you like best about NinjaCat?**

The platform is incredibly user-friendly and customizable, allowing me to quickly and easily create detailed reports and dashboards that showcase my clients' performance metrics. I also love the ability to schedule and automate reports, which has saved me countless hours of manual work.

**What do you dislike about NinjaCat?**

I don't have many that I can say I have right now. Perhaps in the future that changes.

**What problems is NinjaCat solving and how is that benefiting you?**

Our lack of reporting and ease of reporting for our customer success team.

  ### 44. Very Powerful Platform

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jill G. | Manager, Digital Advertising, Small-Business (50 or fewer emp.)

**Reviewed Date:** August 03, 2023

**What do you like best about NinjaCat?**

The scalability and integration with so many data sources.

**What do you dislike about NinjaCat?**

The platform needs and undo button - that would save some time.

**What problems is NinjaCat solving and how is that benefiting you?**

Monthly reporting for clients.

  ### 45. Powerful, customizable and reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ray P. | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 03, 2023

**What do you like best about NinjaCat?**

Being able to create complex reports and share them with our clients and internal team.

**What do you dislike about NinjaCat?**

It would be nice to have the data pull in near real time.

**What problems is NinjaCat solving and how is that benefiting you?**

We had many accounts that we had to review before making any kind of decision.  With Ninjacat, we were able to view aggregated data and make quicker decisions on what to focus on.

  ### 46. NinjaCat is a great partner

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

NinjaCat allows us to provide reliable performance data that is customizable to each of our clients at scale.

**What do you dislike about NinjaCat?**

I wish data integrations were built out quicker.

**What problems is NinjaCat solving and how is that benefiting you?**

The problems that NinjaCat helps us solve are data visualization, customization of reporting, and scalability. This benefits us by creating great data stories and be able to scale those stories across multiple clients.

  ### 47. Lots of work arounds

**Rating:** 1.5/5.0 stars

**Reviewed by:** Verified User in Consumer Goods | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 27, 2023

**What do you like best about NinjaCat?**

For me, the support staff at NinjaCat has been the best part! Super kind! We've had many issues while setting everything up, and the support staff was always willing to hop on a call and help.

**What do you dislike about NinjaCat?**

- NinjaCat cannot do calculations across data sources or across time periods
- NinjaCat also can’t display data across data sources in a single table
- NinjaCat cannot support more than one GA event displaying in a single widget (table)
- File formatting limitations require that we reformat and add many manual calculations to almost every one of our files 
   which is just really time-consuming

**What problems is NinjaCat solving and how is that benefiting you?**

At this point, the benefits are still quite hypothetical for us. We are still working through adding additional data sources and manipulating the sheets to represent the data in the ways we want. The setup is taking significantly longer than expected, unfortunately.

  ### 48. Save More Time Seamlessly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Don S. | Customer Success Manager II, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 08, 2023

**What do you like best about NinjaCat?**

Being able to have not just automated reporting, teaching but clean, ready to present PowerPoint's within minutes.

**What do you dislike about NinjaCat?**

I would imagine loading every account and template could be tedious but I am fortunate to have that completed prior.

**What problems is NinjaCat solving and how is that benefiting you?**

It is saving me an enormous amount of time by having analytics and reporting automated

  ### 49. NinjaCat makes reporting easier

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 08, 2023

**What do you like best about NinjaCat?**

When we used NinjaCat, we were able to integrate search console, GMB, AdWords, Facebook, and analytics with it so we could put together one comprehensive report to be sent to our clients each month.

**What do you dislike about NinjaCat?**

Some of the reports got complex because of the way we had our AdWords set up, but we were able to work around that. The biggest downfall of NinjaCat ended up being the price, because we had some many accounts it became too expensive for us to continue using it.

**What problems is NinjaCat solving and how is that benefiting you?**

NinjaCat helped us create more in-depth reports for our clients. The more services our clients were signed up for, the more data they received each month. This made calls and meetings with our clients easier for our account managers because all the data needed was always in one spot.

  ### 50. Feasible Reporting

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 01, 2023

**What do you like best about NinjaCat?**

The ability to customize, duplicate and control how reporting is sent, ran or even reflected in the slides provided.

**What do you dislike about NinjaCat?**

The inability to not go back to recently searched accounts, not user friendly

**What problems is NinjaCat solving and how is that benefiting you?**

Comparing MoM and YoY data in a variety of forms by chart, comparison in metrics across different ads and stores


## NinjaCat Discussions
  - [What is the best way to implement filtering for Google Analytics location data?](https://www.g2.com/discussions/30757-what-is-the-best-way-to-implement-filtering-for-google-analytics-location-data) - 1 comment, 1 upvote
  - [Do you offer customer Integration?](https://www.g2.com/discussions/custom-integrations) - 1 comment, 1 upvote

- [View NinjaCat pricing details and edition comparison](https://www.g2.com/products/ninjacat/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-03+14%3A51%3A03+-0500&secure%5Bsession_id%5D=53bd29fc-1006-409f-8d79-6763ec8cd588&secure%5Btoken%5D=408c9eff7e0e32d1cea99ed1320d629c843fb1ea85663eb82ff2b7487e84f11d&format=llm_user)
## NinjaCat Integrations
  - [Basis](https://www.g2.com/products/basis/reviews)
  - [Facebook](https://www.g2.com/products/facebook/reviews)
  - [Google Ads](https://www.g2.com/products/google-ads/reviews)
  - [Google Analytics](https://www.g2.com/products/google-analytics/reviews)
  - [illumin](https://www.g2.com/products/illumin-illumin/reviews)
  - [Instagram for Business](https://www.g2.com/products/instagram-for-business/reviews)
  - [Yext](https://www.g2.com/products/yext/reviews)

## NinjaCat Features
**Reports**
- Reports Interface
- Steps to Answer
- Graphs and Charts
- Score Cards
- Dashboards

**Management**
- Reporting
- Auditing

**Responses**
- Personalization
- Route To Human
- Natural Language Understanding (NLU)

**Reports**
- Reports Interface
- Share Reports
- Steps to Answer

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Automation - AI Agents**
- Sales Follow-Up
- Customer Interaction Automation
- Lead Generation
- Document Processing
- Feedback Collection

**Customization - AI Agent Builders**
- Natural Language Configuration
- Tone Customization
- Security Guardrails

**Marketing Operations**
- ROI Tracking
- Data Collection
- Customer Insights
- Multi-User Access
- Spend Management
- White Label

**Functionality**
- Extraction
- Transformation
- Loading
- Automation
- Scalability

**Platform**
- Conversation Editor
- Integration
- Human-In-The-Loop

**Visualization**
- Graphs and Charts
- Score Cards
- Dashboards
- Formats

**Autonomy -  AI Agents**
- Independent Decision Making
- Adaptive Responses
- Task Execution
- Problem Solving

**Functionality - AI Agent Builders**
- Omni-channel Support
- Agent Branding
- Proactive Response Capabilities
- Seamless Human Escalation

**Data Updates**
- Historical Snapshots
- Real-Time Updating

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Data and Analytics - AI Agent Builders**
- Analytics & Reporting
- Contextual Awareness
- Data Privacy Compliance

**Agentic AI - AI Agents**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Campaign Activity**
- Campaign Insights
- Reports and Dashboards
- Campaign Stickiness
- Multichannel Tracking
- Brand Optimization
- Predictive Analytics

**Collaboration**
- Sharing
- Co-Editing
- Devices

**Integration - AI Agent Builders**
- Workflow Automation
- API Usage
- Platform Interoperability
- CRM Data Integration

**Agentic AI - Marketing Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Proactive Assistance

**Self Service **
- Calculated Fields
- Data Column Filtering
- Data Discovery
- Search
- Collaboration / Workflow
- Automodeling

**Advanced Analytics**
- Predictive Analytics
- Data Visualization
- Big Data Services

**Building Reports**
- Data Transformation
- Data Modeling
- WYSIWYG Report Design
- Integration APIs

**Platform**
- Mobile User Support
- Customization 
- User, Role, and Access Management
- Sandbox / Test Environments
- Performance and Reliability
- Breadth of Partner Applications

**Data Updates**
- Historical Snapshots
- Real-Time Updating
- Email Reports

## Top NinjaCat Alternatives
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