# EmailOctopus Reviews
**Vendor:** EmailOctopus  
**Category:** [Email Marketing Software](https://www.g2.com/categories/email-marketing)  
**Average Rating:** 4.2/5.0  
**Total Reviews:** 46
## About EmailOctopus
EmailOctopus is an email marketing tool offering a rich set of email marketing templates allow users to create campaigns which are responsive to any device, in a matter of minutes. Users have the ability to build drip email sequences, import contacts, integrate with forms, and generate customized reports. With segmentation, users can create highly targeted email campaigns based on the customer data that matters most to their business. EmailOctopus’ automation tools enable users to create time-based onboarding and drip email sequences. By sharing the most read content with new subscribers, organizations can keep their audience engaged with their blog, or create a welcome series to introduce new customers with a tempting discount to increase revenue for e-commerce stores. The solution includes an expansive set of email marketing templates which allow users to create responsive campaigns such as beautifully designed newsletters or simple personalized plain text emails. EmailOctopus provides users with real-time, in-depth data on campaign performance, with each click and open tracked alongside the bounces and unsubscribes. Landing pages, inline and pop-up forms, and the Wordpress plugin help organizations grow their contact base to collect email addresses without code or complex integrations. Tools for bounce handling help brands maintain their sender reputation by cleaning unsubscribes, bounces, and complaints from lists automatically. EmailOctopus’ developer API allows for deep integration into existing business websites and the ability to maintain current subscriber lists. EmailOctopus can connect to over 2,000 platforms and services via Zapier, including MailChimp, Salesforce, Shopify, Eventbrite, SurveyMonkey, Gravity Forms, Ticket Tailor, and more.



## EmailOctopus Pros & Cons
**What users like:**

- Users highlight the **ease of use** of EmailOctopus, appreciating its straightforward setup and intuitive email editor. (7 reviews)
- Users appreciate the **nice templates availability** in EmailOctopus, finding them easy to use and visually appealing. (4 reviews)
- Users appreciate the **affordability** of EmailOctopus, finding it an economic choice for small teams with limited resources. (3 reviews)
- Users appreciate the **easy setup** of EmailOctopus, enabling quick campaign management without overwhelming complexity. (3 reviews)
- Free Plans (3 reviews)
- Users appreciate the **simple and clean interface** of EmailOctopus, making email marketing straightforward and manageable. (3 reviews)
- Users appreciate the **contact management tools** of EmailOctopus for their ease of use and effective data organization. (2 reviews)
- Ease of Learning (2 reviews)
- Users find **easy creation** with EmailOctopus thanks to its intuitive interface and effortless drag-and-drop editor. (2 reviews)
- Users appreciate the **user-friendly email editor** of EmailOctopus, noting its logical functions and excellent support. (2 reviews)

**What users dislike:**

- Users note a **limited feature set** in EmailOctopus, feeling restricted by basic automation and fewer templates. (4 reviews)
- Users find that EmailOctopus offers **limited customization** , which hampers more complex workflow and advanced design needs. (2 reviews)
- Users feel there could be more **tool limitations** for email automation with EmailOctopus, affecting its overall capability. (2 reviews)
- Users find the **limited email templates and basic automation features** restrict their campaign capabilities with EmailOctopus. (1 reviews)
- Users find it **difficult to delete bouncing contacts** , which appears to be a product design choice. (1 reviews)
- Expensive (1 reviews)
- Outdated Design (1 reviews)
- Users experience **poor customer support** with rude staff and unclear communication, leaving them frustrated and confused. (1 reviews)
- Users find the **limited selection of email templates** and basic automation features restrictive compared to other tools. (1 reviews)
- Users face **verification issues** with EmailOctopus, leading to sudden account deactivation and poor customer support experiences. (1 reviews)

## EmailOctopus Reviews
  ### 1. Effortless Email Management with Customizable Flexibility

**Rating:** 3.5/5.0 stars

**Reviewed by:** Bonneau R. | Content &amp; Newsletter Manager, Media Production, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 12, 2026

**What do you like best about EmailOctopus?**

I rely on EmailOctopus every single day for all my core email and newsletter work, and it’s my go-to platform for organizing subscriber lists neatly without messy spreadsheets or complicated third-party tools. It lets me segment audiences based on content interests and engagement levels effortlessly. I love the flexible email styling options that let me tweak layouts, adjust branding elements, and match my campaigns to my platform’s visual vibe without needing advanced design skills. The built-in analytics are simple and clear, helping me track open rates, click-through behavior, and subscriber activity, which is a big plus. The straightforward and user-friendly interface means I don’t have to deal with confusing menus, overly complex settings, or unnecessary fancy features. It's perfectly sized for small team use, affordable, reliable, and doesn't make me pay for bloated features I’ll never use. I really appreciate how straightforward the initial setup is, how simple it is to import, organize, and segment contacts, as well as how EmailOctopus works smoothly with other tools I use.

**What do you dislike about EmailOctopus?**

While EmailOctopus works really well for my daily newsletter and subscriber management needs, there are a few areas I feel could be polished to make the experience even better for someone in media production and content creation. For one, the template library feels a bit limited compared to bigger email marketing platforms. The existing styling tools are solid for basic branding, but there aren’t many ready-made modern, media-focused templates for content roundups, blog digests, or creator-style newsletters. It would save me a lot of time if there were more pre-built layouts tailored specifically for content creators, instead of building almost every template from scratch each time. I also find the analytics section functional but a bit basic. It shows core open and click data clearly enough, but it lacks deeper audience segmentation insights and easy-to-generate trend reports over longer time periods. It would be great to have more refined filtering to compare performance across different subscriber groups and track long-term growth patterns without manual spreadsheets.

**What problems is EmailOctopus solving and how is that benefiting you?**

EmailOctopus organizes my subscriber lists, segments audiences easily, and eliminates unreliable email delivery. It simplifies newsletter design without coding, tracks audience engagement with clear analytics, and is affordable without unnecessary features.

  ### 2. Lightweight, Easy-to-Use EmailOctopus with Reliable Delivery and Great Value

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 08, 2026

**What do you like best about EmailOctopus?**

The best thing I like about this email octopus platform is it’s how lightweight it is and how easier the platform is when compared with the other larger email marketing tools in the space their user interface is very clean and their campaigns entered is very quick and can be done with ease even without a non-technical user can start newsletter automation without much of a learning curve also their drag and drop editor subscriber segmentation landing pages and automation features cover most of our core email marketing needs without making this platform more heavier and this platform is deliver reliability has also been very consistent in our experience overall this platforms major advantage is their pricing compare to other email marketing tools such as MailChimp or even active campaign this platform is very strong what its value towards business.

**What do you dislike about EmailOctopus?**

This platform is excellent for core email marketing, but it doesn't provide the same level of advanced functionality features which we can get from other enterprise-focused tools in this space, they are advanced automation workflow, deep CRM capabilities and multi-channel marketing, which are more limited when compared with other platforms like HubSpot or even ActiveCampaign. Their email editor is simple and effective, but users who are looking for highly advanced design flexibility may be a bit restricted.

**What problems is EmailOctopus solving and how is that benefiting you?**

The platform helps solving the problem of streamlining newsletter cabins subscriber management and even automated email communication without needing much of a marketing budget this platform also help as in maintaining consistent communication with the customer and prospects while keeping the campaign management very much straight forward their automation and segmentation feature helps us to deliver more targeted messaging and their reporting dashboard gives enough visibility into opens, clicks and engagement trends to optimise our overall campaign consistently.

  ### 3. Perfect for Simple, Direct Email Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Brittany C. | CEO and Founder, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 01, 2026

**What do you like best about EmailOctopus?**

I like that EmailOctopus allows me to create the exact newsletter experience I want without jumping through a lot of hoops or feeling like I have to do a bunch of workarounds. It lets me pare down the formatting so that it looks like an email I'm sending directly to people while still complying with all the requirements to avoid spamming. I also appreciate that it's not trying to make itself the hub for my branding but instead focuses on doing its one thing really well. The setup was extremely easy; I imported my list and got moving quickly, and the newsletter feature is the one I use the most. Their newsletter signup form page is easy to format and keep simple too. With my current needs, the pricing is great.

**What do you dislike about EmailOctopus?**

I can't think of much that doesn't work well for me.  Potentially, if I need to send a bunch more emails or if my list gets a lot bigger, it might not be as great of a fit. I would need to sort of do my due diligence again to make sure I was still using the right product for me.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use EmailOctopus to create newsletters that resemble plain text emails, making them look personal while complying with spam regulations. It simplifies formatting, avoids excessive branding, and delivers a straightforward newsletter experience without the need for workarounds.

  ### 4. Simple, Clean, and Affordable EmailOctopus for Easy Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Premalatha P. | Onboarding Executive, Information Technology and Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** January 20, 2026

**What do you like best about EmailOctopus?**

What I really like about EmailOctopus is how simple and clean the interface is. It’s easy to set up campaigns, manage lists, and track performance without feeling overwhelmed. Plus, it’s affordable and integrates well with other tools, which makes it super convenient for small teams.

**What do you dislike about EmailOctopus?**

There’s not much to dislike, but I do feel some of the design and automation features could be a bit more advanced. It works great for simple campaigns, but when you need more complex workflows or deep customization, it can feel a little limited.

**What problems is EmailOctopus solving and how is that benefiting you?**

EmailOctopus makes email marketing really simple for me. It helps me manage my subscriber lists, send bulk emails, and track how campaigns are performing all in one place. It saves a lot of time and keeps everything organized without feeling complicated.

  ### 5. Affordable Email Automation for Beginners

**Rating:** 4.5/5.0 stars

**Reviewed by:** Brandon S. | Radio Host, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 04, 2026

**What do you like best about EmailOctopus?**

I like how EmailOctopus's free version has a LARGE subscriber amount, and they have lower cost tiers which are great for someone who is a startup or looking for just the basics. It was helpful as I was starting out, teaching me the basics and really preparing me for a bigger platform when I was ready. The initial setup was VERY easy.

**What do you dislike about EmailOctopus?**

I wish there were more customization options--again this is just a bare-bones program, when compared to others. I wish there were more advanced automation workflows--abandoned cart emails, follow ups, etc.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use EmailOctopus to automate sending emails to lists, solving the problem of reaching large groups quickly.

  ### 6. Easy Email Campaign Setup with EmailOctopus

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vijay Kumar P. | Conference Manager, Non-Profit Organization Management, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 21, 2026

**What do you like best about EmailOctopus?**

It’s very easy to use and to set up email campaigns.

**What do you dislike about EmailOctopus?**

Honestly, I don’t have any dislikes about EmailOctopus, but I do feel the price is a bit on the higher side.

**What problems is EmailOctopus solving and how is that benefiting you?**

It helps with problem-solving around email delivery, especially getting messages into the inbox instead of the spam folder. I also like the clean design and the range of template options.

  ### 7. Easily Manage Newsletters Cost-Effectively

**Rating:** 5.0/5.0 stars

**Reviewed by:** Wen G. | Facility Host/Rec Service Host, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2026

**What do you like best about EmailOctopus?**

I use EmailOctopus to send out newsletters and manage my contacts. It's really easy to send out newsletters, and it saves me time by sending them all together. I find the space is very enough for me, and the cost is cheaper. I also appreciate that I don't need to code. The initial setup was very easy and self-explanatory.

**What do you dislike about EmailOctopus?**

template is not a lot, no A/B test

**What problems is EmailOctopus solving and how is that benefiting you?**

EmailOctopus makes it easy to send newsletters and manage my connectors, saving time by sending them together. It offers enough space, is cheaper, and doesn't require coding.

  ### 8. Affordable and Efficient Email Marketing with Smart Automation

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mo K. | Tutor, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 30, 2026

**What do you like best about EmailOctopus?**

I like that EmailOctopus solved the high subscription costs for me. I appreciate its fair system, particularly the honest free tier. I also value the automation features, which make it easy with instant establishment and the drip campaign.

**What do you dislike about EmailOctopus?**

Integration of AI tools.

**What problems is EmailOctopus solving and how is that benefiting you?**

EmailOctopus solved the high subscription costs. I like its fair system with an honest free tier and its automation capabilities, like instant establishment and drip campaigns.

  ### 9. Professional and Perfectly Created Email Campaigns for Small Business Highly Recommended.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Karyn B. | Associate, Small-Business (50 or fewer emp.)

**Reviewed Date:** April 28, 2026

**What do you like best about EmailOctopus?**

Ease of use, professional touch, fabulous for small business.

**What do you dislike about EmailOctopus?**

I have not found on dislike yet. My use has been problem free.

**What problems is EmailOctopus solving and how is that benefiting you?**

Professional tools without the high dollar point.

  ### 10. EmailOctopus: Simple, Straightforward Email Marketing That Just Works

**Rating:** 5.0/5.0 stars

**Reviewed by:** Manas V. | Executive, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 19, 2026

**What do you like best about EmailOctopus?**

EmailOctopus is simple to use and does the job well without unnecesssary complexity. Campaign setup list management and automation are straightforward, Making it ideal for regular email marketing.

**What do you dislike about EmailOctopus?**

No major issue so far. it works smoothly as expected.

**What problems is EmailOctopus solving and how is that benefiting you?**

It helps us send booking updates, offers and travel deals easily to our users / clients. This keeps them informed and improves engagement. Which improves our repeat bookings without much efforts.

  ### 11. Cost-Effective and Easy to Use with Minor Hiccups

**Rating:** 3.5/5.0 stars

**Reviewed by:** Alessandro V. | Founder/CEO, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 09, 2025

**What do you like best about EmailOctopus?**

I like that EmailOctopus is an economic option, especially since Mailchimp is too expensive and I have limited resources. The templates are nice, and I find the functionality easy to use. The initial setup was very easy too.

**What do you dislike about EmailOctopus?**

Deleting contacts who bounce is a bit difficult and that seems by design.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use EmailOctopus because it's an economic option compared to Mailchimp and it suits my limited resources. I like the nice templates and find the functionality easy.

  ### 12. User-Friendly Email Solution with Cost Efficiency

**Rating:** 4.0/5.0 stars

**Reviewed by:** Lexie F.

**Reviewed Date:** December 09, 2025

**What do you like best about EmailOctopus?**

I like that EmailOctopus is super user-friendly and easy to work on. I value the organization tools and how I can segment emails and manage data frequency.

**What do you dislike about EmailOctopus?**

I feel like there could be more tools for email automation and automation tools overall.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use EmailOctopus because it's cost-effective, solving my budget problems. It helps me with organization and keeps my team together throughout our marketing email tasks.

  ### 13. Feature rich, easy to use and personal support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Olaf L. | WordPress developer and online entrepreneur, Internet, Small-Business (50 or fewer emp.)

**Reviewed Date:** May 23, 2025

**What do you like best about EmailOctopus?**

In the past I have used several email marketing tools and almost all of them lacked a user-friendly email editor. With EmailOctpus it is different: logical functions, easy to learn, complete and the emails look great in all email clients. Besides the great software the company develops, the team provides great support, even for free accounts!

**What do you dislike about EmailOctopus?**

I especially miss functionality for e-commerce. I wrote a plugin for WooCommerce that allows people to sign up via the checkout, but it is not possible to send product or order data.

**What problems is EmailOctopus solving and how is that benefiting you?**

For customers who are new to email marketing, it is important that they have few (or no) costs in the first phase. The free version of EmailOctopus, with max 2500 subscribers and all available functions, fulfills this requirement.

  ### 14. Email Marketing tool  you need if you are a small business

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bernardo V. | CRM, CX Head, Enterprise (> 1000 emp.)

**Reviewed Date:** October 01, 2025

**What do you like best about EmailOctopus?**

The free plan is excellent, and the paid options are very reasonably priced. The tool itself is straightforward to use, with a clean and intuitive interface. The drag-and-drop editor makes creating content effortless. Additionally, it utilizes Amazon SES, which helps ensure reliable inbox placement without incurring high costs.

**What do you dislike about EmailOctopus?**

There are only a limited number of email templates to choose from, which can feel quite restrictive when compared to other tools. The automation features are very basic, and there are no options for trigger-based campaigns.

**What problems is EmailOctopus solving and how is that benefiting you?**

Tu run email marketing campaigns for our editorial site in some markets

  ### 15. EmailOctopus is Reliable

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tina W. | Insurance Agent, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2025

**What do you like best about EmailOctopus?**

EmailOctopus is super simple to use! It allowed us to integrate our client's information into the site easily. Since registering with them, we have used it multiple times and have been very impressed every time! They make it SO easy to set up and send an email!

**What do you dislike about EmailOctopus?**

The only complaint I can currently think of is the limit on the number of emails and subscribers you can have with them.

**What problems is EmailOctopus solving and how is that benefiting you?**

With EmailOctopus we are able to reach out to our client through email in a very cost effective way!

  ### 16. A tool made by team of unsympathetic and unprofessional people

**Rating:** 0.0/5.0 stars

**Reviewed by:** Arihant U. | Marketing Strategist, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 23, 2024

**What do you like best about EmailOctopus?**

The UI seemed simple enough and not cluttered with useless features but it's not too fancy I think there are better alternatives.

**What do you dislike about EmailOctopus?**

Their brainless right of deactivating your account an not giving any reason for it. Also their staff is pretty rude and impolite and lack basic communication etiquettes They don't even tell you anything let alone let you clarify anything that might have been miscommunicated.

**What problems is EmailOctopus solving and how is that benefiting you?**

Literally nothing

  ### 17. Octopus is Wonderful

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 15, 2024

**What do you like best about EmailOctopus?**

is easy to use, is a great platform to do email marketing for the company I work for.

**What do you dislike about EmailOctopus?**

I like everything about Email Octopus, the platform is wonderful.

**What problems is EmailOctopus solving and how is that benefiting you?**

It solves the problem of presenting information to clients in an organize way

  ### 18. Fast, Efficient and affordable to reach customers.

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ganesh P. | Ganesh Patil, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 30, 2022

**What do you like best about EmailOctopus?**

There are many features, but among them, the best features are, Creating templates from scratch or with their wide range of Industry based email templates or creating a template with drag and drop editor.

**What do you dislike about EmailOctopus?**

Automation has some limitations, and it isn't easy to understand at first to navigate and set up the automation. But overall, it's good to set up the email campaign.

**What problems is EmailOctopus solving and how is that benefiting you?**

I have experienced email delivery rates to inboxes of up to 80-90% increased with Emailoctopus.com, which cant be matched with any other. It is easier to use and has a more intuitive interface. After using for long time, I can say that it is the tool which we are looking for as delivery rate is high.

  ### 19. Ease of Use!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kevin K. | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 30, 2023

**What do you like best about EmailOctopus?**

EmailOctopus is a plug-and-play email marketing software! I can easily log in at any time and create a campaign. Then their reporting features allow me to see what works and is not!

**What do you dislike about EmailOctopus?**

I don't think there is any dislike about EmailOctopus. They could add a way to create email designs quicker through duplication. Overall, I am happy with the product.

**What problems is EmailOctopus solving and how is that benefiting you?**

It allows us to send emails and keep in contact with potential and existing clients. It has filled a void and taken our team to the next level!

  ### 20. Simple, but affective for contacting mailing lists

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** April 10, 2023

**What do you like best about EmailOctopus?**

Ease of use and simplicity. Mainly use it for a regular newsletter, but it gets the job done without headache. No user and contact cap also helps organise everything all-in-one place.

**What do you dislike about EmailOctopus?**

Although EmailOcotpus is simple (which is excellent), it can sometimes be too simple. Lack of advanced features means it's difficult to use the service for everything beyond just a manual and automated mailing list.

**What problems is EmailOctopus solving and how is that benefiting you?**

Contacting extremely large lists without reprisals like huge fees. Although there are other alternatives on the market that do the same job, they are no were near as straightforward as EmailOctopus.

  ### 21. Straightforward, easy to use Email Marketing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Peter A. | Owner/Operator, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 04, 2022

**What do you like best about EmailOctopus?**

I'm most happy with the simplicity of EO. No extra bells & whistles. I moved over from MC due to their added complexity and aggressive pricing. I have 2 paid accounts, along with 2 free tier accounts.

**What do you dislike about EmailOctopus?**

The email design editor could be improved. While it's quite adequate, it has minor design limitations.

**What problems is EmailOctopus solving and how is that benefiting you?**

A nice, simple, reasonably priced email marketing system.

  ### 22. Cost-efficient, easy to use and can be relied upon

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Leisure, Travel & Tourism | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 16, 2022

**What do you like best about EmailOctopus?**

I have been using email marketing solutions for the last 10 years and have used over 15-20 solutions now. But I feel Email Octopus is probably the best tool that offers comprehensive features to meet all your requirements and at the same time is cost-effective for various types of teams depending on the usage.

**What do you dislike about EmailOctopus?**

As such, I feel the overall package has very few cons, but the only thing that could be improved is the onboarding support. The transition from sales to onboarding team could be streamlined more. But the post-sales and tech support after the integration is superb, so no issues with that.

**What problems is EmailOctopus solving and how is that benefiting you?**

It solves the complete email marketing and customer lifecycle marketing requirements. It has a lot of smart integrations built-in to personalize the communication as well as optimize the open rates and click rates of your email. Thus it ensures the ROI from email channel is improved.

  ### 23. EmailOctopus Best Tool To Run Email Marketing Campaign

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jem D. | Sr Sales Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 22, 2022

**What do you like best about EmailOctopus?**

1.	Comprehensive email marketing automation solution for businesses.
2.	Discover which emails your audience opens, which links they click.
3.	Filter your campaigns by topics, leads and customers.
4.	Automatically create segments and send targeted emails.
5.	Track the open, click and unsubscribe rate of your campaign.
6.	Share your campaigns with your team.
7.	Schedule sending time of your campaign.

**What do you dislike about EmailOctopus?**

EmailOctopus gives extraordinary features to create new campaigns. No need to design code to build a landing page. Using multiple email options I can generate pages with fresh content and images. Seriously, it is very comfortable to handle email tasks regularly. Sometimes I get errors in tracking email data.

**Recommendations to others considering EmailOctopus:**

Track email campaign performance and fix email marketing errors with the help of EmailOctopus . It is an automated tool to generate business leads in affordable plans. I can also connect with WordPress and Shopify development tools to send bulk emails.

**What problems is EmailOctopus solving and how is that benefiting you?**

I used EmailOctopus for my lead generation job in the organization. It is really easy to create email campaigns and add subscribers. Email marketing jobs are very risky, To reach clients is a very tough call. But using EmailOctopus I can send emails in multiple locations according to countries' timing and get better feedback from customers. By using EmailOctopus, I can complete my monthly task for generating business leads. It is cheaper than other marketing tools and we can go with a custom plan if you need large packages. I am very satisfied with this email marketing tool.

  ### 24. Simple, all needed features & affordable

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consumer Electronics | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 05, 2022

**What do you like best about EmailOctopus?**

Its simplicity and yet offer the most features needed for email marketing. Pretty easy to use and its affordable

**What do you dislike about EmailOctopus?**

Integration - Many of integrations happen via Zapier. I hope in future they make their own integration APIs

**Recommendations to others considering EmailOctopus:**

If you are new to email marketing or want to scale up while still being affordable - Email Octopus is a great choice.

**What problems is EmailOctopus solving and how is that benefiting you?**

Email Marketing - Promotional and transactional. Reach out to our clients and keeping them updated with our products and service info

  ### 25. A great alternative to Mailerlite/Mailchimp

**Rating:** 5.0/5.0 stars

**Reviewed by:** Ryan M. | Founder, Small-Business (50 or fewer emp.)

**Reviewed Date:** December 14, 2021

**What do you like best about EmailOctopus?**

I enjoy the simplicity and free tier of email octopus. If you don't need anything complex this is a great tool.

**What do you dislike about EmailOctopus?**

I dislike that you can't just create an account and start use it. When creating an account it has to be approved, though it usually happens within 24 hours.

**Recommendations to others considering EmailOctopus:**

If you need complex automations or things like that this isn't the tool for you - this is a great tool for simple users!

**What problems is EmailOctopus solving and how is that benefiting you?**

I use it for my personal newsletter. It is easy to use & great for my use cases. I integrated it with Dorik.

  ### 26. EmailOctopus For Designing Perfect Email Campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sonal  D. | Business Consultant, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 22, 2021

**What do you like best about EmailOctopus?**

EmailOctopus is a professional tool to grow the audience. It provides features to create an email landing page using drag and drop options. We can choose multiple business themes that are helpful to work faster. In EmailOctopus, We have full control of designing email pages and change in Html code when required. It has functions to set email campaigns on a selected time according to countries and send multiple emails to get better responses.

**What do you dislike about EmailOctopus?**

No issue found in EmailOctopus email software. It is easy to manage email marketing services and increase more customers for the business.

**Recommendations to others considering EmailOctopus:**

We recommend EmailOctopus email marketing for businesses to create email campaigns and easily set timing for shoot emails. It provides all notifications which emails deliver and which are not delivered.

**What problems is EmailOctopus solving and how is that benefiting you?**

EmailOctopus is a good platform for professionally sending bulk emails. We can design everything in an emails template and check before sending it. In EmailOctopus, We can check the performance of our email campaign and can change according to the needs of the business. One more advantage of EmailOctopus is to get quickly responsive email templates. It's working fine on mobile and desktop. We can set images for our email campaigns and deliver them to the client directly. We like EmailOctopus functionality. No need to design an email template using coding. Need to work on drag and drop and create a creative email for business sales.

  ### 27. Decent Platform For Mass Mailer Campaigns

**Rating:** 3.5/5.0 stars

**Reviewed by:** Sonali T. | Lead Content Marketer, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 13, 2021

**What do you like best about EmailOctopus?**

The simple user interface. The report and analytics data from each campaign is quite detailed.

**What do you dislike about EmailOctopus?**

Inability to access contacts and create consolidated lists. There is no autosave option while working on the emails.

**What problems is EmailOctopus solving and how is that benefiting you?**

Sending mass mailer email campaigns is quite easy with this integrated platform. 
Creating emails using HTML code is quite easy.

  ### 28. EmailOctopus Concrete Marketing System to expand the company !!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rob G. | Senior Designer, Small-Business (50 or fewer emp.)

**Reviewed Date:** January 18, 2021

**What do you like best about EmailOctopus?**

We realized how many tools EmailOctopus has that makes our employees' work incredibly easy thanks to the simplicity of drip campaigns, CAM SPAM compliance, WYSIWYG email editor, and other utilities are beneficial to when working with potential clients.

**What do you dislike about EmailOctopus?**

The only disadvantage we have of EmailOctopus is that there is no function to create segments based on subscriber data, otherwise it has seemed an excellent application and extremely useful in our work.

**Recommendations to others considering EmailOctopus:**

The main thing for which we recommend is its affordability, its simplicity and ease for the creation of email campaigns when we are in the promotion process thanks to its reliability and protection of the information; demonstrating and giving the image of a high delivery capacity for our company. Plus with its precise control over template creation, clear workflow, and simple list management the satisfaction is incredible.

**What problems is EmailOctopus solving and how is that benefiting you?**

One need we had was the intercommunication with our clients when we needed to send newsletters by directed email it was sometimes too expensive, but thanks to EmailOctopus this is over since it provides us with a very accessible reduced price to achieve what we call an email mass marketing and thus reach where all our clients are.

  ### 29. Good for Newsletter Email

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Enterprise (> 1000 emp.)

**Reviewed Date:** October 26, 2021

**What do you like best about EmailOctopus?**

Design implementation inside the templates and custom templates.

**What do you dislike about EmailOctopus?**

List management can be better organised.

**What problems is EmailOctopus solving and how is that benefiting you?**

We are using EmailOctopus for sending a monthly newsletter to our subscribers. Custom templates are the great benefits for this product.

  ### 30. Not Pleased

**Rating:** 0.0/5.0 stars

**Reviewed by:** Stephen S. | Executive Director, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 03, 2021

**What do you like best about EmailOctopus?**

Used this software for 3 years for my business. Basic but did the job.

**What do you dislike about EmailOctopus?**

The Customer Service. After using Email Octopus for 3 years we left AWS and needed to use them via the standard service. We were told that we were not allowed to send emails through there standard service. You can imagine how upset we were.

**Recommendations to others considering EmailOctopus:**

Dont do it. Chose alternative.

**What problems is EmailOctopus solving and how is that benefiting you?**

NA

  ### 31. Best Software to Customizing Your Emails

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Enterprise (> 1000 emp.)

**Reviewed Date:** June 25, 2021

**What do you like best about EmailOctopus?**

EmailOctopus is the genuine at lower prices and has a good customer support facility. Moreover, software has good and new features and its easy to operate.

**What do you dislike about EmailOctopus?**

i want you to improve the editing feature for the drag and drop.

**Recommendations to others considering EmailOctopus:**

i recommend if someone want to use Email software then they must use this software.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use to send emails to a plethora of customers, and I also use to send the emails for the releases. Its interface is good.

  ### 32. Emailoctopus is Wonderful Solution for email marketing

**Rating:** 4.0/5.0 stars

**Reviewed by:** MUKUL C. | Small-Business (50 or fewer emp.)

**Reviewed Date:** September 07, 2020

**What do you like best about EmailOctopus?**

The best thing with email octopus is that it is easy to use application for sending emails in bulk, we can easily import the email list and manage them efficiently. The email campaigns created within this application are easy to make and track.

**What do you dislike about EmailOctopus?**

The thing I don't like with this application that sometimes the emails send with this application not landed within the inbox of the recipient, it landed in the spam folder.

**Recommendations to others considering EmailOctopus:**

A simple and easy to use application for creating an email campaign. I recommend the use of this tool once.

**What problems is EmailOctopus solving and how is that benefiting you?**

Really like this, we are making use of Email Octopus to send out the newsletter to our clients and found it an amazing application! The reduced price is additionally fantastic!

  ### 33. Lightweight app that does everything we need it to

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Small-Business (50 or fewer emp.)

**Reviewed Date:** November 18, 2020

**What do you like best about EmailOctopus?**

We're able to export a list of users and send them special newsletters or announcements as needed. The cost of the service is much lower than its competition, so it was a great solution for us.

**What do you dislike about EmailOctopus?**

Would be nice to have a little more visibility of analytics but we do fine with what they provide.

**What problems is EmailOctopus solving and how is that benefiting you?**

We use intercom for our customer interactions but the cost of sending out targeted emails is too high. The email formatting in Email Octo is also much better than what Intercom provides.

  ### 34. Great Mass Marketing App

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jeff J. | Marketing, Small-Business (50 or fewer emp.)

**Reviewed Date:** July 10, 2020

**What do you like best about EmailOctopus?**

It is easy to use. Minimal adjustment period.

**What do you dislike about EmailOctopus?**

Importing/exporting/deleting contacts could be improved.

**What problems is EmailOctopus solving and how is that benefiting you?**

Mass Email Marketing

  ### 35. Email Octopus is the most effective for email advertising.

**Rating:** 4.5/5.0 stars

**Reviewed by:** AKASH G. | Digital Marketing Consultant, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 24, 2019

**What do you like best about EmailOctopus?**

What I like most about this software is the ease and flexibility of the web-based system, which are outstanding. I have made suggestions in the past that have already been implemented. The service has truly been a blessing for anyone who needs to send large emails, whether regularly or occasionally, because they allow me to expand or reduce my needs, which I see as further evidence of their client-focused philosophy. The configuration is easy if you follow the instructions or ask for help, and once you have configured with Amazon and Octopus, you can be sure that you will achieve what you need with this company.

**What do you dislike about EmailOctopus?**

The thing I dislike with this application is the Cell phone integration needs to be increased mostly to meet up with all needs.

**Recommendations to others considering EmailOctopus:**

It's advisable to use in promotion procedure because it is economical, can easily recover mail messages, it truly is reliable, safeguard the information and one can easily send unrestricted email messages.

**What problems is EmailOctopus solving and how is that benefiting you?**

Obtaining promoted goods easily, therefore assisting me to select from various types and also saves time.

  ### 36. Email Octopus is a effective E-mail Marketing application

**Rating:** 4.0/5.0 stars

**Reviewed by:** TANVI A. | Small-Business (50 or fewer emp.)

**Reviewed Date:** December 30, 2019

**What do you like best about EmailOctopus?**

The best thing I like with this application is its mailbox delivery attribute, all the mail we send through this program all are mostly getting delivered into the recipient mailbox, which a good sign for good ROI.

**What do you dislike about EmailOctopus?**

There is nothing to dislike with this program as of now.

**Recommendations to others considering EmailOctopus:**

It is the best to program to send mails at cheap pricing.

**What problems is EmailOctopus solving and how is that benefiting you?**

With this application, we are sending promotional emails to our existing and prospective customer at very affordable rates, as the price of this program is affordable.

  ### 37. EmailOctopus is the best value for email marketing

**Rating:** 4.5/5.0 stars

**Reviewed by:** Sofia J. | Team Manager, Small-Business (50 or fewer emp.)

**Reviewed Date:** June 17, 2019

**What do you like best about EmailOctopus?**

What I like most about this tool is the ease and flexibility of this web-based program are exceptional and I have made recommendations in the past that have already been implemented. What the service is now is a blessing for anyone who needs to send massive emails, either frequently or occasionally, because they allow me to expand or reduce my needs, which I see as further proof of their client's philosophy. The configuration is easy if you follow the instructions or ask for help, and once you have configured with Amazon and Octopus, you can be sure that you will achieve everything you want with this service. Good luck to everyone in future efforts now I have so much control and elasticity to use this service for so many massive email applications and I can scale up or down to reflect my busy seasons. I have been happy with this service for months.

**What do you dislike about EmailOctopus?**

What I dislike is that integrations with other software are a bit limited, the biggest difficulty is that there are no complete statistics configured in the administrative office to see individually which emails are opening and reading your emails or those that are clicking, That's one step below where I was before, the number 1 key to this software is its unique ability to connect to your account on Amazon's email platform. This allows me to send many emails every day than any other platform I have found, not to mention the ease of loading the lists from where you created them before, I had a wonderful experience, as for this software I have not found any service You can "go fast" from the beginning and start sending large amounts of mail to your lists.

**Recommendations to others considering EmailOctopus:**

I recommend it since EmailOctopus allows me to send emails by list in an affordable way, quickly and easily. It allowed me to reach my clients regularly with a high rate of delivery capacity, virtually no spam complaints (EmailOctopus is integrated with Amazon SES), and the price can not be exceeded. Forget the rest and use EmailOctopus! and it focuses on a simple but crucial set of functions: simple list management, precise control over the creation of templates, clear workflow, sensible analyzes that do not deviate into a creepy surveillance territory, I have been extremely satisfied with EmailOctopus as ESP. We send email campaigns with automotive themes and its content management tool has made the creation of campaigns much more efficient, I am very happy with EmailOctopus. It was easy to configure and works very well.

**What problems is EmailOctopus solving and how is that benefiting you?**

I use EmailOctopus to send monthly newsletters of editorial emails, and stands out in this. I can have total control over the aesthetics of the emails I send, and the control panel is not saturated with marketing functions that I will never use. All the other services that I tested and compared imposed their own aesthetics on the user, or offered a complete personalization but were inflated with marketing functions, or both. EmailOctopus is ideal for my use case. The price is excellent, and I love that they are constantly unrolling. Two of my favorite functions are automation (an essential tool) and the drag and drop design, very reliable and always fast, I feel I can count on this software to deliver my messages quickly and safely.

  ### 38. Effective E-mail Marketing

**Rating:** 5.0/5.0 stars

**Reviewed by:** Eric S. | Telecommunications Specialist, Enterprise (> 1000 emp.)

**Reviewed Date:** March 01, 2019

**What do you like best about EmailOctopus?**

Email Octopus is useful with the ground-breaking APIs. It is anything but difficult to follow messages and simple to automatically send them. This is something that a great deal of different stages can't do. Its great at taking care of numerous messages and expansive volumes of messages. Its database is likewise simple to recover messages and furthermore the storage room is expansive. I additionally like its security and protection measures. EmailOctopus utilizes Amazon's basic email administration, which gives it more prominent unwavering quality. However, notwithstanding that, it enables you to make every one of the messages you need, without setting limits, it is exceptionally simple to import contacts and you can likewise create reports personalizedly effectively. It is an extraordinary instrument for advanced showcasing.

**What do you dislike about EmailOctopus?**

It is fairly mind boggling to survey the insights well.
It should be integrated with cell phones to give notices on critical messages.

**Recommendations to others considering EmailOctopus:**

Out this an attempt on the off chance that you need usability, support and impacful battles. In the event that you need programming for showcasing efforts that is simple, basic, that utilizes protected and solid apparatuses you additionally need everything to be introduced in an instinctive interface, this can be a decent decision

**What problems is EmailOctopus solving and how is that benefiting you?**

It has helped us to discuss successfully with our potential clients and providers as well. It has pushed us to achive messages as opposed to erasing old email inboxes and replys. It has made it conceivable to encourage showcasing efforts through messages, it has made email creation a lot simpler, the audit of customized reports and has likewise enabled us to build our proficiency in the crusades we have brought out through this software.I am ready to send bunch messages and speak with my item clients with the utilization of Email Octopus.

  ### 39. EmailOctopus a wonder to work with and excellent for campaigns

**Rating:** 5.0/5.0 stars

**Reviewed by:** Al L. | Al lee, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 07, 2019

**What do you like best about EmailOctopus?**

I love the templates that EmailOctopus offers.  Perhaps what's most important that's part of a marketing  campaign is the extent to which it looks professional and EmailOctopus offers one of the best ways to do that.

**What do you dislike about EmailOctopus?**

None--I love everything about EmailOctopus.

**Recommendations to others considering EmailOctopus:**

Try it out if nothing for the template designs alone!  They're wonderful!

**What problems is EmailOctopus solving and how is that benefiting you?**

It's helped us reach a lot more subscribers and we've also received positive feedback on the content in which we are engaging them.

  ### 40. Alec's EmailOctopus Review

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 06, 2019

**What do you like best about EmailOctopus?**

Email Octopus has an exceptional send rate, one of the best from email platforms we've used so far.

**What do you dislike about EmailOctopus?**

Email Octopus lacks a bit on email templates. We're forced to use bee free for our templates, and then importing the into EmialOctopus

**What problems is EmailOctopus solving and how is that benefiting you?**

We have a huge list of people in our industry that we need to each, email octopus is helping us reach the big list. 

  ### 41. good, free alternative to mail chimp that gets job done

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** April 23, 2019

**What do you like best about EmailOctopus?**

i like their free plan allows up to 1000 users with a very easy to use interface

**What do you dislike about EmailOctopus?**

The pricing after 1000 is a bit steep compared to Mailchimp at 2000

**Recommendations to others considering EmailOctopus:**

try out the platform with a few test emails t osee how you like the interface and how it comes in test inboxes

**What problems is EmailOctopus solving and how is that benefiting you?**

requirement to mass email clients research updates goes smoothly

  ### 42. EmailOctopus Review

**Rating:** 4.0/5.0 stars

**Reviewed by:** Carlie S. | Clinical Information Manager (CIM), Small-Business (50 or fewer emp.)

**Reviewed Date:** March 29, 2019

**What do you like best about EmailOctopus?**

Easy to communicate with others and share information on a large scale. 

**What do you dislike about EmailOctopus?**

Can sometimes have a lag associated with it.

**What problems is EmailOctopus solving and how is that benefiting you?**

Communication with coworkers. Easy access to information.

  ### 43. great email service

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Networking | Small-Business (50 or fewer emp.)

**Reviewed Date:** March 27, 2019

**What do you like best about EmailOctopus?**

great customer service The service offers ease and flexibility. Great updates. The setup is easy and great to use.

**What do you dislike about EmailOctopus?**

The biggest difficulty is that there are not comprehensive statistics set up individually to see what emails are opened and read.

**Recommendations to others considering EmailOctopus:**

its a great easy to use product.

**What problems is EmailOctopus solving and how is that benefiting you?**

Emails can be sent very fast and send large quantities of emails.

  ### 44. Effetive, low cost e-mail marketing! 

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Medical Devices | Enterprise (> 1000 emp.)

**Reviewed Date:** November 02, 2018

**What do you like best about EmailOctopus?**

 The price is what attracted me to this tool! But I have to say it does the job, we’ve used so many marketing automation tools and by far this is he best. Higher clicks, opens for a lower price! All plans include unlimited campaigns ( need i say more). 

**What do you dislike about EmailOctopus?**

My only dislike is the A/B testing capability, but the tool is so progressive... more to come soon! 

**Recommendations to others considering EmailOctopus:**

Give this a try if you want ease of use, support and impacful campaigns. 

**What problems is EmailOctopus solving and how is that benefiting you?**

We need an easy to use tool for email automation. EmailOctopus provides well designed templates, dynamic content capabilities, landing pages/ web forms and more! 

  ### 45. Super Helpful With the APIs

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Small-Business (50 or fewer emp.)

**Reviewed Date:** June 29, 2018

**What do you like best about EmailOctopus?**

Email Octopus is very helpful with the powerful APIs. It is easy to track emails and easy to programmatically send them. This is something that a lot of other platforms cannot do, including MailChimp.

**What do you dislike about EmailOctopus?**

It is a bit hard to get hands on to their platform, as it requires certain knowledge and it requires AWS setup. However, once that's set, everything became easy.

**What problems is EmailOctopus solving and how is that benefiting you?**

I am able to send batch emails and communicate with my product users with the use of Email Octopus.

  ### 46. Review for Email Octopus

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Internet | Enterprise (> 1000 emp.)

**Reviewed Date:** April 30, 2018

**What do you like best about EmailOctopus?**

What I like best is the flexibility of the utility.

**What do you dislike about EmailOctopus?**

What I dislike is the price. Thought I may not have to pay for this out of my pocket, I am disappointed at the rate they want to charge for a product that, while useful, is NOT in any way, shape, or form worth what they want for it.

**What problems is EmailOctopus solving and how is that benefiting you?**

Difficulties managing email accounts.


## EmailOctopus Discussions
  - [What does Emailoctopus do?](https://www.g2.com/discussions/what-does-emailoctopus-do)
  - [How much does Moosend cost?](https://www.g2.com/discussions/how-much-does-moosend-cost)
  - [What is octopus email?](https://www.g2.com/discussions/what-is-octopus-email)
  - [How EmailOctopus works?](https://www.g2.com/discussions/how-emailoctopus-works)

- [View EmailOctopus pricing details and edition comparison](https://www.g2.com/products/emailoctopus/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-02+21%3A57%3A39+-0500&secure%5Bsession_id%5D=9ba0c847-3e55-4511-bcb3-d4709153be6d&secure%5Btoken%5D=9fd1556ff9cbd279f78f463357af5664208b4aa1900e39a5cf48824d76a4ac56&format=llm_user)

## EmailOctopus Features
**Email Marketing**
- Email and Mobile Preview
- Manage Email Lists
- High-Volume Sending
- Building and Personalizing Emails
- Sending Outbound Emails
- Manage Email Deliverability
- Automated Email Responses
- Multi-user Account

**Reporting & Analytics**
- Basic Reporting

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Email Marketing**
- Autonomous Task Execution
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Cross-system Integration

**Integration**
- Data Import & Export Tools
- Integration APIs
- Breadth of Partner Applications
- CRM Integration
- Social Media Integration
- E-Commerce Integration

## Top EmailOctopus Alternatives
  - [MailerLite](https://www.g2.com/products/mailerlite/reviews) - 4.6/5.0 (1,094 reviews)
  - [Intuit Mailchimp Email Marketing](https://www.g2.com/products/intuit-mailchimp-email-marketing/reviews) - 4.3/5.0 (12,661 reviews)
  - [Brevo Marketing Platform](https://www.g2.com/products/brevo-marketing-platform/reviews) - 4.5/5.0 (2,440 reviews)

