360 Polaris is a revolutionary ad monetisation platform for video, web and mobile publishers. A all-in-one solution for content providers that integrates advanced capabilities and offers unparalleled transparency and control, no matter what their sales strategy.
360 Polaris offers great control on your programmatic advertising efforts and provides additional revenue for media owners. The ability to include both directly sold campaigns and programmatic campaigns makes a lot of sense and their service team is amazing.
What do you dislike?
To pull your own reporting is often difficult or you will have to log into a different system. The reporting is not the most user-friendly, but then again the service team is happy to help and provide support where needed.
What business problems are you solving with the product? What benefits have you realized?
Selling ad space in the traditional way does not always mean the highest revenue for publishers. Often, direct sales and programmatic sales are considered separately, with direct sales given a higher priority and programmatic sales often being neglected. With 360 Polaris, you can combine both campaign types and make sure you get the highest price for every ad you sell.
* We monitor all 360 Polaris reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. Validated reviews require the user to submit a screenshot of the product containing their user ID, in order to verify a user is an actual user of the product.