iSpionage is a competitive intelligence tool that offers businesses insights into their competitors' online marketing strategies. It primarily focuses on search engine marketing and optimization, helping users to understand their competitors' strategies in PPC (pay-per-click) advertising, as well as SEO (search engine optimization) efforts. This includes details on keywords used, ad copy, and budget allocation. iSpionage also provides performance metrics and benchmarks which can aid businesses in identifying opportunities for improvement and implementing effective marketing strategies. The platform is designed to be user-friendly and aims to provide actionable insights that can assist users in increasing their ROI from online marketing campaigns.