Best Financial Services CRM - Page 11

How Many Financial Services CRM Software Products Does G2 Track?

Total Products under this Category: 172

Category Stats (Oct 2026)

  • Average Rating: 4.42/5 The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Skywave CRM (+17.65%) - Among all products in this category, Skywave CRM recorded the largest rating increase compared to last month

Last updated: October 26, 2026

How Does G2 Rank Financial Services CRM Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 4,600+ Authentic Reviews
  • 172+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Financial Services CRM Software

G2 Grid® for Financial Services CRM Software plotting products by satisfaction and market presence

Highlighted products: Salesforce Financial Services Cloud, Redtail Technology, Wealthbox CRM, DealCloud, Capsule CRM, Backstop Solutions Suite, Merchant Central by NMI, and Total Expert.

Underlying data: [Grid® JSON](https://www.g2.com/categories/financial-services-crm/grids.json?focus%5B%5D=agentforce-financial-services-formerly-salesforce-financial-services-cloud&focus%5B%5D=redtail-technology&focus%5B%5D=wealthbox-crm&focus%5B%5D=dealcloud&focus%5B%5D=capsule-crm&focus%5B%5D=backstop-solutions-suite&focus%5B%5D=merchant-central-by-nmi&focus%5B%5D=total-expert)

Prisma by CodeMax

Prisma is purpose-built for banks, EMIs, neo-banks, and payment institutions operating under strict regulatory oversight. Unlike generic CRMs, every feature – from onboarding to case management – is designed with compliance as a first principle. Supports Individual, Company, Trust, and Partnership customer types with a 53-app marketplace covering identity verification, AML screening, communications, and more.

Who Is the Company Behind Prisma by CodeMax?

Psympl Persuasive Action Platform

Psympl® is an enterprise SaaS platform that provides the Motivation Intelligence layer for financial services' (banks, credit unions, wealth management) data and martech stack, improving the ROI of existing sales, marketing, and service outreach by aligning communication to how people actually make decisions. The platform applies psychographic modeling to activate motivation-aligned messaging inside enterprise workflows, without adding headcount, incremental spend, or regulatory risk.

Who Is the Company Behind Psympl Persuasive Action Platform?

  • Seller: Psympl
  • Year Founded: 2024
  • HQ Location: New York, US
  • LinkedIn® Page: www.linkedin.com
    9 employees on LinkedIn®

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How it works

SatuitCRM

Who Is the Company Behind SatuitCRM?

  • Seller: Satuit Technologies
  • Year Founded: 1994
  • HQ Location: San Antonio, US
  • Twitter: @SatuitCRM
    302 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    14 employees on LinkedIn®

Scorto Behavia

Scorto Behavia is a solution for customer relationship management through scoring and analysis. The system is capable of predicting customer behavior on macro and micro levels. Scorto Behavia allows banks to automate reporting for portfolio analysis and Basel II/III requirements, spot trends in customers' behavior, monitor product performance and proactively address churn.

Who Is the Company Behind Scorto Behavia?

  • Seller: Scorto
  • Year Founded: 2004
  • HQ Location: Amsterdam, NL
  • Twitter: @ScortoLLC
    37 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Skale

At Skale, we’re on a mission to change how clients manage their back-end. Our goal is to create solutions that empower customers to get to value faster, while removing barriers that slow things down. Everything we do, develop, and think about is centred around helping our customers to grow their business, as securely and friction-free as possible. We were the first to create a plug-in marketplace, giving our customers a new level of freedom to scale the way they want. And we continue to develop innovative solutions that change the way brokerages manage their business – with self-service solutions. In the near future, we’re going to extend our model to help customers in the financial services. Timeline-express & Watch this space!

Who Is the Company Behind Skale?

Skience Platform

Skience powered by The Athene Group, is an industry-leading digital transformation platform for broker-dealers and RIAs that provides wealth managers with an efficient way to unify their technology, increase back-office and advisor productivity, and deliver a great client experience. Skience offers deep integrations with the industry’s leading custodians and technology firms, providing advisors with a fully integrated workspace.

Who Is the Company Behind Skience Platform?

  • Seller: Skience
  • Year Founded: 2001
  • HQ Location: Herndon, US
  • LinkedIn® Page: www.linkedin.com
    75 employees on LinkedIn®

SmartOffice

Who Is the Company Behind SmartOffice?

  • Seller: Ebix
  • Year Founded: 1976
  • HQ Location: Johns Creek, US
  • Twitter: @EbixInc
    1,690 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    1,751 employees on LinkedIn®
  • Ownership: OTCMKTS: EBIXQ

Smartvisor CRM

Smartvisor CRM is the best Lead Management and Sales enchancement system for mutual fund distributors.

Who Is the Company Behind Smartvisor CRM?

SPOT-on CRM

Proftit is a global leader in providing cutting-edge solutions for Forex and CFD brokers, prop trading firms, and multi-asset trading businesses. With a client base of over 300 organizations worldwide, their platform is trusted by brokers of all sizes to simplify operations, enhance client relationships, and drive business growth. At the core of Proftit is the SPOT-on CRM (Single Point of Truth), a comprehensive system that consolidates all brokers’ operations and client interactions, eliminates data silos, and streamlines workflows. By automating repetitive tasks like lead management and account onboarding, Proftit empowers brokers to focus on strategic growth while ensuring compliance with built-in KYC tools. Proftit turnkey solutions include integrated high-performance trading platforms, prop trading technology that enables firms to launch in as little as three days, and seamless integration with payment processors, email services, and trading systems. Built on a scalable, secure infrastructure, Proftit ensures smooth operations even during rapid growth. With a focus on reliability, scalability, and exceptional support, Proftit 24/7 dedicated assistance guarantees that every client receives unparalleled service. Whether starting a new firm or upgrading existing systems, Proftit provides the clarity, control, and innovation needed to dominate the competitive trading industry.

Who Is the Company Behind SPOT-on CRM?

Syntellicore

Dynamic Works Syntellicore, an award-winning, fully-fledged White Label solution and administration tool for Financial Organizations, the company is setting the standard in financial software. Syntellicore includes a comprehensive CRM/Back-office, a multi-tier IB/Affiliate System and a dynamic Client Portal paired with a native Mobile app. It is integrated with VoIP Systems and MFA providers. And automates Sales. It comes with Marketing and Financial Management facilities. It is integrated with 100+ payment service providers and Trading Platforms such as MetaTrader 4/5, CTrader, Match Trader, Drive Wealth, and Social Trading Platforms. Syntellicore adapts to regulations, automates KYC/AML, ensuring top-tier tech and seamless user experiences, reshaping businesses.

Who Is the Company Behind Syntellicore?

  • Seller: Dynamic Works
  • Year Founded: 2003
  • HQ Location: Latsia, CY
  • Twitter: @dynamic_works
    217 Twitter followers
  • LinkedIn® Page: www.linkedin.com
    41 employees on LinkedIn®

Tier1

Who Is the Company Behind Tier1?

  • Seller: SS&C Tier1
  • Year Founded: 1986
  • HQ Location: Windsor, Connecticut, United States
  • LinkedIn® Page: www.linkedin.com
    26,911 employees on LinkedIn®
Nathan Calabrese
NC
Researched and written by Nathan Calabrese
Updated October 3, 2024