# Best Email Marketing Services Providers - Page 12

## How Many Email Marketing Services Providers Products Does G2 Track?

**Total Products under this Category:** 499

### Category Stats (Aug 2026)

- **Average Rating:** 4.6/5 The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Acquisition Inc (+0.25%) - Among all products in this category, Acquisition Inc recorded the largest rating increase compared to last month

_Last updated: August 01, 2026_

## How Does G2 Rank Email Marketing Services Providers Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 3,100+ Authentic Reviews
- 499+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for Email Marketing Services Providers
 ![G2 Grid® for Email Marketing Services Providers plotting products by satisfaction and market presence](https://www.g2.com/categories/email-marketing-services/grids.png?focus%5B%5D=87352&focus%5B%5D=60536&focus%5B%5D=1430549&focus%5B%5D=154740&focus%5B%5D=54702&focus%5B%5D=1192167&focus%5B%5D=38123&focus%5B%5D=30406)

Highlighted products: Martal Group, Belkins, Outbound System, ViB.Tech, pharosIQ, Designity, CIENCE, and Campaign Manager +.

Underlying data: [Grid® JSON](https://www.g2.com/categories/email-marketing-services/grids.json?focus%5B%5D=martal-group&focus%5B%5D=belkins&focus%5B%5D=outbound-system&focus%5B%5D=vib-tech&focus%5B%5D=pharosiq&focus%5B%5D=designity-inc-designity&focus%5B%5D=cience&focus%5B%5D=eyereturn-marketing-campaign-manager)

**Sponsored**

### livepro Knowledge Management

livepro is a comprehensive Customer Experience Knowledge Management solution designed to enhance the efficiency and effectiveness of customer service operations across various industries. Since its inception in 2001, livepro has been dedicated to providing a robust knowledge management platform that empowers customer service centers & departments that support them in sectors such as Banking and Finance, Airlines, Insurance, Superannuation, Education, Health, and Government. The primary goal of livepro is to streamline the process of delivering accurate information to agents, thereby improving overall customer experience. The target audience for livepro includes organizations that prioritize customer service excellence and seek to optimize their knowledge management processes. By offering a feature-rich yet user-friendly interface, livepro allows customer service representatives to access reliable answers quickly, eliminating the need to sift through lengthy documents. This intuitive design not only enhances the speed of customer service interactions but also significantly reduces the training time required for staff, enabling them to confidently address customer inquiries with minimal onboarding. One of the standout features of livepro is its powerful search functionality, which serves as a single source of truth for organizations. This feature ensures that agents can retrieve consistent and accurate answers across multiple channels, including phone, email, front counter, website, self-service portals, live chat, and even modern virtual assistants. By providing immediate access to information, livepro helps organizations respond to even the most complex customer questions efficiently, thereby fostering a more satisfying customer experience. The benefits of implementing livepro extend beyond improved customer satisfaction. Organizations can expect a reduction in average handling time (AHT) and a decrease in training costs, as staff become more adept at navigating the system with ease. Additionally, livepro minimizes compliance and risk factors by offering clear, easy-to-follow process guidance, which helps ensure that agents adhere to established protocols. Overall, livepro stands out in the knowledge management category by delivering a solution that not only enhances the capabilities of customer service teams but also positively impacts the bottom line through operational efficiencies.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=777&secure%5Bchosen_at%5D=2026-08-01T10%3A46%3A50Z&secure%5Bdisplayable_resource_id%5D=1529&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=55822&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=55822&secure%5Bresource_id%5D=777&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Femail-marketing-services%3Fpage%3D12&secure%5Btoken%5D=6e5fea1b2c04573b30ff5f0b4ae2f3ae0e5709a21ce7b35ce6298c00b90ddfd6&secure%5Burl%5D=https%3A%2F%2Fwww.livepro.com%2Fsolutions%2Fcontact-centers%2F&secure%5Burl_type%5D=custom_url)

### [Bizionic Technologies](https://www.g2.com/products/bizionic-technologies/reviews)

Bizionic Technologies is a full-service digital marketing agency and technology solutions provider that helps businesses enhance their online presence, search visibility, and customer engagement. We specialize in SEO, PPC, content marketing, web development, social media management, and technology-driven marketing solutions tailored to various industries. Product Category & Use Case Bizionic Technologies operates in the digital marketing, advertising, and technology solutions category, serving businesses of all sizes, from startups to enterprises. Our expertise extends to e-commerce, healthcare, real estate, SaaS, education, and technology sectors. We provide solutions that help companies increase brand awareness, attract high-quality leads, and optimize their digital growth strategies. Core Services & Technology Products Search Engine Optimization (SEO) – Improve search rankings, optimize website content, and increase organic traffic through keyword research, technical SEO, and backlink strategies. Pay-Per-Click (PPC) Advertising – Deliver targeted ad campaigns on Google, Bing, and social media to maximize ad spend and conversions. Content Marketing – Create SEO-optimized blogs, landing pages, and website content that engage audiences and build brand credibility. Web Development & Technology Solutions – Develop fast, responsive, and conversion-focused websites with seamless user experience, along with AI-powered chatbots, marketing automation tools, and CRM integrations. Social Media Management – Build brand engagement through strategic content planning, audience targeting, and data-driven insights. Technology Products AI-Powered Chatbots – Automate customer support and lead engagement with smart AI-driven chatbot solutions. Marketing Automation Tools – Streamline campaign management, email marketing, and customer interactions with advanced automation. Data Analytics & Business Intelligence – Use real-time insights and predictive analytics to refine marketing strategies and boost ROI. CRM & Lead Management Systems – Optimize sales pipelines, track customer interactions, and enhance lead nurturing. Who Uses Bizionic Technologies? Businesses looking to scale their digital presence, attract qualified leads, and drive sales growth benefit from our services and technology products. Our solutions are designed for marketing teams, business owners, and entrepreneurs who need expert-driven digital strategies and advanced marketing tools. By leveraging AI-powered insights, automation tools, and performance analytics, Bizionic Technologies delivers measurable, long-term success for businesses in today’s competitive digital landscape.

#### Who Is the Company Behind Bizionic Technologies?

- **Seller:** [Bizionic Technology Pvt Ltd.](https://www.g2.com/sellers/bizionic-technology-pvt-ltd)
- **Year Founded:** 2017
- **HQ Location:** Hyderabad, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=13b8fc85d2a82c8eca9cb4fa6896635076cb052ee3d495ac96fd19eb566265dd&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbizionic-technologies-and-marketing-solutions&secure%5Burl_type%5D=linkedin_company_website)  
29 employees on LinkedIn®

### [Bizmap LLC](https://www.g2.com/products/bizmap-llc/reviews)

Bizmap is an internet marketing agency located in NJ. We offer SEO services, Google Ads, web design & development and social media services to businesses in New Jersey and across the country. We have a corporate location in Parsippany, New Jersey however our clients come to us from different locations for a variety of reasons. Our main goal is to provide affordable and quality marketing solutions that increase business's visibility online.

#### Who Is the Company Behind Bizmap LLC?

- **Seller:** [Bizmap LLC](https://www.g2.com/sellers/bizmap-llc)
- **HQ Location:** Parsippany-Troy Hills, us
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3784df82103a345a0668c89f47ed367abb8e523bb1598168bdbd98037a86151c&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbizmap-llc&secure%5Burl_type%5D=linkedin_company_website)  
7 employees on LinkedIn®

### [BKM Marketing](https://www.g2.com/products/bkm-marketing/reviews)

BKM Marketing integrates smart strategy and one-stop marketing program execution for banks and other results-driven verticals.

#### Who Is the Company Behind BKM Marketing?

- **Seller:** [BKM Marketing](https://www.g2.com/sellers/bkm-marketing)
- **Year Founded:** 2002
- **HQ Location:** Hingham, US
- **Twitter:** @BKMMarketing  
101 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d6d29496ece95b38be7bb7dd45fcf6468f8134e2a213e008256f708903145dbf&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbkm-marketing-associates-inc.&secure%5Burl_type%5D=linkedin_company_website)  
11 employees on LinkedIn®

### [Black Bear Design Group](https://www.g2.com/products/black-bear-design-group/reviews)

We're innovators, creators, and designers who pride ourselves on being trailblazers.

#### Who Is the Company Behind Black Bear Design Group?

- **Seller:** [Black Bear Design Group](https://www.g2.com/sellers/black-bear-design-group)
- **Year Founded:** 2004
- **HQ Location:** Atlanta, US
- **Twitter:** @BlackBearDesign  
3,906 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a9b1a6998b808663d653910adca4511bc0562b7d37b37cd102fd356c603c7c0f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F278094&secure%5Burl_type%5D=linkedin_company_website)  
15 employees on LinkedIn®

### [Bluetent](https://www.g2.com/products/bluetent/reviews)

Bluetent is a digital agency specializing in the travel, resort, tourism, and vacation rental industries.

**Average Rating:** 2.3/5.0

**Total Reviews:** 2

#### Who Is the Company Behind Bluetent?

- **Seller:** [Bluetent](https://www.g2.com/sellers/bluetent)
- **Year Founded:** 2002
- **HQ Location:** Carbondale, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a4bbc92686678105c202096071043010926dd67d141456bb395deb04c6f20e9b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F72564&secure%5Burl_type%5D=linkedin_company_website)  
56 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Bluetent?

**["Great Design Company"](https://www.g2.com/survey_responses/bluetent-review-995437)**

**Rating:** 4.5/5.0 stars

_— Daniela A._

[Read full review](https://www.g2.com/survey_responses/bluetent-review-995437)

#### What Are G2 Users Discussing About Bluetent?

- [What is Bluetent used for?](https://www.g2.com/discussions/what-is-bluetent-used-for)

### [BOL Agency](https://www.g2.com/products/bol-agency/reviews)

BOL is a B2B marketing agency with more than 20 years of experience growing start-ups and Fortune 500 companies. Using performance marketing and breakthrough creative, BOL goes beyond what’s expected to deliver wow-worthy results. With an ABM mindset and a laser focus on driving growth, BOL aligns teams, goals and strategies to rapidly improve performance.

#### Who Is the Company Behind BOL Agency?

- **Seller:** [BOL Agency](https://www.g2.com/sellers/bol-agency)
- **Year Founded:** 1997
- **HQ Location:** San Diego, California, United States
- **Twitter:** @bol\_agency  
1,504 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=22fa81344e44346ec6353614cfe37342628ac0e9b1bcd6bb13989e7249d486e6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbolagency&secure%5Burl_type%5D=linkedin_company_website)  
59 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Information Technology and Services
- **Company Size:** 100% Small

#### What Are G2 Users Discussing About BOL Agency?

- [What is BusinessOnline used for?](https://www.g2.com/discussions/what-is-businessonline-used-for)

### [Boost Inbox](https://www.g2.com/products/boost-inbox/reviews)

Experience the best email warm-up tool with our email warm up services, ensuring your messages always land in the inbox and never get lost in spam.

#### Who Is the Company Behind Boost Inbox?

- **Seller:** [Boost Inbox](https://www.g2.com/sellers/boost-inbox)
- **HQ Location:** Toronto, CA
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ab6c185e4b61d13d1e9cb97200216212e7f8e07fccdc610344271c5fef8b65bc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fboost-inbox&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Bô-Soleil](https://www.g2.com/products/bo-soleil/reviews)

The most important factor in growing your email list, creating high converting campaigns and ultimately increasing your monthly revenue is the level of expertise in planning, implementing and optimizing your campaigns. . You can try to do everything yourself in-house or you can make your life easier by choosing the much more efficient way of working with our team! We can provide you with the right strategy for you and take care of its execution in order to generate INCREDIBLE results .

#### Who Is the Company Behind Bô-Soleil?

- **Seller:** [DataSun Marketing](https://www.g2.com/sellers/datasun-marketing)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Boucher + Co.](https://www.g2.com/products/boucher-co/reviews)

Boucher + Co. is an analytics-first digital marketing agency, specializing in Social Media Marketing, SEO, and SEM. Based in NYC, we are results-focused. We are laser-focused on building a high ROI for every one of our clients. Your company enjoys quick, personalized attention each day with everyone from Gerard, our CEO and Chief Strategist, to your individual account executives. We provide a strategic perspective that is often overlooked by agencies.

#### Who Is the Company Behind Boucher + Co.?

- **Seller:** [Boucher + Co.](https://www.g2.com/sellers/boucher-co)
- **Year Founded:** 2007
- **HQ Location:** New York, US
- **Twitter:** @boucherco  
940 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=21ded18cc8ff8a40facc61e94b9879fadfb107daa3556a85c29cb4997f9faaae&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F2019484&secure%5Burl_type%5D=linkedin_company_website)  
36 employees on LinkedIn®

### [Boundify](https://www.g2.com/products/boundify/reviews)

Boundify is a demand generation agency specializing in paid media, with a strong focus on data-informed, predictable growth. We help marketing professionals and executives at B2B tech brands generate demand through digital advertising to grow a qualified pipeline for their sales teams. As a HubSpot, Google Ads, and LinkedIn Ads certified agency partner, we combine domain expertise in paid search, paid social, conversion optimization, and B2B web design with proven strategies that deliver measurable results.

#### Who Is the Company Behind Boundify?

- **Seller:** [Boundify](https://www.g2.com/sellers/boundify)
- **Company Website:** www.boundify.io
- **Year Founded:** 2011
- **HQ Location:** Greenville, SC, USA
- **Twitter:** @boundify  
362 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=92c98051153db792523de0d5467eb391b1f6df149eaf23d126d06594e01c57a1&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fboundify&secure%5Burl_type%5D=linkedin_company_website)  
5 employees on LinkedIn®

### [BrandSeeder](https://www.g2.com/products/brandseeder/reviews)

BrandSeeder is a performance-driven digital marketing and tech firm that helps brands grow faster and smarter. We blend strategy, creative, and automation to build campaigns that deliver real results. From e-commerce to SaaS, fintech to wellness — we partner with B2B and B2C brands to scale profitably through high-impact digital solutions. With 14+ years of experience, our passionate team combines actionable insights and creative innovation to deliver the results your brand deserves.

#### Who Is the Company Behind BrandSeeder?

- **Seller:** [BrandSeeder](https://www.g2.com/sellers/brandseeder)
- **Year Founded:** 2021
- **HQ Location:** Gurugram, IN
- **LinkedIn® Page:** [linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=ec760189e2c47656c0bcf2e198dfc5f5efc16145cbecb5fa14f38f23555627a0&secure%5Burl%5D=https%3A%2F%2Flinkedin.com%2Fcompany%2Fbrandseeder&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [BrandWide](https://www.g2.com/products/brandwide/reviews)

We Grow Your Brand Connecting Units with the Corporate

#### Who Is the Company Behind BrandWide?

- **Seller:** [brandwide](https://www.g2.com/sellers/brandwide-5aa6cee1-a768-4d28-a9ef-dddd9f316b98)
- **Year Founded:** 2018
- **HQ Location:** Las Vegas, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=9b33e3879f8e21635e6ea355f83a2c97e268c1e09d12e5d364cd8d0129f84b5b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fmeetbrandwide%2F&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

### [Braza Digital](https://www.g2.com/products/braza-digital/reviews)

Braza Digital is a digital solutions company in communication and technology.

#### Who Is the Company Behind Braza Digital?

- **Seller:** [Braza Digital](https://www.g2.com/sellers/braza-digital)
- **HQ Location:** São Paulo, Brazil
- **Twitter:** @brazadigital  
9 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [Break Thirty](https://www.g2.com/products/break-thirty/reviews)

Break Thirty is a results-driven digital agency dedicated to helping brands break through the noise and achieve measurable growth. We specialize in implementing digital strategies that drive revenue, engagement, and brand success. Areas of expertise include: - Shopify Web Development - Conversion Rate Optimization - Search Engine Optimization - Google Ads, Bing Ads and other paid search platforms - Meta Ads and other social media advertising - Email and SMS Marketing; Klaviyo, MailChimp, Sendgrid, Attentive, and more - 3rd Party Channel Management on Amazon, Walmart, and eBay Our approach is simple—no fluff, no unnecessary complexity—just bold, data-backed marketing solutions that deliver real results. From performance marketing and conversion rate optimization to creative branding and web development, we craft strategies tailored to your unique business goals. At Break Thirty, we believe in transparency, efficiency, and innovation. We work closely with our clients to uncover opportunities, optimize campaigns, and maximize ROI. Whether you're a startup looking to scale or an established brand aiming for a digital transformation, we have the expertise to take your business to the next level. Join the brands that trust Break Thirty to cut through the BS and accelerate their growth. Let’s build something impactful together.

#### Who Is the Company Behind Break Thirty?

- **Seller:** [Break Thirty](https://www.g2.com/sellers/break-thirty)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d0262cf8b4601c5aa57173da562fad1ece025b0f25fd9cb63a1fffec959241c6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbreak-thirty&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Brightvision](https://www.g2.com/products/brightvision/reviews)

Brightvision is a results driven B2B marketing agency offering local lead generation services to IT and tech companies. With our local teams and native speaking consultants in Western Europe, we can help you grow in many different markets. We have native speaking consultants in Sweden, Norway, Denmark, Finland, Germany, France, United Kingdom (UK), The Netherlands, Belgium, Austria and Switzerland. Some of the largest tech companies in the world trust us to help them generate high-quality leads. Perhaps you are next?

#### Who Is the Company Behind Brightvision?

- **Seller:** [Brightvision Ab](https://www.g2.com/sellers/brightvision-ab)
- **Year Founded:** 2000
- **HQ Location:** Gothenburg, SE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b1dc709ef591e1f9e442074c4d3a69da94a79536b3c5be641d9e1c613846177b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbrightvision-ab&secure%5Burl_type%5D=linkedin_company_website)  
110 employees on LinkedIn®

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Spotlight Categories

[Product Information Management (PIM) Systems](https://www.g2.com/categories/product-information-management-pim)

[Pricing Software](https://www.g2.com/categories/pricing)

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Similar Categories

- [Advertising Agencies](/categories/advertising-agencies)

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[Browse Email Marketing Services Themes](/categories/email-marketing-services/themes)

 ![Yukta Rustagi](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Yukta Rustagi")
YR

Researched and written by [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)

Updated October 3, 2024

Email marketing is the creation and facilitation of marketing campaigns that are sent via email, usually to a group of people. This form of marketing has broad applications and can help businesses acquire new customers, attract repeat customers, and build customer loyalty. Examples of email campaigns include publishing a recurring newsletter, announcing the launch of a new product, or sending birthday greetings to customers. Email marketing services are often used by businesses that want to keep customers engaged via email but lack the expertise or personnel to produce effective content and manage email lists. Generally, email marketing services can outsource either all or part of a business's email marketing efforts. Some services may offer integration with a business's [customer relationship management software](https://www.g2.com/categories/crm-related/products). Businesses seeking a hands-on approach may choose to facilitate their own email marketing campaigns or supplement outsourced service with [email marketing services](https://www.g2.com/categories/email-marketing-services).

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